1,026 Marketing Manager jobs in Singapore

Job Title:

Marketing Manager / Assistant Marketing Manager

(Performance & Outreach)

Key Responsibilities:

1. Growth Strategy & Lead Acquisition

• Plan and execute performance marketing campaigns across digital platforms — including SEM, paid social (Meta, LinkedIn), and email marketing — with a focus on driving high-quality leads and measurable ROI.
• Support outreach-led offline avenues such as corporate wellness partnerships, health events, roadshows, and strategic community tie-ups.
• Continuously identify new channels and campaign formats to educate the public, raise awareness, build trust, and position the Group as the preferred solution for lasting relief.

2. Website & Funnel Optimisation

• Work with internal teams and vendors to optimise the website for education, leads, considering user journey, and conversion funnel
• Work with content writers for content distribution across media
• Continuously A/B test landing pages, forms, and call-to-actions to improve website performance metrics

3. Outreach for Brand Awareness & Partnerships

• Develop outreach strategies to engage corporates, communities, and online media platforms for joint branding opportunities
• Plan and support outreach activities such as health talks, sponsored articles, events, or partnerships that enhance brand credibility and reach

4. Retargeting & Conversion

• Work with internal teams and vendors to re-engage existing leads through email marketing, retargeted ads, and lead-nurture campaigns
• Track and improve lead-to-patient conversion through CRM and automation tools

5. Analytics & Performance Tracking

• Monitor, analyse, and report campaign performance across platforms
• Present insights on CPL (cost per lead), CTR, ROAS, and conversion performance to guide future strategy
• Drive continuous improvements using data-informed decisions

Requirements:

• Degree or diploma in Marketing, Communications, Business, or related field
• 3–5 years of relevant experience in performance or digital marketing (healthcare/wellness industry a bonus)
• Good understanding of paid media platforms (Meta, Google Ads, LinkedIn), SEO/SEM, and analytics tools (Google Analytics, Meta Business Suite, etc)
• Experience in lead generation, conversion funnels, and retargeting strategies
• Strategic thinker with the ability to execute and multi-task in a fast-paced environment
• Excellent communication and copywriting skills for content-driven campaigns
• Comfortable with outreach, corporate engagement, and handling agency/vendor collaboration
• Salary and title will commensurate with experience

What We Offer:

• Opportunity to make real impact in a growing healthcare brand
• Collaborative and fast-paced environment where ideas are valued
• Training and growth pathways for high performers

NOTE : Only shortlisted candidates will be notified

The key duties and responsibilities of a Marketing Manager include:

• Developing and implementing marketing strategies.
• Managing the marketing team and allocating resources.
• Conducting market research and analyzing trends.
• Creating and overseeing marketing campaigns.
• Monitoring and reporting on the effectiveness of marketing efforts.

A successful Marketing Manager must possess the following skills and qualifications:

• Strong leadership and project management skills.
• Excellent communication and interpersonal abilities.
• Proficiency in digital marketing tools and analytics.
• Creativity and strategic thinking.
• Knowledge of market research and data analysis.

Direct message the job poster from Cover Projects

About The Initial Sama
The Initial Sama is a 92-room serviced residence with an integrated wellness centre offering recovery, prevention, and lifestyle experiences. Designed for global travellers, professionals, and locals, our property blends exceptional hospitality with holistic wellness.

We are seeking a creative, strategic, and hands-on Marketing Manager to lead marketing initiatives, drive brand awareness, generate demand, and curate community engagement through events and partnerships.

Key Responsibilities
1. Marketing & Branding
• Develop and execute an annual marketing plan aligned with business goals for rooms, wellness services, F&B, and events.
• Maintain and grow The Initial Sama brand identity across all guest touchpoints.
• Manage content creation for social media, website, email marketing, and offline channels.
• Plan and execute digital campaigns (SEO, SEM, social ads) to drive awareness and bookings.
• Liaise with media, influencers, and partners for PR opportunities.
• Produce marketing materials, sales kits, and on-property collaterals.

2. Event Management
• Conceptualise and execute events to enhance guest engagement, brand visibility, and community connection (e.g., wellness workshops, networking nights, themed pop-ups).
• Manage event budgets, timelines, and vendor relationships.
• Collaborate with F&B, Wellness, and Operations teams to ensure seamless event execution.
• Track event ROI and gather feedback for continuous improvement.

3. Community Engagement & Partnerships
• Build and nurture relationships with local businesses, wellness providers, and tourism boards.
• Develop strategic partnerships to cross-promote services and expand reach.
• Lead community initiatives to position The Initial Sama as a local hub for lifestyle and wellness.
• Foster guest loyalty through on-site activations, membership programs, and networking events.

4. Reporting & Analysis
• Monitor and analyse marketing KPIs, campaign performance, and guest engagement metrics.
• Provide monthly reports and recommendations to management.
• Adjust strategies based on data insights to maximise ROI.

Requirements
• Bachelor’s degree in Marketing, Business, or related field.
• 5+ years’ experience in hospitality marketing, with exposure to events and community engagement.
• Strong digital marketing skills (SEO, SEM, paid social, CRM).
• Creative mindset with excellent communication and presentation skills.
• Proven track record in event planning and partnership building.
• Ability to work independently and cross-functionally in a fast-paced environment.

Apply now – Send your CV to

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales
• Industries Hospitality

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Get notified about new Marketing Manager jobs in Orchard, Central Singapore Community Development Council, Singapore .

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1. Conduct in-depth market research to understand market trends, consumer behavior, and competitive landscape in Singapore and Southeast Asia.
2. Analyze data to develop marketing strategies, including customer segmentation and target market positioning.
3. Develop and implement brand strategies to enhance brand impact in the Singapore market.
4. Ensure consistent brand messaging across all channels, including digital media, print materials, and in-store promotions.
5. Lead the planning and execution of digital marketing campaigns, including SEO/SEM, email marketing, social media, and content marketing.
6. Monitor and analyze the performance of digital marketing activities, making adjustments as needed to achieve key performance indicators (KPIs).
7. Design and implement marketing campaigns tailored to local market needs, focusing on increasing brand awareness and sales performance.
8. Collaborate with creative teams to develop campaign assets such as advertisements, promotional materials, and online content.
9. Establish and maintain relationships with key stakeholders, including media partners, influencers, and industry associations.
10. Coordinate with local and regional sales teams to align marketing strategies with sales objectives.
11. Develop and manage the marketing budget, ensuring effective allocation of resources to maximize return on investment (ROI).
12. Track and report on marketing expenditures, ensuring campaigns stay within budget.
13. Plan and oversee the execution of product launches, trade shows, and promotional events.
14. Work with event agencies and vendors to ensure successful event delivery.
15. Lead and mentor the marketing team to achieve departmental goals.
16. Conduct performance reviews and identify opportunities for professional development for team members.

1. Bachelor’s degree or higher in Marketing, Business Management, or a related field is preferred.
2. At least 5 years of experience in marketing, with expertise in digital marketing, brand management, and campaign planning.
3. Excellent written and verbal communication skills in both English and Mandarin, with the ability to communicate effectively with local and international teams.
4. Proficiency in market research tools, data analysis software (such as Google Analytics), and digital marketing platforms.
5. Strong leadership and project management skills, with the ability to coordinate cross-departmental efforts efficiently.
6. Ability to work in a fast-paced environment, adapting to market changes and handling unexpected issues effectively.
7. Creative mindset with the ability to develop innovative ideas and solutions for brand and market strategies.
8. Strong analytical and problem-solving skills, capable of handling complex market challenges independently.
9. Results-oriented, with the capability to set and achieve KPIs, ensuring the success of marketing activities.
10. High level of professionalism and responsibility, with adherence to company policies and local regulations.

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.

• Analyzing market trends and preparing forecasts.

• Generating new business leads.

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

• Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

• Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

• Build strategic relationships and partner with key industry players, agencies and vendors

• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

• Oversee and approve marketing material, from website banners to hard copy brochures and case studies

• Measure and report on the performance of marketing campaigns, gain insight and assess against goals

• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

• A Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Sunset Hospitality Group (SHG) is a leading multinational lifestyle hospitality group, with a wide portfolio encompassing Hotels & Resorts, Restaurants, Beach Clubs, Nightclubs, Fitness and Wellness Centres. SHG operates in 87 venues in 26 countries, with a commitment to deliver authentic and diverse hospitality experiences that bring people together, all around the world.

SUSHISAMBA Singapore, including Samba Room - High Energy Lounge, will be responsible for cultivating and maintaining relationships with high-profile guests, ensuring an exceptional dining and lounge experience that exceeds expectations.

The Marketing Manager is responsible of the brand’s marketing efforts. The role is also responsible for maintaining and supporting the general operating philosophies and policies, as well as assisting other departments as necessary to achieve the overall mission of the SUSHISAMBA Singapore.

• Comprehend and understand operations and general business policies and procedures of Sunset Hospitality Group so that such policies and procedures can be supported through SUSHISAMBA Singapore Marketing efforts
• Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business establishing targeted market share
• Support all operations and general business policies of SUSHISAMBA Singapore when interacting with managers and employees
• Develop appropriate creative and implementation strategies for building SUSHISAMBA brands image within its industry, soliciting appropriate input from management

Event & Partnership Management

• Conceptualize and execute events, brand activations, and collaborations to increase awareness and engagement.
• Identify and manage partnership opportunities and community outreach initiatives.
• Lead the planning and execution of press events, influencer activations, and VIP experiences.
• Own the social media strategy for Singapore outlets, ensuring content is fresh, relevant, and aligned with brand tone.
• Oversee all digital efforts, including SEO/SEM, email marketing, paid ads, and social platforms to drive traffic and engagement.
• Partner with digital teams to grow audience reach and improve campaign performance.
• Use data and analytics to evaluate marketing effectiveness and inform decision-making.

Administration

• Work closely with culinary and creative teams to format, proof, and finalize menus for corporate approval.
• Maintain and update website content and third-party listings (e.g., Google, TripAdvisor).
• Produce marketing and PR reports, campaign performance summaries, and post-activation recaps.
• Create internal documents such as fact sheets, memos, and marketing timelines.

Minimum Qualifications

• Bachelor’s Degree in Marketing, Communications, PR, or a related field.
• 5+ years of experience in marketing, PR, or brand management within the hospitality, luxury, or lifestyle sectors.
• Proven track record launching new venues or brands, ideally within the restaurant or hospitality industry.
• Strong writing, communication, and presentation skills.
• Ability to manage multiple projects and stakeholders in a fast-paced environment.
• Extensive media and industry network.
• Experience managing agencies, vendors, and cross-functional teams.
• Deep knowledge of digital marketing and performance tracking tools.
• Creative, detail-oriented, and highly organized.
• Passion for hospitality, food culture, and delivering standout guest experiences.

• Seniority level Associate

• Employment type Full-time

• Job function Marketing
• Industries Accommodation and Food Services, Food and Beverage Retail, and Hospitality

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INSIGHTEC AGM ’s Marketing Manager will be responsible for all outbound marketing activities, including conducting innovative marketing programs and developing content and collateral materials that drive demand in Asia Pacific countries . In addition, he/she will oversee the downstream marketing activities , such as managing consultants, lobbying, working with KOLs, societies, patient groups, politicians and distributors. The marketing manager will represent the voice of the customer for corporate marketing.

• Market intelligence – be the expert on our buyers, competitors and the complex market dynamics we operate in
• Conduct market research to identify trends and unmet needs
• Identify market opportunities and defining target segments (eg : hospitals, clinics, specialized healthcare providers)
• Support pipeline acceleration activities to drive program growth and market adoption
• Work with physicians ‘societies, patient groups and propose strategy to leverage advocacy help

Product Management & Value Proposition

• New product launch – plan and execute the launch of new applications and releases
• Define unique selling points - value propositions based on clinical benefits and economic impact.
• Working with Director of APAC-AGM on developing value perception to establish pricing strategies based on market demand, competitive landscape, favorable ROI for hospital and reimbursement policies
• Sales enablement – communicate the value proposition of the products to the sales team/distributors and developing the marketing collateral and sales tools catered to local practice that support the selling process of our applications
• Plan and execute the company’s events and tradeshows. Propose innovative tradeshow activities that will attract attendees’ traffic to win more mindshare for our brand & products
• Work closely with KOL users to develop strategy, secure societies support, and working with Director of APAC-AGM and market access to secure favorable reimbursement
• Support the reimbursement submission process, working with specialized consultants as needed

Customer Engagement & Brand Building

• Run ongoing integrated marketing programs and campaigns to increase awareness of the focused ultrasound procedure and generate demand
• Utilize digital and traditional media to create patient awareness and public support
• Monitor reimbursement policy and healthcare trends that may impact our products and services
• Managing brand perception and ensuring consistent messaging across different channels and customize to each AGM region

Cross-Functional Collaboration & Supporting Distributors

• Closely coordinate activities aligned with INSIGHTEC APAC-AGM and INSIGHTEC HQ (Corporate Marketing)
• Responsible to manage/oversight of marketing vendors/agencies in APAC-AGM region
• Manage PRP processing and payments made in a timely manner
• Manage marketing budgets, track & report ROI on marketing campaigns
• Management and collaboration of local market development activities with distributor marketing teams

What you have:

• Bachelor’s degree in marketing, business or a related field
• Ability to communicate in English (orally and in writing) with INSIGHTEC teams located outside Asia Pacific
• Ability to speak any additional languages of APAC-AGM is an added advantage
• At least 5 years of proven marketing experience
• Proven experience in project management and working with consultants and suppliers
• Experience managing projects from inception to completion, achieving landmarks through strong ownership of projects and collaboration with internal team and distributors
• Creative, motivated, success driven personality
• Executive presence, ability to work with Academic and business KOL
• Experience in medical device, biomed or healthcare industries
• Extremely detail-oriented and organized, and able to meet deadlines.
• Experience with paid advertising campaigns including digital marketing
• Deep understanding of the Asia Pacific healthcare industry
• Excellent human relations, experience as a team player
• Marketing oriented, creative thinker
• Ability and willingness to travel as required.

The information on this website is not intended to be a substitute for professional medical advice. Always discuss treatment options and treatment outcomes with your physician or other qualified health provider.

In this role, we want you to:

• Prepare and execute marketing and growth campaigns on social media, tailoring strategy and messaging to each individual channel
• Develop a network of core protocol supporters in the DeFi and staking space, focusing mostly on X
• Create and follow a content calendar for SEO and blog, contributing content and ideas for improving traffic
• Monitor, analyse, and act upon insights from community and protocol growth trends and audiences
• Collaborate with internal and external stakeholders on communicating about new features, updates, partnerships, and metrics

What we’re looking for:

• At least 3 years of marketing experience at a start-up
• Practical knowledge of crypto marketing strategies and social media management
• Knowledge and experience working with CRM systems and monitoring / analytics tools
• Demonstrated experience executing campaigns against targets and growing community metrics
• Exceptional verbal & written communication skills

Bonus points for:

• Strong understanding of the staking and DeFi landscape on Ethereum
• Passion for utilizing new tools and adopting new marketing practices
• Experience with writing video scripts and tasks and working with external collaborators
• English as a native language

What we offer:

• Competitive salary paid either in crypto or EUR/USD
• Native $SWISE token allocation
• Possibility for remote working experience, with paid travel with the team to key events
• Autonomy and ownership of campaigns and brand communication

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Direct message the job poster from AYP Group

About AYP Group

At AYP Group, we’re more than an HR Tech company, we’re a trusted partner enabling businesses to thrive with seamless Employer of Record (EOR) solutions across APAC. From payroll and compliance to efficient employee management tools and expert HR advisory, we simplify workforce expansion and operations across 14 countries.

Key Responsibilities

• Lead Regional Strategy : Own and execute a full-funnel digital marketing strategy that drives awareness, engagement, and lead generation across multiple APAC markets.
• Content That Converts : Collaborate with SEO and content specialists to build campaigns that speak to our Ideal Customer Profile (ICP) — HR professionals and business leaders.
• SEO & Web Performance : Oversee SEO strategy, website performance, and content optimisation to improve visibility and ranking.
• AI-Enhanced Marketing : Champion the use of AI tools (e.g. ChatGPT, Gemini, automation platforms) to streamline research, content, performance analysis, and reporting.
• Campaign Experimentation : Design, launch, and test paid and organic campaigns across LinkedIn, Google, YouTube, and other B2B-relevant channels.
• Data-Driven Optimization : Track and analyze performance with tools like GA4, Search Console, SEMrush, and LinkedIn Campaign Manager to continuously improve ROI.
• Cross-Functional Collaboration : Work closely with Sales to align messaging and goals, ensuring marketing contributes directly to growth.
• Team Leadership : Guide the marketing team (SEO, Social Media, Content, Web) and coordinate agency/vendor partners as needed.

What You Bring

• 6+ years of experience in digital marketing, preferably in B2B or HR tech/SaaS.
• Proven ability to develop and execute regional or multi-market strategies.
• Hands-on experience with SEO, SEM, web content, and paid social — from planning to execution.
• Strong analytical skills with deep familiarity with GA4, GSC, SEMrush, LinkedIn Ads, etc.
• Experience using AI tools to improve efficiency and campaign performance.
• Excellent communication and project management skills.
• A proactive, adaptable attitude — comfortable wearing multiple hats in a fast-paced environment.
• Experience managing a team is a plus.

Why Join AYP?

• Make a Regional Impact: Own strategy across a dynamic, fast-growing region.
• Culture of Innovation: Embrace new tools and tech in a workplace that prioritizes agility and forward thinking.
• Growth-Oriented Team: Work with ambitious, supportive peers in a scale-up environment.
• Career Progression: We invest in your development with training and coaching.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Management
• Industries Human Resources Services, IT Services and IT Consulting, and Outsourcing and Offshoring Consulting

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