350 Content Strategy jobs in Singapore

The client is a fast-growing, compliance-driven digital platform company exploring Web3 technologies and building an instant messaging (IM) platform that integrates social networking, commerce, and future blockchain-enabled services (subject to regulatory approval).

Their mission is to create meaningful, trusted communities where users can connect, transact, and collaborate seamlessly.

As they scale globally, they are seeking a Content Strategy Manager to lead their content direction, elevate their brand narrative and drive engagement across multiple channels and markets.

Key Responsibilities

• Define and execute the content strategy across IM, social media, blogs, community channels, and campaigns.
• Shape narratives that communicate the platform’s vision in Web3, instant messaging, and digital communities.
• Collaborate with product, growth, and leadership teams to ensure content aligns with business and user goals.

Content Development & Management

• Oversee editorial calendars and workflows to maintain consistency across English and Chinese content.
• Drive global campaigns, product launches, and community initiatives through impactful storytelling.
• Manage and mentor content contributors, ensuring editorial quality and cultural relevance.

Community Engagement & Storytelling

• Craft content that resonates with Web3 communities and IM users, simplifying complex ideas into relatable narratives.
• Develop thought-leadership pieces and product explainers that highlight the platform’s role in shaping digital communities.
• Use data and insights to refine messaging, optimize campaigns, and drive measurable engagement.

Qualifications & Experience

• Bachelor’s degree in Marketing, Communications, Journalism, or related field.
• 6–8 years of experience in content strategy, editorial management, or digital marketing (experience in IM, Web3, fintech, or digital platforms preferred).
• Strong record in shaping narratives for global B2C and B2B audiences.
• Proven leadership in managing teams or content contributors.
• Professional / Native proficiency in Chinese (Written & Spoken) and English is required.
• Skilled in SEO, content analytics, and growth marketing best practices.
• Passion for Web3, instant messaging platforms, and building digital-first communities.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Advertising and Art/Creative

Industries

• Social Networking Platforms

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Content Strategist - English

We are seeking a highly skilled Content Strategist to join our team. The successful candidate will be responsible for creating high-quality content across multiple markets, websites, and content topics.

The ideal candidate will have native proficiency in Mandarin and Cantonese, and good English skills. Prior experience in SEO/content creation is a plus, but not a requirement if you're eager to learn and have a growth mindset.

You will have the opportunity to learn all about SEO, work on optimising content at scale, and get hands-on experience using Google Analytics and our Business Intelligence tools.

Key Responsibilities:

• Produce high quality SEO content
• Conduct keyword research and make data-driven decisions
• Find, coordinate and manage freelance writers
• Help the team implement technical and commercial recommendations
• Ensure our content follows legal and brand guidelines

What You'll Get:

You will be working closely with our marketing team to drive revenue through a portfolio of websites. If you're passionate about content creation, have a growth mindset, and thrive in a culture of autonomy, we want to hear from you!

• Develop and execute comprehensive content plans that drive business results and reinforce brand messaging.
• Collaborate with cross-functional teams to ensure seamless execution of campaigns and initiatives.
• Oversee creative planning and manage the production of campaign materials with internal and external partners.
• Identify and pursue opportunities for content collaborations or partnerships to advance strategic objectives.
• Monitor online reputation and maintain a positive presence through consistent messaging and brand voice.

Key qualifications include a Bachelor in Mass Communication, Public Relations, Marketing or equivalent, at least 4-6 years of experience in content development, communications, or related areas, and expertise in managing projects from start to finish.

Join to apply for the Assistant Creative Content Strategy Manager role at PEDRO

Join to apply for the Assistant Creative Content Strategy Manager role at PEDRO

Direct message the job poster from PEDRO

Pedro is a fashion brand designed to empower the effortless confidence of a modern style maven with effortless essentials. By relating, refining and reinventing, we create updated essentials to celebrate individualism that transcends time or gender. Since our inception in 2006, we have launched both men’s & women’s collection of footwear and accessories that extends beyond our 109 global stores to an online shopping experience at pedroshoes.com

Our modern-day collection continues to inspire 19 countries across Asia Pacific, the Middle East and the United States of America .

RESPONSIBILITIES

Brand Connector

• Identify and establish strategic external partnerships (influencer, collectives, artists etc.) to collaborate on creating assets with Brand Communications team

Content Strategy and Planning

• Develop and execute a content strategy that aligns with brand objectives, seasonal campaigns, and product launches.
• Identify storytelling opportunities to build brand identity and strengthen community engagement.
• Plan and manage the content calendar to ensure timely delivery of high-quality assets.

Content Creation & Curation

• Oversee the production of engaging content, including social media posts, blog articles, newsletters, videos, and campaign visuals.
• Collaborate with designers, photographers, videographers, and stylists to create visually compelling narratives.
• Ensure all content reflects the brand’s aesthetic, tone of voice, and messaging guidelines.

Social Media & Digital Marketing

• Manage and optimize content for various platforms (Instagram, TikTok, YouTube, website, etc.), ensuring consistency across all channels.
• Work with the marketing team to amplify content through paid media, influencer partnerships, and collaborations.
• Monitor trends, competitor content, and audience behavior to refine strategies and stay ahead in the fashion industry.

SEO & Performance Analysis

• Implement SEO best practices to improve content discoverability and organic traffic.
• Track content performance using analytics tools, providing insights and recommendations for continuous improvement.
• Conduct A/B testing on content formats, headlines, and visuals to enhance engagement and conversion rates.

Cross-functional Collaboration

• Work closely with product, e-commerce, and PR teams to align messaging and storytelling across all touchpoints.
• Support fashion shows, launches, and activations by creating pre-event buzz and post-event content recaps

Budget Management & Other Adhoc Duties

• Review content budget allocations and expenses closely with producers
• Project yearly creative budget needs according to business needs
• Support the team with any ad-hoc projects assigned by superior

REQUIREMENTS

• Creative, Communications or Marketing Degree or related disciplines
• Preferable with at least 6 years’ experience in the fashion industry
• Proficient in copy writing, and full of inspirations and creative juice
• Pleasant disposition with excellent interpersonal skills
• Organized and detail oriented
• Interest in luxury/fashion, art and design

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Art/Creative and Marketing
• Industries Retail

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Direct message the job poster from Shopee

About the Team:

The Projects (Engagement) team is a dynamic and results-driven unit within Regional Marketing, leading the content businesses – livestream and short video – for Shopee. Our mission is to strategically design, develop, and execute high-impact commercial programs that optimise demand generation, enhance supply, and achieve sustainable profitability across all our markets in Asia and Brazil.

Job Description:

• Commercial program design : Identify, design and build business levers to support the growth of Content Commerce, via demand generation, supply improvement, while balancing topline and profitability targets
• Business outcome forecasting : Model and forecast the corresponding uplift of the programs, present and justify with senior management on the priority of the projects
• Program and product rollout : Work with local counterparts to design and rollout content commerce improvement projects
• Product design : Work with product managers to design and prioritise features that can better serve the business needs
• Performance monitoring : Monitor the performance closely post implementation, and solve roadblocks along the way

Requirements:

• At least Bachelor’s Degree in any field
• Preferably possess 1-2 years of experience in a high-performing organisation or as a special project role
• Previous experience in B2C internet/e-commerce marketing or growth-stage startups is a plus
• Strong analytical skills, proficient with Excel and/or Google sheets
• Excellent written and verbal communication skills, proficient with senior stakeholder-facing presentation deck making
• Prior experience with product management is a plus
• Fluency in English and an additional Southeast Asian language (optional) to communicate with regional market stakeholders.
• Open to both experienced and fresh graduate candidates

Entry level

Full-time

Analyst and Consulting

Internet Marketplace Platforms and Business Consulting and Services

Seeking a Creative Innovator to shape the voice and visuals of an innovative education brand.

• Design captivating social media visuals, posters, and digital collaterals
• Contribute to our storytelling through engaging reels, slides, or short-form videos
• Collaborate on impactful brand campaigns, ads, and product launches
• Support content planning, filming, and editing processes
• Inject fresh ideas into our student-first brand identity

• A strong visual eye and creative instincts
• Proficiency in Canva / Adobe Suite / CapCut / Figma or similar tools
• Ability to ideate and execute design work independently
• Comfortable working in-person at designated locations
• Prior experience with social media content, branding, or design (school or freelance projects count)

• Flexible scheduling with in-person work required
• Opportunity to be part of a fast-moving team that blends education, creativity, and culture
• Strong performers may be offered longer-term roles or portfolio recommendations

Send your CV and portfolio to apply.

We are seeking a marketing professional to assist in the development of engaging content for social media and digital platforms.

This role will involve supporting the team in planning and executing marketing campaigns, analyzing data from ongoing campaigns, and providing actionable insights.

• Key responsibilities include creating compelling content, planning and executing marketing strategies, data analysis, and contributing ideas in team brainstorming sessions.

The ideal candidate will possess strong communication skills, be detail-oriented with excellent organizational skills, and have experience working with social media platforms.

A degree in Marketing, Communications, or a related field is required.

This role offers hands-on experience in a dynamic agency setting, with opportunities to contribute to real client projects. You will be part of a supportive team that values innovative thinking and professional growth.

The Content Strategy Manager plays a pivotal role in developing and implementing content strategies that drive engagement, boost visibility, and enhance organic reach.

• Create compelling content such as infographics, short videos, posts, brochures, and presentations tailored to different platforms (Instagram, LinkedIn, TikTok, YouTube, etc.) with the right tone and style.
• Transform complex research into clear, creative, and relatable content across blogs, articles, social media, emailers, and short-form videos.
• Design eye-catching visuals and storytelling formats while keeping the essence of research intact.
• Bulk up online communities by sparking conversations and responding to interactions.
• Optimise content for SEO to boost visibility and drive organic reach.

• Minimum Degree in Communications, Marketing, Journalism, or a related field with at least 5+ years of experience in content creation.
• Experience developing social-first, engaging formats for platforms like Instagram, LinkedIn.
• Experience in responding to comments, engaging followers, and fostering positive online interactions.
• Experience with SEO, content optimisation, and understanding of analytics tools to measure content performance.

We are seeking a skilled Marketing Assistant to drive the success of our brand. The ideal candidate will be responsible for developing and executing marketing strategies, managing digital platforms, and collaborating with internal teams.

Job Responsibilities:

• Create engaging content for marketing materials, social media posts, and email campaigns.
• Manage company websites, social media accounts, and online advertising channels.
• Produce high-quality marketing videos, including scriptwriting, filming, and editing.
• Analyse market trends and competitors to inform marketing decisions.
• Engage with influencers/KOLs and coordinate collaborations.
• Handle customer inquiries and communicate effectively to support engagement and satisfaction.
• Collaborate with internal teams and external partners to align on campaigns and marketing strategies.

Requirements:

• Diploma in Marketing or related field with at least 1 year of experience (Entry-level candidates welcome).
• Proficient in Microsoft Office, Canva, InShot, and similar editing tools.
• Professional, dynamic, and adaptable with excellent interpersonal and communication skills.
• Proactive, self-motivated, and a positive team player.
• Bilingual in English and Mandarin (to liaise with Mandarin-speaking customers); additional language skills a bonus.

About Our Company:

We provide TCM wellness services and strive to deliver exceptional customer experiences while making a positive impact in the industry.