138 Content Marketing jobs in Singapore

Hire Digital is looking for an experienced and strategicSenior Content Marketing Manager to lead content-driven brand initiatives. You’ll craft compelling narratives, manage campaign content across digital channels, and ensure alignment with brand identity across Southeast Asia. You will be a key player in localising and amplifying a bold and dynamic global brand voice while partnering closely with regional marketing, strategy, and creative teams.

RESPONSIBILITIES

• Shape and refine brand positioning across campaigns and touchpoints in SEA.
• Ensure that all content aligns with overarching brand identity, tone, and values.
• Translate business goals into narrative-led, audience-specific content strategies.
• Conceptualise and craft engaging content across digital platforms: social media, landing pages, thought leadership articles, customer case studies, campaign toolkits, and internal brand materials.
• Edit and localise global content to resonate with SEA audiences, ensuring both cultural fit and brand consistency.
• Partner with creative teams, designers, and writers to bring ideas to life across visual and written formats.
• Develop integrated campaign content plans to support product launches, brand moments, and seasonal initiatives.
• Lead the creative briefing process and manage end-to-end campaign content delivery across multiple markets.
• Monitor campaign effectiveness and optimise content based on performance data.
• Work cross-functionally with product, sales, and marketing teams to gather insights, align messaging, and deliver cohesive communications.
• Partner with agency and freelance talent as needed for execution.
• Oversee social media calendars and guide the voice and messaging of brand content across regional social channels.
• Drive engagement via influencer partnerships and employee advocacy programs.

REQUIREMENTS

• Previous experience in brand strategy, content marketing, or campaign development, ideally in fintech, B2B, or agency environments.
• A portfolio showcasing strong storytelling, brand architecture, and multi-channel content strategy.
• Proven ability to lead cross-functional initiatives and manage content workflows across fast-paced environments.
• Outstanding writing, editing, and communication skills, with a strong grasp of editorial tone and nuance.
• Adept in project management and balancing strategic vision with hands-on execution.
• Familiarity with tools such as Notion, Figma, Airtable, and/or CMS and social scheduling platforms is a plus.
• Experience in the SEA region and localisation best practices is highly desirable.

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Content Planning: Develop content marketing roadmaps aligned with each stage of the customer journey, from awareness through consideration, decision, and loyalty

Creative Production Management: Lead the creation of video, graphic, and copywriting content to effectively communicate brand values and stories. Build and maintain a centralized content asset library

Data-Driven Content: Establish content performance evaluation metrics (e.g., view completion rate, engagement depth, conversion contribution) and analyze their correlation with user lifetime value (LTV)

Cross-Channel Coordination: Ensure consistent messaging across all touchpoints including official website, social media, email, etc.

Who You Are

Degree in Mass Communications, Marketing or equivalent

At least 3 years of experience in content marketing with a focus on branding and storytelling, ideally including experience in building a brand from the ground up

Proficient in using data analysis tools for content marketing and SEO

Excellent English oral and written skills. Additional languages knowledge would be a plus (German, Spanish, French, Japanese).

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing, Public Relations, and Writing/Editing
• Industries Information Services

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KPay Group (KPay) is a leading fintech company dedicated to empowering businesses of all sizes with simple, smart, seamless and secure technology solutions. Serving over 57,000 merchants across Hong Kong, Singapore, Japan and Australia. KPay is unleashing merchants' growth potential by building a one-stop platform for financial management, business operations and digital transformation. KPay secures a record USD 55 million in 2024, marking the largest series A fundraise globally in the payments sector for the year.

Role Mission:

We're seeking a data-savvy, Al-empowered Content Marketing Manager to own our content strategy and drive measurable digital growth. You'll transform SEO insights into high-converting content, optimise our content backlog, and leverage cutting-edge tools to boost organic visibility, engagement, and revenue. If you're a digital native obsessed with performance, efficiency, and results, this is your role.

Reports to: Digital Growth Director

Key Responsibilities

• Strategy & Planning: Develop and manage the execution of content strategy aligned with SEO/AEO best practices to accelerate organic traffic, conversions, and revenue growth.
• Content Backlog Management: Prioritise, maintain, and optimise the content backlog to support activities of other websites and performance marketing activities.
• SEO/AEO Execution: Create and optimise content for search engines and answer engines (AEO), ensuring keyword targeting, semantic relevance, and UX best practices.
• Al-Driven Efficiency: Utilise Al tools (e.g., ChatGPT, SurferSEO, MarketMuse) to streamline research, drafting, and optimisation while maintaining quality.
• Conversion Optimisation: Craft compelling, user-focused content that drives actions (e.g., lead gen, sales, sign-ups) through persuasive storytelling and CTAs.
• Performance Analysis: Track KPIs (traffic, rankings, conversions, engagement) using analytics tools (e.g., GA4, SEMrush, Ahrefs) and iterate for continuous improvement.
• Team Leadership/Mentorship: Lead copywriters and designers to produce content that supports performance marketing and website programmes.

Requirements

• Proven SEO/AEO Expertise: Deep understanding of technical SEO/AEO, on-page optimisation, keyword research, and emerging trends (e.g. Answer engine optimisation (AEO), Al etc)
• Leadership/Team expertise: This role will be empowered to build a world-class content team to support performance marketing and website programme to drive growth.
• SEO Writing Mastery: Ability to write engaging, scannable, and SEO-friendly content (blogs, landing pages, guides that ranks and converts
• Al Tool Proficiency: High efficiency using Al for ideation, drafting, optimisation, and analytics.
• Growth Mindset: Obsession with data-driven results, conversion metrics, and revenue impact.
• Digital Native: Intuitive grasp of digital trends, user behavior, and platform algorithms.

Nice-to-Haves

• Experience with Al content generation tools.
• Knowledge of CRO (conversion rate optimisation) principles.

Why Join Us?

• Impact: Directly shape digital growth in a results-focused environment.
• Innovation: Experiment with Al and next-gen SEO strategies.
• Autonomy: Own the content roadmap with agile execution.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing

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You will be joining Lunexai, a marketing agency based in Gurgaon, Haryana, that specializes in bespoke advertising and branding strategies. Lunexai is committed to excellence and market dominance, utilizing cutting-edge methodologies to create resonant narratives tailored to each client's identity and aspirations. Your role as a Facebook Content Marketing specialist will be full-time and remote, requiring you to create engaging content for Facebook, conduct market research, develop marketing strategies, and deliver exceptional customer service. Your daily responsibilities will include crafting compelling ad copy, analyzing campaign performance, and optimizing content for audience engagement.To excel in this role, you should possess strong communication and customer service skills, along with expertise in market research, marketing strategy, and sales. Previous experience with Facebook advertising and content creation is essential, as is the ability to analyze data and campaign performance. Excellent organizational and time management skills are also required. A Bachelor's degree in Marketing, Communications, or a related field is preferred for this position.,

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Job Description:

• Plan, develop and Develop and implement a content strategy aligned with business objectives for the Company and our Clients.
• Conduct market research and competitor analysis to identify opportunities.
• Gather potential leads through marketing campaigns and input into CRM system for sales team to follow up on.
• Develop and execute integrated marketing campaigns across various channels, including email, social media, and SEO/SEM.
• Oversee pre planning, on-set production and post-production editing processes.
• Manage content calendar and ensure timely delivery of high-quality content for all projects.
• Collaborate with design and video production team to produce engaging visual content on social media.
• Create high-quality content, including blog posts, social media posts, case studies, articles etc
• Develop social media strategies and content for the Company and its projects.
• Track and analyze marketing performance metrics to measure ROI and optimize strategies.
• Set up paid and organic social media campaigns.
• Collaborate with creative team to create visually appealing and engaging content.
• Responsible for full project management and scheduling for social media marketing projects.
• Maintain brand consistency across all marketing materials and channels.

Job Requirements:

• Degree in Marketing, Communications or relevant field of study.
• 3+ years of experience in content marketing, advertising and/or digital marketing.
• Passion for marketing and loves to express ideas visually
• Strong understanding of SEO, SEM, social media marketing, and email marketing.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Ability to create simple graphics (aesthetic FB/IG stories) and an eye for design.
• Strong attention to detail and organizational skills.
• Excellent communication and interpersonal skills.
• Ability to work independently in a fast-paced setting with strong project and time-management skills

Job Title: Content Marketing Specialist

The role involves creating engaging content for press releases, newsletters, and corporate announcements. It also entails managing internal and external communications for brand consistency, handling media relations, and developing content for social media and digital platforms.

In this position, you will be responsible for supporting crisis communication and reputation management, working closely with stakeholders to refine corporate messaging, and tracking and analyzing communication campaign performance.

You will also assist in planning and executing public relations initiatives, enhancing employer branding through strategic communication efforts, and playing a key role in shaping the company's public image.

Requirements:

To succeed in this role, you will need a minimum Diploma and above, strong writing and verbal communication skills, and the ability to craft clear and engaging messages.

Familiarity with social media and digital content is essential, as well as excellent coordination and multitasking abilities.

Job Description:

• Plan, develop and Develop and implement a content strategy aligned with business objectives for the Company and our Clients.
• Conduct market research and competitor analysis to identify opportunities.
• Gather potential leads through marketing campaigns and input into CRM system for sales team to follow up on.
• Develop and execute integrated marketing campaigns across various channels, including email, social media, and SEO/SEM.
• Oversee pre planning, on-set production and post-production editing processes.
• Manage content calendar and ensure timely delivery of high-quality content for all projects.
• Collaborate with design and video production team to produce engaging visual content on social media.
• Create high-quality content, including blog posts, social media posts, case studies, articles etc
• Develop social media strategies and content for the Company and its projects.
• Track and analyze marketing performance metrics to measure ROI and optimize strategies.
• Set up paid and organic social media campaigns.
• Collaborate with creative team to create visually appealing and engaging content.
• Responsible for full project management and scheduling for social media marketing projects.
• Maintain brand consistency across all marketing materials and channels.

Job Requirements:

• Degree in Marketing, Communications or relevant field of study.
• 3+ years of experience in content marketing, advertising and/or digital marketing.
• Passion for marketing and loves to express ideas visually
• Strong understanding of SEO, SEM, social media marketing, and email marketing.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Ability to create simple graphics (aesthetic FB/IG stories) and an eye for design.
• Strong attention to detail and organizational skills.
• Excellent communication and interpersonal skills.
• Ability to work independently in a fast-paced setting with strong project and time-management skills

Hire Digital is looking for an experienced and strategicSenior Content Marketing Manager to lead content-driven brand initiatives. You’ll craft compelling narratives, manage campaign content across digital channels, and ensure alignment with brand identity across Southeast Asia. You will be a key player in localising and amplifying a bold and dynamic global brand voice while partnering closely with regional marketing, strategy, and creative teams.

RESPONSIBILITIES

• Shape and refine brand positioning across campaigns and touchpoints in SEA.
• Ensure that all content aligns with overarching brand identity, tone, and values.
• Translate business goals into narrative-led, audience-specific content strategies.
• Conceptualise and craft engaging content across digital platforms: social media, landing pages, thought leadership articles, customer case studies, campaign toolkits, and internal brand materials.
• Edit and localise global content to resonate with SEA audiences, ensuring both cultural fit and brand consistency.
• Partner with creative teams, designers, and writers to bring ideas to life across visual and written formats.
• Develop integrated campaign content plans to support product launches, brand moments, and seasonal initiatives.
• Lead the creative briefing process and manage end-to-end campaign content delivery across multiple markets.
• Monitor campaign effectiveness and optimise content based on performance data.
• Work cross-functionally with product, sales, and marketing teams to gather insights, align messaging, and deliver cohesive communications.
• Partner with agency and freelance talent as needed for execution.
• Oversee social media calendars and guide the voice and messaging of brand content across regional social channels.
• Drive engagement via influencer partnerships and employee advocacy programs.

REQUIREMENTS

• Previous experience in brand strategy, content marketing, or campaign development, ideally in fintech, B2B, or agency environments.
• A portfolio showcasing strong storytelling, brand architecture, and multi-channel content strategy.
• Proven ability to lead cross-functional initiatives and manage content workflows across fast-paced environments.
• Outstanding writing, editing, and communication skills, with a strong grasp of editorial tone and nuance.
• Adept in project management and balancing strategic vision with hands-on execution.
• Familiarity with tools such as Notion, Figma, Airtable, and/or CMS and social scheduling platforms is a plus.
• Experience in the SEA region and localisation best practices is highly desirable.

We are seeking a highly skilled Content Marketing Executive to join our team. As a key member of our marketing department, you will be responsible for creating engaging content for global newsletters and trade communications. Your primary goal will be to drive brand awareness and promote our products through compelling storytelling.

You will be working closely with the content marketing assistant on an annual audit of onboard materials, ensuring that our messaging is consistent and effective across all channels. Additionally, you will conduct SEO research, source images, and write blog posts for our website, as well as update web pages based on SEO recommendations.

Key Responsibilities:

• Creating content for global newsletters in accordance with the annual content calendar
• Writing, editing, and proofreading sales documents and onboard materials
• Conducting SEO research, sourcing images, and writing blog posts for the website
• Updating web pages based on SEO recommendations
• Creating newsletter layouts and scheduling send-outs to respective segments of the database
• Working with the Content Marketing Assistant on an annual audit of onboard material