97 Product Marketing jobs in Singapore

Job Summary

• Lead Product Marketing for Business Inkjet Printers, focusing on achieving sales, profitability, and sustainability targets, along with successful new product launches.
• Ensure adherence to company systems and processes to maintain a professional and consistent business approach.

Key Responsibilities

Market Research

• Conduct market and environmental research to identify new opportunities.
• Convert consumer, competitor, and technology insights into strategic business actions.

Data Analysis

• Analyze quantitative and qualitative data to uncover trends.
• Use statistical tools to forecast impacts on sales and pricing.
• Evaluate marketing efforts through ROI and trend impact assessments.

Customer Intelligence

• Develop a deep understanding of consumer behavior and needs across various segments, including end users and channel partners.
• Perform segmentation analysis to align products and services with target markets.

Product Planning & Management

• Understand product specifications in detail.
• Define strategy and create roadmaps for product development.
• Monitor product performance and manage the product life cycle.

Pricing Strategy

• Assess and implement suitable pricing models.
• Adjust pricing strategies based on internal data and market dynamics.

Go-To-Market Strategy

• Build and execute market entry strategies for product lines.
• Plan and manage product launch schedules.
• Oversee campaign execution and performance.

Product Marketing & Support

• Develop marketing materials and sales tools.
• Equip the sales team with updated product and market insights.
• Measure and track the effectiveness of marketing campaigns.

New Product Launch

• Coordinate with internal teams and Japan HQ on new product rollouts.
• Prepare marketing assets such as brochures and digital content.
• Deliver training and product briefings to regional sales teams across Southeast Asia.

We regret only shortlisted candidates will be contacted. All applications will be handled confidentially. By submitting your application, you agree to the collection, use, retention, and disclosure of your personal information to prospective employers.

Wecruit Pte Ltd

EA License No. 20C0270

Key Responsibilities:

• Develop and communicate clear product value propositions using insights from cross-functional teams.
• Plan and execute integrated marketing and go-to-market campaigns to drive awareness, engagement, and sales.
• Design and manage sales enablement tools such as brochures, videos, calculators, and pitch decks.
• Identify market trends and opportunities to support product adoption and penetration in target segments.
• Collaborate with internal teams and external partners to deliver multi-channel marketing initiatives.
• Monitor campaign performance using data and insights to optimise marketing strategies and customer messaging.

Requirements:

• 5+ years of relevant experience, preferably in financial services or insurance.
• Bachelor's degree in Business, Marketing, Finance, or a related field.
• Strong project and stakeholder management skills.
• Strategic thinker with excellent communication and influencing abilities.
• Creative problem solver, comfortable working independently and under tight deadlines.
• Team player who thrives in a fast-paced, dynamic environment.

If you have what it takes, please send your resume to or click APPLY NOW. For more information, please visit provided is for recruitment purposes only. Regrettably, only shortlisted candidates will be notified.

Business Reg No : 200611680D | Licence No : 10C5117 | EA Reg No : R2199023

Job Description & Requirements

Lazada wallet is the focal product line that is driving financial and payment service for Lazada along with e-commerce and logistic together. As a Product Manager in Lazada wallet domain, you would commit good experience for our tens of millions valued wallet users and keep looking for innovation for wallet and payment services. You will set up and lead projects including cross-functional teams that will be from tech team, finance, legal & compliance, and 3rd party partners. You will work together with your business stakeholders who are located in SEA including 6 markets to provide localized product and business solution.

Key Responsibilities:

◦ Own payment gateway product and be fully responsible for the success and growth of the payment gateway offerings

◦ Work closely with payment service providers globally to integrate and develop payment channel solutions for end-users

◦ Manage stakeholders and projects across multiple markets globally

◦ Coordinate and conduct marketing/competitor/user research to get more understanding of other players in the industry

◦ Take end-to-end ownership of the product, from ideation, design, testing, and roll-out, to post-launch improvements and iterations

Skillsets & Requirements

◦ Bachelor's degree in Computer Science or related technical field, or equivalent practical experience;

◦ Track record of product development from conception to delivery and iteration at an Internet Company, having
"made a difference" in product quality,

◦ 5+ years' experience in online payment/e-wallet/020/ lifestyle apps /Ecommerce related products

◦ Ideally experience managing software products and projects;

◦ Strong communication skills

Identify market opportunities, build business cases, and define product vision and strategy for Lazada Products.
An understanding of Southeast Asia e-commerce markets, competition and customer/user requirements in depth would be preferred.

Direct message the job poster from NTI Nanofilm

About Us

Nanofilm, listed on the Mainboard of the Singapore Exchange, is a leading provider of nanotechnology solutions in Asia, featuring its own proprietary technologies. Our products and services are integral to the smooth functioning of many technologies and tools essential to modern life. Our solutions serve as key catalysts, enabling our customers to achieve high value-add advancements in their end-products in an environmentally sustainable manner.

Founded in 1999 as a high-tech spin-off from Nanyang Technological University, we offer surface solutions based on vacuum deposition, including our proprietary Filtered Cathodic Vacuum Arc (FCVA) technology. Headquartered in Singapore, the company has over 3,000 employees across Singapore, India, Germany, Japan, China, and Vietnam.

We aim to achieve technological breakthroughs, redefine the boundaries of material sciences, and develop nanotechnology solutions that enable new end-product possibilities. Our goal is to be a future generation technology-based solutions company, with a vision of our advanced materials and nanoproducts being integrated into the daily lives of consumers worldwide.

Job Purpose

The Product Marketing Specialist will assume a pivotal role that merges expertise in product marketing with leadership in market intelligence for the nanofabrication business unit. This role focuses on supporting NTI’s proprietary 5-Axis Diamond Turning, Micro Injection Molding, and Advanced Replication Molding technologies across diverse precision engineering industries such as, micro-optics, sensors, photonics, medtech and high-precision industrial manufacturing.

The position requires a strong blend of technical understanding of manufacturing processes and commercial acumen to translate technology capabilities into market opportunities, enabling the sales and business development teams to engage with both existing key accounts and new target segments.

Responsibilities:

• Develop and define clear product positioning, messaging frameworks, and value propositions for precision manufacturing applications.
• Translate technical capabilities into business value for customers across industries such as photonics, sensors, micro optics, and industrial automation.
• Identify emerging applications and adjacent verticals suitable for Nanofabrication’s manufacturing technologies.

Market Research & Landscape Analysis

• Conduct continuous market research to map industry trends, technology shifts, competitive landscape, and customer needs across Asia-Pacific and global markets.
• Deliver actionable market intelligence reports that guide product development and business strategy.
• Monitor competitors’ offerings, positioning, and pricing strategies to ensure Nanofabrication remains differentiated.

Go-to-Market & Campaign Development

• Work cross-functionally with sales, business development, and corporate marketing to design and implement targeted campaigns for key accounts and target industries.
• Develop and maintain sales enablement materials including pitch decks, technical brochures, white papers, and customer case studies.
• Support account-based marketing (ABM) strategies to drive revenue growth within strategic accounts.

Customer Engagement & Voice of Customer

• Gather and synthesize customer feedback from sales engagements, trade shows, and industry events to refine product offerings and messaging.
• Lead customer success storytelling through case studies, success stories, and testimonial development.

Cross-functional Collaboration

• Partner closely with R&D, process engineering, sales, and corporate marketing teams to align market insights with product development priorities and business goals.
• Act as a key internal advocate for Nanofabrication’s technology capabilities in customer-facing discussions.

Requirements

• Bachelor’s or Master’s degree in Engineering, Precision Manufacturing, Industrial Engineering, or Business .
• Minimum 5–8 years of experience in product marketing, market intelligence, product management or business development within high-precision manufacturing, industrial equipment, or micro optics-related industries.
• Strong understanding of precision engineering processes such as diamond turning, micro molding, or replication molding technologies is highly advantageous.
• Excellent skills in market research methodologies, competitive analysis, and strategic market assessment.
• Strong communication, technical writing, and presentation abilities, capable of simplifying technical topics for commercial stakeholders.
• Proficiency with marketing tools, CRM systems (e.g., Dynamics 365), and data visualization platforms.
• Fluency in English; proficiency in Vietnamese, Chinese, or Korean is an added advantage for liaising with Vietnamese, Chinese, or Korean stakeholders and customers.
• Willingness to travel regionally to support client and technical discussions.

Working Location:

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Product Management, Marketing, and Engineering
• Industries Manufacturing

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Direct message the job poster from Razer Inc.

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work , offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities

Do you love video games? We are looking for a passionate gamer to lead the marketing strategy for Razer Software. The Razer Software ecosystem connects our amazing hardware and innovative software with video games and digital platforms around the world. The Software Product Marketing for Razer Software is responsible for creating and executing the marketing strategy to drive engagement and grow our community of over 100 million users.

Job Responsibilities

• Lead the Product Marketing for Razer Software products including Razer Chroma, Razer Synapse, Razer Cortex, and Razer Axon.
• Create positioning and communication strategy for Razer Software including advertising, events and public relations.
• Drive initiatives with Global Business Development teams to grow the Chroma RGB ecosystem through partnerships with game developers and hardware partners.
• Develop and implement marketing launch plans to align with product team objectives and set success metrics for marketing teams.
• Coordinate cross-company initiatives with a variety of stakeholders including Razer hardware, services, sales and global marketing teams.
• Seek and manage partner collaborations to grow the Chroma RGB ecosystem.
• Work closely with the Sales and Marketing teams to plan and develop integrated global marketing programs to drive user adoption and user engagement. Evaluate the effectiveness of each marketing campaign and refine execution plans.
• Responsible for managing the marketing budget and driving business goals.
  
  
  

• Bachelor’s degree with relevant marketing or product management experience with proven track record of success in PC software.
• Experience working with AI tools or AI product
• Solid expertise and experience in execution of product marketing strategies and campaigns in both a strategic and tactical sense.
• A strong self-starter mentality and the capability to build relevant connections with internal & external stakeholders.
• Ability to work smart in a fast-paced, ever-changing and high-growth environment.
• Curiosity to discover new marketing trends and to know what our competitors are doing in our industry.
• Strong interest in tech products and gaming industry is a plus.
• Strong management and presentation skills. Excellent English communication skills (written and verbal). Ability to communicate conceptually and tactically - including strategy, planning, data insights and execution details.
• Passionate about video games.
  
  
  

• Seniority level Not Applicable

• Employment type Full-time

• Job function Marketing and Sales
• Industries Computers and Electronics Manufacturing

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Get notified about new Product Marketing Specialist jobs in Singapore, Singapore .

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Carrot is the leading global fertility, family-building, and lifelong hormonal healthcare platform providing care for everyone, everywhere. Trusted by more than a thousand multinational employers, health plans, and health systems, Carrot's comprehensive clinical program delivers industry-leading cost savings for employers and award-winning experiences for millions of people worldwide. From maternity through menopause and pre-pregnancy through parenting, Carrot is dedicated to expanding access and improving outcomes. Carrot empowers members with compassionate, personalized, and inclusive support.

The Role

Carrot is seeking a Director of Product Marketing to lead our Product Marketing function. Reporting to the VP of Marketing, this role will manage three Product Marketing Managers and a project manager and serve as the key voice for Product Marketing in cross-functional meetings. The Director will play a critical role in shaping Carrot’s go-to-market strategy, elevating our messaging, and ensuring that our Product Marketing efforts drive measurable impact. This role is ideal for a Product Marketing leader who thrives in a fast-paced environment, excels at both strategy and execution, and is eager to make a significant impact at Carrot.

The Team

This role sits on our Marketing team, reporting to our VP of Marketing. The Marketing team consists of experts across Events, Design, Product Marketing, Communications and Content, and Demand Generation. Carrot’s Marketing team is responsible for sharing the Carrot story with the world.

Responsibilities

• Lead, mentor, and develop a team of three PMMs, providing guidance, removing roadblocks, and empowering them to take ownership of key initiatives
• Serve as a key editor for direct reports and others at Carrot, ensuring clear, compelling, and strategic messaging across all Product Marketing deliverables
• Own core product messaging, brand voice, top-of-funnel positioning and the handoff to cross-functional partners
• Drive broader organizational efforts around culture, work, and values, fostering a high-performing and motivated team
• Establish and track OKRs for the Product Marketing team, ensuring alignment with overall marketing and company goals
• Lead cross-functional projects, working closely with Product, Sales, Customer Success, and other teams to drive adoption, retention, and revenue growth
• Set and refine Carrot’s Product Marketing strategy on a bi-annual basis, in collaboration with relevant teams
• Proactively share team accomplishments and key insights with leadership, championing the impact of Product Marketing across the company
• Partner with leadership on annual and ad hoc headcount planning, advocating for necessary resources and securing budget
• Champion change and innovation, gaining buy-in from stakeholders and building consensus across teams
• Build strong relationships across departments, facilitating collaboration and proactively managing stakeholder expectations
• Develop frameworks for cross-functional alignment, ensuring clear communication, shared goals, and streamlined decision-making
• Contribute to Carrot’s broader marketing strategy, ensuring our Product Marketing approach stays competitive in domestic and international markets

Minimum Qualifications:

• Proven experience in Product Marketing, with prior experience managing and mentoring a team
• Experience in healthcare and/or workplace benefits
• Strong strategic thinking and ability to drive cross-functional collaboration and alignment
• Experience in B2B, with strong collaboration with Enablement teams
• Exceptional communication and editing skills, with a strong eye for messaging and positioning
• Ability to set and measure goals, track success metrics, and drive continuous improvement
• Experience leading complex projects and influencing stakeholders across various functions
• A proactive, solutions-oriented mindset with a passion for fostering team growth and success
• Excellent organizational and project management skills and ability to meet deadlines
• Comfort with the ambiguity inherent in a fast-paced startup environment
• Strong knowledge and understanding of current trends in healthcare

Compensation:

Carrot offers a holistic Total Rewards package designed to support our employees in all aspects of their life inside and outside of work, including health and wellness benefits, retirement savings plans, short- and long-term incentives, parental leave, family-forming assistance, and a competitive compensation package. The starting base salary for this position will range from $165,000- $185,000. Actual compensation may vary from posted base salary depending on your confirmed job-related skills and experience.

Fraud and Security Notice: Please note that all communication regarding job opportunities at Carrot will come exclusively from an @get-carrot.com email address. If you receive messages from any other domain, please disregard them and report the incident to:

Why Carrot?

Carrot has received national and international recognition for its pioneering work, including Fast Company's Most Innovative Companies and World Changing Ideas, Inc. Power Partners, and Modern Healthcare’s Innovators. Carrot’s global workforce has been acknowledged with several accolades, including Fortune’s Best Workplaces in Healthcare, Great Place to Work, and Age-Friendly Employer certifications. Carrot is regularly featured in media reporting on issues related to the future of work, women in leadership, and healthcare innovation, including MSNBC, The Economist, Bloomberg, The Wall Street Journal, CNBC, National Public Radio, Harvard Business Review, and more. Learn more at carrotfertility.com.

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Product Marketing Specialist page is loadedProduct Marketing Specialist Apply locations Singapore time type Full time posted on Posted 16 Days Ago job requisition id JR2025005794

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work , offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

• Manage product roadmaps, product lifecycle, pricing and launch process to ensure that we increase our leadership and market share position focused on Gaming products
• Develop and implement marketing plans, ensuring achievement of company and brand objectives
• Conduct and run competitive benchmarking and product comparison
• Work with product developers to ensure products are relevant to the market and feature-sets are comparable to others
• Coordinate cross-group initiatives with internal stakeholders such as Sales, and Channel Marketing teams
• Responsible for developing and implementing activities such as promotions and go-to-market for product launches
• Be responsible for managing the marketing budget and approval processes

• Minimally 3-5 years product marketing experience with consumer / lifestyle products
• Proven product marketing background with excellent Creative Marketing skills
• Those with good analytical and high adaptability skills are encouraged to apply
• Excellent interpersonal, communication, and time management skills
• Have strong people skills, able to work with the regional Sales & Marketing Teams to bring about increased sales to the market
• Able to work in a fast-paced environment independently and as a team

Are you game?

3 weeks ago Be among the first 25 applicants

At Flexxon, we don't just build products—we build the future. We are a cybersecurity technology company on a mission to redefine industry standards, push boundaries, and create transformative solutions that protect the digital world.

Joining Flexxon isn't about securing a job—it's about embarking on an entrepreneurial journey where you don't just work for the company; you grow with it. We seek visionaries who think beyond the ordinary, strategists who dare to challenge the status quo, and action-takers who execute with intensity and precision.

Here, innovation isn't a buzzword—it's the driving force behind everything we do. You'll be empowered to take ownership, make high-impact decisions, and play a pivotal role in shaping the future of cybersecurity. As we scale new heights, we're not looking for employees—we're looking for partners. Those who are ready to build, disrupt, and ultimately, exit together to extraordinary success.

If you're someone who thrives in a fast-paced, high-stakes environment where your work truly matters, Flexxon is the place for you.

Requirements

Product Support

Assist in managing product roadmaps and delivery schedules under the guidance of senior leaders.

• Track development progress, ensure timely updates, and communicate milestones to stakeholders
• Support bespoke software development, including enhancements, testing, and 3rd party engagement
• Assist in the development, launch, and post-launch monitoring
  
  

• Work closely with internal Marketing teams and business partners to gather, document, and related product information
• Ensure alignment between cross-functional teams and overall product goals
• Facilitate clear communication to bridge all teams and stakeholders
  
  

• Create and maintain product documentation, including presentations, product guides, training guides, and technical specifications
• Track and report on KPIs to monitor product performance and outcomes
• Prepare materials for stakeholder updates, ensuring clarity and actionable insights
  
  

• Diploma / Bachelor's degree in Mass Communication, Information Technology or a related field
• Minimum of 1-2 years of related work experience in Product Analysis, Product Executive, Business Analysis, or Project Management roles, in software development projects (added advantage)
• Familiarity with Design Software and Collaboration Tools such as Adobe Creative Suite (CS), Figma, Diagram, or similar platforms.
  
  

• Self Management, Performance Bonus
• Passionate , Energetic and Innovative work culture
• Opportunities for growth and development
• Positive work environment
• Employee recognition and rewards

• Seniority level Entry level

• Employment type Full-time

• Job function Other
• Industries IT Services and IT Consulting

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As the Director of Product Marketing, you will be responsible for building a stellar product marketing team and collaborating closely with product and business teams to achieve overall revenue goals, win-rate, customer usage, NPS, and successful new product launches.

Your primary focus will be on product positioning, ensuring our core products are differentiated from the competition across various customer segments. This involves continuous market research to fine-tune our product positioning strategies.

You will also develop high-quality marketing collateral for internal and external communications, train sales teams on product positioning, collaborate with the marketing team to generate a solid pipeline through effective communication, and set up a Customer Lifecycle Management (CLM) operations team to enhance product usage through regular drip campaigns.

To succeed in this role, you should have at least 8 years of experience in the enterprise software industry, with a background in marketing, pre-sales, engineering, or product management. You must possess the ability to present technical concepts effectively, coordinate activities across departments for product launches, and demonstrate core product marketing skills such as messaging, positioning, and competitive differentiation.

Cross-functional project management skills are essential as you will work with various teams including marketing, success, sales, and product. A customer-centric approach, exceptional writing skills, and experience in developing content and copywriting are crucial. An MBA is preferred, and occasional travel to events or other office locations may be required.

Preferred qualifications include experience in SaaS products, software product management, technical sales, business development, and marketing to B2B enterprise SaaS decision-makers. Knowledge of the software sales cycle, product development process, and enterprise sales functions will be advantageous.