1211 Social Media Strategy Development jobs in Singapore

Work Hour : Mon- Fri 9am-6pm

Starting Salary: $3000 - $3500

Location : Paya Lebar Rd

Responsibilities:

• Develop, execute, and manage marketing campaigns that align with the company's goals and target audience.
• Plan and develop content for campaigns and drive brand engagement on social media
• Develop and execute effective digital marketing strategies across all social media platforms
• Be part of project management, creative development, campaign tracking and reporting
• Collaborate with sales teams to align marketing efforts with lead generation and conversion goals.
• Prepare regular reports and presentations to communicate marketing results and upcoming initiatives to senior management.
• Evaluate social trends to improve our current presence online.
• Monitor market trends and conduct competitive analysis to identify opportunities for differentiation and innovation.

Requirements

• Degree in Marketing or a related field
• Up to date knowledge of major social media platform such as Facebook, Instagram, LinkedIn, Twitter, YouTube, TikTok
• Content creation tools such as Canva, Adobe Creative Suite, or similar.

WhatsApp: (Shermaine)

Siah Sze Ming Reg No: R

The Supreme HR Advisory Pte Ltd EA No: 14C7279

• Working days: Mon - Fri
• Working hours: 8:15am - 5:30pm (fully on site)
• Location: Joo Koon (Transport from Lakeside / CCK / Joo Koon MRT)
• Salary: $3000 to $3500 + AWS + Bonus

1. Create engaging videos and contents to attract customers and build brand awareness
2. Manage company's social media such as LinkedIn and Facebook and boost customers' engagement
3. Optimise digital marketing channels such as SEO, PPC, and online advertising
4. Manage company's website to ensure smooth customer experience
5. Collaborate with external partners to ensure the success of campaigns
6. Work with internal teams to drive towards company's direction
7. Oversee successful planning and execution of trade shows
8. Do detailed research to identify target audiences, analyse market trends, and assess competitor activities for good marketing results
9. Track campaigns' performance and execute on areas to improve
10. Ensure marketing expenses are optimised and within budget
11. Develop successful marketing strategies for product launches
12. Build up brand which aligns well with the direction of the company

1. Diploma in marketing or equivalent with 2 years related working experience.
2. Able to develop innovative ideas, great video creating and editing skills for digital marketing duties.
3. Familiar with marketing technologies such as SEO, PPC, and social media platforms.

Capital College of The Arts, Management, and Technology (CCAMT) in Singapore is seeking a dynamic Senior Executive for Marketing and Social Media Management. This strategic role is central to elevating our brand presence, driving engagement across digital platforms, and supporting our institutional growth through innovative marketing initiatives. The ideal candidate will have strategic marketing expertise, advanced social media management skills, and proven experience in brand development within the education sector.

About Us: Founded in 2013, CCAMT has grown to a comprehensive higher education institution offering courses across the arts, management, and technology. In 2020, we expanded our curriculum to reflect our diverse academic offerings and rebranded to our current name. We are partnered with UK's University of Sunderland, and US' Rochester Institute of Technology.

Our Programs:

We offer various programs, including:

• Certificate in Foundation Studies
• Diplomas and Advanced Diplomas in Arts Management, Design, Digital Design, Dance, Digital Entrepreneurship and eCommerce Management, Musical Theatre, Music Performance, and Visual Arts
• Advanced Diploma in Visual Arts (Photography and Digital Media)
• Master of Arts Education, Master of Arts Design, Master of Arts Visual Practice

Key Responsibilities

Strategic Marketing Leadership

· Develop and execute comprehensive marketing strategies to enhance CCAMT's brand presence and market position

· Lead strategic marketing initiatives aligned with institutional goals and objectives

· Oversee brand consistency across all marketing channels and communications

· Manage marketing budget and analyze ROI on marketing investments

Social Media Strategy & Management

· Develop and implement strategic social media campaigns across Facebook, Instagram, LinkedIn, TikTok, WeChat, XiaoHongShu and emerging platforms

· Create engaging content calendars that align with marketing objectives and brand messaging

· Monitor social media analytics and optimize content strategy based on performance insights

· Manage social media crisis communications and maintain positive brand reputation

Content Creation & Brand Management

· Lead the creation of high-quality marketing collaterals including brochures, videos, infographics, and digital assets

· Ensure all marketing materials adhere to brand guidelines and maintain professional standards

· Coordinate with external vendors and agencies for specialized marketing projects

· Oversee video content production from concept to completion

· Capture original visual content through photography and videography at college events, classes, and activities to build comprehensive marketing content library

Analytics & Performance Management

· Track and analyze marketing KPIs and social media metrics to measure campaign effectiveness

· Prepare comprehensive performance reports for senior management and COO

· Conduct competitive analysis and market research to inform strategic decisions

· Implement data-driven optimizations to improve marketing performance

Cross-Departmental Collaboration

· Provide strategic marketing support to academic and administrative departments

· Lead cross-functional marketing projects and initiatives

· Develop marketing templates and protocols for college-wide use

· Mentor junior marketing staff and coordinate team development activities

Educational Qualification and Experience

Required:

· Bachelor's degree in Marketing, Communications, Digital Media, Business Administration, or related fields

· 3-5 years of progressive experience in marketing and social media management, preferably in education or professional services

· Proven track record in developing and executing successful marketing campaigns

· Experience in team leadership and cross-functional project management

Preferred:

· Advanced marketing certifications (Google Analytics, Facebook/Meta Blueprint, etc.)

· Experience in the higher education sector or creative industries

· Background in international marketing or multicultural audience engagement

Technical Skills

· Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)

· Expertise in social media management tools (Hootsuite, Buffer, native platform tools)

· Photography and basic videography skills with proficiency in photo/video editing software (Adobe Lightroom, Premiere Pro, or equivalent)

· Strong analytical skills with experience in Google Analytics, social media analytics, and marketing automation platforms

· Proficient in Google Workspace, Office 365, and project management tools

Strategic & Leadership Skills

· Strategic thinking and ability to translate business objectives into marketing strategies

· Strong leadership and mentoring capabilities

· Excellent project management skills with ability to handle multiple initiatives simultaneously

· Data-driven decision making and performance optimization expertise

Communication & Interpersonal Skills

· Exceptional written and verbal communication skills for diverse audiences

· Strong presentation skills for senior management reporting

· Cultural sensitivity and ability to work in multicultural environments

· Fluent in English; bilingual capabilities (Mandarin, Malay, or other Asian languages) highly advantageous

Creative & Innovation Skills

· Creative thinking with ability to develop innovative marketing concepts

· Strong visual design sense and understanding of current design trends

· Ability to stay current with digital marketing trends and emerging technologies

· Problem-solving skills and adaptability in fast-paced environments

Additional Considerations

This position requires:

· Ability to work extended hours during campaign launches and tight project deadlines

· Self-directed work approach with minimal supervision while maintaining accountability for deliverables

· Adaptability to rapidly changing priorities and ability to manage multiple urgent projects simultaneously

· Proactive problem-solving skills when facing technical or creative challenges

CCAMT is committed to offering a supportive and vibrant work environment with opportunities for professional growth and career advancement within our expanding institution.

Application Process

We welcome applications from individuals passionate about strategic marketing and brand development in the education sector. Please send your cover letter, resume, portfolio of marketing work, and references to

Please include in your application:

· A portfolio showcasing your marketing campaigns and social media success stories

· Examples of content you have created (graphics, videos, social media posts)

· Brief case study of a successful marketing project you have led

Capital College of the Arts, Management, and Technology is dedicated to fostering a diverse and inclusive workplace and is an equal opportunity employer.

Job Types: Full-time, Permanent, Contract

Contract length: 36 months

Pay: $3, $4,200.00 per month

Benefits:

• Free parking

Education:

• Bachelor's or equivalent (Preferred)

Experience:

• Marketing: 3 years (Preferred)

Work Location: In person

Location: Kovan

Working days: 5 days (Mon - Fri)
Working time: 7.30 to 5.15pm or 8.30 to 6.15pm or 9.30 to 7.15pm
Salary: $3000 - $3500

Key Responsibilities: -

Campaign / Creative Execution

• Assist in executing quarterly campaigns from ideation to design and copywriting.
• Coordinate photoshoots and video shoots for campaign content when necessary.
• Develop campaign artworks based on approved sizing for social media and Google.
• Ensure seamless implementation of campaign details across multiple channels, including our official website.

Digital Marketing (BTL)

• Execute daily social media posts across multiple platforms.
• Conceptualize and design digital content, ensuring compliance with brand standards and guidelines.
• Support Retail branches with the design and development of Trial Lesson schedules and announcements.
• Ensure Trial Lesson details are successfully implemented across various channels, including our official website.
• Monitor various media platforms and propose new social media tools to enhance online presence.

Print Advertising (ATL)

• Design and develop official posters for events, competitions, and examinations.
• Assist Retail branches with ATL materials for non-digital channels.
• Support the maintenance and replenishment of in-store marketing collaterals.

Concerts, Competition and Events

• Undertake curricular and administrative projects, assisting in the organization of concerts, festivals, and other events.
• Work collaboratively in marketing, operations, and logistics across various events.
• Develop and design administrative documents, including rules and regulations, registration forms, and grading sheets.
• Ensure budget adherence and tracking.
• Collaborate with internal and external stakeholders.

Ad-hoc Projects - Area Marketing and Competitor Survey

• To Conduct area market exercises at interim periods; collate data and understand each district's market development to introduce courses that meet specific needs.
• Collaborate with Music Professionals to update and introduce courses in line with the growth objectives of pop music and adult music courses.
• Carry out Ad-hoc tasks as assigned by supervisor.

Requirements: -

• Preferably possess at least a Diploma in Marketing Communications, Advertising, or a related discipline.
• Preferably 2 years of work experience in marketing and/or advertising
• Familiarity with various social media and digital channels, including digital marketing tools.
• Proficient in online design tools such as Canva.
• Knowledge of Adobe Products (Photoshop, Illustrator, and InDesign) is a plus.
• Proficient in Microsoft Office, including Word, Excel, and PowerPoint.

WhatsApp: (Shermaine)

Siah Sze Ming Reg No: R

The Supreme HR Advisory Pte Ltd EA No: 14C7279

• Working days: Mon - Fri
• Working hours: 8:15am - 5:30pm (fully on site)
• Location: Joo Koon (Transport from Lakeside / CCK / Joo Koon MRT)
• Salary: $3000 to $3500 + AWS + Bonus

Primary Responsibilities:

1. Create engaging videos and contents to attract customers and build brand awareness
2. Manage company’s social media such as LinkedIn and Facebook and boost customers’ engagement
3. Optimise digital marketing channels such as SEO, PPC, and online advertising
4. Manage company’s website to ensure smooth customer experience
5. Collaborate with external partners to ensure the success of campaigns
6. Work with internal teams to drive towards company’s direction
7. Oversee successful planning and execution of trade shows
8. Do detailed research to identify target audiences, analyse market trends, and assess competitor activities for good marketing results
9. Track campaigns’ performance and execute on areas to improve
10. Ensure marketing expenses are optimised and within budget
11. Develop successful marketing strategies for product launches
12. Build up brand which aligns well with the direction of the company

Requirements:

1. Diploma in marketing or equivalent with 2 years related working experience.
2. Able to develop innovative ideas, great video creating and editing skills for digital marketing duties.
3. Familiar with marketing technologies such as SEO, PPC, and social media platforms.

WhatsApp: (Shermaine)

Siah Sze Ming Reg No: R

The Supreme HR Advisory Pte Ltd EA No: 14C7279

• Creating, implementing and managing the online and offline marketing strategy across a variety of brands and platforms
• Overseeing the marketing budget to ensure resources are allocated effectively and efficiently
• Management of social media channels Facebook, Instagram, Xiao Hong Shu, company website and E-commerce website
• Coordinating and follow through with daily online sales fulfilment
• Evaluating current marketing program and recommending improvements, stay updated with latest marketing trends and competitor activities
• Designing and developing online and offline marketing collateral - Signages, Banners, Ads, Posters, Social Media material, EDMs, etc.
• Building relationships with key media, agencies, vendors and brands to develop engaging content for print, digital and in-store communications channel
• Liaising with suppliers, vendors & third-party business partners to ensure marketing objectives are met according to branding guidelines & artistic integrity.
• Developing, executing and maintaining a creative in-store visual merchandising strategy
• Duties assigned as deemed appropriate for Marketing Executive

• Diploma/ Degree in Business, Marketing, Communications or equivalent
• Minimum 3 years of related working experience in retail industry
• Experience in Meta Business Suite, E-commerce (ideally Shopify), Google Analytics, Adobe Illustrator & Wordpress
• Experience in Roadshow will be preferred
• Experience in using Photoshop, Illustrator and InDesign software would be an advantage
• E-commerce experience is a plus, experience in retail would be an advantage
• Good understanding of digital marketing concepts and best practices

5 days, 9am-6pm

Salary: $3500 -$4000

Location: Ubi, Singapore

Company industry:

Reputable golf-specialty retail stores

Job scope:

• Creating, implementing and managing the online and offline marketing strategy across a variety of brands and platforms
• Overseeing the marketing budget to ensure resources are allocated effectively and efficiently
• Management of social media channels Facebook, Instagram, Xiao Hong Shu, company website and E-commerce website
• Coordinating and follow through with daily online sales fulfilment
• Evaluating current marketing program and recommending improvements, stay updated with latest marketing trends and competitor activities
• Designing and developing online and offline marketing collateral – Signages, Banners, Ads, Posters, Social Media material, EDMs, etc.
• Building relationships with key media, agencies, vendors and brands to develop engaging content for print, digital and in-store communications channel
• Liaising with suppliers, vendors & third-party business partners to ensure marketing objectives are met according to branding guidelines & artistic integrity.
• Developing, executing and maintaining a creative in-store visual merchandising strategy
• Duties assigned as deemed appropriate for Marketing Executive

Requirements:

• Diploma/ Degree in Business, Marketing, Communications or equivalent
• Minimum 3 years of related working experience in retail industry
• Experience in Meta Business Suite, E-commerce (ideally Shopify), Google Analytics, Adobe Illustrator & Wordpress
• Experience in Roadshow will be preferred
• Experience in using Photoshop, Illustrator and InDesign software would be an advantage
• E-commerce experience is a plus, experience in retail would be an advantage
• Good understanding of digital marketing concepts and best practices

Cheong Yeat Long | R

The Supreme HR Advisory Pte Ltd | EA 14C7279

5 days, 9am-6pm

Salary: $3500 -$4000

Location: Ubi, Singapore

Company industry:

Reputable golf-specialty retail stores

Job scope:

• Creating, implementing and managing the online and offline marketing strategy across a variety of brands and platforms
• Overseeing the marketing budget to ensure resources are allocated effectively and efficiently
• Management of social media channels Facebook, Instagram, Xiao Hong Shu, company website and E-commerce website
• Coordinating and follow through with daily online sales fulfilment
• Evaluating current marketing program and recommending improvements, stay updated with latest marketing trends and competitor activities
• Designing and developing online and offline marketing collateral – Signages, Banners, Ads, Posters, Social Media material, EDMs, etc.
• Building relationships with key media, agencies, vendors and brands to develop engaging content for print, digital and in-store communications channel
• Liaising with suppliers, vendors & third-party business partners to ensure marketing objectives are met according to branding guidelines & artistic integrity.
• Developing, executing and maintaining a creative in-store visual merchandising strategy
• Duties assigned as deemed appropriate for Marketing Executive

Requirements:

• Diploma/ Degree in Business, Marketing, Communications or equivalent
• Minimum 3 years of related working experience in retail industry
• Experience in Meta Business Suite, E-commerce (ideally Shopify), Google Analytics, Adobe Illustrator & Wordpress
• Experience in Roadshow will be preferred
• Experience in using Photoshop, Illustrator and InDesign software would be an advantage
• E-commerce experience is a plus, experience in retail would be an advantage
• Good understanding of digital marketing concepts and best practices

Cheong Yeat Long | R

The Supreme HR Advisory Pte Ltd | EA 14C7279

• Develop, execute, and manage marketing campaigns that align with the company's goals and target audience.
• Plan and develop content for campaigns and drive brand engagement on social media
• Develop and execute effective digital marketing strategies across all social media platforms
• Be part of project management, creative development, campaign tracking and reporting
• Collaborate with sales teams to align marketing efforts with lead generation and conversion goals.
• Prepare regular reports and presentations to communicate marketing results and upcoming initiatives to senior management.
• Evaluate social trends to improve our current presence online.
• Monitor market trends and conduct competitive analysis to identify opportunities for differentiation and innovation.

• Degree in Marketing or a related field
• Up to date knowledge of major social media platform such as Facebook, Instagram, LinkedIn, Twitter, YouTube, TikTok
• Content creation tools such as Canva, Adobe Creative Suite, or similar.