1270 Influencer Marketing jobs in Singapore

We are a rapidly growing company in the field of e-commerce, well known in the wedding and party related industry, with a huge following on various digital platforms (TikTok, Instagram, YouTube, Twitter, Facebook, etc.).

Position Summary:

Reporting to the Marketing Manager, Influencer Marketing Manager will manage our Influencer strategy across gifting, events and activations, and social content. You will be responsible for the development and performance of influencer marketing campaigns across social and offline channels.

You will also build-up and manage our growing Influencer team, optimizing and scaling our existing programs, work closely with our in-house Creative team to drive impact across all social channels, and be responsible for establishing and building relationships with key industry partners on social platforms.

Responsibilities:

• Identify talent partners based on company initiatives and project needs, taking a strategic, data-driven, and holistic view of influencer marketing encompassing nano, micro, macro influencers, content creators.
• Continue to nurture our existing influencer community while looking to expand into new demographics and strengthen influencer relations by managing day-to-day communication with influencers via email, phone, text, etc.
• Maintain talent relationships and create connections with new partners through mailings, giftings and outreach on brand initiatives, building close relationships that create alignment and transparency.
• Exceed targets across revenue, engagement, messaging and follower growth, working closely with the social, communications and editorial teams.
• Manage influencer marketing forecast, budget, and optimizations based on business needs.
• Measure success of social media activations through KPIs and forecasting.
• Develop and manage an Influencer calendar that we can leverage across all our social channels.
• Stay on top of pop culture, social media, influencer trends, as well as emerging technologies and social media platforms and platform updates.

Requirements:

• Bachelor's Degree or equivalent experience.
• 5+ years of related experience, preferably within Influencer Marketing, social media, or PR in the fashion industry.
• An ideal candidates will have a personal rolodex of influencer and celebrity talent relationships with and an eye for new upcoming talent.
• Expert in leading social media platforms (TikTok, Instagram, YouTube, Twitter, Facebook, etc.) and understands digital marketing trends.
• Ability to think strategically and creatively.
• Flexibility to adapt quickly to changing business needs and dealing with ambiguity.
• PC Skills, including MS Office, and MS Outlook.
• Excellent written and verbal communication skills with keen attention to detail.
• Comfortable with occasional travel.
• Self-starter, ability to thrive in a fast-paced environment.

• Oversee and optimize all influencer marketing operations within Singapore.
• Lead, mentor, and manage the high-performing Influencer Marketing Team in Singapore.
• Collaborate closely with the sales team to translate client briefs into innovative and effective influencer marketing campaign proposals.
• Drive the execution of creative and impactful influencer marketing campaigns across Singapore.
• Identify, cultivate, and maintain strong relationships with prominent influencers and thought leaders.
• Facilitate and attend client meetings to thoroughly understand requirements and ensure successful campaign planning and execution.
• Monitor campaign performance diligently, ensuring contract compliance and continuously identifying areas for improvement.
• Stay ahead of the curve by keeping abreast of emerging trends, technologies, and influential figures in the digital landscape.

• Diploma or Bachelor's Degree in Marketing or Business.
• 3 to 5 years of experience in Influencer Marketing, Creator Engagement, or Public Relations.
• Proven experience leading and managing a team.
• Detail-oriented with a strong ability to take initiative, prioritize tasks, and multitask effectively.
• Excellent organizational, project management, written, and verbal presentation skills.
• Experience in livestream management and set-up.
• Equally adept as a creative and strategic thinker.
• Fluent in English, both written and spoken.

• Outgoing and positive personality.
• Possesses a proactive "can-do" attitude.

• Competitive salary
• Performance Review (2 times per year)
• Performance Bonus (1 time per year)
• Annual leaves
• Medical insurance (including dental)
• Wellness benefits
• All-hands meeting at overseas
• TGIF, monthly birthday and other fun engagement events
• MVP Awards (prizes up to 8,000 USD)
• Work in a professional and dynamic environment
• Exciting opportunity to explore digital trends

Strategic Leadership & Planning:

• Develop and execute a comprehensive influencer marketing strategy for Singapore, aligned with local market trends and company objectives.
• Formulate and oversee the regional influencer marketing execution strategy for SEA markets, ensuring alignment with overall business goals.
• Identify, evaluate, and prioritize high-potential influencer partnerships and opportunities across Singapore and SEA alongside the Regional Partnership team.
• Act as a key thought leader in influencer marketing, representing AnyMind Group at local events and industry forums.

Team Leadership & Development:

• Lead, mentor, and inspire the Singapore-based Influencer Marketing team, fostering a culture of creativity, accountability, and continuous improvement.
• Directly manage and guide the regional SEA Influencer Marketing Execution team, providing strategic direction, operational support, and performance oversight for regional projects.
• Set clear goals and KPIs for both local and regional team members, providing ongoing guidance, support, and constructive feedback.
• Foster a collaborative and high-performing environment across both teams.
• Ensure the operational profitability of the department to optimize performance

Campaign Execution & Relationship Management:

• Oversee the influencer team on execution of influencer marketing campaigns in Singapore.
• Ensure the efficient and effective execution of regional influencer marketing projects by the SEA execution team, meeting client objectives and deadlines.
• Cultivate and manage relationships (alongside sales team) with key clients, including brands and agencies, for influencer marketing initiatives.
• Collaborate with C-suite stakeholders on strategic influencer marketing initiatives where appropriate.

Cross-Functional Collaboration:

• Partner closely with internal teams (e.g., sales, marketing, operations, product) to deliver integrated and customized influencer marketing solutions for clients.
• Collaborate with global leadership and regional country managers to align influencer marketing efforts with overarching company goals.

Performance Tracking & Growth:

• Drive growth in influencer marketing revenue through successful campaign execution and client satisfaction in Singapore and across SEA.
• Monitor and analyze influencer marketing performance metrics for both local and regional campaigns, ensuring timely reporting and continuous optimization.

• More than 6 years of experience in influencer marketing, or a related field, with a minimum of 3 years in a leadership role managing a team.
• Proven track record of successfully planning, executing, and optimizing influencer marketing campaigns for diverse clients/brands.
• Demonstrated experience in managing and leading a team across multiple markets or regions, specifically within Southeast Asia (SEA).
• Strong understanding of the influencer landscape, platforms, and trends in Singapore and SEA markets.
• Experience in engaging with and influencing stakeholders at various levels.
• Exceptional leadership, communication, and negotiation skills, with the ability to inspire and motivate teams.
• Strategic thinker with the ability to identify opportunities, solve complex problems, and execute plans effectively.
• Strong relationship-building skills with a client-first mindset.
• Results-oriented mindset with a focus on driving growth and achieving team targets.
• Excellent project management and organizational skills.

As an Influencer Marketing Intern at AnyMind Group Singapore, you will play a crucial role in supporting the influencer marketing team in various tasks related to influencer recruitment, campaign execution, and social media management. This internship offers valuable hands-on experience in the dynamic field of influencer marketing, allowing you to work closely with leading brands and influencers to create impactful campaigns.

Seeding

• Source for suitable content creators to take part in Seeding Campaigns across different categories (Beauty, Food, etc)
• Prepare necessary logistic materials to pack and arrange delivery of seeding kits
• Liaise with content creators on campaign progress and monitor for any social media postings
• Post campaign reporting

Campaign Management

• To identify the suitable Influencer to match the client's brief
• Able to set and adhere to timelines in a fast paced environment
• Good analytical skill to report campaign's results and suggest improvement points

Content Marketing

• Manage AnyCreator SG social media accounts on TikTok and Instagram, including social media calendar planning and content curation.

• Graduate or final year student in marketing-related majors
• Outgoing and positive personality
• Fluent in English
• Social Media Savvy, especially for TikTok and Instagram
• (Good to have) Graphic design experience
• KOL experience
• Available to commit to a full-time internship in January 2025, for a minimum of 4 months, preferably up to 6 months, to ensure a comprehensive learning experience

* Please note that we are unable to consider candidates who are not Singapore residents due to work eligibility.

** Please also note that the internship allowance will commensurate with the candidate's qualifications and skillsets

We are expanding our growth marketing team at (Fast Run) and looking for a driven KOL & Influencer Marketing Executive to join us. This role focuses on building strong relationships with influencers and managing end-to-end campaigns that drive global user growth.

You will be responsible for managing end-to-end KOL and influencer campaigns across global markets. This includes identifying and connecting with influencers, negotiating partnerships, and collaborating on engaging video content to maximize campaign performance. You will track results, optimize strategies, and work closely with internal teams to drive growth for our application products.

Key Products:

Responsibilities

• Identify and connect with KOLs and influencers across key markets. (TikTok & Instagram especially)

• Manage end-to-end influencer campaigns, from outreach and negotiation to execution and delivery.

• Collaborate with influencers on creative direction, video production, and content edits to ensure high-quality output.(writing scripts, creating attention-grabbing content, and scheduling content publishing)

• Track and analyze campaign performance, providing reports and actionable insights.

• Build and maintain strong, long-term relationships with influencers and partners.

• Work closely with internal teams (marketing, design, product) to align campaigns with overall growth strategy.

• Stay updated on KOL/influencer marketing trends and best practices in the app and social space.

• Support additional marketing tasks as assigned .

Job Requirements:

• Strong interest or knowledge in KOLs, influencers, and social platforms (TikTok, Instagram, YouTube).

• Excellent communication, negotiation, and interpersonal skills.

• Good stress resilience, strong sense of responsibility, and result-oriented attitude.

• Able to work independently and in a team, with a cheerful and confident personality.

• Bilingual in English and Chinese (to liaise with Mandarin-speaking counterparts).

• Entry-level candidates welcome (training provided). Minimum GCE 'O' Levels or Diploma;

• Bonus: Additional language skills such as Malay, Indonesian, Spanish, or Portuguese are an advantage.

Company

Snaphunt Pte Ltd

Designation

Senior Influencer Marketing Manager

Date Listed

17 Sep 2025

Job Type

Entry Level / Junior Executive

Full/Perm

Job Period

Immediate Start, Permanent

Profession

Marketing / Public Relations

Industry

Others

Location Name

Singapore

Allowance / Remuneration

$3,500 - 4,500 monthly

Company Profile

Our client is a US-based textile brand that provides exceptional home products to families worldwide. With 400,000 rave customer reviews and counting on Amazon, they're proud to sell affordable, luxurious, and long-lasting everyday essentials.

Starting as a small family business in 2014, our client has expanded rapidly over the past eleven years. Now a strong and efficient company with a high sales level, we wish to recruit like-minded professionals from all over the US, South America, Europe, and Asia to join their friendly international team.

They value their employees and offer competitive compensation with benefits. If you're looking to make a difference in a small but fast-paced company, this is an excellent opportunity with lots of room for growth.

Job Description

• Join a market leader within Ecommerce / Marketplaces
• Strong opportunities to progress your career
• Leadership Role

The Job

This is a fully remote role. We welcome applicants from anywhere in the world.

Job Summary:

The Partnerships Manager will be responsible for building, optimizing, and scaling Mellanni's influencer, affiliate, and press programs to drive brand awareness, engagement, and revenue growth. This role requires a sharp analytical mindset to identify what's working, double down on high-ROI channels, and pivot when needed. You'll oversee a mix of ongoing campaigns and experimental initiatives, applying a start-stop-continue approach to ensure every partnership delivers measurable value. From negotiating with top creators to launching affiliate partnerships on emerging platforms, you'll balance strategic vision with hands-on execution.

As a leader, you will mentor and grow a small, high-performing team, ensuring projects are delivered on time and to standard. You'll build strong internal and external relationships, manage budgets, and leverage data to inform decisions across influencer, affiliate, and press channels. Success in this role means turning performance insights into action plans, creating scalable processes, and consistently uncovering new opportunities for Mellanni to connect with audiences. This is an ideal position for someone who thrives on both strategy and execution, with the ability to drive sustainable growth in a fast-moving environment.

Core Responsibilities:

Partnership Strategy & Execution

• Design and implement scalable influencer, affiliate, and press strategies aligned with Mellanni's growth goals.
• Lead both paid and gifted influencer campaigns across TikTok, Instagram, YouTube, and emerging platforms.
• Own the expansion of affiliate programs via Amazon Creator Connections, TikTok Shop Affiliates, and others.
• Pitch and manage press outreach and relationships with major publishers.
• Collaborate on UGC strategy and creative testing for paid ad performance.

Team Leadership & Delegation:

• Lead, mentor, and inspire a small, high-performing team of contractors and freelancers.
• Foster a collaborative, supportive environment that encourages growth and continuous learning.
• Communicate clearly and empathetically to set expectations and provide constructive feedback.
• Encourage resilience, problem-solving, and a positive attitude to maintain high performance.

Performance Analysis & Optimization:

• Regularly analyze influencer and affiliate performance to identify cost-effective, high-ROI channels.
• Recommend strategic pivots, e.g. shifting from traditional influencer campaigns to affiliate-heavy strategies.
• Manage campaign budgets and evaluate spend vs. return.
• Provide reporting that turns raw data into clear action plans and performance insights.
• Process & Platform Implementation
• Maintain up-to-date records and influencer/affiliate CRMs
• Spearhead the adoption of new tools and platforms
• Optimize internal workflows to reduce manual steps, increase team efficiency, and ensure accuracy in reporting.

Ideal Candidate

Qualifications:

• 3+ years of experience managing influencer, affiliate, or press campaigns at an agency or brand level.
• Must demonstrate exceptional communication skills, with the ability to convey nuanced messages clearly and professionally.
• Strong command of tone, style, and cultural context to engage effectively with diverse audiences and media contacts.
• Strong knowledge of digital platforms and influencer ecosystems, particularly within lifestyle/home/beauty categories.
• Experience managing publisher relationships—both organic and paid.
• Confident project manager with ability to oversee tools and manage multiple initiatives simultaneously.
• Strong analytical mindset; comfortable making data-driven decisions and adapting strategies quickly.

Educational and Language Requirements:

• High School Diploma or GED Equivalent
• Near-fluent to fluent proficiency in English (both written and verbal) is required.

Ref: Z4W5SRN2OQ

Application Instructions

Apply this role at

Agent Note This position is posted on behalf of a client by a third party agent.

As consumer decisions are increasingly shaped by influencers on social media, we seek a Manager/Senior Manager to lead our influencer marketing strategy across the APAC region. In this pivotal role, you will collaborate with market leaders to design data-driven influencer campaigns that drive brand growth and engagement.

• Identify optimal investment levels
• Select strategic influencer partners
• Analyze trends
• Develop best practices for influencer content and partnerships

Our team is driven by a passion for shaping the next era of media and investing in employees to help them excel in their roles. We believe in fostering a culture of respect where everyone feels they belong and has equal opportunities for career progression.

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust .
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise .

• Engage with local Japanese and regional clients to lead & support conversations around Influencer planning
• Develop influencer marketing strategies in collaboration with market team leads
• Develop an influencer investment sufficiency model to inform brand growth
• Analyze influencer campaign performance and provide actionable insights
• Develop influencer selection strategies and propose influencers for future campaigns
• Conduct trend identification through text mining of product reviews and influencer content; provide agile recommendations for influencer campaign optimization
• Monitor and synthesize influencer content best practices, including the latest trends from both our brand and competitors
• Share key influencer trend learnings with clients and internal teams to inform ongoing strategy
• Manage multiple projects simultaneously, ensuring timely delivery in a dynamic and agile environment

• 4+ years of experience in digital planning or a related field
• Strong understanding of digital marketing best practices; influencer marketing experience is a plus
• Strategic, analytical, and logical thinking skills with advanced proficiency in Excel and PowerPoint
• Demonstrated experience in critical thinking, problem-solving, and project management under tight deadlines
• Excellent communication and teamwork skills for collaboration with internal and external stakeholders
• Ability to operate effectively in a dynamic, adaptable, and agile environment
• Experience with research systems and data-driven decision making
• Results-oriented, proactive, and passionate about driving business growth
• Business-level fluency in English and Japanese as this influencer marketing role covers Japan as its main market, thus the ability to read influencer contents and profiles are necessary