149 Brand Management jobs in Singapore

Product Marketing Specialist page is loadedProduct Marketing Specialist Apply locations Singapore time type Full time posted on Posted 3 Days Ago job requisition id JR2025005794

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work , offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

• Manage product roadmaps, product lifecycle, pricing and launch process to ensure that we increase our leadership and market share position focused on Gaming products
• Develop and implement marketing plans, ensuring achievement of company and brand objectives
• Conduct and run competitive benchmarking and product comparison
• Work with product developers to ensure products are relevant to the market and feature-sets are comparable to others
• Coordinate cross-group initiatives with internal stakeholders such as Sales, and Channel Marketing teams
• Responsible for developing and implementing activities such as promotions and go-to-market for product launches
• Be responsible for managing the marketing budget and approval processes

• Minimally 3-5 years product marketing experience with consumer / lifestyle products
• Proven product marketing background with excellent Creative Marketing skills
• Those with good analytical and high adaptability skills are encouraged to apply
• Excellent interpersonal, communication, and time management skills
• Have strong people skills, able to work with the regional Sales & Marketing Teams to bring about increased sales to the market
• Able to work in a fast-paced environment independently and as a team

Are you game?

At Razer, you'll be at the forefront of the most exciting industry in the world — gaming. Evolving forms of gaming require evolving forms of hardware, software and services. That’s where Razer comes in, offering innovative top-of-the-line products and services to allow gamers to fully immerse in the ultimate gaming experience.

Getting onboard Razer will place you on a global mission to bring gamers closer to the games they love. Razer is a place to do great work, offering you the opportunity to be a part of a global team across 11 countries. Whether you are a hardcore evangelist who breathe life to the latest and greatest gaming gear or a behind-the-scene hero who runs our global operations, you are assured of a career-changing quest that transcends time zones and culture with one single spell: For Gamers. By Gamers.

The journey towards phenomenal-ness won’t come easy. However, we will excel because gamers rely on teamwork. We achieve greatness because we are wicked problem-solvers and tenacious in clinching victories in all that we do. It is the team that makes Razer where it is today and will continue to bring Razer to even greater heights.

Razer is proud to be certified as a Great Place to Work in both United States and Singapore. This is a testament to our commitment to make your quest at Razer a rewarding one

At Flexxon, we don't just build products—we build the future. We are a cybersecurity technology company on a mission to redefine industry standards, push boundaries, and create transformative solutions that protect the digital world.

Joining Flexxon isn't about securing a job—it's about embarking on an entrepreneurial journey where you don't just work for the company; you grow with it. We seek visionaries who think beyond the ordinary, strategists who dare to challenge the status quo, and action-takers who execute with intensity and precision.

Here, innovation isn't a buzzword—it's the driving force behind everything we do. You'll be empowered to take ownership, make high-impact decisions, and play a pivotal role in shaping the future of cybersecurity. As we scale new heights, we're not looking for employees—we're looking for partners. Those who are ready to build, disrupt, and ultimately, exit together to extraordinary success.

If you're someone who thrives in a fast-paced, high-stakes environment where your work truly matters, Flexxon is the place for you.

• Product Support
• Assist in managing product roadmaps and delivery schedules under the guidance of senior leaders.
• Track development progress, ensure timely updates, and communicate milestones to stakeholders
• Support bespoke software development, including enhancements, testing, and 3rd party engagement
• Assist in the development, launch, and post-launch monitoring

• Work closely with internal Marketing teams and business partners to gather, document, and relate product information
• Ensure alignment between cross-functional teams and overall product goals
• Facilitate clear communication to bridge all teams and stakeholders

• Create and maintain product documentation, including presentations, product guides, training guides, and technical specifications
• Track and report on KPIs to monitor product performance and outcomes
• Prepare materials for stakeholder updates, ensuring clarity and actionable insights

• Diploma / Bachelor's degree in Mass Communication, Information Technology or a related field
• Minimum of 1-2 years of related work experience in Product Analysis, Product Executive, Business Analysis, or Project Management roles, in software development projects (added advantage)
• Familiarity with Design Software and Collaboration Tools such as Adobe Creative Suite (CS), Figma, Diagram, or similar platforms.

• Self Management, Performance Bonus
• Passionate, Energetic and Innovative work culture
• Opportunities for growth and development
• Positive work environment
• Employee recognition and rewards

Key Responsibilities

Product Development Support

• Collaborate closely with R&D and engineering teams to understand product specifications and unique selling points

• Conduct market research and competitor analysis to identify opportunities for product innovation or improvement

• Translate technical product features into compelling value propositions for brochures, presentations, and digital campaigns

• Assist in new product launches by coordinating pre-launch planning, collateral creation, and go-to-market strategies

• Provide feedback from customers, sales teams, and market data to inform future product enhancements

Marketing & Asset Production

• Develop marketing content that clearly articulates product performance, durability, and application benefits

• Coordinate the design and production of multimedia materials: product manuals, spec sheets, videos, brochures, and website content

• Work with trade show planners to showcase new product lines effectively, including booth design and product highlight displays

• Maintain consistency in product documentation across all marketing touchpoints

Analytics & Market Alignment

• Analyze campaign performance data and market trends to ensure product positioning remains competitive and relevant

• Track product-specific KPIs (e.g., feature adoption rates, product feedback, inquiry volume) to support data-driven decisions

• Maintain up-to-date knowledge of construction industry technologies and equipment trends

Requirements

• Diploma or Bachelor's in Marketing, Product Management, Engineering, or a related field

• 1–5 years of experience in a marketing role involving technical/industrial products

• Strong understanding of product lifecycle and B2B marketing principles

• Ability to convert complex technical information into accessible marketing content

• Excellent communication skills (written and verbal), including experience working with cross-functional teams

• Proficiency in tools like Adobe Creative Suite, Excel, PowerPoint, and CMS platforms

• Knowledge of construction equipment or heavy machinery industry is a strong plus

3 weeks ago Be among the first 25 applicants

At Flexxon, we don't just build products—we build the future. We are a cybersecurity technology company on a mission to redefine industry standards, push boundaries, and create transformative solutions that protect the digital world.

Joining Flexxon isn't about securing a job—it's about embarking on an entrepreneurial journey where you don't just work for the company; you grow with it. We seek visionaries who think beyond the ordinary, strategists who dare to challenge the status quo, and action-takers who execute with intensity and precision.

Here, innovation isn't a buzzword—it's the driving force behind everything we do. You'll be empowered to take ownership, make high-impact decisions, and play a pivotal role in shaping the future of cybersecurity. As we scale new heights, we're not looking for employees—we're looking for partners. Those who are ready to build, disrupt, and ultimately, exit together to extraordinary success.

If you're someone who thrives in a fast-paced, high-stakes environment where your work truly matters, Flexxon is the place for you.

Requirements

Product Support

Assist in managing product roadmaps and delivery schedules under the guidance of senior leaders.

• Track development progress, ensure timely updates, and communicate milestones to stakeholders
• Support bespoke software development, including enhancements, testing, and 3rd party engagement
• Assist in the development, launch, and post-launch monitoring
  
  

• Work closely with internal Marketing teams and business partners to gather, document, and related product information
• Ensure alignment between cross-functional teams and overall product goals
• Facilitate clear communication to bridge all teams and stakeholders
  
  

• Create and maintain product documentation, including presentations, product guides, training guides, and technical specifications
• Track and report on KPIs to monitor product performance and outcomes
• Prepare materials for stakeholder updates, ensuring clarity and actionable insights
  
  

• Diploma / Bachelor's degree in Mass Communication, Information Technology or a related field
• Minimum of 1-2 years of related work experience in Product Analysis, Product Executive, Business Analysis, or Project Management roles, in software development projects (added advantage)
• Familiarity with Design Software and Collaboration Tools such as Adobe Creative Suite (CS), Figma, Diagram, or similar platforms.
  
  

• Self Management, Performance Bonus
• Passionate , Energetic and Innovative work culture
• Opportunities for growth and development
• Positive work environment
• Employee recognition and rewards

• Seniority level Entry level

• Employment type Full-time

• Job function Other
• Industries IT Services and IT Consulting

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As a dynamic Product Marketing Executive specializing in the TV category, you will drive marketing innovation and elevate our brand in emerging markets like Sri Lanka, Cambodia, Myanmar, and Bangladesh.

Your role involves crafting and executing compelling strategies that boost sales and resonate with local audiences. By leveraging the unique characteristics of these regions, you will lead impactful marketing activities across online, print, and in-store platforms, maximizing profitability. Additionally, you will manage model-specific forecasts and budgets, ensuring our initiatives are strategic and effective.

Join us in shaping the future of our brand in these vibrant markets!

What you will be doing

• Cultivate strong working relationships and effective communication with our branch counterparts in the emerging markets, as well as internally with other product category leads, marketing communications, and procurement teams.
• Oversee category business operations, including budget management, net sales, profit targets, and inventory achievement.
• Define and establish competitive product pricing, margins, tactical promotions, and marketing initiatives to ensure sales forecasts and targets are met.
• Implement above-the-line (ATL) and below-the-line (BTL) communications to end consumers.
• Manage the monthly Advertising and Promotion budget, ensuring effective use of funds and a good return on investment.
• Conduct general product training for counterparts and distributors within the region.
• Explore business opportunities by analyzing market and channel trends, sales data, and pricing analysis.
• Monitor inventory levels in our distributors' warehouses to maintain a healthy stock.
• Create regular reports to update management on sales and inventory performance KPIs.

What you should have

• A minimum of a Degree or Diploma in Marketing or a Business-related discipline.
• 2 to 3 years of product marketing experience in a regional capacity is preferred.
• High proficiency in MS Excel and MS PowerPoint.
• Excellent presentation and communication skills.
• An analytical mindset with the ability to identify gaps.
• Willingness to travel as required.

What will help you to succeed

• Strong ability to work under pressure and drive results effectively.
• Keen attention to detail and a commitment to high accuracy in data collection and analysis.
• An analytical and forward-thinking mindset, with the capability to identify long-term growth opportunities for the business.

Benefits you will have

• Flexible work arrangement (because we understand Life happens)
• Comprehensive medical benefits (including physical health screenings and term life insurance benefits)
• AWS and variable bonus
• Special staff purchase rates
• Flexible benefits (so you can claim for that staycay or gym membership you’ve been eyeing)
• Corporate social responsibility time off for 1 day each year to volunteer for a charity of your choice
• Milestone gifts (such as long service award and marriage gift because we want to celebrate both your professional and personal milestones)
• Wellness activities to promote healthy lifestyles
• Curated training programmes to encourage continuous professional development

At Sony, we strive to create a place for you to realise your potential and inspire you to make positive impact through innovation, smart collaboration and boundless curiosity. We are looking for people who believe that they can enrich lives and help us achieve our purpose – fill the world with emotion, through the power of creativity and technology.

• Seniority level Associate

• Employment type Full-time

• Job function Marketing, Business Development, and Strategy/Planning
• Industries Wholesale Appliances, Electrical, and Electronics

Referrals increase your chances of interviewing at Sony Electronics Singapore by 2x

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Get AI-powered advice on this job and more exclusive features.

Jaz is built around the idea that accounting and finance teams will go through fundamental shifts in behavior and expectations in a Generative AI era. Jaz creates a categorically new experience of AI-first workflows for business owners and accountants to manage money, close the books, and generate reports faster than ever before.

We have a high-intensity, high-performance, pixel-perfect culture shaped by a founding team from investment banking, venture capital, and hypergrowth unicorns in the region. Up for a bold challenge? Come join our team of builders and enablers across APAC.

Backed by Sequoia, GFC, Partech, Appworks, MUFG Bank.

| @jaz.accounting

Role Description

As a Product Marketing Associate, you will drive end-to-end growth across both existing and new products through strategic planning, relentless creativity, hands-on execution, and rigorous data-driven experimentation. This highly practical and outcome-driven role requires you to identify, scale, and continuously optimize marketing channels to deliver measurable business results. You'll collaborate closely with product and business leads across markets, taking ownership of projects and initiatives with a direct reporting line to Founder and C-level leadership. To succeed, you will need to be able to independently navigate fast-paced learning loops and proactively get things done.

Qualifications

• Minimum 2, maximum 4 years of experience in product marketing, growth hacking community building, partnerships, and/or B2B marketing
• Track record of building and scaling engaged communities
• Problem-solving mindset with ability to work within budget and timelines
• Ability to work independently in an early-stage, fast-paced environment
• Bachelor's degree in Arts, Marketing, Business Administration, or related field
• Join a team of bold, passionate, smart people who want to work hard and play to win
• Generous perks, hybrid office culture, fair compensation to help you work better

• Seniority level Entry level

• Employment type Full-time

• Job function Marketing and Sales
• Industries Technology, Information and Internet

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We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

As a dynamic Product Marketing Executive specializing in the TV category, you will drive marketing innovation and elevate our brand in emerging markets like Sri Lanka, Cambodia, Myanmar, and Bangladesh.

Your role involves crafting and executing compelling strategies that boost sales and resonate with local audiences. By leveraging the unique characteristics of these regions, you will lead impactful marketing activities across online, print, and in-store platforms, maximizing profitability. Additionally, you will manage model-specific forecasts and budgets, ensuring our initiatives are strategic and effective.

Join us in shaping the future of our brand in these vibrant markets!

What you will be doing

• Cultivate strong working relationships and effective communication with our branch counterparts in the emerging markets, as well as internally with other product category leads, marketing communications, and procurement teams.
• Oversee category business operations, including budget management, net sales, profit targets, and inventory achievement.
• Define and establish competitive product pricing, margins, tactical promotions, and marketing initiatives to ensure sales forecasts and targets are met.
• Implement above-the-line (ATL) and below-the-line (BTL) communications to end consumers.
• Manage the monthly Advertising and Promotion budget, ensuring effective use of funds and a good return on investment.
• Conduct general product training for counterparts and distributors within the region.
• Explore business opportunities by analyzing market and channel trends, sales data, and pricing analysis.
• Monitor inventory levels in our distributors' warehouses to maintain a healthy stock.
• Create regular reports to update management on sales and inventory performance KPIs.

What you should have

• A minimum of a Degree or Diploma in Marketing or a Business-related discipline.
• 2 to 3 years of product marketing experience in a regional capacity is preferred.
• High proficiency in MS Excel and MS PowerPoint.
• Excellent presentation and communication skills.
• An analytical mindset with the ability to identify gaps.
• Willingness to travel as required.

What will help you to succeed

• Strong ability to work under pressure and drive results effectively.
• Keen attention to detail and a commitment to high accuracy in data collection and analysis.
• An analytical and forward-thinking mindset, with the capability to identify long-term growth opportunities for the business.

Benefits you will have

• Flexible work arrangement (because we understand Life happens)
• Comprehensive medical benefits (including physical health screenings and term life insurance benefits)
• AWS and variable bonus
• Special staff purchase rates
• Flexible benefits (so you can claim for that staycay or gym membership you’ve been eyeing)
• Corporate social responsibility time off for 1 day each year to volunteer for a charity of your choice
• Milestone gifts (such as long service award and marriage gift because we want to celebrate both your professional and personal milestones)
• Wellness activities to promote healthy lifestyles
• Curated training programmes to encourage continuous professional development

At Sony, we strive to create a place for you to realise your potential and inspire you to make positive impact through innovation, smart collaboration and boundless curiosity. We are looking for people who believe that they can enrich lives and help us achieve our purpose – fill the world with emotion, through the power of creativity and technology.

Direct message the job poster from Razer Inc.

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work , offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities

Do you love video games? We are looking for a passionate gamer to lead the marketing strategy for Razer Software. The Razer Software ecosystem connects our amazing hardware and innovative software with video games and digital platforms around the world. The Software Product Marketing for Razer Software is responsible for creating and executing the marketing strategy to drive engagement and grow our community of over 100 million users.

Job Responsibilities

• Lead the Product Marketing for Razer Software products including Razer Chroma, Razer Synapse, Razer Cortex, and Razer Axon.
• Create positioning and communication strategy for Razer Software including advertising, events and public relations.
• Drive initiatives with Global Business Development teams to grow the Chroma RGB ecosystem through partnerships with game developers and hardware partners.
• Develop and implement marketing launch plans to align with product team objectives and set success metrics for marketing teams.
• Coordinate cross-company initiatives with a variety of stakeholders including Razer hardware, services, sales and global marketing teams.
• Seek and manage partner collaborations to grow the Chroma RGB ecosystem.
• Work closely with the Sales and Marketing teams to plan and develop integrated global marketing programs to drive user adoption and user engagement. Evaluate the effectiveness of each marketing campaign and refine execution plans.
• Responsible for managing the marketing budget and driving business goals.
  
  
  

• Bachelor’s degree with relevant marketing or product management experience with proven track record of success in PC software.
• Experience working with AI tools or AI product
• Solid expertise and experience in execution of product marketing strategies and campaigns in both a strategic and tactical sense.
• A strong self-starter mentality and the capability to build relevant connections with internal & external stakeholders.
• Ability to work smart in a fast-paced, ever-changing and high-growth environment.
• Curiosity to discover new marketing trends and to know what our competitors are doing in our industry.
• Strong interest in tech products and gaming industry is a plus.
• Strong management and presentation skills. Excellent English communication skills (written and verbal). Ability to communicate conceptually and tactically - including strategy, planning, data insights and execution details.
• Passionate about video games.
  
  
  

• Seniority level Not Applicable

• Employment type Full-time

• Job function Marketing and Sales
• Industries Computers and Electronics Manufacturing

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