3,655 Senior Product jobs in Singapore
Product Marketing
Posted today
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Job Summary
- Lead Product Marketing for Business Inkjet Printers, focusing on achieving sales, profitability, and sustainability targets, along with successful new product launches.
- Ensure adherence to company systems and processes to maintain a professional and consistent business approach.
Key Responsibilities
Market Research
- Conduct market and environmental research to identify new opportunities.
- Convert consumer, competitor, and technology insights into strategic business actions.
Data Analysis
- Analyze quantitative and qualitative data to uncover trends.
- Use statistical tools to forecast impacts on sales and pricing.
- Evaluate marketing efforts through ROI and trend impact assessments.
Customer Intelligence
- Develop a deep understanding of consumer behavior and needs across various segments, including end users and channel partners.
- Perform segmentation analysis to align products and services with target markets.
Product Planning & Management
- Understand product specifications in detail.
- Define strategy and create roadmaps for product development.
- Monitor product performance and manage the product life cycle.
Pricing Strategy
- Assess and implement suitable pricing models.
- Adjust pricing strategies based on internal data and market dynamics.
Go-To-Market Strategy
- Build and execute market entry strategies for product lines.
- Plan and manage product launch schedules.
- Oversee campaign execution and performance.
Product Marketing & Support
- Develop marketing materials and sales tools.
- Equip the sales team with updated product and market insights.
- Measure and track the effectiveness of marketing campaigns.
New Product Launch
- Coordinate with internal teams and Japan HQ on new product rollouts.
- Prepare marketing assets such as brochures and digital content.
- Deliver training and product briefings to regional sales teams across Southeast Asia.
We regret only shortlisted candidates will be contacted. All applications will be handled confidentially. By submitting your application, you agree to the collection, use, retention, and disclosure of your personal information to prospective employers.
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EA License No. 20C0270
Tell employers what skills you haveMarket Research
Sustainability
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Channel Partners
Product Marketing
Segmentation
Investments
Printers
Pricing Strategy
Marketing
Strategy
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Sales Operations
Customer Intelligence
Pricing
Brochures
Product Launch
Product Marketing
Posted today
Job Viewed
Job Description
Key Responsibilities:
- Develop and communicate clear product value propositions using insights from cross-functional teams.
- Plan and execute integrated marketing and go-to-market campaigns to drive awareness, engagement, and sales.
- Design and manage sales enablement tools such as brochures, videos, calculators, and pitch decks.
- Identify market trends and opportunities to support product adoption and penetration in target segments.
- Collaborate with internal teams and external partners to deliver multi-channel marketing initiatives.
- Monitor campaign performance using data and insights to optimise marketing strategies and customer messaging.
Requirements:
- 5+ years of relevant experience, preferably in financial services or insurance.
- Bachelor's degree in Business, Marketing, Finance, or a related field.
- Strong project and stakeholder management skills.
- Strategic thinker with excellent communication and influencing abilities.
- Creative problem solver, comfortable working independently and under tight deadlines.
- Team player who thrives in a fast-paced, dynamic environment.
If you have what it takes, please send your resume to or click APPLY NOW. For more information, please visit provided is for recruitment purposes only. Regrettably, only shortlisted candidates will be notified.
Business Reg No : 200611680D | Licence No : 10C5117 | EA Reg No : R2199023
Market Research
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Product Marketing
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Product Marketing Manager
Posted 2 days ago
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Job Description
As Product Marketing Manager, you will be responsible for creating and managing go-to-market strategies, developing product messaging, and driving market positioning for SHIELD’s solutions. Be expected to work closely with internal teams and adopt a “roll up your sleeves” mindset to produce impactful online and offline marketing assets, develop sales tools, and support other marketing tasks as needed.
- Develop and manage a comprehensive product marketing plan from concept to launch, covering market opportunity identification, defining value propositions, product positioning, content development, and execution of launch activities.
- Collaborate with internal teams to deliver Go-To-Market support by creating sales enablement and marketing materials such as sales pitch presentations, product descriptions, battlecards, and customer success stories.
- Serve as the primary liaison between marketing and the product teams to ensure our product roadmap and new product launches are communicated effectively to the market.
- Lead customer engagement and generate thought leadership content at trade shows and events.
- Collaborate with internal and global teams on Market positioning by synchronising core product messaging and creating marketing materials that are localised to the different regions.
- Keep updated on industry and market through research and analysis; understand the competitive landscape across industries and establish SHIELD’s competitive advantage through differentiated positioning of our product.
- Be the subject matter expert for website content and ensure all product information is technically up to date and reflective of any changes to our current and new solutions.
- Write thought leadership content such as case studies, press releases, reports to be published online in the company Blogs, Social posts, and relevant marketing channels.
- Bachelor’s degree in Marketing, Communications, or a related field, with at least 5 years of product marketing experience—B2B SaaS experience is a strong plus.
- Proven ability to create high-quality marketing content with excellent written and verbal communication skills.
- Strong project management skills, with sharp attention to detail and the ability to juggle multiple priorities effectively.
- A performance-driven mindset with adaptability to thrive in fast-paced, high-growth environments.
- Strong interpersonal and collaboration skills to work cross-functionally and influence stakeholders at all levels.
- Willingness to travel internationally for company events and industry engagements.
Product Marketing Manager
Posted 4 days ago
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Job Description
Our client is aglobal leader in digital technology and advertising solutions , supporting millions of businesses worldwide to connect with customers and drive growth.
THIS IS A 4 MONTH CONTRACT ROLE
They are seeking aProduct Marketing Manager to join their regional team in APAC. This role will focus on shaping product requirements and developing go-to-market (GTM) strategies for advertising products acrossemerging markets in APAC. You’ll influence product direction, evaluate risks, and ensure successful launches of solutions used by businesses globally.
Key Responsibilities
- Conduct market assessments, data analysis, and gather advertiser feedback to guide product roadmaps.
- Translate customer and market needs into actionable recommendations for product, engineering, and design teams.
- Drive cross-functional initiatives to deliver innovative advertising solutions at scale.
- Lead GTM strategies, including positioning, messaging, documentation, and communications.
- Support sales and partnership teams with effective enablement materials and go-to-market activations.
Requirements
- 7+ years of experience in product marketing, product management with marketing, digital advertising, or management consulting.
- Strong cross-functional collaboration and stakeholder management skills in complex organizations.
- Data-driven decision-maker with the ability to simplify and communicate complex topics.
- Excellent organizational skills; comfortable managing multiple priorities in fast-changing environments.
- Strong communicator across technical, business, and external audiences.
Preferred
- Experience leading global GTM strategies and sales enablement.
- Background in marketing for products within advertising, marketing technology, or digital media.
PRODUCT MARKETING MANAGER
Posted 5 days ago
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Job Description
Serial Microelectronics , a subsidiary of Serial System Ltd , is a semiconductor and electronics components distributor with value-added design and application capability in the Asia Pacific region. We invite a suitably qualified candidate to fill the following position:
PRODUCT MARKETING MANAGERResponsibilities:
- Manage local supplier relationships with the aim of increasing market share and developing business opportunities
- Responsible for growing the revenue and profitability of assigned product lines
- Work closely with the sales team and be the product driver in implementing supplier strategies and communicating product strengths
- Work closely with FAE (Field Application Engineer) team to cultivate and drive demand creation strategy
- Manage inventory of assigned lines
Requirements:
- Degree or Diploma in Electronics/Electrical Engineering with minimum 5 years’ experience in direct sales or product management, preferably in a semiconductor of distribution environment
- Competent knowledge in electronics components and their applications would be an advantage
- Result-oriented, self-motivated, and able to work under pressure
- Possesses strong communication, analytical, negotiation and presentation skills
- Proficient in Microsoft Office especially in Excel and PowerPoint
Interested candidates are invited to submit their resumes and expected salary.
We regret that only shortlisted candidates will be notified.
#J-18808-LjbffrProduct Marketing Manager
Posted 5 days ago
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Job Description
Our client, a Multinational American Company, is looking for a Product Marketing professional to join their global team. The ideal candidate will possess a diverse skill set spanning business strategy, product marketing, and analytics.
This is a fixed contract role until 31st Jan 2026
Responsibilities- Conduct market research and analysis to inform product development and internal strategy
- Translate advertiser insights into actionable recommendations for product, engineering, and design teams
- Lead cross-functional initiatives to deliver innovative marketing solutions that align with platform strategy
- Develop and execute go-to-market plans, including messaging, documentation, and client communications
- Enable internal teams with clear positioning and scalable activation strategies across global markets
- Bachelor’s degree in Business, Marketing, or a related discipline
- 7+ years of experience in tech, digital marketing, product strategy, or consulting
- Proven ability to align stakeholders and drive consensus across competing priorities
- Strong analytical skills with the ability to simplify complex challenges
- Excellent organizational skills and the ability to manage multiple projects independently
- Effective communication skills across technical, business, and external audiences
- Experience supporting product launches and managing global go-to-market efforts, including sales enablement and narrative development
- Familiarity with online advertising platforms and digital media products
Interested candidates may apply through the application system or send their CV to . Shortlisted candidates will be notified.
By submitting your personal data and CV, you consent to Morgan McKinley Pte Ltd and its affiliates collecting, using, and disclosing your data as described in the Privacy Policy .
Company: Morgan McKinley Pte Ltd
Contact: Koh Boon Sien
EA Licence No: 11C5502
EA Registration No: R1110345
Seniority level- Mid-Senior level
- Contract
- Business Development and Advertising
- Technology, Information and Media, Advertising Services
Product Marketing Manager
Posted 5 days ago
Job Viewed
Job Description
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio , an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles .
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio , an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles .
The Product Marketing team uses creativity, market research, and insights to optimize and inspire roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow.
We’re looking for a Product Marketing Manager to lead Go To market strategies for Snapchat’s App performance marketing solutions. You will use your knowledge of marketplaces, platforms, and products used by Direct Response advertisers, and your understanding of the ad tech industry to properly inform the roadmap, build global go to market strategies, and coordinate ongoing marketing efforts to grow awareness, understanding, and adoption of Snapchat’s solutions.
What you’ll do:
Partner closely with our Product Management & Sales teams to launch advertising products and grow their adoption in the APAC region
Represent product teams in the markets by setting goals, managing product launches and implementing activations in order to drive adoption. Collaborate with technical and operations teams to monitor product performance.
Be a recognized App marketing expert and develop go-to market strategies and plans, including product positioning, narrative, internal communications, and marketing activation strategies
Use your market knowledge and analytical mindset to properly inform the roadmap through the collection and systematic extraction of key themes coming in from marketers and advertisers who use the platform.
Drive successful cross functional alignment on go to market strategy & planning and track success metrics accordingly
Inspire and educate both internal and external teams on Snapchat’s performance solutions for advertisers
Build frameworks and processes to structure conversations, create & socialize marketing initiatives, and drive alignment across teams and leadership
Knowledge, Skills & Abilities:
Deep knowledge of the performance digital ads competitive landscape, especially for App acquisition, engagement and retention strategies for verticals such as Gaming, Retail, Tech or Finance.
Ability to transform complex and nuanced concepts into simple actionable tasks
Excellent verbal and written communication skills, with high attention to detail
Strong analytical skills and problem solving skills; ability to identify new opportunities and improve overall product marketing strategy
Strong project management skills with the ability to prioritize and execute go-to-market plans
A team player who can successfully work cross-functionally with various stakeholder groups, both within Snapchat and across partner organizations, with minimal guidance
Strong public speaking skills and comfortable presenting to large groups
Ability to lead market research to identify new opportunities through qualitative and quantitative analysis, constantly assess the capabilities and value proposition of our ad products via market trends, advertiser feedback and competitive benchmarking.
Minimum Qualifications:
Native/fluent in Mandarin
BS/BA degree or equivalent years of experience
5+ years of experience in product marketing/product strategy or other relevant digital marketing/sales work
Preferred Qualifications:
Experience in product marketing, product management, strategy at a technology or advertising technology company
Solid track record in launching products & driving global adoption
At ease with data analytics tools, such as Looker & Excel, and working with Data Science or Data Engineering teams
Experience in a performance-based advertiser or digital advertising tech company
Well versed with Social media ads manager platforms, and digital advertising measurement tools
If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information .
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
Our Benefits : Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!
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Product Marketing Manager
Posted 7 days ago
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Job Description
Responsibilities :
Manage quote processes & pricing strategic efficiently
Develop product positioning and buying strategies as well as negotiating directly with vendors
Attend Vendor QBR with good presentation skill.·Product inventory management
Maintain awareness of market trend and disseminates information appropriately
Strategize and drive sales and application team
Champion and build overall relationship with customers and Vendor
Deliver monthly revenue forecast
Define strategies to meet company goals on revenue growth
Handle vendors and sales expectation independently.
Requirements :
Diploma/Degree in Electrical/Electronics Engineering or equivalent
1~2 years of working experience in semi-conductor supplier or electronic component distributor
Track record in design-in activities into OEM, EMS accounts
Able to travel at short notice
Interested and suitably qualified candidates are invited to send in your detailed resume indicating your current/last drawn and expected salary.
We regret that only shortlisted candidates will be notified.
#J-18808-LjbffrProduct Marketing Manager
Posted 9 days ago
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Join to apply for the Product Marketing Manager role at Razer Inc.
10 hours ago Be among the first 25 applicants
Join to apply for the Product Marketing Manager role at Razer Inc.
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work , offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities
- Own the full product marketing strategy and performance for Razer’s keyboard category - leading positioning, pricing, launch planning, and lifecycle management to drive global adoption and revenue
- Lead the growth and continuous innovation of Razer’s keyboard portfolio
- Partner closely with Product Development and Engineering to influence feature definition, roadmap prioritization, and ensure market-fit based on user needs and competitive benchmarks
- Collaborate with creative, digital, and social teams to produce engaging content across web, email, video, and social platforms
- Define and lead go-to-market (GTM) plans across key product milestones, working with Brand, Regional Marketing, and Channel teams to deliver impactful launches across all sales channels
- Conduct market and competitor analysis to identify growth opportunities, product gaps, and key differentiators - translating insights into actionable strategies
- Collaborate with global Sales, Channel, and Retail teams to support sell-in efforts, create compelling messaging and training tools, and ensure consistent brand execution at every touchpoint
- Oversee marketing budget allocation for product initiatives and ensure ROI-driven planning aligned with business goals
- Champion cross-functional coordination, driving alignment across product, design, PR, digital, and regional stakeholders to deliver cohesive marketing campaigns and product experiences
- 5-7 years of product marketing experience, preferably in gaming, consumer electronics, or hardware-related industries
- Proven track record of driving successful GTM strategies and managing global product launches end-to-end
- Strong understanding of product positioning, pricing strategy, and market dynamics
- Excellent leadership, communication, and stakeholder management skills across regional and functional teams
- Analytical and data-driven mindset with the ability to translate insights into actionable marketing plans
- Self-starter who thrives in a fast-paced, dynamic environment with a passion for innovation and gaming
- A gamer mindset is a plus - familiarity with mechanical keyboards and the gaming peripheral ecosystem is highly valued
- Seniority level Mid-Senior level
- Employment type Full-time
- Job function Marketing and Sales
- Industries Computers and Electronics Manufacturing
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Sign in to set job alerts for “Product Marketing Manager” roles. Director, Brand and Marketing, SEA and India (Kendo) Marketing Solutions Partner (Ads) - Regional Brand & Growth Marketing Assistant Manager, Brand Partner Marketing Product Marketing Manager, Ads Marketing SENIOR / DIGITAL MARKETING SPECIALIST, SOUTHEAST ASIA & AUSTRALIA Product Marketing Manager, Platform Solutions Director, APAC Marketing & Communications Product Solution Partner - Marketing Solutions, Regional Brand & Growth Marketing Offline Branding & Partnerships Specialist, SG MarketingWe’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-LjbffrProduct Marketing Manager
Posted 12 days ago
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Manager, Product Marketing (PCD) page is loadedManager, Product Marketing (PCD) Apply locations Singapore time type Full time posted on Posted Today job requisition id JR2025005896
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work , offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :- Own the full product marketing strategy and performance for Razer’s keyboard category - leading positioning, pricing, launch planning, and lifecycle management to drive global adoption and revenue
- Lead the growth and continuous innovation of Razer’s keyboard portfolio
- Partner closely with Product Development and Engineering to influence feature definition, roadmap prioritization, and ensure market-fit based on user needs and competitive benchmarks
- Collaborate with creative, digital, and social teams to produce engaging content across web, email, video, and social platforms
- Define and lead go-to-market (GTM) plans across key product milestones, working with Brand, Regional Marketing, and Channel teams to deliver impactful launches across all sales channels
- Conduct market and competitor analysis to identify growth opportunities, product gaps, and key differentiators - translating insights into actionable strategies
- Collaborate with global Sales, Channel, and Retail teams to support sell-in efforts, create compelling messaging and training tools, and ensure consistent brand execution at every touchpoint
- Oversee marketing budget allocation for product initiatives and ensure ROI-driven planning aligned with business goals
- Champion cross-functional coordination, driving alignment across product, design, PR, digital, and regional stakeholders to deliver cohesive marketing campaigns and product experiences
- 5-7 years of product marketing experience, preferably in gaming, consumer electronics, or hardware-related industries
- Proven track record of driving successful GTM strategies and managing global product launches end-to-end
- Strong understanding of product positioning, pricing strategy, and market dynamics
- Excellent leadership, communication, and stakeholder management skills across regional and functional teams
- Analytical and data-driven mindset with the ability to translate insights into actionable marketing plans
- Self-starter who thrives in a fast-paced, dynamic environment with a passion for innovation and gaming
- A gamer mindset is a plus - familiarity with mechanical keyboards and the gaming peripheral ecosystem is highly valued
Are you game?
About UsAt Razer, you'll be at the forefront of the most exciting industry in the world — gaming. Evolving forms of gaming require evolving forms of hardware, software and services. That’s where Razer comes in, offering innovative top-of-the-line products and services to allow gamers to fully immerse in the ultimate gaming experience.
Getting onboard Razer will place you on a global mission to bring gamers closer to the games they love. Razer is a place to do great work, offering you the opportunity to be a part of a global team across 11 countries. Whether you are a hardcore evangelist who breathe life to the latest and greatest gaming gear or a behind-the-scene hero who runs our global operations, you are assured of a career-changing quest that transcends time zones and culture with one single spell: For Gamers. By Gamers.
The journey towards phenomenal-ness won’t come easy. However, we will excel because gamers rely on teamwork. We achieve greatness because we are wicked problem-solvers and tenacious in clinching victories in all that we do. It is the team that makes Razer where it is today and will continue to bring Razer to even greater heights.
Razer is proud to be certified as a Great Place to Work in both United States and Singapore. This is a testament to our commitment to make your quest at Razer a rewarding one