1,353 Performance Marketing Manager jobs in Singapore

Join to apply for the
Performance Marketing Manager
role at
Premium Leads Pte. Ltd. .
Premium Leads is a sales-focused Premium lead generation digital marketing agency in Singapore. We produce highly convertible leads for high-growth companies in various industries such as healthcare, finance, immigration, services, etc.
Responsibilities
Manage a team of 3+ Lead Generation Specialists (i.e., Performance Marketing Executives / Assistant Managers)
Responsible for lead generation for our advertisers through social platforms like Facebook, LinkedIn, and biddable platforms such as Google Ads, YouTube, etc.
You will be responsible for the campaign strategy and managing lead generation as a whole by guiding the team to perform the following activities:
Create, launch and manage lead-generation campaigns (paid digital advertising campaigns)
Develop compelling ad copy and concepts for ad design (banners, videos and landing pages)
Collaborate with web developers, designers and content writers to produce landing pages, banners, videos or other creatives required for campaigns
Measure, analyse and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
Optimise campaign performance to achieve the target number of leads
Team building and recruitment
Recruit the team and maintain a strong lead-generation specialists team
Demonstrate the lead-generation plan and activities to advertisers and provide reporting
Other ad-hoc tasks / responsibilities as assigned
Requirements
5+ years of experience in a performance marketing role in a digital marketing agency
Team management experience of 2+ years
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Advertising Services
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Overview
Be a Part of Something BIG!
Looking for an exciting marketing role that will challenge your creativity and strategic thinking? Look no further than Singtel's Performance Marketing Manager position! The individual will be part of the Marketing Communications team and will be responsible to keep abreast of digital marketing trends, attribution models and implement tools to track the effectiveness of our direct / digital marketing campaigns.
Reporting to the Director, Performance & Retail Marketing you will be responsible for developing and executing data-driven marketing campaigns to drive customer acquisition, engagement, and revenue growth. Your primary focus will be on optimizing performance across various digital marketing channels, such as paid search, display advertising, social media advertising, affiliate marketing, and email marketing. You will play a key role in driving measurable results and maximizing return on investment (ROI) through effective campaign planning, execution, tracking, and analysis.
Responsibilities
Make an Impact by driving new subscriber growth through paid media channels.
Work with media agencies to set the yearly media strategy for various “always on” campaigns.
Set monthly & yearly KPIs for media agencies to achieve.
Review campaign performance reports regularly with team members on budgets and recommend optimisations to the digital campaign.
Review campaign performance against business targets regularly to ensure that the campaign is on track to achieve the business targets.
Understand a full marketing funnel to review campaign effectiveness across omnichannel.
Use a process of testing to prove hypotheses and recommend performance optimizations
Use a data driven approach to manage campaigns and derive insights on strategy and performance
Work closely with various business functions to analyse paid media performance, internal sales data and interpret trends to identify opportunities for the business.
To translate business objectives to paid media KPI that is executable and achievable in digital marketing.
Skills for Success
Bachelor’s degree in Marketing, Communications, Advertising or related field (or equivalent commercial experience) with 5 years in performance-based marketing.
5+ years of experience in performance-based marketing
Detailed understanding/knowledge of paid media advertising
Ability to effectively manage media agency
Excellent working knowledge of web analytics tools and the ability to consolidate and analyse data from multiple sources
Attention to details and the ability to effectively multi-task in a deadline driven atmosphere in a multiple stakeholder environment.
The ability to synthesize complex ideas into actionable recommendations for senior executives
An energetic and willing attitude
Strong communication skills: written & oral and ability to quickly build strong relationships internally.
Rewards that Go Beyond
Full suite of health and wellness benefits
Ongoing training and development programs
Internal mobility opportunities
Your Career Growth Starts Here. Apply Now!
We are committed to a safe and healthy environment for our employees & customers and will require all prospective employees to be fully vaccinated.
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Overview
Our client is a Leading Consumer Brand looking to hire a Regional Performance Marketing Manager reporting to the Regional Marketing Director. This will be driving growth in the sports category by cultivating a diverse network in different channels, and strategically leveraging these partnerships to amplify product storytelling and elevate the brand's visibility. This role will oversee marketing communications in Singapore, ensuring alignment with global narratives while supporting both DTC and wholesale objectives.
Responsibilities
Oversee Sports Marketing agreements and operations, ensuring compliance with global policies and alignment with local financial frameworks.
Implement integrated communication plans on sports category aligning with Global and regional marketing seasonal initiatives and product stories.
Develop and implement Go-To-Market strategies to help drive traffic and sell-through in DTC channels and drive brand confidence with Key Wholesale Accounts in Singapore.
Oversees partner acquisition and contract negotiations across the region and to manage partnerships to ensure quality deliverables and strategic approaches
Requirements
Minimum of 7 years of experience in Sports Marketing.
Proven expertise in Sports Marketing with deep industry knowledge and a well-established network of contacts is preferred.
Bachelor's degree (or equivalent) in Business Management.
To Apply
To apply, please submit your resume (in MS Word format) to Vanessa Goh, at , quoting VG 34791.
Due to the high volume of applicants for this role, we regret that only shortlisted candidates will be notified.
Details
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: Retail Apparel and Fashion
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Overview
The Insurance Performance Marketing Manager is responsible for planning and implementing marketing activities to drive digital sales for travel insurance. The candidate should possess a strategic mindset, ability to build partnerships and collaborate with the wider businesses across Singtel. He/she should also be highly analytical, data driven and detail oriented to manage end-to-end marketing campaigns to drive business growth. A successful candidate is a highly motivated individual who works independently in a fast-paced and hands-on environment.
Responsibilities
Tasked to achieve growth in business sales through business-to-business (B2B) and business-to-customer (B2C) initiatives.
Manage budget and develop projection/forecast.
Lead and strategize go-to-market plans to achieve yearly financial targets.
Responsible for building brand and product awareness through above-the-line marketing by advertising through digital and out-of-home channels. For below-the-line marketing, leverage internal stakeholders’ communication to reach out to relevant segment of audience.
Work closely with marketing communication and customer lifecycle management teams to develop comprehensive marketing plans to execute and optimise campaigns to achieve business objectives.
Monitor and review campaign performance via Google Analytics and Tableau and gather data insights from the Business Analytics team.
Use Adobe Experience Manager to set up marketing pages and to create a smooth customer journey to drive sales conversion.
Work closely with the legal team to develop agreements for partnerships and terms for campaigns.
Work closely with product and UX/UI teams to improve the customer journey for assigned product in driving business goals.
Manage and train tele-agents to acquire new customers and retain existing customers by driving renewal sales.
Work closely with the Operations team to handle customers’ enquiries.
Reconcile monthly sales reports for each product with Finance team for billing purposes.
Prepare weekly reports to analyse business results with senior management.
Skills For Success
Min Degree with 2-3 years of relevant experience, OR Diploma with min 5 years of experience in insurance background.
Experience in using digital paid ads.
Experience working in a paid media agency.
Bonus if have experience working on insurance products.
Excellent written and verbal communication skills.
Excellent interpersonal and organizational skills.
Proficient in Microsoft Office suite (e.g., Excel, Word and PowerPoint).
Proficient in digital marketing channels (e.g., Facebook, Google Ads, Search Engine Marketing, etc).
Strong analytical problem-solving skills.
Strong attention to detail.
Has a positive attitude and eagerness to learn.
Rewards that Go Beyond
Flexible work arrangements.
Full suite of health and wellness benefits.
Ongoing training and development programs.
Internal mobility opportunities.
Are you ready to say hello to BIG Possibilities?
Take the leap with Singtel to unlock new opportunities and accelerate your growth. Apply now and start your empowering career!
We are committed to a safe and healthy environment for our employees & customers and will require all prospective employees to be fully vaccinated.
Employment details
Seniority level: Entry level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Telecommunications
Referrals increase your chances of interviewing at Singtel by 2x
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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Overview
An empowering career at Singtel begins with a Hello. Our purpose, to Empower Every Generation, connects people to the possibilities they need to excel. Every "hello" at Singtel opens doors to new initiatives, growth, and BIG possibilities that takes your career to new heights. So, when you say hello to us, you are really empowered to say.“Hello BIG Possibilities”.
Role
The Insurance Performance Marketing Manager is responsible for planning and implementing marketing activities to drive digital sales for travel insurance. The candidate should possess a strategic mindset, ability to build partnership and collaborate with the wider businesses across Singtel. He/she should also be highly analytical, data driven and detailoriented to manage end-to-end marketing campaigns to drive business growth. A successful candidate is a highly motivated individual who works independently in a fast-paced and hands-on environment
Responsibilities
Tasked to achieve growth in business sales through business-to-business (B2B) and business-to-customer (B2C) initiatives.
Manage budget and develop projection/forecast
Lead and strategies go-to-market plan to achieving yearly financial targets.
Responsible for building brand and product awareness through above-the-line marketing by advertising through digital and out-of-home channels. For below-the-line marketing, leverage on internal stakeholders’ communication to reach out to relevant segment of audience.
Work closely with marketing communication and customer lifecycle management teams to develop comprehensive marketing plans to execute and optimise campaigns to achieve business objectives.
Monitor and review campaign performance via Google Analytics and Tableau and gather data insights from Business Analytics team.
Use of Adobe Experience Manager to setup marketing pages and to create a smooth customer journey to drive sales conversion.
Work closely with legal team to develop agreements for partnerships and terms for campaigns.
Work closely with product and UX/UI team to improve the customer journey for assigned product in driving business goals.
Manage and train tele-agent to acquire new customers and retain existing customers by driving renewal sales.
Work closely with Operation team to handle customers’ enquiries
Reconcile monthly sales reports for each product with Finance team for billing purposes.
Prepare weekly reports to analyse business results with senior management
Skills for Success
Min Degree with 2-3 years of relevant experience, OR Diploma with min 5 years of experience in insurance background
Experience working in a paid media agency
Bonus if have experience working on insurance products
Excellent written and verbal communication skills
Excellent interpersonal and organizational skills
Proficient in Microsoft Office suite (eg. excel, word and powerpoint)
Strong analytical problem-solving skills
Strong attention to detail
Has a positive attitude and eagerness to learn
Rewards that Go Beyond
Full suite of health and wellness benefits
Ongoing training and development programs
Internal mobility opportunities
Are you ready to say hello to BIG Possibilities?
Take the leap with Singtel to unlock new opportunities and accelerate your growth. Apply now and start your empowering career!
We are committed to a safe and healthy environment for our employees & customers and will require all prospective employees to be fully vaccinated.
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We are partnering with our client in the technology sector to hire a highly analytical and data-driven Performance Marketing Manager. The suitable incumbent will be responsible for planning, executing, and optimizing digital advertising campaigns across multiple channels. This role will manage paid media budgets, analyze campaign performance, and drive measurable growth in user acquisition and ROI.

Job Responsibilities:

• Plan, execute, and optimize digital advertising campaigns on platforms such as Google Ads, Meta (Facebook/Instagram) and TikTok.
• Manage and monitor daily ad spend, ROI, and KPIs to ensure campaign efficiency.
• Conduct A/B testing, audience segmentation, and creative performance analysis.
• Collaborate with creative and product teams to develop compelling ad creatives and messaging.
• Provide weekly and monthly performance reports, insights, and optimization recommendations.
• Stay updated on industry trends, platform updates, and competitors’ advertising strategies.

Job Requirements:

• Bachelor’s degree in marketing, Business, Communications, or related field.
• 2–5 years of experience in digital advertising or performance marketing, preferably in consumer tech.
• Strong knowledge of Google Ads, Meta Ads Manager, and other major ad platforms.
• Analytical mindset with proficiency in Excel / Google Sheets / data visualization tools.

We regret to inform you that only shortlisted candidates will be notified.

Licence Number: 18S9037

EA Registration Number: R

Job Description: Performance Marketing Manager – Supermom
Role Overview:
Supermom is seeking a highly skilled Performance Marketing Manager to lead our paid acquisition efforts, with a primary focus on driving high-quality, cost-effective leads through Meta (Facebook/Instagram) and other paid ad platforms. The ideal candidate will have deep hands-on experience in campaign execution, data-driven optimization, and advanced audience strategies leveraging zero and first-party data. This role will play a critical part in shaping Supermom’s growth by integrating native CRM insights, ensuring accurate tracking, and maximizing the performance and ROI of all paid campaigns.
Key Responsibilities:
1. Strategy & Execution
o Develop, implement, and optimize paid media strategies across Meta and additional platforms (Google Ads, TikTok, etc.) to achieve lead generation and cost-per-lead targets.
o Own the end-to-end management of campaigns: audience segmentation, creative briefing, campaign setup, A/B testing, and ongoing optimization.
o Lead the integration of zero and first-party data (e.g., CRM, website, lead validity) into paid media strategies for improved targeting, retargeting, and lookalike audience creation.
o Collaborate with product, design, and analytics to align campaign messaging and landing page experiences for optimal conversion.
2. Data, Analytics & Optimization
o Oversee the implementation and maintenance of tracking infrastructure (Facebook Pixel, Meta CAPI, Google Tag Manager, etc.) to ensure accurate measurement of campaign performance and lead validity.
o Analyze campaign data and CRM feedback to refine targeting, creative, and bidding strategies, reducing cost per valid lead and improving overall lead quality.
o Leverage CDP and CRM audience syncs to minimize lead duplication and maximize audience freshness.
o Report on key performance metrics, insights, and recommendations to executive leadership.
3. Technology & Tools
o Lead the technical setup and troubleshooting of tracking solutions (GTM, Meta Pixel, Meta CAPI, server-side tagging, etc.) o Ensure seamless data flows between website, CRM, and ad platforms, enabling closed-loop reporting and advanced audience targeting.
o Stay current with industry trends, platform updates, and privacy regulations affecting paid media and data usage.
4. Leadership & Collaboration
o Manage and mentor a team of performance marketers and/or external partners, fostering a culture of experimentation and continuous improvement.
o Partner with cross-functional teams to ensure marketing initiatives are aligned with business objectives and customer insights.
Required Experience & Skills

• 7+ years of hands-on experience managing large-scale paid ad campaigns, with a strong emphasis on Meta platforms.
• Demonstrated expertise in leveraging first-party and zero-party data for campaign optimization, including CRM integrations and audience segmentation.
• Advanced proficiency with:

o Meta Ads Manager, Google Ads, and other major paid media platforms.
o Google Tag Manager (GTM) for pixel and event implementation.
o Meta Conversion API (CAPI) and server-side tracking solutions.
o Customer Data Platforms (CDPs) and CRM-to-ad platform audience syncs.

• Strong analytical skills with the ability to interpret data, generate insights, and drive actionable recommendations.
• Experience with A/B testing, creative optimization, and conversion rate optimization.
• Excellent communication, project management, and cross-functional collaboration skills.
• Up-to-date knowledge of digital marketing trends, privacy regulations, and best practices.

Scope of Work Objective:
Drive efficient, scalable lead generation for Supermom by executing and optimizing paid media campaigns, with a focus on integrating CRM data and advanced tracking to maximize valid lead volume and minimize cost per acquisition.
Key Deliverables

• Launch and manage high-performing paid ad campaigns across Meta and other platforms, ensuring best-in-class cost per valid lead.
• Implement and maintain robust tracking infrastructure (GTM, Meta Pixel, CAPI) for accurate measurement and attribution.
• Integrate CRM and website data into paid media strategies, including:

o Syncing CRM segments for audience targeting and lookalike modeling.
o Feeding back lead validity and conversion data to optimize campaigns.

• Regularly analyze campaign and CRM data to identify optimization opportunities, reduce lead duplication, and improve targeting efficiency.
• Conduct ongoing A/B testing of creatives, audiences, and landing pages to maximize conversion rates.
• Prepare and present detailed performance reports, insights, and strategic recommendations to leadership.
• Collaborate with internal teams (product, analytics, design) to ensure campaign alignment and data integrity.
• Stay ahead of platform changes, privacy updates, and emerging tools to ensure Supermom’s paid media strategy remains competitive.

Success Metrics

• Cost per valid lead meets or exceeds target benchmarks.
• Achieve revenue targets required for paid channels.
• Increased volume and quality of leads driven by paid media.
• Improved accuracy and completeness of campaign tracking and attribution.
• Effective utilization of CRM and first-party data in campaign optimization.
• Demonstrated ROI and incremental growth from paid acquisition efforts.
• This role is ideal for a data-driven, technically adept marketing leader who thrives on hands-on campaign management, advanced data integration, and measurable business impact.
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Performance Marketing Manager (Based in Singapore)
Overview
Supermom is seeking a highly skilled Performance Marketing Manager to lead our paid acquisition efforts, with a primary focus on driving high-quality, cost-effective leads through Meta (Facebook/Instagram) and other paid ad platforms. The ideal candidate will have hands-on experience in campaign execution, data-driven optimization, and advanced audience strategies leveraging zero and first-party data. This role will shape Supermom's growth by integrating native CRM insights, ensuring accurate tracking, and maximizing the performance and ROI of all paid campaigns.
Responsibilities
Strategy & Execution: Develop, implement, and optimize paid media strategies across Meta and additional platforms (Google Ads, TikTok, etc.) to achieve lead generation and cost-per-lead targets
Own the end-to-end management of campaigns: audience segmentation, creative briefing, campaign setup, A/B testing, and ongoing optimization
Lead the integration of zero and first-party data (e.g., CRM, website, lead validity) into paid media strategies for improved targeting, retargeting, and lookalike audience creation
Collaborate with product, design, and analytics to align campaign messaging and landing page experiences for optimal conversion
Data, Analytics & Optimization: Oversee the implementation and maintenance of tracking infrastructure (Facebook Pixel, Meta CAPI, Google Tag Manager, etc.) to ensure accurate measurement of campaign performance and lead validity
Analyze campaign data and CRM feedback to refine targeting, creative, and bidding strategies, reducing cost per valid lead and improving overall lead quality
Leverage CDP and CRM audience syncs to minimize lead duplication and maximize audience freshness
Report on key performance metrics, insights, and recommendations to executive leadership
Technology & Tools: Lead the technical setup and troubleshooting of tracking solutions (GTM, Meta Pixel, Meta CAPI, server-side tagging, etc.) to ensure seamless data flows between website, CRM, and ad platforms, enabling closed-loop reporting and advanced audience targeting
Stay current with industry trends, platform updates, and privacy regulations affecting paid media and data usage
Leadership & Collaboration: Manage and mentor a team of performance marketers and/or external partners, fostering a culture of experimentation and continuous improvement
Partner with cross-functional teams to ensure marketing initiatives are aligned with business objectives and customer insights
Required Experience & Skills
7+ years of hands-on experience managing large-scale paid ad campaigns, with a strong emphasis on Meta platforms
Demonstrated expertise in leveraging first-party and zero-party data for campaign optimization, including CRM integrations and audience segmentation
Advanced proficiency with Meta Ads Manager, Google Ads, and other major paid media platforms
Google Tag Manager (GTM) for pixel and event implementation
Meta Conversion API (CAPI) and server-side tracking solutions
Customer Data Platforms (CDPs) and CRM-to-ad platform audience syncs
Strong analytical skills with the ability to interpret data, generate insights, and drive actionable recommendations
Experience with A/B testing, creative optimization, and conversion rate optimization
Excellent communication, project management, and cross-functional collaboration skills
Up-to-date knowledge of digital marketing trends, privacy regulations, and best practices
Scope of Work Objective
Drive efficient, scalable lead generation for Supermom by executing and optimizing paid media campaigns, with a focus on integrating CRM data and advanced tracking to maximize valid lead volume and minimize cost per acquisition.
Key Deliverables
Launch and manage high-performing paid ad campaigns across Meta and other platforms, ensuring best-in-class cost per valid lead
Implement and maintain robust tracking infrastructure (GTM, Meta Pixel, CAPI) for accurate measurement and attribution
Integrate CRM and website data into paid media strategies, including syncing CRM segments for audience targeting and lookalike modeling and feeding back lead validity and conversion data to optimize campaigns
Regularly analyze campaign and CRM data to identify optimization opportunities, reduce lead duplication, and improve targeting efficiency
Conduct ongoing A/B testing of creatives, audiences, and landing pages to maximize conversion rates
Prepare and present detailed performance reports, insights, and strategic recommendations to leadership
Collaborate with internal teams (product, analytics, design) to ensure campaign alignment and data integrity
Stay ahead of platform changes, privacy updates, and emerging tools to ensure Supermom's paid media strategy remains competitive
Success Metrics
Cost per valid lead meets or exceeds target benchmarks
Achieve revenue targets required for paid channels
Increased volume and quality of leads driven by paid media
Improved accuracy and completeness of campaign tracking and attribution
Effective utilization of CRM and first-party data in campaign optimization
Demonstrated ROI and incremental growth from paid acquisition efforts
This role is ideal for a data-driven, technically adept marketing leader who thrives on hands-on campaign management, advanced data integration, and measurable business impact.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Other
Industries
IT Services and IT Consulting
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Performance Marketing Manager (Full-Time/Remote)
Join to apply for the
Performance Marketing Manager (Full-Time/Remote)
role at
Smile
Performance Marketing Manager (Full-Time/Remote)
Join to apply for the
Performance Marketing Manager (Full-Time/Remote)
role at
Smile
Smile is a national digital health company with almost 20 years in the industry, comprising 5 divisions including the National Dental Network, Health Fund Partnerships, Projects & Investments plus more recently, Retail Dental Cover and Corporate Dental Cover.
Smile is committed to revolutionising quality healthcare accessibility and affordability for the people of Australia. Smile is the top-rated dental cover in the country, offering Retail Dental Cover to the public and Corporate Dental Cover to companies and their teams across Australia.
Smile has been operating successfully with a globally distributed team since 2017.
The Role
ROLE OBJECTIVES
This performance profile seeks to attract a performance marketer with a proven track record of driving business growth using paid tools such as Google Ads, Meta Ads, Bing Ads, TikTok, and other paid marketing platforms.
As a performance marketer, you will be accountable for driving revenue and sales for Retail Dental Cover and Corporate Dental Cover.
This role will be reporting to the Head of Marketing and will be a part of the Retail Dental Cover & Corporate Dental Cover Divisions. The position will have a full-time commitment of 40 hours per week with at least 6 hours of crossover b/w 8 am-5 pm GMT+10 (Brisbane, Australia)
Key Responsibilities
Strategic Campaign Development
Develop and execute paid search strategies aligned with business goals to increase member acquisition for our dental cover products across Google, Bing and other relevant search platforms.
Develop and execute paid social campaigns to acquire new members and retain existing ones.
Develop platform-specific ad creatives (videos and static) along with a detailed plan to drive revenue and sales across Facebook, Instagram, TikTok, YouTube, and other relevant channels.
Campaign Optimisation
Continuously monitor, analyse, and optimise PPC campaigns to maximise ROI, improve click-through rates, and reduce cost per acquisition across platforms. This includes optimising targeting options, ad placements, and bidding strategies.
Collaborate with the sales team to align messaging and drive enterprise-level growth.
Conduct thorough keyword research to identify relevant search terms and opportunities. Manage keyword bids, ad copy, and landing page optimisation to enhance campaign performance across all advertising channels.
Monitor, develop and analyse paid social campaigns to maximise ROI and reduce cost per acquisition across platforms. This includes optimising the target audience, ad creative and landing pages.
Own the Complete Funnel
Develop ideas for generating leads and revenue through targeted Top, Middle & Bottom of the funnel campaigns.
Maintain a 360° view of the funnel, tracking everything from impressions to conversions on a daily basis.
Identify opportunities and troubleshoot issues at both the campaign and website levels to optimise performance.
Monitor key metrics and report insights regularly to drive timely improvements.
Work closely with stakeholders (design, content, and IT) to address and resolve the funnel-related concerns.
Budget Management
Effectively manage PPC and paid social budgets to ensure optimal allocation of funds across campaigns and channels, maintaining a balance between cost efficiency and performance.
Testing
Develop testing hypotheses and implement a prioritised testing plan to ensure continuous learning.
Coordinate A/B testing of ad copy, creative and bidding strategies to identify high-performing variations and improve overall campaign and company search performance.
Performance Reporting
Generate regular reports on key PPC metrics, including impressions, clicks, conversions, and cost per conversion across all advertising platforms. Provide actionable insights and recommendations based on data analysis to drive continuous improvement in campaign performance.
Generate regular reports on key paid social campaign metrics. Provide actionable insights and recommendations based on data analysis to drive continuous improvement in campaign performance.
Hunt for New Platforms
Explore new opportunities across paid platforms and channels to sustain and accelerate growth.
Drive revenue with a growth mindset - through structured experimentation programs, learn from failures and make data-driven decisions.
Collaboration & Communication
Collaborate with the designer & content manager to ensure creatives and communication are in line with brand guidelines.
Work closely with the SEO lead and the rest of the Growth Marketing team to align performance marketing strategies with organic search initiatives and overall marketing programs.
Communicate campaign performance, updates, and insights effectively to stakeholders.
KEY PERFORMANCE INDICATORS
Acquisition (Grow Smiledental cover)
Drive month-on-month growth in dental cover sales by building and executing a scalable acquisition plan for Smile. Stay forward-looking, adapt confidently in ambiguity, and operate with a strong growth mindset to consistently achieve targets.
ROI (Return on Investment)
Measure the sales and revenue generated from individual platforms and campaigns. Track, monitor and improve the Lifetime Value of the customer, ensuring positive ROI for each campaign.
CAC (Customer Acquisition Cost)
Monitor and optimise the average cost incurred to acquire a new member or lead through campaigns, maximising new member acquisition within budget parameters.
Monitor and implement strategies to improve metrics across each stage of the acquisition funnel.
Ideal Profile
Requirements
This FULL-TIME ROLE will only suit someone who also meets the following requirements:
Has a passion for excelling in all they do, and this is evidenced in the extra references provided in your application.
Has extensive experience and evidence of achieving exceptional results with paid platforms like Google Ads, Meta Ads, and other paid social platforms.
Demonstrated success running successful Google ads and Meta ads is a must.
Should be analytical, strategic, and creative when the role requires it.
A growth mindset is essential - someone who embraces challenge, learns from feedback, and continuously seeks improvement.
Has perfectly spoken & written English.
Has the highest integrity.
If you believe you are a great fit for the role and meet ALL requirements above, we are looking forward to hearing from you!
What's on Offer?
100% Remote: Enjoy the flexibility and convenience of working from anywhere.
Full-Time Position: Secure a stable and consistent work schedule.
Similar Time Zone: Work seamlessly with a team in a compatible time zone.
Established Company: Join a nearly 20-year-old successful & growing organisation.
National Presence: Be part of a national Australian company.
Meaningful Work: Contribute to a noble mission to revolutionise quality healthcare accessibility and affordability.
Top-Tier Leadership & Team: Collaborate with 'A' leadership and 'A' players, including a successful Australian/Canadian Founder & CEO and a successful Silicon Valley CMO and a successful Head of Marketing from India.
Excellent Culture: Thrive in a positive and supportive work environment with a long-serving team.
Integrated Marketing Strategy: A company with a cohesive marketing strategy ensures that PPC and paid social campaigns align with broader marketing goals, improving overall campaign effectiveness and brand consistency.
Seniority level
Seniority level Mid-Senior level
Employment type
Employment type Full-time
Job function
Job function Marketing and Sales
Industries Insurance and Hospitals and Health Care
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