What Jobs are available for Marketing Strategy in Singapore?

• Lead quarterly and annual marketing planning cycles, connecting strategic business objectives with strategic and operational rigor.
• Partner with performance marketing and analytics team to extract performance reports and develop reporting frameworks that drive transparency and accountability.
• Partner with marcomm team to collate insights and drive continuous improvement.
• Oversee budget tracking, resource planning, and process optimization across marketing channels and initiatives
• Collaborate with finance to manage marketing budgets, forecast spend, and evaluate ROI.

• Embraces technology and champion the adoption of emerging tools and platforms, including AI, to drive innovation and operational agility.
• Support onboarding and enablement programs to build marketing capabilities and foster a high-performance culture.

• At least 7 years of experience in marketing operations, strategy, business analytics, or consulting.
• Strong analytical skills and outcomes-based mindset, with proficiency in Excel and data visualization tools (e.g., Tableau, Power BI); familiarity with SQL or BigQuery is a plus.
• Solid understanding of marketing funnels, campaign performance metrics, and ROI frameworks.
• Experience in consumer-facing, data-driven environments such as telecom, tech, or FMCG is preferred.

What You'll Do:

• Champion emerging technologies (including AI) to drive innovation and agility
• Support onboarding and enablement to build a high-performance marketing culture
• Drive strategic planning, performance tracking, and operational excellence

What We're Looking For:

• 7+ years in marketing ops, strategy, analytics, or consulting
• Strong analytical mindset; Excel, Tableau/Power BI skills a must (SQL/BigQuery a plus)
• Deep understanding of marketing funnels, ROI, and campaign metrics
• Experience in fast-paced, consumer-driven industries (tech, telecom, FMCG)
• Strong communication and stakeholder management in matrixed setups

What's in It for You:

• Influence strategic marketing and commercial decisions
• Work cross-functionally with impact
• Be part of a bold, collaborative, tech-forward culture

Job Types: Full-time, Permanent

Benefits:

• Health insurance

This role will be in a position to build StarHub's reputation and distinctive positioning in small and medium-sized business (SMB) sectors by defining the strategy, driving executions to raise brand awareness and developing B2B campaigns/marketing programs to generate leads among SMB customers (including business owners, decision-makers and start-up entrepreneurs) for products and services within the Consumer Business Group.

With a customer-first mindset, this role will champion the voice of SMB customers and establish StarHub as a business enabler/solutions provider for startups and SMBs. In addition, this individual will create and implement promotional events and programs that reinforces the brand positioning and awareness in minds of CBG customers. The incumbent will collaborate closely with cross-functional teams including Sales, Product and Go-to-Market to ensure alignment and progress toward shared business goals.

Job Responsibilities

Develop and implement marketing strategies and plans to increase awareness of StarHub as a SMB business enabler/solutions provider, to achieve sales targets and promote market growth

Plan and implement multi-channel campaigns to drive lead generation and customer acquisitions among SMBs, including paid media campaigns and email marketing

Work closely with the Digital Marketing team to ensure paid media campaign efficiencies and maximise ROI

Create, organize and manage virtual and in-person events, consumer and trade show participation to engage CBG customers

Develop and implement a compelling content strategy, creating and distributing sales enablement materials, relevant product and brand-related content including case studies and success stories to engage current and prospective customers through owned, paid and earned channels

Manage and optimize website content to effectively communicate our value proposition to SMBs and supports lead generation

Monitor and analyse business performance to ensure effectiveness of campaigns and optimize marketing strategies

Analyse customer insights, market and competitor intelligence to deliver recommendations that drive effective segmentation, and tailor strategies to address the unique needs of existing and new customers as well as identify opportunities in growth sectors

Identify and manage marketing partnerships that drive business targets and goals

Manage and allocate marketing budgets to ensure efficient use of resources

Qualifications

Bachelor's degree or equivalent preferably in Marketing, Mass Communications or Business Administration.

Over 8 years of experience in marketing with a focus on B2B/SMB marketing preferred

Proven expertise in developing and executing campaigns, cross-functional projects, and driving results

Strong written, verbal and non-verbal communications skills

Creative and analytical thinker

Experience with event management, content creation, campaign management

Excellent stakeholder management and communications skills

Thrive in managing multiple diverse projects under fast-paced conditions and shifting priorities

To APPLY NOW, click on Skye

Position Overview

We're seeking a Marketing Strategy Intern to support our team in developing and executing strategic marketing initiatives with a focus on AI-enhanced solutions. This role offers a unique opportunity to learn how traditional marketing principles are being revolutionized through artificial intelligence applications while gaining hands-on experience in a dynamic agency environment.

Responsibilities

• Assist in researching market trends, competitor strategies, and emerging AI marketing technologies
• Support the development of marketing strategy presentations and client proposals
• Help gather and analyze marketing data to inform strategic recommendations
• Contribute to content creation for both traditional and AI-powered marketing campaigns
• Participate in brainstorming sessions for new marketing approaches and solutions
• Assist in monitoring campaign performance and preparing client reports
• Support project management for ongoing marketing strategy initiatives
• Attend client meetings to observe strategic discussions and implementation planning

Required Qualifications

• Currently pursuing or recently completed a diploma/degree in Marketing, Business, Communications, or related field
• Strong analytical thinking and problem-solving skills
• Excellent written and verbal communication abilities
• Proficiency with standard office software and collaboration tools
• Ability to manage multiple priorities in a fast-paced environment
• Keen attention to detail and commitment to high-quality work

Technical Marketing Skills

• Knowledge of Google Analytics 4 and Google Tag Manager
• Familiarity with Google Workspace and Microsoft Office suites
• Understanding of social media management tools (Hootsuite, Buffer, Later, etc.)
• Basic understanding of SEO principles and tools (SEMrush, Ahrefs, Moz)
• Familiarity with email marketing platforms (Mailchimp, HubSpot, etc.)
• Basic knowledge of design tools (Canva, Adobe Creative Suite)
• Understanding of CRM systems (Salesforce, HubSpot, etc.)
• Familiarity with project management tools (Asana, Trello, )

Desired Skills & Attributes

• Genuine curiosity about artificial intelligence and its applications in marketing
• Passion for staying current with emerging marketing technologies and trends
• Interest in data analytics and its role in marketing decision-making
• Enthusiasm for how AI tools can enhance content creation, customer targeting, and campaign optimization
• Eagerness to learn about machine learning, natural language processing, and predictive analytics
• Creative mindset with the ability to think both strategically and tactically
• Self-motivated with a growth mindset and willingness to take on new challenges

What We Offer

• Hands-on learning at the cutting edge of marketing strategy and AI innovation
• Mentorship from experienced marketing strategists and AI specialists
• Exposure to diverse client projects across multiple industries
• Structured learning opportunities about AI marketing applications
• Possibility for future employment opportunities based on performance
• Collaborative, supportive work environment that values fresh perspectives

Job Types: Full-time, Part-time, Internship, Fresh graduate, Student job

Contract length: 6 months

Pay: $1, $1,400.00 per month

Expected hours: 44 per week

Benefits:

• Professional development
• Promotion to permanent employee

Work Location: In person

We are seeking an experienced Marketing Strategy Lead to develop and execute trade marketing strategies and annual commercial & channel plans.

1. Develop annual marketing plan & calendar for assigned channels and major retailers/trade customers.
2. Work closely with sales managers to obtain alignment on marketing plan & calendar as well as activities and promotions.
3. Supervise the formulation of initiatives; plan, organize and implement consumer & trade promotions as well as marketing activities.
4. Collaborate with channel teams and market planning teams to develop and deploy POSM materials.
5. Source for premiums & prizes for promotions as well as develop & produce supporting collaterals.
6. Develop execution standards for assigned channels according to windows and new product launches.
7. Track, monitor & share status of in-store activation of promotions, POSM, equipment placement, marketing activities & new launches.
8. Conduct post-promotion analysis to identify and understand what works and didn't work.
9. Monitor spend to ensure expenditure is within budget.
10. Ensure adherence to brand guidelines for promotions & collaterals.
11. Fully leverage on new product launches, national consumer promotions, proprietary assets/events to drive business for the respective channels.
12. Track & analyze business & brand performance for each channel & major retailers/trade customers. Identify opportunities and develop & implement plans to capitalize on them.
13. Monitor competitors' activities in each channel and ascertain possible impact on our business. To recommend corrective actions if needed.
14. Set performance KPIs & expectations for trade marketing team under their care. Drive, guide/coach, engage, reward and develop team towards increased productivity, professional growth and career path development.

• Bachelor's degree related to business studies.
• At least 3-5 years of experience in business dev, key account, general trade, sales experience in FMCG sector.

Key to driving business growth, we seek a Marketing Strategy Lead with expertise in developing and implementing effective marketing plans.

• Strategize marketing goals aligned with business objectives
• Lead cross-functional teams in executing marketing campaigns
• Analyze market trends and competitor data to inform marketing strategies
• Develop creative content for various media channels
• Manage marketing budgets to optimize ROI

• Bachelor's Degree in Marketing or a related field
• Proven experience in marketing strategy development and execution
• Excellent leadership, communication, and analytical skills

As a strategic leader, you will drive business growth by leveraging your expertise in marketing strategy development and team management. If you are passionate about staying ahead of the competition and exploring innovative ways to reach new audiences, join us as our next Marketing Strategy Lead.

Are you a motivated individual driven to succeed in a fast-paced environment? Do you thrive in a setting where productivity and innovation are valued?

We are seeking a skilled Marketing Strategy Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing effective marketing campaigns that drive results.

In this role, you will have the opportunity to represent our clients' brands with professionalism and confidence. You will work closely with cross-functional teams to promote our clients' products and services, leveraging your creativity and analytical skills to achieve goals.

Key responsibilities include:

• Developing and executing marketing campaigns across various channels
• Representing clients' brands with energy and professionalism
• Promoting clients' products/services with confidence
• Collaborating with supportive teammates and leadership to achieve success

You will also be responsible for tracking progress and celebrating your wins. If you're a driven individual who is passionate about delivering exceptional results, we encourage you to apply.

What you'll get:

• A dynamic work environment that values productivity and innovation
• Ongoing mentorship and support from experienced professionals
• A clear career path with opportunities for advancement
• A supportive team culture that encourages growth and development

Elevate your career as a Marketing Strategy Manager where you will lead the development and execution of comprehensive marketing strategies to drive business growth.

• Market Analysis : Conduct thorough analysis of market trends, customer behavior, and competitor activity to identify opportunities and challenges.
• Strategy Development : Develop and implement effective marketing strategies to achieve business objectives and drive revenue growth.
• Team Leadership : Lead and manage a team of marketing professionals to ensure successful execution of marketing strategies.
• Collaboration : Collaborate with cross-functional teams, including sales, product, and creative, to ensure alignment and seamless execution of marketing initiatives.

Requirements:

• Proven experience in marketing strategy development and execution.
• Strong analytical and problem-solving skills.
• Excellent leadership and communication skills.
• Ability to work collaboratively in a fast-paced environment.

Benefits:

• Opportunity to work on high-impact marketing campaigns.
• Collaborative and dynamic work environment.
• Professional development opportunities.

Marketing Strategist Role

We are seeking a highly skilled Marketing Strategist to join our team. As a Marketing Strategist, you will play a pivotal role in shaping the company's marketing strategy.

1. You will be responsible for developing and executing comprehensive marketing campaigns across multiple channels to drive brand visibility and engagement.
2. You will support the Operations Director in daily marketing activities and initiatives, ensuring seamless execution and alignment with business objectives.
3. You will maintain and enhance the CRM database for accurate and efficient use.
4. You will plan and execute advertising and promotional campaigns to boost brand awareness and reach.
5. You will foster digital marketing awareness across the ASEAN region through targeted strategies and tactics.
6. You will conduct market research to identify trends, opportunities, and competitive insights that inform marketing decisions.
7. You will assist the sales team with sample preparation and marketing support to drive revenue growth.

• A Diploma in Marketing, Business Administration, or a related field.
• Proven experience in a marketing officer or similar role, with a strong understanding of marketing techniques and principles.
• Excellent organizational, multitasking, and time management skills to meet deadlines and priorities.
• Strong communication and interpersonal abilities to collaborate with cross-functional teams.