381 Marketing Automation Specialist jobs in Singapore

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Direct message the job poster from Shopee

About the team:

The Regional Marketing Solutions team is responsible for online marketing strategy and the growth of solutions across external and internal media channels for brands and sellers on Shopee. The role requires strong knowledge of digital media, paid-owned-earned media models, and performance marketing to drive product innovation and commercial expansion across all Shopee markets in Southeast Asia, Taiwan, and Brazil.

Our Marketing Technology Associate focuses on driving the product feature development and enhancement for our Marketing Solutions product portfolio, delivering impactful product solutions to accelerate seller adoption, increasing seller investment, and improving seller user experience. In this role, you will be working with a wide range of regional and local cross-functional teams including Product, Marketing, Business Development, and Operations both regionally and locally.

• Develop product features that drive the impactful growth of various Shopee Marketing Solutions products
• Analyse and evaluate business requirements to plan and prioritise feature pipelines
• Conduct market research to understand product offerings by competitors/other Tech platforms
• Drive the end-to-end product development lifecycle from feature design and details alignment to feature UAT and rollout
• Monitor and analyze data related to product features to identify existing gap and potential improvement
• Understand and evaluate relevant partner products that can be considered for future expansion of our own products
• Prepare product education guide and conduct training for stakeholders and product users
• Provide product troubleshooting and technical support to stakeholders and product users
• Work closely with both product and business teams to find growth opportunities and solve problems resourcefully

Requirements:

• Bachelor’s degree in Business Management, Marketing, Product Management or relevant field
• 1-3 years working experience in marketing or product development-related roles
• Excellent project management skills; detailed-oriented, organised; able to multi-task and thrive in a dynamic environment
• Have strong ownership and can work towards goals independently with drive; be a resourceful and proactive problem-solver
• Strong logical thinking and analytical mindset to leverage data for decision-making
• Good verbal and written communication with strong stakeholder management skills

• Seniority level Associate

• Employment type Full-time

• Job function Product Management, Marketing, and Project Management
• Industries Internet Marketplace Platforms

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DUBAI BASED ROLE. Relocation would be required but with a highly competitive, tax free compensation package.

Company Profil e:

• Property Finder is the leading property portal in the Middle East and North Africa (MENA) region, dedicated to shaping an inclusive future for real estate while spearheading the region’s growing tech ecosystem.
• A Unicorn and lighthouse tech company, it continues to create an environment where people can thrive and contribute meaningfully to the transformation of real estate in MENA.

Role Summary:

We are seeking a dynamic Head of MarTech to lead the strategic vision, execution, and scaling of our marketing technology ecosystem. This role is pivotal in connecting marketing, data, and engineering through the use of modern SaaS platforms, CRM and CDP systems, AI tools, and campaign automation frameworks.

As a critical technology partner to Marketing, Growth, and Product leadership, you will own the full MarTech stack—spanning personalization, customer engagement, attribution, privacy, and experimentation.

Key Responsibilities:

• MarTech Strategy & Stack : Lead the development, procurement, and integration of our MarTech ecosystem—including platforms like Braze, Segment, Salesforce, and CDPs —ensuring end-to-end customer journey enablement.
• Build Scalable CRM and Automation Systems : Oversee the implementation and evolution of multi-channel CRM platforms , driving engagement, retention, and personalization at scale.
• Drive AI & Data-Driven Innovation : Partner with Data Science and Engineering teams to implement AI-powered campaign orchestration, content targeting , and real-time experimentation frameworks.
• Cross-Functional Collaboration: Serve as the technology counterpart to Marketing, Performance, and Commercial teams, ensuring systems are aligned with GTM strategies and growth goals.
• Governance, Privacy & Compliance : Act as a strategic advisor on data privacy, legal, and compliance matters within the martech stack—ensuring safe, auditable, and secure data practices.
• Vendor Management & Procurement : Lead RFPs, negotiate contracts, and manage vendor relationships across the martech stack to maximize ROI and operational efficiency.
• Team Leadership & Culture Building : Hire and grow a high-performing Martech engineering and operations team. Promote an inclusive, business-aligned, and automation-first culture .
• Performance Measurement & Attribution: Implement tooling and processes to measure campaign performance, refine attribution models, and deliver clear visibility to marketing and finance teams.

Desired Qualifications:

• 10+ years of experience in Martech, CRM, and SaaS implementations, with 3+ years in a leadership capacity.
• Proven track record driving large-scale CRM/CDP rollouts , ideally with platforms such as Braze, Salesforce Marketing Cloud, MParticle, Segment, or similar .
• Strong understanding of customer journey mapping, omni-channel activation, and lifecycle marketing .
• Experience working with AI-powered personalization, recommendation systems , and data-driven campaign tools.
• Demonstrated success building and leading cross-functional teams , especially across tech and marketing.
• Clear understanding of legal and regulatory frameworks related to data and marketing automation (GDPR, CCPA, etc.).
• Excellent communication and stakeholder engagement skills across technical and non-technical teams.

Other Capabilities:

• Background in B2C product or consumer platform companies , ideally in e-commerce, gaming, media, or marketplaces.
• Experience driving global martech deployments across multiple brands or business units.
• Comfortable operating in fast-paced, ambiguous environments with evolving business needs.
• Prior experience advising or aligning with C-suite stakeholders and global commercial leaders

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Engineering and Marketing
• Industries Internet Marketplace Platforms

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Join to apply for the Manager/Senior Manager, Integrated Marketing (Campaigns) role at Singapore Economic Development Board (EDB)

Join to apply for the Manager/Senior Manager, Integrated Marketing (Campaigns) role at Singapore Economic Development Board (EDB)

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About EDB

The Singapore Economic Development Board (EDB), a government agency under the Ministry of Trade and Industry, is responsible for strategies that enhance Singapore’s position as a global centre for business, innovation, and talent. We undertake investment promotion and industry development, and work with international businesses, both foreign and local, by providing information, connection to partners and access to government incentives for their investments. Our mission is to create sustainable economic growth, with vibrant business and good job opportunities for Singapore.

(What the role is)

About EDB

The Singapore Economic Development Board (EDB), a government agency under the Ministry of Trade and Industry, is responsible for strategies that enhance Singapore’s position as a global centre for business, innovation, and talent. We undertake investment promotion and industry development, and work with international businesses, both foreign and local, by providing information, connection to partners and access to government incentives for their investments. Our mission is to create sustainable economic growth, with vibrant business and good job opportunities for Singapore.

For more information on EDB, please visit The Role

The Integrated Marketing team is part of EDB’s Brand, Marketing and Communications (BMC) division. Collectively, we oversee the Singapore business brand; coordinate EDB’s advertising needs; and execute campaigns promoting Singapore’s attractiveness as a destination to companies. Our goal is to build awareness of Singapore amongst international businesses and talent; and to translate this awareness into tangible interest from these audiences in moving to Singapore.

As Manager/Senior Manager (Campaigns - AI), you will be responsible for executing a multi-channel, thematic campaign to increase awareness of Singapore’s attractiveness to international business executives, and drive these executives to invest in or move to Singapore. Examples of themes for campaigns include sustainability and the green economy; artificial intelligence; or global talent.

(What you will be working on)

Your Responsibilities Will Include

AI campaign strategy and planning

• Defining overall campaign objectives, messaging, target audience, user journeys, and success metrics/KPIs
• Recommending an ideal channel mix across owned, earned, and paid channels to achieve campaign objectives; this can include digital channels and offline channels such as events.
• Socialising campaign strategy with internal stakeholders, including senior management, other marketing teams, and EDB’s client-facing industry groups, to obtain the necessary approvals and informal buy-in to successfully execute the campaign
  
  

• Developing campaign assets, including content, ads, and visuals – these can be developed internally with other teams in the BMC division (such as content marketing) or with external partners, based on objectives
• Securing and executing partnerships with event organisers, professional services providers, vendors, and other partners in service of campaign objectives
• Regularly reporting campaign performance to internal stakeholders and management; recommend mid-campaign optimisations as needed; and incorporate post-campaign learnings into future campaigns
• Managing campaign timelines and ensuring key milestones are on schedule
  
  

• Supporting other campaign leads with planning and execution in a “2IC” role; this can include components of all of the above
• Governing and driving adoption of Brand SG and EDB assets and toolkits, including visual assets, design templates, and merchandise
  
  

• At least 5 years’ integrated marketing experience, preferably in B2B tech or the public sector; including in content marketing, events and partnerships
• Hands-on experience with paid media, social media, and search, either as a business user or as part of an agency
• Proficiency in tools such as Adobe Analytics, Adobe Experience Manager, Google Analytics, Oracle Eloqua, and Salesforce
• A degree in a relevant discipline such as marketing or mass communications; we will also consider any other relevant qualifications
  
  

• Deliver high-quality work with minimal intervention from your managers
• Influence internal and external stakeholders, including many who are not marketing experts
• Thrive in a working environment with aggressive timelines and complex tasks
• Come up with, and follow through on, creative concepts that make a brand stand out from its competitors
  
  

• Seniority level Not Applicable

• Employment type Full-time

• Job function Marketing and Sales
• Industries Government Administration

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We are looking for a technically grounded and delivery-focused leader to take end-to-end ownership of our CRM, Customer Communication Platforms, Contact Centre, and Marketing Technology ecosystems. As Technology Delivery Manager, you will lead the delivery of scalable, secure, and integrated customer technology solutions while driving engineering best practices and aligning closely with business stakeholders. This role requires deep expertise in solution architecture, engineering leadership, and platform integration. While your core responsibility is the successful delivery of modern customer and marketing technology solutions, you will also be expected to leverage emerging technologies such as Generative AI where appropriate to enhance productivity, automation, and customer engagement.

Key Responsibilities:

Technology Delivery & Solution Ownership:

• Own the end-to-end design and delivery of solutions across CRM (e.g., Dynamics, Salesforce), customer engagement platforms, marketing tools, and contact center technologies.
• Lead cross-functional engineering teams and oversee delivery across all stages — from discovery and architecture to deployment and optimization.
• Translate business requirements into scalable, integrated technical solutions with a strong focus on performance, data integrity, and maintainability.

Contact Centre Technology Leader:

• Deliver omnichannel contact center capabilities including voice, chat, IVR, and digital touchpoints.
• Drive modernization through AI-based features such as agent assist, sentiment detection, and self-service automation (as applicable).
• Ensure seamless integration between contact center systems, CRM, and knowledge bases.

Customer Communication Technology Leader:

• Lead the development of customer communication strategies across multiple channels (email, SMS, letters, etc.) to ensure consistency, personalization, and a high-quality customer experience.
• Work closely with stakeholders in marketing, customer service, and product teams to align communication strategies with company goals.
• Design the strategy for letter/document generation and maintenance lifecycle.

Engineering Team Leadership:

• Lead, grow, and mentor a team of developers, architects, and DevOps engineers — in-house and partner-based.
• Enforce modern software development practices (CI/CD, test automation, observability, cloud-native design).

Cross-Platform Integration & Data Flow:

• Manage data flow and orchestration across customer-facing systems, ensuring unified customer views and real-time insights.
• Work closely with data, analytics, and compliance teams to ensure alignment with privacy and governance policies.

GenAI (Supportive Scope):

• Explore and pilot GenAI use cases to support customer service (e.g., call summarization, knowledge retrieval), content generation for marketing, and automation of repetitive tasks.
• Partner with enterprise AI and innovation teams to integrate approved GenAI capabilities into existing platforms where it enhances experience and productivity.

Technology Delivery & Project Management:

• Manage and oversee the delivery of customer communication technology projects from inception to implementation.
• Ensure the successful integration of communication platforms with CRM systems, billing systems, and other relevant internal tools.
• Create project timelines, milestones, and budgets, and manage resources efficiently to meet deadlines and quality standards.

Platform Management and Optimization:

• Oversee the configuration, management, and optimization of communication platforms and tools.
• Monitor system performance and user experience to identify opportunities for improvement and efficiency gains.
• Lead efforts to automate communication workflows and processes, improving speed and accuracy while maintaining a high level of customer satisfaction.

Compliance and Regulatory Management:

• Ensure all customer communication adheres to legal and regulatory requirements, including data privacy and security standards (e.g., PDPA, MAS, etc.).
• Implement protocols and procedures to regularly audit and review customer communications to maintain compliance.

Required Experience & Qualifications:

• Bachelor’s or Master’s degree in Computer Science, Engineering, or related field.
• 10+ years of experience in technology delivery with strong architectural, engineering, and platform leadership experience.
• Proven experience with CRM platforms (Microsoft Dynamics, Salesforce), marketing automation tools, and enterprise integration.
• Strong background in contact center technologies and their integration into broader customer ecosystems.
• Experience managing large-scale cross-functional technology programs with full accountability.
• Excellent understanding of cloud infrastructure (Azure, AWS), API management, and security principles.

Preferred Qualifications:

• Exposure to customer data platforms (CDPs), journey orchestration tools, and identity resolution frameworks.
• Experience with GenAI tools and frameworks (e.g., OpenAI, Azure OpenAI, Claude, etc.) in applied business contexts.
• Industry experience in telecom, banking, retail, or digital consumer products.
• Certifications in relevant platforms (Dynamics, Salesforce, AWS/Azure, Agile/SAFe).
• Technical Expertise: Strong understanding of communication platforms (email, SMS, letters, etc.), CRM systems, and automation tools. Familiarity with API integrations, content management systems, and related technologies.
• Project Management: Proven experience in managing large-scale projects, with expertise in Agile or Scrum methodologies.
• Communication Skills: Excellent written and verbal communication skills with the ability to engage technical and non-technical stakeholders effectively.
• Problem-Solving: Ability to identify complex issues and deliver innovative solutions that address both customer and business needs.
• Customer-Centric Focus: Passion for improving the customer experience and delivering value through effective communication.
• Preferred Skills:
• Experience with customer communication platforms such as Twilio, Salesforce, and other relevant systems.
• Knowledge of insurance-specific customer communication needs, such as policy letters and payment notifications.
• Experience with data privacy regulations and compliance, particularly in the context of customer communications.
• Experience with customer document platforms such as Pitney Bowes, OpenText, or other relevant systems.

Why Join Us?

• Lead mission-critical customer technology programs with full autonomy and impact.
• Architect and deliver modern platforms that support both operational excellence and personalized engagement.
• Work with a talented team and best-in-class technology stack — with the opportunity to innovate responsibly using emerging tech like GenAI.
• Be part of a transformation journey focused on customer value, intelligent automation, and digital scale.

We are looking for a technically grounded and delivery-focused leader to take end-to-end ownership of our CRM, Customer Communication Platforms, Contact Centre, and Marketing Technology ecosystems. As Technology Delivery Manager, you will lead the delivery of scalable, secure, and integrated customer technology solutions while driving engineering best practices and aligning closely with business stakeholders. This role requires deep expertise in solution architecture, engineering leadership, and platform integration. While your core responsibility is the successful delivery of modern customer and marketing technology solutions, you will also be expected to leverage emerging technologies such as Generative AI where appropriate to enhance productivity, automation, and customer engagement.

Key Responsibilities:

Technology Delivery & Solution Ownership:

• Own the end-to-end design and delivery of solutions across CRM (e.g., Dynamics, Salesforce), customer engagement platforms, marketing tools, and contact center technologies.
• Lead cross-functional engineering teams and oversee delivery across all stages — from discovery and architecture to deployment and optimization.
• Translate business requirements into scalable, integrated technical solutions with a strong focus on performance, data integrity, and maintainability.

Contact Centre Technology Leader:

• Deliver omnichannel contact center capabilities including voice, chat, IVR, and digital touchpoints.
• Drive modernization through AI-based features such as agent assist, sentiment detection, and self-service automation (as applicable).
• Ensure seamless integration between contact center systems, CRM, and knowledge bases.

Customer Communication Technology Leader:

• Lead the development of customer communication strategies across multiple channels (email, SMS, letters, etc.) to ensure consistency, personalization, and a high-quality customer experience.
• Work closely with stakeholders in marketing, customer service, and product teams to align communication strategies with company goals.
• Design the strategy for letter/document generation and maintenance lifecycle.

Engineering Team Leadership:

• Lead, grow, and mentor a team of developers, architects, and DevOps engineers — in-house and partner-based.
• Enforce modern software development practices (CI/CD, test automation, observability, cloud-native design).

Cross-Platform Integration & Data Flow:

• Manage data flow and orchestration across customer-facing systems, ensuring unified customer views and real-time insights.
• Work closely with data, analytics, and compliance teams to ensure alignment with privacy and governance policies.

GenAI (Supportive Scope):

• Explore and pilot GenAI use cases to support customer service (e.g., call summarization, knowledge retrieval), content generation for marketing, and automation of repetitive tasks.
• Partner with enterprise AI and innovation teams to integrate approved GenAI capabilities into existing platforms where it enhances experience and productivity.

Technology Delivery & Project Management:

• Manage and oversee the delivery of customer communication technology projects from inception to implementation.
• Ensure the successful integration of communication platforms with CRM systems, billing systems, and other relevant internal tools.
• Create project timelines, milestones, and budgets, and manage resources efficiently to meet deadlines and quality standards.

Platform Management and Optimization:

• Oversee the configuration, management, and optimization of communication platforms and tools.
• Monitor system performance and user experience to identify opportunities for improvement and efficiency gains.
• Lead efforts to automate communication workflows and processes, improving speed and accuracy while maintaining a high level of customer satisfaction.

Compliance and Regulatory Management:

• Ensure all customer communication adheres to legal and regulatory requirements, including data privacy and security standards (e.g., PDPA, MAS, etc.).
• Implement protocols and procedures to regularly audit and review customer communications to maintain compliance.

Required Experience & Qualifications:

• Bachelor’s or Master’s degree in Computer Science, Engineering, or related field.
• At least 10 years of experience in technology delivery with strong architectural, engineering, and platform leadership experience.
• Proven experience with CRM platforms (Microsoft Dynamics, Salesforce), marketing automation tools, and enterprise integration.
• Strong background in contact center technologies and their integration into broader customer ecosystems.
• Experience managing large-scale cross-functional technology programs with full accountability.
• Excellent understanding of cloud infrastructure (Azure, AWS), API management, and security principles.

Preferred Qualifications:

• Exposure to customer data platforms (CDPs), journey orchestration tools, and identity resolution frameworks.
• Experience with GenAI tools and frameworks (e.g., OpenAI, Azure OpenAI, Claude, etc.) in applied business contexts.
• Industry experience in telecom, banking, retail, or digital consumer products.
• Certifications in relevant platforms (Dynamics, Salesforce, AWS/Azure, Agile/SAFe).
• Technical Expertise: Strong understanding of communication platforms (email, SMS, letters, etc.), CRM systems, and automation tools. Familiarity with API integrations, content management systems, and related technologies.
• Project Management: Proven experience in managing large-scale projects, with expertise in Agile or Scrum methodologies.
• Communication Skills: Excellent written and verbal communication skills with the ability to engage technical and non-technical stakeholders effectively.
• Problem-Solving: Ability to identify complex issues and deliver innovative solutions that address both customer and business needs.
• Customer-Centric Focus: Passion for improving the customer experience and delivering value through effective communication.
• Preferred Skills:
• Experience with customer communication platforms such as Twilio, Salesforce, and other relevant systems.
• Knowledge of insurance-specific customer communication needs, such as policy letters and payment notifications.
• Experience with data privacy regulations and compliance, particularly in the context of customer communications.
• Experience with customer document platforms such as Pitney Bowes, OpenText, or other relevant systems.

Why Join Us?

• Lead mission-critical customer technology programs with full autonomy and impact.
• Architect and deliver modern platforms that support both operational excellence and personalized engagement.
• Work with a talented team and best-in-class technology stack — with the opportunity to innovate responsibly using emerging tech like GenAI.
• Be part of a transformation journey focused on customer value, intelligent automation, and digital scale.

Senior Marketing Data & Technology Specialist page is loadedSenior Marketing Data & Technology Specialist Apply locations Singapore time type Full time posted on Posted 9 Days Ago job requisition id R-4589

About Klook

We are Asia’s leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences .

Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,700 destinations around the world.

Do you share our belief in the wonders of travel? Our international community of over 1,800 employees, based in 30+ locations, certainly do! Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values:

• Customer First

• Push Boundaries

• Critical Thinking

• Build for Scale

• Less is More

• Win as One

We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!

Role Overview:

We are seeking a highly skilled and analytical Senior Marketing Data & Technology Specialist to join our growing data team. This role is critical in managing, optimizing, and analyzing our marketing technology stack to drive efficient customer acquisition and gain deep insights into performance across digital channels. You will be the go-to expert for Google Analytics 4 (GA4), paid social advertising technology (Meta, TikTok), mobile measurement (AppsFlyer/channel tracking), and leveraging BigQuery for advanced analysis. Your work will directly impact marketing strategy, budget allocation, and overall business growth.

What you'll do:

• GA4 Management & Analysis: Own the implementation, configuration, and ongoing maintenance of Google Analytics 4. Develop custom reports, segments, and audiences. Analyze website and app behavior to provide actionable insights for optimization.

• Paid Social Technology: Implement and troubleshoot tracking solutions (Pixels, Conversion APIs, etc.) for Meta (Facebook/Instagram) and TikTok advertising platforms. Ensure accurate conversion tracking and data flow.

• Channel Tracking & Attribution: Manage and leverage our Mobile Measurement Partner (MMP) like AppsFlyer (or similar) for app install and in-app event tracking. Analyze attribution data to understand channel effectiveness and user journeys.

• BigQuery Data Analysis: Utilize BigQuery to query, merge, and analyze large datasets from various marketing sources (GA4, Ads Platforms, MMP, CRM, etc.). Develop complex SQL queries for deep-dive analysis and build data models to support reporting needs.

• Reporting & Visualization: Create and maintain dashboards (e.g., using Looker Studio, Tableau, or similar tools connected to BigQuery) to visualize marketing performance, track KPIs, and communicate insights to stakeholders.

• Technical Troubleshooting: Diagnose and resolve tracking discrepancies, data inconsistencies, and other technical issues within the marketing tech stack.

• Collaboration: Work closely with marketing channel managers, data analysts, product teams, and potentially engineering to ensure seamless data integration and alignment on measurement strategies.

• Stay Current: Keep abreast of the latest developments and best practices in GA4, social ad platforms, MMPs, BigQuery, and the broader MarTech landscape.

What you'll need:

• Proven Experience: at least 5+ years of experience in marketing technology, digital analytics, or performance marketing role with a strong technical focus.

• GA4 Expertise: Deep, hands-on experience with Google Analytics 4 setup, configuration, reporting, and analysis. Understanding event-based data models is crucial.

• Social Ads Tech : Demonstrable experience implementing and managing tracking (Pixels, CAPI) for Meta and TikTok advertising platforms. Familiarity with platform interfaces and reporting is required.

• Channel Tracking / MMP: Hands-on experience with mobile measurement partners like AppsFlyer, Adjust, Kochava, or similar platforms, including setup and analysis.

• BigQuery Fluency: Mandatory. Strong proficiency in SQL for querying complex datasets within Google BigQuery. Experience joining data from multiple sources is essential.

• Analytical Mindset: Excellent analytical, quantitative, and problem-solving skills. Ability to translate data into actionable insights.

• Communication: Strong verbal and written communication skills to explain technical concepts to non-technical audiences.

• Education: Bachelor’s degree in Marketing, Statistics, Computer Science, Economics, or a related quantitative field is preferred.

Nice to have:

• Experience with Google Tag Manager (GTM).

• Experience with other advertising platforms (e.g., Google Ads, programmatic).

• Experience with data visualization tools (Looker Studio, Tableau, Power BI).

• Basic understanding of scripting languages (e.g., Python, SQL, JavaScript) for automation or data manipulation.

• Experience working in an e-commerce or mobile app-focused business.

Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.

Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.

An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.

About the employer brand:You will be joining a company that helps innovators uncomplicate data storage, forever. The company's data solutions empower SaaS companies, cloud service providers, as well as enterprise and public sector customers to deliver real-time, secure data for their mission-critical production, DevOps, and modern analytics environments in a multi-cloud setting. Considered one of the fastest-growing enterprise IT companies, this organization facilitates the rapid adoption of next-generation technologies such as artificial intelligence and machine learning to enhance the value of data for competitive advantage. With a Satmetrix-certified NPS customer satisfaction score in the top one percent of B2B companies, the company takes pride in having some of the happiest customers globally.Key responsibilities:Your responsibilities will include overseeing various tools, data, automations, and integrations to enhance the marketing operations. This involves identifying and implementing new marketing technologies and tools, leading and managing marketing automation and CRM systems like SFDC, Marketo, Tableau, Zendesk, Smartsheet, knack, and Figma. Additionally, you will be responsible for managing campaign name creation, lead updates, incoming leads synchronization, email marketing processes including template creation and sending out via Marketo. Designing, building, and maintaining reports and marketing activities, as well as executing and measuring marketing tools, tests, and experiments will be part of your role. Collaborating with internal teams to optimize operational processes and marketing funnels, along with working closely with the marketing operation and digital marketing teams to enhance processes and outcomes are essential aspects of this position. Possessing good internal and external communication skills is also crucial.Requirements and skills:To excel in this role, you should have at least 5 years of hands-on marketing experience. Knowledge and understanding of the B2B IT industry and the buying journey are key. Ideally, experience in Korea marketing and strong knowledge of effective strategies for the local market would be beneficial. Proficiency in Salesforce CRM, Marketo, Tableau, Smartsheet, and automation platforms is a plus. Working knowledge of HTML, knack, Figma, and email and design platforms would be advantageous. Demonstrated success in collaborative partnerships with stakeholders and cross-functional teams, strong project management, prioritization, organizational skills, accuracy in performance, and attention to detail are essential. Excellent verbal and written communication skills at the executive level and with peers and cross-functional teams are required. Being self-motivated with an optimistic, approachable, and proactive attitude is important for success in this role.About WinnerBrands:WinnerBrands is focused on creating a community of bright marketing minds dedicated to delivering impactful and purposeful work through collaboration, contribution, and co-learning with smart peers. Supported by Busybeebrands.com, a pioneering brand-building firm, WinnerBrands collaborates with progressive startups and brands in the marketing domain, offering multiple engagement models for talent partners, including freelance, part-time, or full-time opportunities. To learn more, visit our community page at

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• Digital Marketing Specialist ( ABM & Marketing Automation ) APJ | A Leading IT & Data Solutions MNC

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Senior Software Engineer(SFDC Marketing Cloud)

4 to 8 Yrs

All India

• Digital marketing
• +20

1 month ago Be among the first 25 applicants

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SPH Media is evolving, and we welcome talented individuals to join us in our transformation journey. Our mission is to be the trusted source of news and lifestyle content in Singapore and Asia. As an employer, we are committed to rewarding our people fairly and developing them in their careers. Grow your career in a vibrant and collaborative environment built around a culture of respect and inclusivity. Join us — and be part of a team that’s shaping the future of media.

About the Role

We’re looking for a high-energy marketer to drive Reach Campaigns that grow SPH Media’s audience and deepen brand awareness across platforms and segments.

As Manager, Consumer Marketing (Reach Campaigns) , you will design and implement high-impact campaigns — spanning PR, brand activations, digital/social storytelling, and partnerships. You will work closely with the newsroom, creative, and consumer marketing functions to shape ideas that are on-brand, audience-first, and channel-appropriate.

You are someone who thrives in complexity, excels in bringing structure to ambiguity, and has a passion for connecting ideas with audiences. You’re not just an executor — you’re a collaborative campaign builder who can juggle multiple moving parts while staying focused on results.

This is a 7-month contract role, with potential for conversion to a permanent tenure.

Key Responsibilities

• Strategise and implement brand and audience reach campaigns across digital, PR, social, and on-ground platforms
• Develop campaign briefs, timelines, and asset plans in collaboration with internal teams and external partners
• Work closely with the newsroom to amplify content moments and brand narratives in a timely and audience-relevant way
• Collaborate with creative, PR, and marketing teams to shape omni-channel communication strategies that are visually distinctive and audience-specific
• Lead execution of multi-channel, cross-functional campaigns with many moving parts — across internal comms, creative production, platform activation, and post-campaign evaluation
• Monitor campaign effectiveness, engagement signals, and audience growth metrics to optimise and scale
• Manage vendors, production partners, and external collaborators as needed

Job Requirements

• 5-8 years of experience in marketing roles across B2C industries such as FMCG, entertainment, lifestyle or travel
• Fluent in digital marketing, social media, creative production, PR, and experiential campaigns — not just in theory, but in actual hands-on execution
• Experience managing or leading large-scale, multi-stakeholder campaigns with complex timelines and moving parts
• Strong communicator who excels at simplifying chaos, aligning teams, and navigating fast-moving campaign dynamics
• Thrive in cross-functional environments, and love building bridges between content, marketing, and brand
• Experience working in a newsroom or editorial-adjacent environment
• Strong understanding of local media, audience behaviour, and engagement drivers
• A natural instinct for brand-building and emotional storytelling

• Seniority level Associate

• Employment type Contract

• Job function Marketing and Advertising
• Industries Marketing Services, Technology, Information and Media, and Retail Books and Printed News

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Job Responsibilities:

• Plan and execute comprehensive digital marketing campaigns—including lead generation, brand awareness, and recruitment—across platforms such as Meta, Google, YouTube, LinkedIn, and others.

• Design and manage retargeting and remarketing funnels to effectively nurture prospects throughout the marketing journey.

• Oversee lead generation, tracking, and allocation to drive optimal sales outcomes; gather stakeholder feedback to refine campaigns and improve lead quality.

• Monitor and analyze key performance metrics (CPA, CTR, ROAS, conversions) using tools like GA4, Meta Pixel, and UTM tagging to evaluate campaign effectiveness.

• Manage media budgets strategically, focusing on maximizing cost-efficiency and return on investment (ROI).

• Track and report on KPIs to assess digital campaign performance, making data-driven adjustments and optimizations as needed.

• Collaborate with cross-functional teams—including content creators, designers, and developers—to deliver integrated campaigns aligned with brand goals.

• Conduct in-depth market research to identify target audiences, emerging trends, competitive strategies, and industry best practices; apply insights to enhance campaign performance.

• Provide strategic recommendations to optimize digital marketing efforts, improve websites, and strengthen the tech ecosystem.

Requirements:

• Degree or Diploma in Marketing, Digital Marketing, Communications, Business, or a related discipline

• At least 3–5 years of practical experience in digital marketing

• Proven expertise in using Meta Ads Manager, Google Ads (including GDN and PPC), YouTube Ads, and analyzing campaign performance.

• Hands-on experience with retargeting strategies, lookalike audience creation, audience segmentation, and managing lead funnels.

• Familiarity with GA4, Meta Pixel, Google Tag Manager, and UTM tagging for performance tracking and analytics.

• Strong ability to manage multiple campaigns simultaneously, with a focus on maximizing ROI and meeting key performance indicators (KPIs).

HOW TO APPLY:

Interested applicants, please click on “Apply Now” and provide the below details in your resume.

We regret only shortlisted candidates will be notified.

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