1,060 Marketing Automation jobs in Singapore
Marketing Automation & Operations Manager Marketing · ·
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We're Osome - an international fintech startup making the lives of entrepreneurs easier. We help thousands of businesses kick admin, accounting and bookkeeping out of their day-to-day, so they can spend more time on what's important to them. We've developed a unique solution that combines SaaS with a human-in-the-loop approach to provide full-fledged services in real-time.
Our team stretches across 5 countries and is composed of 450+ amazing employees, and we’re still growing! In 2021 we raised $16m in Series A funding to continue our exponential growth, with ambitious goals and objectives in place for 2022.
To support our ambitious growth plans, we’re looking for smart talents who are excited about joining our young and energetic team, and ready to take on the challenge of a lifetime. Here at Osome, we provide an inclusive and collaborative environment, offering a promising career plan. You can expect to be rewarded for your contribution.
Role Overview:
As a Marketing Automation Manager , you will be responsible for developing, implementing, and optimizing automated marketing campaigns to enhance customer engagement, lead generation, and conversion rates. Your role will bridge the gap between marketing and technology, ensuring seamless integration of automation tools and CRM platforms. You will take ownership of marketing automation strategies, oversee workflow automation, and collaborate across teams to drive data-driven marketing initiatives that contribute directly to business growth. This role requires a combination of technical expertise, strategic thinking, and hands-on execution to maximize marketing effectiveness.
What you'll do:
Marketing Automation: Responsible for the implementation and maintenance of marketing automation software (currently we're using Hubspot CRM) with the hands on technical skills needed to set up workflows and integrate communications and sales channels
Digital Marketing Strategies: Create and implement digital marketing automation strategies to increase leads, improve campaign performance, and maintain customer databases, contributing directly to revenue growth.
CRM Utilization: Utilize customer relationship management (CRM) software (currently Hubspot CRM) to develop lead generation and sales strategies that enhance customer acquisition and retention.
Email Marketing: Develop, manage, and optimize email marketing campaigns to enhance engagement, nurture leads, and drive conversions, ensuring best practices in deliverability, segmentation, and personalization. Technical skills to set up and run the campaigns yourself are a must, basic knowledge of HTML and CSS for email template customization is a plus.
Data Analysis: Work with analysts to review and analyze data to identify trends and create data-driven strategies that inform our marketing projects, ensuring they are both impactful and aligned with business objectives.
Cross-Functional Collaboration: Oversee the planning and execution of marketing initiatives, serving as a liaison between marketing, sales and product teams to ensure cohesive and successful campaigns.
Technology Oversight: Oversee the technology infrastructure supporting our marketing efforts, ensuring it is robust and scalable.
Who you are:
At least 5-7 years experience in integrated marketing automation, ideally from an agency or B2B fintech SaaS background
At least 5-7 years of marketing automation experience
Knowledge of using automation tools like Hubspot (key platform), Marketo, Salesforce Marketing Cloud, Keap and Mailchimp.
Understanding of lead generation procedures and customer life cycle.
Proficient in audience segmentation.
Strong understanding of digital marketing techniques like A/B testing.
Exceptional interpersonal, communication, analytical, optimization, problem-solving and project
management skills.
Experience integrating APIs and building automated workflows using tools like Zapier to connect marketing technologies and streamline processes.
Analytical and driven by data metrics.
Strong project management and collaboration skills
Candidates must be proficient in English, proficient in Chinese is a plus.
Candidates based in Asia with an Asia working timezone is a must.
Osome grows alongside you, but we already have a few perks:
The opportunity to join a goal-driven startup with big ambitions
An open, inclusive working environment, with founders deeply-rooted in the startup space
An agile working model focused on goals and performance
International environment with diverse culture
Competitive remuneration package
18 days annual leave, medical & dental benefits, work-from-home policy
Equal Opportunity Statement
At OSOME, creating a culture where individuals of all backgrounds feel comfortable matters.
Everyone who applies will receive fair consideration for employment. We do not discriminate based on race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying. We want to ensure that we represent the diversity of talent in the society we live in today.
If you have any accessibility requirements that would make you more comfortable during the application and interview process, please let us know so that we can support you.
To find out more about Osome, please visit or follow us on Instagram , Facebook and LinkedIn .
#J-18808-LjbffrMarketing Automation Leads Management
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- IntroductionWe believe that every candidate brings something special to the table, including you! So, even if you feel that youre close but not an exact match, we encourage you to apply. Wed be thrilled to receive applications from exceptional individuals like yourself.Gallagher, a global industry leader in insurance, risk management, and consulting services, boasts a team of over 50,000 professionals worldwide. Our culture, known as "The Gallagher Way," is driven by shared values and a passion for excellence. At the heart of our global operations, the Gallagher Center of Excellence (GCoE) in India, founded in 2006, upholds the values of quality, innovation, and teamwork. With 10,000+ professionals across five India locations, GCoE is where knowledge-driven individuals make a significant impact and build rewarding, long-term careers.OverviewA.J. Gallagher is in need of an experienced Lead Generation Specialist to organize, distribute and track leads obtained via digital channels.How you'll make an impactResponsibilities: Perform daily monitoring of online marketing campaigns and contact us/connect with an expert requests from our corporate websites. Work closely with the website and marketing automation teams to refine the lead management process including regular performance assessments. Document and socialize the end-to-end lead management process from the initial prospect capture through to nurturing and hand-off to sales with the broader organization as needed. Assess and recommend methods to optimize and streamline the lead process. Regularly track and measure number of new leads and engagement across existing and new accounts and make recommendations & take actions for growth. Produce lead/opportunity reports and monthly dashboards to demonstrate lead progress, conversion rates, cost per lead, etc. to show the growth and revenue attribution of website leads Leverage marketing automation, Salesforce.com and other tools as needed to execute and track the success of programs. Quality check the leads in SFDC to ensure sales teams are actively working the leads provided. Collaborate with marketing & sales to understand when a lead is sales ready based on scoring demographic & behavioral factors. Ensure that the marketing automation & SFDC sync is streamlined & operational at all times and work with Tech as required. Determines and assigns sales qualified leads to the appropriate sales person. Assign other inquiries to appropriate department, or address feedback directly.About youQualifications:Any graduation/ post graduation.Additional InformationWe value inclusion and diversityInclusion and diversity (I&D) is a core part of our business, and its embedded into the fabric of our organization. For more than 95 years, Gallagher has led with a commitment to sustainability and to support the communities where we live and work.Gallagher embraces our employees diverse identities, experiences and talents, allowing us to better serve our clients and communities. We see inclusion as a conscious commitment and diversity as a vital strength. By embracing diversity in all its forms, we live out The Gallagher Way to its fullest.Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, but not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination. In addition, Gallagher will make reasonable accommodations to known physical or mental limitations of an otherwise qualified person with a disability, unless the accommodation would impose an undue hardship on the operation of our business.,
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#J-18808-LjbffrSenior Product Manager, Marketing Automation
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Senior Product Manager, Marketing Automation page is loadedSenior Product Manager, Marketing Automation Apply locations Singapore time type Full time posted on Posted 16 Days Ago job requisition id 1027535
Job Description:
**About Rakuten:**
Rakuten is a global leader in internet services that empower individuals, communities, and businesses. We are committed to innovation and entrepreneurship, offering a diverse ecosystem of services in e-commerce, fintech, digital content, and communications to over one billion members worldwide. At Rakuten, we believe in empowering our employees to make a difference and contribute to our mission of creating a better future.
**Position Summary:**
The Senior Product Manager for Marketing Automation will be responsible for defining and executing the product strategy and roadmap for Rakuten Group various service marketing automation platform. This role will lead the development of innovative solutions that enable our clients to effectively engage with their customers, personalize marketing campaigns, and drive measurable results. The ideal candidate will have a strong understanding of the marketing automation landscape, a proven track record of successfully launching and managing products, and excellent leadership and communication skills.
**Key Responsibilities:**
* Define the product vision, strategy, and roadmap for Rakuten's marketing automation platform.
* Conduct market research, competitive analysis, and customer interviews to identify opportunities and unmet needs.
* Translate market requirements and customer feedback into detailed product specifications and user stories.
* Prioritize and manage the product backlog, ensuring alignment with business goals and customer priorities.
* Collaborate closely with engineering, design, marketing, and sales teams to deliver high-quality products on time and within budget.
* Monitor and analyze product performance, identifying areas for improvement and optimization.
* Develop and maintain product documentation, training materials, and marketing collateral.
* Stay up-to-date on the latest trends and technologies in marketing automation.
* Lead and mentor a team of product managers (if applicable - adjust as needed).
**Required Skills/Experience:**
* Bachelor's degree in Computer Science, Marketing, or a related field.
* 5+ years of experience in product management, with a focus on marketing automation or CRM platforms.
* Strong understanding of the marketing automation landscape, including email marketing, SMS marketing, personalization, and analytics.
* Experience with platforms such as Salesforce Marketing Cloud, Oracle Eloqua, Braze, or similar.
* Proven track record of successfully launching and managing products.
* Excellent communication, presentation, and interpersonal skills.
* Strong analytical and problem-solving skills.
* Ability to work effectively in a fast-paced, collaborative environment.
**Preferred Skills/Experience:**
* Master's degree in a related field.
* Experience with agile development methodologies.
* Experience in the digital advertising industry.
* Experience working with global teams.
* Familiarity with Rakuten's ecosystem and services.
* Experience with Karte, Cheetah Digital, Sendgrid/Twilio, Mailchimp, Mailgun, EmberPoint, or Amazon's marketing automation tools.
About UsRakuten Asia is the regional headquarters of Rakuten Group Inc, a global leader in internet services and innovation. Located in the heart of Singapore, Rakuten Asia drives the growth and development of Rakuten’s businesses across the APAC region.
Recognized and certified as a "Great Place to Work" since 2022, Rakuten Asia is committed to empowering individuals, communities and businesses through cutting-edge technology, data-driven solutions, and a culture of collaboration. From e-commerce, fintech, sports, and even entertainment, our work is diverse, exciting, and impactful.
We believe in empowering our people to grow, innovate, and make a difference. If you’re looking for a workplace where your talent is valued, where your contributions matter, and where you can play a part in shaping the future of technology and society, Rakuten Asia is the place for you.
Join us and take the next step in your career with Rakuten Asia!
#J-18808-LjbffrDigital Marketing Manager (Automation)
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Join to apply for the Digital Marketing Manager (Automation) role at CBRE Asia Pacific .
Job ID: 207271
Posted: 08-May-2025
Service line: Advisory Segment
Role type: Full-time
Areas of Interest: Data & Analytics, Digital & Technology/Information Technology, Marketing
Location: Singapore - Singapore
Job SummaryCBRE’s go-to-market strategy is to develop an issues/solutions-led approach, providing clients with insights on major issues affecting their business and support to solve them. Marketing plays a crucial role in managing end-to-end campaigns, from brand building around key issues in media and digital spaces to developing relevant content for relationship building, ultimately generating profitable and sustainable revenue.
Job Descriptions Platform Management and Optimization- Oversee daily operations of Salesforce Marketing Cloud, including user management, permissions, and security.
- Perform system maintenance, updates, and troubleshooting for optimal performance and security.
- Assess and optimize platform configurations, workflows, and data integrations to enhance efficiency.
- Ensure seamless data integration between Salesforce Marketing Cloud and other systems like CRM and analytics platforms.
- Provide user training and support for Salesforce Marketing Cloud to ensure effective utilization.
- Work with Global Marketing and D&T teams to troubleshoot issues and implement improvements.
- Ensure marketing activities comply with regulations such as GDPR and CAN-SPAM.
- Maintain documentation of processes, configurations, and workflows.
- Design, build, and manage email marketing campaigns, including segmentation, content creation, and deployment.
- Utilize Journey Builder for customer journeys to ensure personalized communications.
- Implement automation solutions to streamline processes.
- Develop audience segmentation strategies to target specific groups effectively.
- Minimum of 3 years of experience in digital marketing campaigns, platform automation, and management.
- Strong knowledge of user journey design, email marketing, database management, and AI tools.
- Advanced skills in website management/development, with proficiency in HTML, PHP, SQL, Python preferred.
- Ability to define marketing strategies, support martech stacks, and execute automation objectives.
Digital Marketing Specialist ( ABM & Marketing Automation ) APJ | A Leading IT & Data Solutions MNC
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- About the employer brand:You will be joining a company that helps innovators uncomplicate data storage, forever. The company's data solutions empower SaaS companies, cloud service providers, as well as enterprise and public sector customers to deliver real-time, secure data for their mission-critical production, DevOps, and modern analytics environments in a multi-cloud setting. Considered one of the fastest-growing enterprise IT companies, this organization facilitates the rapid adoption of next-generation technologies such as artificial intelligence and machine learning to enhance the value of data for competitive advantage. With a Satmetrix-certified NPS customer satisfaction score in the top one percent of B2B companies, the company takes pride in having some of the happiest customers globally.Key responsibilities:Your responsibilities will include overseeing various tools, data, automations, and integrations to enhance the marketing operations. This involves identifying and implementing new marketing technologies and tools, leading and managing marketing automation and CRM systems like SFDC, Marketo, Tableau, Zendesk, Smartsheet, knack, and Figma. Additionally, you will be responsible for managing campaign name creation, lead updates, incoming leads synchronization, email marketing processes including template creation and sending out via Marketo. Designing, building, and maintaining reports and marketing activities, as well as executing and measuring marketing tools, tests, and experiments will be part of your role. Collaborating with internal teams to optimize operational processes and marketing funnels, along with working closely with the marketing operation and digital marketing teams to enhance processes and outcomes are essential aspects of this position. Possessing good internal and external communication skills is also crucial.Requirements and skills:To excel in this role, you should have at least 5 years of hands-on marketing experience. Knowledge and understanding of the B2B IT industry and the buying journey are key. Ideally, experience in Korea marketing and strong knowledge of effective strategies for the local market would be beneficial. Proficiency in Salesforce CRM, Marketo, Tableau, Smartsheet, and automation platforms is a plus. Working knowledge of HTML, knack, Figma, and email and design platforms would be advantageous. Demonstrated success in collaborative partnerships with stakeholders and cross-functional teams, strong project management, prioritization, organizational skills, accuracy in performance, and attention to detail are essential. Excellent verbal and written communication skills at the executive level and with peers and cross-functional teams are required. Being self-motivated with an optimistic, approachable, and proactive attitude is important for success in this role.About WinnerBrands:WinnerBrands is focused on creating a community of bright marketing minds dedicated to delivering impactful and purposeful work through collaboration, contribution, and co-learning with smart peers. Supported by Busybeebrands.com, a pioneering brand-building firm, WinnerBrands collaborates with progressive startups and brands in the marketing domain, offering multiple engagement models for talent partners, including freelance, part-time, or full-time opportunities. To learn more, visit our community page at
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- Digital Marketing Specialist ( ABM & Marketing Automation ) APJ | A Leading IT & Data Solutions MNC
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Senior Software Engineer(SFDC Marketing Cloud)
RiDiK (a Subsidiary of CLPS. Nasdaq: CLPS)4 to 8 Yrs
All India
- Digital marketing
- +20
Digital Marketing Manager
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Join to apply for the Digital Marketing Manager role at Accor
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Join to apply for the Digital Marketing Manager role at Accor
Company Description
At Pullman Singapore Hill Street – our world is your playground; where playfulness meets peak performance, creativity meets innovation, business meets success.
Company Description
At Pullman Singapore Hill Street – our world is your playground; where playfulness meets peak performance, creativity meets innovation, business meets success.
The 350-room hotel will feature a rooftop bar and executive lounge with sweeping views over Fort Canning, the Singapore River, and St Andrew’s Cathedral, along with a vibrant lobby, health and fitness centre and pool.
At Pullman Singapore Hill Street, we don't do ordinary. We challenge the status quo, redefine hospitality with seamless, fun, cool and smart interactions. #BELIMITLESS
Pullman is the high-end international brand of the Accor group, mainly targeted at cosmopolitan travelers who have wide connections and enjoy combining work and pleasure.
Accor is a world leading augmented hospitality group, with over 40 brands and more than 5,300 hotels all over the world. Come join us to make the world more welcoming, caring and inspiring.
Job Description
Primary Responsibilities
- Drives digital marketing plans for the hotel & 3 F&B outlets
- Assists to strategize and execute the hotel’s digital marketing communication plan and campaigns on a timely manner.
- Ensures high performance on digital campaigns through effective data analytics. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Supports corporate (Accor) and brand on digital marketing initiatives.
- Supports hotel’s operations with cross marketing opportunities, leveraging on hotel and brand databases.
- Management of hotel’s websites & microsites and all customer touch points.
- Manages vendors to ensure delivery of website enhancements and best-in-class customer journeys
- Manages content for hotel main website, microsite, email marketing, display advertising and standalone websites for Food and Beverage outlets, as well as OTAs.
- Ensures SEO and SEM synergies across all websites.
- Drive e-commerce through data analytics and marketing strategies.
- Works hand in hand with Revenue Management & marketing team on management of OTAs communications.
- Oversees collaborations and maximises marketing opportunities in the premium/lifestyle segment, ensuring accurate and timely communications onto platforms.
- Drives social media awareness
- Manages, supervises and/or create content for hotel’s social media platforms and drive engagement.
- Management of social media agencies to ensure optimisation of content engagement.
- Identifies potential social media influencers and executes programme to drive hotel’s awareness in the social media space.
- Manages hotel’s online Reputation
- Oversees online reputation management through reviewing responses for hotel across multiple platforms in a timely manner.
- Reviews and identifies digital partnership opportunities to support hotel’s operations and business objectives.
- Manages digital reporting tools for hotel and communicates reports internally as well as supervising action plans for improvements where needed.
- Performs any other duties and responsibilities that may be assigned.
What We’re Looking For
- Bachelor’s degree in Management, Marketing, Communications, or a related field.
- 3-5 years of experience in digital marketing, E-Commerce / Digital Marketing, preferably in the hospitality or lifestyle industry. Excellent English, both verbal and written
- Strong knowledge of SEO, SEM, social media marketing, content creation, and proficiency in analytical tools such as Google Analytics, Google Search Console and META Business, etc,.
- Strong understanding of current digital marketing concepts, strategy and best practices
- Strong project management skills with the ability to handle multiple priorities.
- Excellent copywriting, storytelling, and visual communication skills
- Experience working with marketing partnerships and brand collaborations is a plus
- Based on the needs of the job, he/she may require to work beyond normal working hours, PH and weekends
- 5-day Work Week.
- Duty Meals are provided.
- Heartist F&B Discount and/or Preferential Room Rates at worldwide Accor Hotels.
- Flexible Benefit – Dental/Optical/Vacation Expenses.
- Comprehensive Medical & Insurance Coverage.
- Local/Overseas Career Development & Growth Opportunities.
- Seniority level Mid-Senior level
- Employment type Full-time
- Job function Marketing and Sales
- Industries Hospitality
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Director, Brand and Marketing, SEA and India (Kendo) Marketing & Online Media Executive (f/m/divers) Digital Marketing & E-Commerce Executive Director, APAC Marketing & Communications Director, Marketing Brand Communications, Burger King, APAC Director, Head of Southeast Asia MarketingJohor Baharu, Johore, Malaysia 1 month ago
Executive, Brand & Marketing (Digital Experience) (2-Years Contract) Director of Marketing and Digital Communications Executive (Digital Marketing & Experience) - (1 Year Contract) Senior Manager, Property Marketing (Nightlife/F&B) Junior Digital Marketing Executive (Google Specialist)We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-LjbffrDigital Marketing Manager
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goGame is looking for a Marketing Manager who has experience in both ATL & BTL initiatives in pursuit of generating hype, acquiring users, and generating RoAS positive campaigns for Free-to-Play Online Mobile Games. The successful candidate will lead multi-disciplinary, cross-regional Art & Marketing Teams in creating Best-in-Class Marketing Creatives and Campaigns for titles like Chain Chronicle, Shin Megami Tensei Liberation Dx2, Fist of the North Star, and more!
Your go-Getting Mission- Craft ATL & BTL Global Performance Marketing Campaigns to emphasize the appeal of our Mobile Games
- Prepare the Marketing Budget, define the Marketing Mix based on CPI & Install Volume Targets
- Execute Performance Marketing & UA Plans at each stage of a game’s lifecycle – Pre-Launch, Launch & Sustain
- Maintain the Marketing Roadmap for a Portfolio of Games
- Train & Lead a multi-disciplinary Art & Marketing Team in creating Best-in-Class Creatives & Initiatives
- Manage Key Agency (UA, Creative, etc) Partners, from initial briefing, creative concepting and execution
- Oversee the creation of Marketing Assets (Copy, Banners, Trailers, Playable Ads, Interactive Landing Pages)
- Oversee the creation of UA Campaigns on Display & Video Ad Channels (AdWords, Facebook, IronSource, etc)
- Perform Competitor Marketing Execution Analysis in order to strengthen in-house initiatives
- Oversee ASO & A/B Testing Initiatives to optimize Conversion Rates & CPIs
- Measure & Report on Cohorted Campaign Performance (CPM, CPC, CPI, Conv Rates, RoAS)
- Work together with Game Developers to define & troubleshoot Ad Attribution SDK events integration
- Collaborate with Game Developers to identify Marketing Message & Product Positioning
- 5 years experience in promoting mobile applications
- Good understanding of Free-to-Play Online Mobile Games, Game Mechanics & Monetization Strategies
- Good understanding of Mobile Marketing Channels and the Key Levers that can influence performance
- Strong hands-on experience running AdWords & Facebook Campaigns
- Has experience in data-backed and process-driven decision-making
- Experience in Analytics, Market Research & Copy-Writing is a big plus
- Submit your goGetting resume with recent FUN photos, including present and expected salary to
- Show us you got game! To let us know you a little bit better, please send us a link to a (1 min long) fun video intro of yourself.
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Digital Marketing Manager
Posted today
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Job Description
Company Description
At Pullman Singapore Hill Street – our world is your playground; where playfulness meets peak performance, creativity meets innovation, business meets success.
The 350-room hotel will feature a rooftop bar and executive lounge with sweeping views over Fort Canning, the Singapore River, and St Andrew’s Cathedral, along with a vibrant lobby, health and fitness centre, and pool.
At Pullman Singapore Hill Street, we don't do ordinary. We challenge the status quo, redefine hospitality with seamless, fun, cool, and smart interactions. #BELIMITLESS
Pullman is the high-end international brand of the Accor group, mainly targeted at cosmopolitan travelers who have wide connections and enjoy combining work and pleasure.
Accor is a world-leading augmented hospitality group, with over 40 brands and more than 5,300 hotels worldwide. Join us to make the world more welcoming, caring, and inspiring.
Job DescriptionPrimary Responsibilities
- Drive digital marketing plans for the hotel & 3 F&B outlets.
- Assist in strategizing and executing the hotel’s digital marketing communication plans and campaigns in a timely manner.
- Ensure high performance on digital campaigns through effective data analytics. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on insights.
- Support corporate (Accor) and brand digital marketing initiatives.
- Support hotel operations with cross-marketing opportunities, leveraging hotel and brand databases.
- Manage hotel’s websites & microsites and all customer touchpoints.
- Manage vendors to ensure delivery of website enhancements and optimal customer journeys.
- Manage content for hotel main website, microsite, email marketing, display advertising, and standalone websites for F&B outlets and OTAs.
- Ensure SEO and SEM synergies across all websites.
- Drive e-commerce through data analytics and marketing strategies.
- Collaborate with Revenue Management & marketing team on OTA communications.
- Oversee collaborations and maximize marketing opportunities in the premium/lifestyle segment, ensuring timely communications.
- Enhance social media awareness.
- Manage, supervise, and create content for hotel’s social media platforms and drive engagement.
- Manage social media agencies to optimize content engagement.
- Identify potential social media influencers and execute programs to boost hotel awareness.
- Manage hotel’s online reputation by reviewing responses across multiple platforms in a timely manner.
Other Responsibilities
- Review and identify digital partnership opportunities to support hotel operations and business objectives.
- Manage digital reporting tools and communicate reports internally, supervising action plans for improvements.
- Perform other duties and responsibilities as assigned.
What We’re Looking For
- Bachelor’s degree in Management, Marketing, Communications, or a related field.
- 3-5 years of experience in digital marketing, E-Commerce/Digital Marketing, preferably in hospitality or lifestyle industry.
- Excellent English, both verbal and written.
- Strong knowledge of SEO, SEM, social media marketing, content creation, and proficiency in analytical tools such as Google Analytics, Google Search Console, and META Business.
- Strong understanding of current digital marketing concepts, strategies, and best practices.
- Strong project management skills with the ability to handle multiple priorities.
- Excellent copywriting, storytelling, and visual communication skills.
- Experience with marketing partnerships and brand collaborations is a plus.
- Willingness to work beyond normal hours, including public holidays and weekends, based on job needs.
- 5-day work week.
- Duty meals provided.
- Heartist F&B discount and/or preferential room rates at worldwide Accor Hotels.
- Flexible benefits – dental, optical, vacation expenses.
- Comprehensive medical & insurance coverage.
- Local/overseas career development and growth opportunities.
Digital Marketing Manager
Posted today
Job Viewed
Job Description
Company Description
At Pullman Singapore Hill Street – our world is your playground; where playfulness meets peak performance, creativity meets innovation, and business meets success.
The 350-room hotel features a rooftop bar and executive lounge with sweeping views over Fort Canning, the Singapore River, and St Andrew’s Cathedral, along with a vibrant lobby, health and fitness centre, and pool.
At Pullman Singapore Hill Street, we don't do ordinary. We challenge the status quo and redefine hospitality with seamless, fun, cool, and smart interactions. #BELIMITLESS
Pullman is the high-end international brand of the Accor group, mainly targeting cosmopolitan travelers who have wide connections and enjoy combining work and pleasure.
Accor is a world-leading augmented hospitality group, with over 40 brands and more than 5,300 hotels worldwide. Join us to make the world more welcoming, caring, and inspiring.
Primary Responsibilities
- Drive digital marketing plans for the hotel and 3 F&B outlets.
- Assist in strategizing and executing the hotel’s digital marketing communication plans and campaigns in a timely manner.
- Ensure high performance on digital campaigns through effective data analytics. Measure and report performance of all digital marketing campaigns, assessing against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on these insights.
- Support corporate (Accor) and brand digital marketing initiatives.
- Leverage hotel and brand databases for cross-marketing opportunities to support hotel operations.
- Manage hotel’s websites and microsites, along with all customer touchpoints.
- Coordinate with vendors to ensure delivery of website enhancements and optimal customer journeys.
- Manage content for the hotel’s main website, microsite, email marketing, display advertising, and standalone websites for Food and Beverage outlets, as well as OTAs.
- Ensure SEO and SEM strategies are integrated across all websites.
- Drive e-commerce growth through data analytics and marketing strategies.
- Collaborate with Revenue Management & marketing teams on OTA communication management.
- Oversee collaborations and maximize marketing opportunities in the premium/lifestyle segment, ensuring timely and accurate communication.
- Enhance social media awareness and engagement.
- Create and manage content for hotel’s social media platforms and oversee agency collaborations.
- Identify potential social media influencers and execute programs to boost hotel awareness.
- Manage online reputation by reviewing responses across multiple platforms promptly.
Other Responsibilities
- Identify and review digital partnership opportunities supporting hotel operations and business goals.
- Manage digital reporting tools, communicate reports internally, and supervise action plans for improvements.
- Perform any additional duties as assigned.
Qualifications
- Bachelor’s degree in Management, Marketing, Communications, or related fields.
- 3-5 years of experience in digital marketing, e-commerce, preferably in hospitality or lifestyle industries.
- Excellent command of English, both verbal and written.
- Strong knowledge of SEO, SEM, social media marketing, content creation, and proficiency in tools like Google Analytics, Search Console, and META Business.
- Deep understanding of current digital marketing strategies and best practices.
- Strong project management skills with the ability to handle multiple priorities.
- Excellent copywriting, storytelling, and visual communication skills.
- Experience with marketing partnerships and brand collaborations is advantageous.
- Willingness to work beyond normal hours, including public holidays and weekends as needed.
Additional Information
- 5-day work week.
- Duty meals provided.
- Heartist F&B discounts and/or preferential room rates at worldwide Accor Hotels.
- Flexible benefits including dental, optical, and vacation expenses.
- Comprehensive medical and insurance coverage.
- Opportunities for local and overseas career development and growth.
Digital Marketing Manager
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Job Description
This is a 6-month contract role supporting the end-to-end execution of the Achievers 2025 campaign. You will be responsible for managing multiple project workstreams, including campaign planning and operations, stakeholder communication, vendor management, campaign creatives, customer journeys, data tracking, and post-campaign reporting.
Key Responsibilities- Coordinate and manage multiple campaign workstreams to ensure a seamless experience for internal and external stakeholders
- Ensure timely delivery of project milestones by tracking timelines and securing required approvals
- Drive engagement and track sales return on investment (ROI)
- Ensure compliance with procurement, legal, and risk management policies
- Liaise with external vendors and partners to ensure high-quality, timely deliverables
- Lead discussions and ensure alignment across multiple departments and stakeholders
- Provide regular updates and escalate issues early to avoid project delays
- Handle procurement processes, including invoice submissions
- Respond to ongoing campaign-related queries and operational issues
- Manage campaign closure and prepare post-campaign analysis reports
- Diploma or Degree with at least 3 years of experience in: Portfolio management, Business development, Integrated or digital marketing
- Preferably with experience in the financial services industry
- Strong business acumen and analytical skills
- Excellent interpersonal and stakeholder management abilities
- Able to work across multiple teams and handle multiple projects
- Results-driven, proactive, and solutions-oriented
- High integrity, accountable, and a strong team player
- Adaptable and open to change