87 Field Marketing jobs in Singapore

About the Team:

Elsevier is a global leader in the development and dissemination of scientific, technological, and medical knowledge. We serve researchers, professionals, and clinicians, through the application of technology and analytics to content.

About the Role:

The B2B Field Marketing Manager will lead impactful marketing programs to engage audiences in the Academic and Government segment across Australia, New Zealand, and Southeast Asia. This results-oriented role focuses on developing and executing data-driven, customer-centric programs that generate marketing-sourced deals and strengthen customer engagement. Key responsibilities include designing and delivering localized, integrated marketing plans tailored to local market needs, driving new business through targeted campaigns, and applying customer journey and segmentation strategies. The role will also collaborate with product and central marketing teams to localize and amplify global campaigns.

The ideal candidate is a creative, results-driven marketer with experience running integrated programs and collaborating closely with sales and global marketing teams to maximize impact. They will track and report on campaign performance, particularly Marketing Qualified Leads (MQLs) and marketing-sourced revenue. Strong communication, strategic thinking, and the ability to build customer relationships across digital and in-person channels are essential. This role reports to the APAC Field Marketing Director

Responsibilities:

• Develop and execute integrated marketing plans tailored to the unique needs of local markets in Australia, New Zealand and Southeast Asia.

• Collaborate with central campaign teams to localize and amplify global campaigns, ensuring relevance and effectiveness.

• Drive marketing campaigns aimed at expanding the customer base, fostering new business, and increasing engagement with existing customers through targeted segmentation.

• Provide demand generation reporting on campaign outcomes, with a specific focus on MQL generation and marketing-sourced deals.

• Work closely with sales teams and global marketing counterparts to ensure seamless execution of campaigns and alignment with business objectives.

• Leverage digital marketing strategies and event management to support both online and in-person engagement efforts.

• Regularly track campaign performance and optimize marketing strategies to meet goals related to MQLs, marketing-sourced revenue, and overall growth.

Requirements:

• 5 - 8 years of experience in field marketing (preferably in the academic publishing-related or software industry), including campaign management, event management, lead generation, and customer engagement.

• Proven experience in digital field marketing, demand generation and lead management

• Experienced in driving campaigns via marketing automation tools, digital and social channels.

• Exceptional communication and interpersonal skills, with the ability to collaborate effectively in a matrixed organization.

• Ability to participate in global cross-functional teams and manage time zone differences for international meetings.

• Strong project management skills with a keen attention to detail, and excellent problem-solving and critical thinking abilities.

• Demonstrated experience driving projects and collaborating across teams including Product, Sales, Business Development, Global Marketing, and other stakeholders.

• Proficiency or high-level understanding in digital tools such as Adobe Photoshop, Pardot, Adobe Campaign, Salesforce, etc.

• Willingness to travel approximately 30%.

Work in a way that works for you

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

• Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive

Working for you

We know that your wellbeing and happiness are key to a long and successful career.

About the Business

A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world's grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.

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We are the Intelligent Internet Platform.We connect People, Placesand Thingsanywhere, managing Internet Performancebetter than anyone else while providing One Global Experience,giving Visibility, Controland Securitythrough expereoOne.

Expereo believes in the power of Internet connectivity. As the world's largest provider of managed internet, SD-WAN/SASE, and Cloud connectivity solutions, we power enterprises and government sites worldwide, helping to enhance every business' productivity with flexible and optimal Internet performance.

As a trusted partner of Fortune 500 enterprises, our continued aim and success in helping our customers and partners depends solely on the talented individuals who make Expereo a dynamic, effective, multicultural, and equitable environment.

THE ROLE:

A great opportunity to join a market leading company with clear product market fit and ambitious growth plans. We are looking to rapidly scale our Marketing team and the Field Marketing Manager role will be central to helping the business achieve our growth plans.

The role itself is key to the success of our Marketing team in APAC. You will be the voice of marketing to the sales team, and represent the feedback and the needs of the sales team back into the Marketing team.You will attend EMEA sales meetings and should expect daily interaction with the sales team members, with a heavy focus on Demand Generation and helping educate on the strategy and managing the impact in region.

Most importantly, you'll be supported by a talented and enthusiastic team that prides itself on hitting targets, collaborating and enjoying their work.

THE RESPONSIBILITIES:

• Defining and executing the operational marketing plan for the strategic geographies in the APAC region aligned to the local sales objectives
• Manage the Demand Generation funnel in region working very closely with the Demand Generation team and Sales Leaders to review Demand performance for the region, ensure MQLs are followed up, feedback on the level or appropriateness for the region and engaging with weekly review with sales leadership to manage the deliverables.
• Manage operations for internal and external events, online and physical (local kick offs, client, tradeshows, conferences, etc.)
• Support the delivery and in region amplification of the company's communication strategy.
• Work in close collaboration with the other teams of the marketing department to both implement and where appropriate propose a localized and relevant marketing campaigns.
• Develop supporting campaign assets and collaterals that are region specific
• Analyze campaign and spot potential area of improvement
• Conduct market and competition analysis for the region
• Manage marketing budget spend for APAC region

Expereo Teams you will be working with:

• As part of the marketing team you will be working closely with the Demand Generation and the Communications team members of the team to
• A close relationship with the Regional Sales Directors and the Sales leadership in that team,
• The sales team themselves
• Finally, Expereo Management when preparing them for customer facing events and hospitality activity that takes place in your region.

External Companies you will be working with:

• Event organisers
• Hospitality companies
• Regional PR agency on an ad hoc basis

• 3–5 years' experience in B2B marketing, IT/software environment is a plus The role will require the ability to set a Field marketing strategy and plans with the appropriate teams, but also work collaboratively to deliver on the tactics. This is a hands on role where the expectation is to be able to cover all aspects

• Business School degree or equivalent in Marketing

• Understanding and good knowledge of Inbound and marketing automation practices (Hubspot and 6Sense in particular or similar type solutions) and use of CRM (Salesforce)
• Manage multiple projects and meet assigned deadlines in a fast-paced environment
• Self-motivated, detailed-oriented, Problem-solving ability
• Autonomous and ability to work independently
• Good communication and collaboration skills
• Languages: English (Fluent) other European Languages is a plus but not a necessity
• Ability to write content and deliver presentations to internal and external audiences
• Limited international travel required, so willingness to travel is important.
• This position does not have supervisory responsibilities.

Beyond the Job

We're proud of our focus on Environment, Social and Governance as well as the passion we display for the communities where we live and work.

EEO (Equal Employments Opportunities) Statement:

Expereo is an Equal Opportunities employer who aims to support and celebrate every employee that comes through our doors. We respect and support all of our people regardless of background, religion, nationality, sexual orientation, age, or physical condition.

Who We Are
At Twilio, we're shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences.

Our dedication to remote-first work, and strong culture of connection and global inclusion means that no matter your location, you're part of a vibrant team with diverse experiences making a global impact each day. As we continue to revolutionize how the world interacts, we're acquiring new skills and experiences that make work feel truly rewarding. Your career at Twilio is in your hands.

See yourself at Twilio
Join the team as our next Field Marketing Manager in Asia

About The Job
Twilio is growing rapidly and seeking a Field Marketing Manager for our Asia GTM operation. As the Field Marketing manager for Asia you will report to Twilio's VP of Marketing APJ and be responsible for driving marketing strategy across all areas of the funnel as well as partnering closely with sales to ensure pipeline creation and revenue goals are met.

Twilio is growing rapidly and Asia represents one of our key markers within the APJ region and this role will be responsible for helping design, scale and execute our demand creation activities with Asia. You'll be working closely with the regional demand creation marketing team so you can leverage our global and regional GTM programs and campaigns to drive pipeline creation, acceleration, and closing engagements to ensure we are able to meet our pipeline and revenue goals.

The challenge
This key role will see you help lead our marketing teams entire Brand-to-Revenue GTM efforts in Asia and act as a key interlock point into our regional and global marketing teams. You'll directly impact Twilio business success by partnering closely with regional marketing and the Asia field sales leadership to ensure quality of ToFU & MoFU leads flowing from our regional programs and campaigns is being achieved and maitained. You will also oversee the creation of MoFu and BoFu pipeline acceleration programs.

As an emerging leader, you are a creative and critical thinker, an adept communicator, and have the organisational skills to manage a variety of concurrently running projects and programs that will drive the business through thought leadership, sales opportunity generation, and overall sales and marketing.

You will help design, execute, manage, and track the success of a variety of Asia field marketing brand-to-revenue campaigns and programs including, but not limited to, PR and communication programs, digital marketing strategy, event marketing strategy, outbound prospecting campaigns and partner marketing programs.

Responsibilities
Twilio seeks a Field Marketing Manager who lives the Twilio
Magic
and has a track record of achievement in building and operating brand-to-revenue GTM programs. The desired individual will:

• Develop and manage field marketing programs to drive opportunity generation and pipeline acceleration including, but not limited to field marketing programs, joint field marketing events, digital events/activities, sales collateral, and outbound prospecting campaigns.
• Work cross-functionally with the APJ Demand Creation marketing HUB to ensure the Twilio go-to-market strategy and messaging aligns with field marketing programs.
• Prioritise market and segment needs leveraging data and identifying what is working and/or not working in current demand creation marketing plans. Understand product strategy and roadmap as well as sales needs for ensuring relevance and need when prioritising marketing campaigns, content, and activities.
• Lead the Asia Demand Creation Marketing plan as well as provide input into regional and global roadmaps for technical systems (such as a marketing tech stack) and Web Localisation always representing APJ customer and developer needs.
• Optimise Asia demand creation activities including, but not limited to: lead nurture programs, paid media, digital and physical events, account-based marketing, partner marketing programs, and outbound prospecting campaigns.
• Identify opportunities to improve marketing effectiveness through better targeting and improved processes.
• Work closely with regional PR, regional Demand Creation HUB, regional product marketing teams to ensure we're delivering the right volume and quality of leads.
• Collaborate with the Marketing Operations team to manage our marketing automation and CRM tools.
• Work closely with internal stakeholders, content providers, and 3rd party vendors to execute and monitor marketing program performance.
• Analyse campaign, program and tactic performance of field marketing activities and establish a regular reporting & communications cadence with key stakeholders on Asia field marketing efforts.
• Serve as a marketing business partner to the sales organisation by gathering sentiments and feedback from the field to communicate back to corporate marketing.

Qualifications
Twilio values diverse experiences from all kinds of industries, and we encourage everyone who meets the required qualifications to apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table

Required

• At least 4 - 8 years experience in B2B demand generation and/or marketing field marketing in Asia
• Proven success in designing, executing and optimising demand creation programs/campaigns/tactics that drive pipeline, deal acceleration, and bookings within the Asiaese market.
• Excellent relationship, partnering, and collaboration skills, and experience working cross-functionally with a sales organization.
• Experience with account-based marketing programs.
• Have worked closely with an SDR/BDR team and understand how to support and accelerate them.
• Ability to analyze & interpret metrics around demand generation performance and adjust strategy accordingly.
• Ability to successfully implement new initiatives and projects.
• Proficient with marketing automation (Marketo) and CRM (Salesforce) tools.
• Familiarity with Twilio's is a plus.
• Ability to work collaboratively across internal and external teams in a decentralized work environment.
• Willingness to travel up to 30%.
• Native or business fluency in Mandarin (speaking and writing) is desired to work with the Mandarin speaking customers.

Location
This role will be based in remote Singapore

Travel
We prioritize connection and opportunities to build relationships with our customers and each other. For this role, approximately 30% travel is anticipated to help you connect in-person in a meaningful way.

What We Offer
There are many benefits to working at Twilio, including, in addition to competitive pay, things like generous time-off, ample parental and wellness leave, healthcare, a retirement savings program, and much more. Offerings vary by location.

Twilio thinks big. Do you?
We like to solve problems, take initiative, pitch in when needed, and are always up for trying new things. That's why we seek out colleagues who embody our values — something we call Twilio Magic. Additionally, we empower employees to build positive change in their communities by supporting their volunteering and donation efforts.

So, if you're ready to unleash your full potential, do your best work, and be the best version of yourself, apply now If this role isn't what you're looking for, please consider other open positions.

Twilio is proud to be an equal opportunity employer.
We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Additionally, Twilio participates in the E-Verify program in certain locations, as required by law.

Filigran, founded in October 2022, stands out in the cybertech ecosystem for its commitment to revolutionizing cyber threat management with a proactive approach. Its mission is to develop innovative open-source solutions designed to anticipate cyber threats, identify security gaps, and strengthen organizational security posture.

Filigran solutions are now trusted by over 6,000 public and private organizations worldwide.

We're looking for a Field Marketing Manager – APJ & ME to join our Marketing team and drive strategic growth in the region. Your mission is to generate pipeline, elevate brand visibility, and strengthen partnerships by leading impactful regional initiatives. You'll work closely with Sales, Channel, and Global Marketing to deliver programs that fuel Filigran's Asian expansion.

• Own and execute the field marketing strategy for APJ in alignment with Sales and Channel goals
• Plan, manage, and execute regional events (trade shows, conferences, webinars), including logistics, promotion, and follow-up
• Develop and maintain strong relationships with partners and associations to increase Filigran's market presence
• Localize content and messaging for specific verticals, buyer personas, and market dynamics
• Ensure consistency and alignment between field programs and global campaigns
• Measure and report on pipeline contribution, lead generation, and ROI of marketing activities
• Manage the APJ field marketing budget to optimize impact and resource allocation

• Reports to the Head of Growth Marketing
• Works closely with the Sales and Channel.
• No direct reports to start, but potential to grow into a team leadership role

• 5+ years of experience in B2B field marketing/events management
• Experience working in tech or cybersecurity industry
• Comfortable in a fully remote and async-first environment
• Strong project management and execution skills; detail-oriented and organized
• Experience with regional event planning, campaign execution, and marketing automation tools
• Excellent communicator with strong interpersonal and partner-facing skills
• Autonomous, proactive, and results-driven mindset
• Bonus: Experience working in a high-growth scale up or global marketing org

We're a fast-growing, global, and fully remote company on a mission to empower defense teams to be proactive — through open-source solutions that uncover threats and drive action.

• What we believe

We believe we do work that matters — uniting defenders into a global community to make security more open, resilient & collaborative.
- How we work

That belief fuels how we work — with focus, clarity and high standards. Always with care and respect, never with ego.
- What guides us

That focus and care is grounded in our CORE values: Cohesion, Openness, Responsibility, and Equity — the compass that guides our decisions, collaborations, and growth, even when no one's watching.

• Competitive pay + equity — everyone shares in our success
• Remote-first, flexible, and balanced — work that fits your life
• Your setup, your choice — pick the gear that works for you

We enable cybersecurity through inclusion — from code to culture.

At Filigran, we are proud to be an equal opportunity employer. We believe diversity of our people make our products and our team stronger. We welcome talent of every background, identity, and lived experience — regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, disability, or veteran status.

What matters here is what you bring — not what you look like, where you're from, or how you identify.

Apply now and help us build the future of the cybersecurity ecosystem — together.

We are the Intelligent Internet Platform. We connect People, Places and Things anywhere, managing Internet Performance better than anyone else while providing One Global Experience, giving Visibility, Control and Security through expereoOne.
Expereo believes in the power of Internet connectivity. As the world's largest provider of managed internet, SD-WAN/SASE, and Cloud connectivity solutions, we power enterprises and government sites worldwide, helping to enhance every business' productivity with flexible and optimal Internet performance.
As a trusted partner of Fortune 500 enterprises, our continued aim and success in helping our customers and partners depends solely on the talented individuals who make Expereo a dynamic, effective, multicultural, and equitable environment.
THE ROLE:
A great opportunity to join a market leading company with clear product market fit and ambitious growth plans. We are looking to rapidly scale our Marketing team and the Field Marketing Manager role will be central to helping the business achieve our growth plans.
The role itself is key to the success of our Marketing team in APAC. You will be the voice of marketing to the sales team, and represent the feedback and the needs of the sales team back into the Marketing team. You will attend EMEA sales meetings and should expect daily interaction with the sales team members, with a heavy focus on Demand Generation and helping educate on the strategy and managing the impact in region.
Most importantly, you’ll be supported by a talented and enthusiastic team that prides itself on hitting targets, collaborating and enjoying their work.
THE RESPONSIBILITIES:
Defining and executing the operational marketing plan for the strategic geographies in the APAC region aligned to the local sales objectives
Manage the Demand Generation funnel in region working very closely with the Demand Generation team and Sales Leaders to review Demand performance for the region, ensure MQLs are followed up, feedback on the level or appropriateness for the region and engaging with weekly review with sales leadership to manage the deliverables.
Manage operations for internal and external events, online and physical (local kick offs, client, tradeshows, conferences, etc.)
Support the delivery and in region amplification of the company's communication strategy.
Work in close collaboration with the other teams of the marketing department to both implement and where appropriate propose a localized and relevant marketing campaigns.
Develop supporting campaign assets and collaterals that are region specific
Analyze campaign and spot potential area of improvement
Conduct market and competition analysis for the region
Manage marketing budget spend for APAC region
Expereo Teams you will be working with:
As part of the marketing team you will be working closely with the Demand Generation and the Communications team members of the team to
A close relationship with the Regional Sales Directors and the Sales leadership in that team,
The sales team themselves
Finally, Expereo Management when preparing them for customer facing events and hospitality activity that takes place in your region.
External Companies you will be working with:
Event organisers
Hospitality companies
Regional PR agency on an ad hoc basis
3–5 years’ experience in B2B marketing, IT/software environment is a plus The role will require the ability to set a Field marketing strategy and plans with the appropriate teams, but also work collaboratively to deliver on the tactics. This is a hands on role where the expectation is to be able to cover all aspects
Business School degree or equivalent in Marketing
Understanding and good knowledge of Inbound and marketing automation practices (Hubspot and 6Sense in particular or similar type solutions) and use of CRM (Salesforce)
Manage multiple projects and meet assigned deadlines in a fast-paced environment
Self-motivated, detailed-oriented, Problem-solving ability
Autonomous and ability to work independently
Good communication and collaboration skills
Languages: English (Fluent) other European Languages is a plus but not a necessity
Ability to write content and deliver presentations to internal and external audiences
Limited international travel required, so willingness to travel is important.
This position does not have supervisory responsibilities.
Beyond the Job:
We’re proud of our focus on Environment, Social and Governance as well as the passion we display for the communities where we live and work.
EEO (Equal Employments Opportunities) Statement:
Expereo is an Equal Opportunities employer who aims to support and celebrate every employee that comes through our doors. We respect and support all of our people regardless of background, religion, nationality, sexual orientation, age, or physical condition.
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At Anaplan, we are a team of innovators focused on optimizing business decision-making through our leading AI-infused scenario planning and analysis platform so our customers can outpace their competition and the market.
What unites Anaplanners across teams and geographies is our collective commitment to our customers’ success and to our Winning Culture.
Our customers rank among the who’s who in the Fortune 50. Coca-Cola, LinkedIn, Adobe, LVMH and Bayer are just a few of the 2,400+ global companies who rely on our best-in‐class platform.
Our Winning Culture is the engine that drives our teams of innovators. We champion diversity of thought and ideas, we behave like leaders regardless of title, we are committed to achieving ambitious goals, and we love celebratingour wins – big and small.
Supported by operating principles of being strategy-led, values -based and disciplined in execution, you’ll be inspired, connected, developed and rewarded here. Everything that makes you unique is welcome; join us and let’s build what’s next - together!
We’re seeking a driven, hands‐on marketer who thinks and acts like a business owner. You’ll have the autonomy to shape strategies, make bold decisions, and deliver results that move the needle. From crafting go‐to‐market plans to running campaigns end‐to‐end, you’ll take full ownership — budgets, timelines, outcomes. If you thrive on independence, accountability, and turning ideas into measurable impact, this is your role.
We’re looking for a self‐starter who treats the marketing function as if it’s their own business — someone who’s proactive, resourceful, and accountable for delivering results from strategy through to execution.
Key Responsibilities
Own the strategy: Develop and execute marketing plans that align with business goals and drive measurable growth.
Run it like a business: Manage budgets, timelines, and priorities with a P&L mindset, ensuring ROI for every activity.
Lead from the front: Drive campaigns end‐to‐end — from market research and positioning to creative execution and performance tracking.
Be resourceful: Identify opportunities, solve problems, and adapt quickly without waiting for instruction.
Cross‐functional leadership: Partner with sales, product, and operations to ensure seamless go‐to‐market execution.
Data‐driven decisions: Use analytics and insights to refine strategies and deliver better outcomes.
Your Impact
As a trusted leader and subject matter expert, you will:
Strategic Advisory:
Generate plans for countries including: Singapore, Malaysia, Hong Kong, Indonesia, Thailand and Philippines.
Trusted Advisor:
Build trusted relationships with key partners, customers and prospects through marketing campaigns.
Thought Leadership:
Establish Anaplan at industry events, in thought leadership opportunities, and through social media.
What We’re Looking For
Proven experience managing marketing programs with measurable success -
10+ years in Field Marketing roles
Experience in high technology B2B enterprise software field marketing required; SaaS/on‐demand software experience highly desired.
Proven experience managing marketing programs with measurable success -
10+ years in Field Marketing roles
Experienced in Account Based Marketing techniques and demonstrable ability to work with global cross‐functional commercial teams to develop ABM programmes for key accounts
Proven ability to think “big picture”; and use both traditional and modern marketing tactics to design effective programs
Splash, CRM (Salesforce.com) and Marketing Automation (Marketo) experience strongly preferred.
Strong Analytical skills to identify ROI of marketing programs
Entrepreneurial spirit and ability to work independently with minimal oversight.
Strong project management and stakeholder engagement skills.
A hands‐on approach — willing to roll up sleeves and make things happen.
Our Commitment to Diversity, Equity, Inclusion and Belonging (DEIB)
We believe attracting and retaining the best talent and fostering an inclusive culture strengthens our business. DEIB improves our workforce, enhances trust with our partners and customers, and drives business success. Build your career in a place where diversity, equity, inclusion and belonging aren’t just words on paper – this is what drives our innovation, it’s how we connect, and it contributes to what makes us a market leader. We believe in a hiring and working environment where all people are respected and valued, regardless of gender identity or expression, sexual orientation, religion, ethnicity, age, neurodiversity, disability status, citizenship, or any other aspect which makes people unique. We hire you for who you are, and we want you to bring your authentic self to work every day!
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, perform essential job functions, and receive equitable benefits and all privileges of employment. Please contact us to request accommodation.
Fraud Recruitment Disclaimer
It has come to our attention that fraudulent and fictitious job opportunities are being circulated on the Internet. Prospective candidates are being contacted by certain individuals, mainly through telephone calls, emails and correspondence, claiming they are representatives of Anaplan. The main purpose of these correspondences and announcements is to obtain privileged information from individuals.
Extend offers to candidates without an extensive interview process with a member of our recruitment team and a hiring manager via video or in person.
Send job offers via email. All offers are first extended verbally by a member of our internal recruitment team whenever possible and then followed up via written communication.
All emails from Anaplan would come from an @anaplan.com email address. Should you have any doubts about the authenticity of an email, letter or telephone communication purportedly from, for, or on behalf of Anaplan, please send an email to before taking any further action in relation to the correspondence.
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Cobo is a trusted leader in digital asset custody and wallet infrastructure solutions. Founded in 2017 by blockchain pioneers, Cobo is trusted by more than 500 organizations worldwide, safeguarding billions of dollars in assets with a zero-incident security track record.
Today, Cobo provides the industry’s only unified digital asset wallet platform that integrates all 4 wallet technologies in one place – Custodial Wallets, MPC Wallets, Smart Contract Wallets, and Exchange Wallets. By combining a comprehensive suite of wallet solutions with advanced risk controls and developer tools, Cobo empowers organizations and developers to innovate and scale with ease.
We are looking for a dynamic Field Marketing Specialist to drive our brand visibility, community engagement, and lead generation across the APAC region. This is a cross-functional role that blends regional campaign execution, event marketing, and digital engagement (including social media) - making it ideal for a hands-on marketer eager to own both online and offline channels.
Job Responsibilities:
Plan and execute integrated field marketing campaigns, including virtual and in-person events, roundtables, partner activations, and sponsored conferences
Manage Cobo’s regional social media presence (LinkedIn, Twitter/X, Telegram, etc.) to grow engagement and communicate thought leadership
Create, localize, and publish content that resonates with institutional and B2B Web3 audiences
Align closely with the Sales and BD teams to support account-based marketing efforts and track lead generation results
Own end-to-end logistics for field programs - from planning to execution to post-event reporting
Track campaign performance, analyze social media metrics and ROI, and optimize strategies based on insights
Ensure brand consistency across all marketing materials and public-facing communications
Job Requirements:
Minimally 3 to 5 years of experience in B2B marketing, with exposure to both event/field execution and digital content or social media
Strong organizational and project management skills with a proactive, hands-on approach
Experience in tech, SaaS, fintech, or Web3 preferred
Strong writing and communication skills; ability to tailor content to platform and audience
Familiar with tools such as HubSpot, Salesforce, and social scheduling platforms
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