598 Employer Branding jobs in Singapore

This position is required to handle end to end product branding life-cycle. From Analytics, strategy planning to execution of campaigns

Experience:

• Brands and Business Development
• Trade Marketing
• New products experience

Softskill:

• Data analytics on consumers insight, Trends, and opportunities
• Growth Strategy (plan the pdt development plans)
• Portfolio Strategy (pricing, marketing based on commercial data)
• Category Strategy (plan and execute campaigns, end-to-end brandings)

Additional points:

• Target Companies:Good to have profiles from Nestlé, Procter & Gamble, Coca-Cola, Johnson & Johnson or other top leading FMCG companies
• Required Experience: Must have experience in New Product Development, regional launches, and branding development strategy.

HOW TO APPLY:

Interested applicants, kindly send your resume in MS WORD format to please click on "Apply Now" and provide the below details in your resume.

We regret only shortlisted candidates will be notified.

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EA License No: 19C9950

EA Personnel: Lee Jia Chian (Jayleen)

EA Personnel Reg No: R

Location: Central

Position: Branding Manager (F&B Cafe) Job ID: CK

Salary: Basic up to $9,000

Industry: F&B

5 days work week including weekends

Responsibilities:

Our client is seeking an experienced Branding Manager to lead the launch and growth of their new bakery café in Singapore. This is a critical leadership position that will report directly to the Director and will oversee the brand development, product planning, sales strategy, and team management, with the goal of establishing a locally rooted, community-focused brand.

As the Branding Manager, you will play a key role in shaping the café's identity in the Singapore market, adapting the existing product and packaging concepts to suit local preferences, and building strong connections with suppliers, vendors, and other partners. The role involves full oversight of operations from launch to eventual multi-store expansion.

Key Responsibilities:

• Lead the brand development and localization strategy for the Singapore market

• Oversee product planning and development, in alignment with the brand's concept

• Develop and execute sales and marketing strategies tailored to local customers

• Manage relationships with suppliers, vendors, and service providers (e.g. packaging, kitchenware, etc.)

• Ensure hygiene, food safety, and regulatory compliance standards are met

• Recruit, train, and manage the in-store and support teams

• Be actively involved in the launch phase, including being on-site at the café during opening

• Collaborate with the Director on long-term business development and potential expansion plans

• Build a brand that integrates with the local community and earns customer loyalty

Requirements:

• At least 3 years of related experience including Management experience

• Proven experience in branding and launching F&B concepts, preferably cafés or Western-style restaurants

• Possess good hygiene and safety certificate and great understanding of Singapore's F&B regulations and licensing procedures

• Strong understanding of the Singapore F&B market and local consumer preferences

• Existing network or contacts within the Singapore F&B industry (vendors, suppliers, consultants)

• Ability to adapt and localize existing Japanese product concepts and packaging to the Singapore market

• Fluent in Mandarin is an advantage to liaise with Mandarin speaking partners, suppliers, or internal teams

• Strong leadership and people management skills

• Hands-on, flexible, and able to take initiative, especially during the start-up phase

• Knowledge or experience in Western cuisine or similar industries

• Willingness to be involved on-site at the store during the opening period

• Understanding of non-halal restaurant operations (as this café is not Halal-certified)

• On-site F&B experience(full-time position) is required

• Experience with multi-store expansion strategy will be an added advantage

• Japanese speaking skill will be an added advantage to liaise with Japan HQ and Japanese speaking counterparts, however is not a must.

By submitting any resumes or applications to Pasona Singapore Pte Ltd, you are considered to have read and agreed on the terms of our Privacy Policy, and consented to us collecting, using, retaining, disclosing your personal information to the prospective employers for their consideration.

Effective from 1 October 2020 under the new Employment Agencies (EAs) Licence Conditions,

EAs will be required to collect the personal data (e.g. NRIC number number for overseas candidates) of applicants referred to employers for permanent or contract job positions of at least six months with a fixed monthly salary of S$3,300 and above.

PDPA requirements on collection, use, and disclosure of personal data would not be applicable to EAs that are collecting such information as it is a regulatory requirement by Ministry of Manpower.

Please find Privacy Policy Agreement from the below link.

Koh Siew Xing

EA Registration No: R

Pasona Singapore Pte. Ltd.

EA License No:90C4069

Settings: Bakery Café (Newly Launch)

Location: Tanjong Pagar

Job Summary:

Seeking an experienced Branding Manager to lead the launch and growth of their new bakery café in Singapore, operated by Japanese Company. This is a critical leadership position that will report directly to the Director and will oversee the brand development, product planning, sales strategy, and team management, with the goal of establishing a locally rooted, community-focused brand.

As the Branding Manager, you will play a key role in shaping the café's identity in the Singapore market, adapting the existing product and packaging concepts to suit local preferences, and building strong connections with suppliers, vendors, and other partners. The role involves full oversight of operations from launch to eventual multi-store expansion.

Job Description:

• Lead the brand development and localization strategy for the Singapore market
• Oversee product planning and development, in alignment with the brand's concept
• Develop and execute sales and marketing strategies tailored to local customers
• Manage relationships with suppliers, vendors, and service providers (e.g. packaging, kitchenware, etc.)
• Ensure hygiene, food safety, and regulatory compliance standards are met
• Recruit, train, and manage the in-store and support teams
• Be actively involved in the launch phase, including being on-site at the café during opening
• Collaborate with the Director on long-term business development and potential expansion plans
• Build a brand that integrates with the local community and earns customer loyalty

Requirements:

• At least 3 years of related experience including Management experience
• Proven experience in branding and launching F&B concepts, preferably cafés or Western-style restaurants
• Strong understanding of the Singapore F&B market and local consumer preferences
• Existing network or contacts within the Singapore F&B industry (vendors, suppliers, consultants)
• Ability to adapt and localize existing Japanese product concepts and packaging to the Singapore market
• Fluent in Mandarin is an advantage – to liaise with Mandarin speaking partners, suppliers, or internal teams
• Strong leadership and people management skills
• Hands-on, flexible, and able to take initiative, especially during the start-up phase
• Knowledge or experience in Western cuisine or similar industries
• Willingness to be involved on-site at the store during the opening period
• Open to commit to rotating shift work to assist operations needs

Preferred Qualifications:

• Experience with multi-store expansion strategy
• Understanding of Singapore's F&B regulations and licensing procedures
• Japanese speaking skill will be an added advantage to liaise with Japan HQ and Japanese speaking counterparts

We regret that only shortlisted candidates will be notified. Other applications will be updated to our database for future job opportunities.

By submitting any resumes or applications to Pasona Singapore Pte Ltd, you are considered to have read and agreed on the terms of our Privacy Policy, and consented to us collecting, using, retaining, disclosing your personal information to the prospective employers for their consideration.

Effective from 1 October 2020 under the new Employment Agencies (EAs) Licence Conditions,

EAs will be required to collect the personal data (e.g. NRIC number number for overseas candidates) of applicants referred to employers for permanent or contract job positions of at least six months with a fixed monthly salary of S$3,300 and above.

PDPA requirements on collection, use, and disclosure of personal data would not be applicable to EAs that are collecting such information as it is a regulatory requirement by Ministry of Manpower.

Please find Privacy Policy Agreement from the below link.

Khoo Tiffany

EA Registration No: R

Pasona Singapore Pte. Ltd.

EA License No: 90C4069

• Support online and offline brand campaigns.
• Manage and update social media platforms to grow engagement.
• Assist with writing press releases and brand content.
• Monitor media coverage and handle brand reputation.
• Help create localized content for international markets.

• Support team engagement and marketing efforts.
• Coordinate content like presentations and digital materials

• Plan and manage events, launches, and customer activities.
• Handle logistics like venues, decor, and scheduling.
• Oversee budgets and ensure efficient use of resources.
• Support event promotion and guest engagement.
• Coordinate brand presence at events

• Support cross-department communication for smooth marketing execution.
• Manage and organize brand assets in a central repository.
• Assist in internal training on brand and marketing strategies.

• Complete other tasks assigned by senior management as required.

• Local Diploma or Degree

Job summary

Marketing & Comms Executive to support branding, content, events, distributor marketing, and internal coordination across teams.

• Support online and offline brand campaigns.
• Manage and update social media platforms to grow engagement.
• Assist with writing press releases and brand content.
• Monitor media coverage and handle brand reputation.
• Help create localized content for international markets.

• Support team engagement and marketing efforts.
• Coordinate content like presentations and digital materials

• Plan and manage events, launches, and customer activities.
• Handle logistics like venues, decor, and scheduling.
• Oversee budgets and ensure efficient use of resources.
• Support event promotion and guest engagement.
• Coordinate brand presence at events

• Support cross-department communication for smooth marketing execution.
• Manage and organize brand assets in a central repository.
• Assist in internal training on brand and marketing strategies.

• Complete other tasks assigned by senior management as required.

• Local Diploma or Degree

As part of the Group Corporate Communications team, you will play a key role in strengthening our employer brand and driving employee engagement. You will manage internal communications, shape compelling narratives, and support initiatives that bring our brand to life for both employees and external audiences.

• Manage internal communication platforms (Company Updates, Intranet) to ensure timely and effective dissemination of information.
• Design and implement internal communication plans to inform, engage, and connect employees.
• Plan and coordinate company townhalls, including content development and agenda alignment with business priorities.
• Create impactful content and campaigns for social media, career websites, and employee portals to showcase life at Great Eastern.
• Develop and deliver external recruitment messaging and engagement activities.
• Partner with stakeholders across the organisation to ensure consistent and effective communications.
• Collaborate with corporate communications, CSR, and marketing teams to maintain a cohesive brand voice.
• Manage external agencies to develop employer brand assets and content for career and social channels.

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 3–5 years of experience in employer branding, consumer/brand marketing, or related fields.
• Prior experience in Insurance, Technology, Banking, or Finance industries preferred.
• Strong track record in developing and executing employer brand initiatives.
• Excellent communication, organisational, and project management skills.
• Creative thinker with a passion for storytelling and content creation.
• A collaborative team player who can also work independently.
• Singaporeans only

Overview

SID is seeking a creative and enthusiastic Branding Intern to support the successful launch and promotion of our bespoke and credentialing programmes. You will play a key role in communicating the value of our professional development offerings to SID members, directors, boards and the wider business community while applying user insights, UX/UI and analytics.

Key Responsibilities:

• Campaign Support

Assist the domain leads in developing and executing integrated marketing campaigns to promote SID's directorship accreditation, credentialing products and bespoke programming.

• Content Creation

Work with the domain leads to create compelling marketing and communications materials, including social media posts, website content, EDMs, collaterals, videos and presentation slides.

• Market Research

Conduct market research to analyse competitor, understand business needs, profile key target audience and uncover industry trends to inform marketing and business strategies.

• Member Engagement

Support the development of clear and persuasive communication materials to inform existing SID members about the accreditation framework, CPD package, highlighting its benefits and encouraging early fulfilment of CPD requirements.

• Digital Marketing

Support the domain leads to enhance SID's digital channels (e.g., website, LinkedIn) with user-centric improvements, optimise UX/UI, apply AI-driven enhancements where appropriate, improve SEO and content optimisation, help develop content related to accreditation programmes, monitor and report on campaign performance and other key metrics.

Who We're Looking For:

• Currently pursuing or recently graduated with a degree/diploma in Marketing, Business, Communications, or a related field
• A strong interest in digital marketing, content creation, campaign management and UX/UI.
• Excellent written and verbal communication skills with a keen eye for detail.
• A portfolio of relevant projects (from coursework or previous experience) showcasing your writing, design, or strategic thinking skills.
• Experience with design tools like Canva, Figma, or Adobe Creative Suite.
• Previous internship experience in a marketing, branding, or creative role.

We invite you to express your interest by sending a detailed resume for consideration.

Job Type: Part-Time

Working Hours: Approx. 2–3 hours per day

Compensation: S$12 – S$18 per hour (depending on experience)

We are looking for a Part-Time Branding Support to assist our marketing team in maintaining and strengthening the company's brand identity. You will be responsible for ensuring consistency across visual, digital, and written materials, while supporting ongoing marketing campaigns.

• Assist in creating and updating brand assets (logos, templates, presentation decks, brand guidelines).
• Review marketing materials to ensure brand consistency (fonts, colors, tone of voice).
• Coordinate with designers and copywriters to align branding across platforms.
• Conduct simple market and competitor brand research.
• Organize and maintain brand asset library for easy access.
• Provide support for social media content to ensure it aligns with brand identity.

• Basic knowledge of branding and marketing principles.
• Familiarity with design tools (e.g., Canva, Photoshop, Illustrator) is a plus.
• Strong attention to detail and consistency.
• Good communication skills and ability to follow brand guidelines.
• Self-motivated and able to work independently.

Job Description:

About Rakuten Asia Pte. Ltd.

Rakuten Asia is the Regional Head Office of Asia. It comprises various business verticals, including Rakuten Capital, Rakuten Marketing, Rakuten Rewards, Asia Tech Development Unit, Rakuten Institute of Technology and Global Marketing Office. Our office, Crimson House Singapore, is located at CapitaGreen. It houses Rakuten's sister companies such as Rakuten Travel, Rakuten Insights, Rakuten Viki and Rakuten Viber.

About Rakuten Group, Inc.

Rakuten is Japan's leading Internet services company, the largest e-commerce company in Japan, and the third-largest e-commerce marketplace worldwide with a combined membership of almost 1.3 billion. Rakuten has 70+ businesses and services spread across 30 countries and regions worldwide. Our global footprint starts from Japan to Asia, the Americas and Europe with a wide portfolio of services. Rakuten is an Eco-system of online services, providing a variety of consumer and business-focused services, including e-commerce, e-reading, travel, banking, securities, credit card, e-money, portal and media, online marketing and professional sports.

Are you a passionate storyteller with a keen eye for engaging content? We're seeking an Employer Branding & Talent Management Intern to help us share the unique Rakuten story with potential candidates, while also supporting key talent initiatives.

You'll be instrumental in crafting compelling narratives that showcase our culture and opportunities, providing future hires with an authentic glimpse into our organization. Beyond content creation, you'll gain valuable experience in the operational side of HR, assisting with the maintenance of talent management systems, providing administrative support to the team, and helping to organize and execute various talent development programs and events.

Responsibilities:

(Employer Branding)

• Plan and create content to showcase Employer Branding for both internal and external events.
• Research, repurpose and copywrite articles, social media posts, for the purposes of Employer Branding
• Conduct interviews with stakeholders for feature articles
• Design collaterals for employee recruitment and branding events
• Perform event photography to capture speakers, guests, employees, and moments for branding purposes

(Talent Management)

• Help maintain and update talent management systems
• Provide administrative support to the Talent Management team
• Assist in organising and executing Talent Management initiatives and events

Requirements

• Able to commit for 3 - 6 months
• Internship period: From Jan 2026
• From a reputable tertiary institution (preferably students who major in Human Resources, Business Administration, Psychology, Communications, Marketing, or a related field.)
• Basic to advanced proficiency in Adobe Creative Suite (Photoshop)
• A good portfolio of past projects in design and copywriting

Rakuten is an equal opportunities employer and welcomes applications regardless of sex, marital status, ethnic origin, sexual orientation, religious belief or age.