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Join to apply for the Senior Director, Marketing, SEA role at Warner Bros. Discovery

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Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role

The Senior Director, Marketing, SEA will lead marketing strategy and execution for Warner Bros. Discovery’s businesses (ex-Theatrical) within SEA. This includes leveraging iconic IPs such as HBO, Harry Potter, DC Comics, and Warner Bros. movies to captivate and engage audiences across streaming. The role focuses on developing country-specific marketing plans that inject the brand into culture, driving relevance and resonance with audiences everywhere. Balancing short- and long-term priorities, a primary goal is to grow our direct-to-consumer HBO Max brand while we continue to support our valuable legacy business. We require an inspirational leader who can rally a team to deliver results that align with local business objectives and broader regional and global strategies. This position reports to the Country General Manager, ensuring alignment with local business goals, and has a dotted-line relationship with the Regional Vice President of Marketing for strategic oversight and regional resource support.

Your Role Accountabilities

• Develop and implement innovative, country-specific marketing plans across all marketing functions (social, media planning & buying, advertising, content marketing, franchise & marketing partnerships, direct marketing, production and operations) reflecting local audience preferences and business goals.
• Drive marketing excellence across our legacy businesses while building capabilities for growing HBO Max over the long term. Focus on defining the value proposition, identifying target audiences, channel strategy and driving acquisition, retention, engagement, and brand love for HBO Max.
• Set an ambitious standard for creativity and execution, leveraging iconic IP to craft groundbreaking, culturally defining campaigns that resonate deeply with local audiences and set new benchmarks for innovation and impact.
• Partner with the regional SVP of Marketing, regional functional leaders and global teams to enhance the quality and impact of marketing efforts, particularly for streaming. Advocate for local priorities and ensure regional and global teams provide optimal support and resources that drive business objectives.
• Work closely with content, product, sales, and operational teams to align marketing strategies with business goals. Foster strong internal partnerships that streamline execution and maximize the impact of marketing initiatives.
• Forge and maintain strong partnerships with external stakeholders, including TV networks, distributors, telcos, and key players in the local entertainment ecosystem. Leverage these relationships to amplify business opportunities and enhance our value proposition.
• Define and monitor marketing KPIs, in particular acquisition, retention, and engagement—as well as brand awareness, affinity equity, and fandom. Leverage consumer insights and audience targeting to optimize strategies, balancing creativity with commercial effectiveness.
• Seek and implement stakeholder insights to maximize success, while remaining fully accountable for outcomes. Make bold, decisive choices that optimize results across business units, navigating constraints of budget and team size with agility and leadership.
• Develop and maintain a strong understanding of the competitive landscape, emerging industry trends, and evolving marketing techniques. Use this knowledge to identify opportunities, refine audience targeting strategies, and ensure Warner Bros. Discovery remains at the forefront of marketing innovation and audience engagement.
• Cultivate HBO Max as a culturally iconic and beloved brand, fostering deep connections with audiences. Leverage digital, social, experiential, partnerships, and earned media to create immersive campaigns that inspire fandom, loyalty, and cultural relevance.
• Recruit, develop, and inspire a world-class marketing team capable of excelling across diverse business areas. Foster a collaborative, creative, and results-oriented culture where talent thrives and bold ideas flourish.
  
  

Qualifications & Experience

• 10+ years of progressive marketing experience, with a focus on driving growth and delivering impactful campaigns in the streaming, media, or entertainment industries.
• Proven success in adapting and executing global marketing strategies to align with country-specific needs and opportunities.
• Knowledge of local market dynamics, including cultural nuances, regulatory landscapes, and consumer behavior.
• Demonstrated ability to collaborate with external partners such as distributors, telcos, and media networks to maximize brand reach and business growth.
• Skilled at leveraging consumer insights, audience data, and market trends to sharpen strategies and optimize campaign performance.
• Strong financial acumen, including experience in budget management, media planning, and ROI analysis.
• Expertise in integrated marketing, including digital marketing, social media, CRM, and experiential activations.
• Ability to build and lead high-performing teams, fostering a culture of trust, creativity, and collaboration.
• Exceptional communication, negotiation, and presentation skills, with the ability to influence senior stakeholders and cross-functional teams.
• Experience working within matrixed organizational structures, balancing global priorities with local execution.
• A proactive and flexible mindset, thriving in fast-paced, dynamic environments.
• Passion for entertainment and a deep understanding of storytelling, audience engagement, and evolving market trends in the streaming industry.
  
  

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

Seniority level

• Seniority level Director

Employment type

• Employment type Full-time

Job function

• Job function Marketing and Sales
• Industries Entertainment Providers

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**_Welcome to Warner Bros. Discovery. the stuff dreams are made of._**
**Who We Are.**
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the _creators_ bringing them to your living rooms and the _dreamers_ creating what's next.
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
**Your New Role**
The Senior Director, Marketing, SEA will lead marketing strategy and execution for Warner Bros. Discovery's businesses (ex-Theatrical) within SEA. This includes leveraging iconic IPs such as HBO, Harry Potter, DC Comics, and Warner Bros. movies to captivate and engage audiences across streaming. The role focuses on developing country-specific marketing plans that inject the brand into culture, driving relevance and resonance with audiences everywhere. Balancing short- and long-term priorities, a primary goal is to grow our direct-to-consumer HBO Max brand while we continue to support our valuable legacy business. We require an inspirational leader who can rally a team to deliver results that align with local business objectives and broader regional and global strategies. This position reports to the Country General Manager, ensuring alignment with local business goals, and has a dotted-line relationship with the Regional Vice President of Marketing for strategic oversight and regional resource support.
**Your Role Accountabilities**
+ Develop and implement innovative, country-specific marketing plans across all marketing functions (social, media planning & buying, advertising, content marketing, franchise & marketing partnerships, direct marketing, production and operations) reflecting local audience preferences and business goals.
+ Drive marketing excellence across our legacy businesses while building capabilities for growing HBO Max over the long term. Focus on defining the value proposition, identifying target audiences, channel strategy and driving acquisition, retention, engagement, and brand love for HBO Max.
+ Set an ambitious standard for creativity and execution, leveraging iconic IP to craft groundbreaking, culturally defining campaigns that resonate deeply with local audiences and set new benchmarks for innovation and impact.
+ Partner with the regional SVP of Marketing, regional functional leaders and global teams to enhance the quality and impact of marketing efforts, particularly for streaming. Advocate for local priorities and ensure regional and global teams provide optimal support and resources that drive business objectives.
+ Work closely with content, product, sales, and operational teams to align marketing strategies with business goals. Foster strong internal partnerships that streamline execution and maximize the impact of marketing initiatives.
+ Forge and maintain strong partnerships with external stakeholders, including TV networks, distributors, telcos, and key players in the local entertainment ecosystem. Leverage these relationships to amplify business opportunities and enhance our value proposition.
+ Define and monitor marketing KPIs, in particular acquisition, retention, and engagement-as well as brand awareness, affinity equity, and fandom. Leverage consumer insights and audience targeting to optimize strategies, balancing creativity with commercial effectiveness.
+ Seek and implement stakeholder insights to maximize success, while remaining fully accountable for outcomes. Make bold, decisive choices that optimize results across business units, navigating constraints of budget and team size with agility and leadership.
+ Develop and maintain a strong understanding of the competitive landscape, emerging industry trends, and evolving marketing techniques. Use this knowledge to identify opportunities, refine audience targeting strategies, and ensure Warner Bros. Discovery remains at the forefront of marketing innovation and audience engagement.
+ Cultivate HBO Max as a culturally iconic and beloved brand, fostering deep connections with audiences. Leverage digital, social, experiential, partnerships, and earned media to create immersive campaigns that inspire fandom, loyalty, and cultural relevance.
+ Recruit, develop, and inspire a world-class marketing team capable of excelling across diverse business areas. Foster a collaborative, creative, and results-oriented culture where talent thrives and bold ideas flourish.
**Qualifications & Experience**
+ 10+ years of progressive marketing experience, with a focus on driving growth and delivering impactful campaigns in the streaming, media, or entertainment industries.
+ Proven success in adapting and executing global marketing strategies to align with country-specific needs and opportunities.
+ Knowledge of local market dynamics, including cultural nuances, regulatory landscapes, and consumer behavior.
+ Demonstrated ability to collaborate with external partners such as distributors, telcos, and media networks to maximize brand reach and business growth.
+ Skilled at leveraging consumer insights, audience data, and market trends to sharpen strategies and optimize campaign performance.
+ Strong financial acumen, including experience in budget management, media planning, and ROI analysis.
+ Expertise in integrated marketing, including digital marketing, social media, CRM, and experiential activations.
+ Ability to build and lead high-performing teams, fostering a culture of trust, creativity, and collaboration.
+ Exceptional communication, negotiation, and presentation skills, with the ability to influence senior stakeholders and cross-functional teams.
+ Experience working within matrixed organizational structures, balancing global priorities with local execution.
+ A proactive and flexible mindset, thriving in fast-paced, dynamic environments.
+ Passion for entertainment and a deep understanding of storytelling, audience engagement, and evolving market trends in the streaming industry.
**How We Get Things Done.**
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
**Championing Inclusion at WBD**
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page ( for instructions to submit your request.

This position is responsible for developing, planning and execution of marketing and product strategy in the region. There are 5 broad heads that this role is focused on:

1. Brand and Product Management including but not limited to product value maximization, enhancement of brand competitiveness, decide and support new product launches
2. Planning, designing and organizing Events and Engagement Initiatives involving customers, key opinion leaders (KOLs), advisory boards and other key external stakeholders relevant for business outcome and collaborate with at the Entity level to execute such programs
3. Data and Analysisrelevant to market and product mix that enable the business unit in driving key strategic, budgetary and operational decisions
4. Influence and lead the regional Forecasting and S&OP management process from the business unit side, liaising between key entities and key sources.
5. Design and lead an effective marketing organization

Brand and Product Management

• Focus on strengthening the brand image and awareness.
• Design customer loyalty programs that will help in strengthening brand loyalty among existing customers and improve brand image among new and competition users.
• Segment the market and launch strategic initiatives such as Centre of Excellence, Advisory Boards, Collaboration with key Cardiac Surgeons, Perfusion Associations, and other initiatives that help in improving brand perception and market access.
• Design and lead strategic collaboration, synergic customer engagement initiatives with other regions, business units.
• In-depth and current knowledge key Healthcare trends with focus on customer needs, therapy progress, new technologies and competitor’s activity
• Engage with key markets, focus on segmentation, positioning of existing products to defend / grow share. Review existing product mix and focus on initiatives that will help improve ASP, profitability, competitive advantage as a total solution provider
• Upgrade customers to higher value add products
• Build marketing tools such as economic value proposition, side by side with competition – in collaboration with Product Specialist and Medical affairs
• Rationalize product mix to drive operational efficiency
• Communication related to product updates
• Track competition activity and feedback to Global Marketing
• Facilitates market research / VOCs to assess the customer needs, key trends, current portfolio gaps, market potential, price / value offerings etc.
• Collaborate with Global marketing organization to explore and launch new products.
• Explore and develop regional partnerships with companies to expand portfolio
• Plan and implement new product launches
• Proactively understand the learning needs of Associates. Plan and organize periodical product / therapy related trainings for the Associates that helps in driving the value propositions with the customers in collaboration with Product Specialist and Medical Affairs team
• Engage with Regulatory team for product registration related planning and tracking

Event and Engagement Initiatives

• This involves participation in conferences, designing and execution of workshops. seminars, trainings and other partnerships that helps in presenting the value proposition.
• Effectively utilize effective conferences as platform of engagements in collaboration with Entities, Product Specialist, Medical Affairs and Global teams
• Build programs for customers / healthcare professionals that will help in driving partnerships, promote therapies, improve market access in collaboration Product Specialist and Medical Affairs
• Cross country collaborations among KOLs on academic / scientific initiatives in collaboration with Product Specialist and Medical Affairs
• Development / availability of marketing / promotional material (literatures / brochures / samples etc.), and other collaterals for existing and new products, with inputs on product technicalities from Product Specialist, Medical Affairs team, Global Marketing team and Global RA/QA Teams
• To undertake vendor development and negotiations with marketing vendors for development of brochures, marketing kits, and other collaterals, with the support of Finance Team
• Regularly review the impact of Marketing and Promotional activities and undertake corrective actions

Data Analysis to support business planning, control and decision

• Enable the business with market mix, product mix related data analytics and facilitates review with Entities to drive business growth and efficiency. Work closely with strategic project team in developing dashboards and periodical review of key data points provide inputs to the business unit.
• Actively participate in the long-range planning process, annual budgeting process, and quarterly / monthly projection / performance review process to drive business planning and performance management.
• Responsible for key financial goals such as revenue, profitability, and marketing expenses - adherence to annual revenue, GP, product level financial goals. Responsible of planning, allocating and monitoring of the marketing budget and spend – provide inputs to country and regional leadership

S&OP process:

• Collaborate with Demand planning / Supply chain team to implement the S&OP program
• Implementation and monitoring of sales forecast and accuracy
• Monitoring sales budget and trends (at the focus product level) and provide inputs to Entities on the critical demand planning, ordering gaps, forecast accuracies.
• Facilitates discussion between Entities, Global / Regional supply chain and Global marketing team to address any supply gaps and supports other operation related coordination between business and functions

Leadership and People Management

• Build, manage and coach a growing Product & Marketing team to support business expansion.
• Set individual and collective goals for Regional Product & Marketing team in line with business aspirations and review performance periodically
• Responsible for development and performance management of direct reports
• Nurture a performance culture that enables all marketing employees to continuously improve and strive for excellence.
• Be an ambassador for growth mindset and serve as a subject matter expert for closed loop sales and marketing, and advisor to country teams on strategies and tactics to meet business objectives.

Education & Experience

• 10-14 years’ experience in sales & marketing preferably in Medical Device industry
• Market knowledge related to Medical Device Business
• Knowledge of key Medical Device competitors and Marketing concepts
• Value promotion based on clinical outcome of products

Assistant Director, Marketing & Communications

As the Deputy Team Lead of the Marketing and Communications team, you are an experienced and driven individual who will be responsible for the development of marketing, communications and content strategies to brand and position e2i as the leading organisation to create solutions for better employment and employability. This includes partnering with the Team Lead in guiding the team to manage their strategies, implementation, writing and messaging. You will also collaborate and build strong partnerships between internal and external stakeholders to deliver effective marketing and communications projects and campaigns.

Job Responsibilities

Marketing

• Strategise, design and execute the marketing and social media plans to support organisational and business objectives
• Collaborate with other departments to align goals and maintain consistent branding and messaging
• Drive awareness and brand-building efforts via traditional and digital platforms and reach out to target audiences through creative ways
• Supervise the management of social accounts and content creation
• Continuously evaluate new channels and platforms to engage e2i’s audiences
• Manage agency and vendor relationships and deliverables to ensure consistent and high-quality work
• Measure and report the performance of marketing and digital initiatives and assess against goals

Communications

• Develop and deliver Public Relations and other communication vehicles, including new social platforms and other multi-media tools to connect with e2i’s customers and build equity of e2i’s brand
• Develop powerful narratives and compelling content (e.g. profile stories and videos on companies and workers) to promote the suite of programmes to various target audiences
• Responsible for media materials including press releases, speeches, interviews, talking points and responses
• Act as e2i’s representative with the media and cultivate strong relationships with media representatives to grow e2i’s brand recall
• Work closely with other business units to integrate media communications initiatives within marketing strategies and campaigns/activities for key events and programmes

Job Requirements

• Degree in Marketing, Mass Communications and Business or related disciplines
• Minimum 10-12 years of relevant work experience in Public Relations, Corporate Communications, Journalism or Marketing, Digital Marketing or Marketing Communications
• Relevant past work experience in a leadership role preferred
• Good organisation, multi-tasking and time management skills
• Experience working with and pitching to reporters
• Excellent presentation, communication and interpersonal skills to engage a wide spectrum of external and internal stakeholders, including multi-agency and cross-functional teams
• Proven track record of developing multi-channel marketing and communications plans, outreach campaigns and publicity materials for government agencies, national projects or consumer products
• Excellent writing and copy-editing skills with a keen sense of creativity and aesthetics
• A team player, with strong interpersonal skills to cultivate networks and relationships with various stakeholders
• Critical thinker with strong problem-solving skills
• Strong tenacity, flexible, and possess good persuasion and people management skills, self-starter, driven and resourceful

Designation and salary will commensurate with experience.

We will only contact shortlisted candidates.

Responsibilities :

• Develop and execute comprehensive digital marketing strategies to increase online engagement, drive direct bookings, and elevate brand visibility across web, social media, and mobile platforms.
• Accelerate the growth of online sales and service offerings.
• Oversee the full product development cycle—from market research and concept design to launch, performance monitoring, and continuous optimization.
• Collaborate closely with cross-functional teams, including Sales, IT, and Operations, to ensure digital initiatives align with broader business objectives.
• Lead website and e-commerce improvements to enhance user experience, boost conversion rates, and enable seamless CRM integration.
• Analyze customer behavior and market trends to identify opportunities for new digital products, service packages, or unique online experiences.
• Lead and manage the Online Sales and Marketing team to execute campaigns and drive results.
• Define KPIs and produce performance reports for senior leadership, providing data-driven recommendations to support decision-making.

Requirement:

• Bachelor’s or Master’s degree in Marketing, Business, Digital Media, or a related discipline.
• At least 8–10 years of experience in digital marketing, e-commerce, or product development, preferably in the hospitality, travel, or related sectors.
• Proven track record in transforming offline products and services into compelling online offerings.
• Deep knowledge of social media marketing, Google Analytics, paid media, UX/UI best practices, and digital marketing automation tools.
• Strong leadership, communication, and project management skills.
• Innovative, with a passion for emerging digital trends and a strategic, forward-thinking mindset.

Interested candidates please apply online or send your latest CV to

AlwaysHired Pte Ltd

Reg No: R1549345

EA: 24C2293

We regret to inform that only shortlisted candidates will be notified. Please note that your response to this advertisement will constitute informed consent to the collection, use, and/or disclosure of personal data by AlwaysHired, its affiliates and, where necessary, to relevant third parties, for purposes such as job application processing, career advisory, research, and other administrative purposes, in compliance with the relevant provisions of the Privacy Policy available at

Responsibilities:

• Lead and manage the creative team in the development and execution of innovative design concepts.
• Provide creative direction and guidance to ensure the delivery of high-quality visual and creative designs across various mediums.
• Collaborate with clients, stakeholders, and cross-functional teams to understand project requirements and develop creative solutions.
• Manage multiple projects simultaneously and ensure timely delivery of creative outputs.
• Stay updated on industry trends and emerging design technologies.
• Review and approve final designs, layouts, and artwork.
• Mentor and inspire creative team members and foster a collaborative and positive work environment.
• Ensure brand consistency and adherence to company design standards.
• Provide strategic input and contribute to the development of marketing and branding strategies.

• Bachelor's degree in Graphic Design, Fine Arts, or related field.
• Minimum 8-10 years of experience in a creative leadership role.
• Strong portfolio showcasing a wide range of creative design projects.
• Expertise in graphic design principles, typography, color theory, and layout design.
• Proficiency in design software such as Adobe Creative Suite.
• Proven leadership and team management skills.
• Excellent communication and presentation skills.
• Ability to think strategically and translate concepts into impactful designs.
• Strong problem-solving and decision-making abilities.
• Ability to work under pressure and meet tight deadlines.

Interested candidates who wish to apply for the advertised position, please click the ‘APPLY ’ button below to send in your resume.

EA License No: 13C6305

Reg. No.: R24120209

For candidate who applied for the advertised position is deemed to have consented to us that we may collect, use or disclose your personal information for purpose in connection with the services provided by us.

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Client Profile

Our client is a pioneering holistic wellness hospitality ecosystem. They operate a series of wellness-driven developments in the region. As they are starting up, they are seeking a highly experienced Communications and Branding professional to head up their team.

The Role

As a key leader in the management team, you will lead brand storytelling, audience engagement, and marketing strategy across platforms. This role will shape online and offline presence, enhance customer experience, and drive digital-first wellness engagement. You will also utilize data analytics and marketing automation tools to drive performance insights and refine digital strategies.

Ideal Profile

• The ideal candidate thrives in a dynamic and fast-paced startup environment with a demonstrated track record within the hospitality space, in particular within the wellness or luxury segment.
• 15+ years of experience in digital marketing, brand communications, and audience engagement, preferably in the wellness or hospitality sector.
• Strong storytelling and branding skills, with the ability to craft compelling narratives.
• Expertise in SEO, digital advertising, content marketing, and customer experience strategies.
• Proven leadership ability to manage marketing teams, agency partnerships, and multi-channel campaigns.
• Experience with CRM systems, analytics platforms, and marketing automation tools.
• At least a Bachelor's degree in Marketing, Communications, Business, or related field.

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Ready to make your next big professional move? Join us on our journey to achieve our big dream of buildingthe most loved restaurant brands in the world.

Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly$45 billionin annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.

RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.

RBI is committed to growing the TIM HORTONS, BURGER KING, POPEYES and FIREHOUSE SUBS brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.

Job overview:

The Director, Marketing Brand Communications, Burger King, APAC will oversee brand management for the region, working with global, regional, and local franchisee teams to build a robust Burger King brand. Based in our Regional Headquarters in Singapore, this role will drive brand positioning, elevate brand awareness, and lead initiatives that build brand love and product awareness. This role reports to the Regional Chief Marketing Officer.

Your Responsibilities:

• Brand Communication Strategy & Media
  • Responsible for Brand fundamentals analytics, identifying key priorities and action plan especially for T5 markets (China/Korea/Australia/Japan/India).
  • Lead and drive global and regional initiatives including setting up business case and cross functional alignment.
  • Responsible for developing regional toolkits behind key brand/product launches, ensuring key stakeholders’ engagement and alignment.
  • Partner with stakeholders (global/franchisee partners) and at times, lead and own regional brand research methodologies and action plan.
  • Manage regional communication workstreams, including product and marketing collateral approvals.
  • Drive compliance to brand guidelines, including training and immersing stakeholders on brand positioning and standards.
  • Drive communication effectiveness, including partnering franchisee partners on creative brief development, creative pitches and qualification.
  • Manage and drive enrollment and execution with excellence of Burger King global kids/toys program.
  • Identification and forging partnerships to elevate brand awareness and engagement with consumers.
  • Drive media effectiveness and efficiency especially for key markets.
• Cross-functional Collaboration
  • Identification and drive collaboration with external partners (brand/product/suppliers) to bring strategic and exciting partnerships to elevate brand awareness and engagement.
  • Partner with media houses and platforms to optimize communication and media strategy for greater reach and impact.
  • Work closely with key stakeholders across global, field and local franchisee teams.

Your core skills:

• Effective influencing and communication skills, especially with senior leaders.
• Ability to unearth consumer insights, trends and develop product/brand stories, claims and positioning.
• Ability to perform under high pressure, comfortable in multi-tasking and ability to prioritize to meet deadlines with optimized resources.
• Ability to synthesize and analyze small and large data sets into useful information and actionable next steps.
• Ability to create compelling business cases and present impactfully to influence key stakeholders
• Excellent project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
• Strong leadership skills with the ability to influence cross-functional teams, franchisees, and agencies.

Your experience:

• At least Bachelor’s degree in business administration, Marketing, or a related field.
• 9+ years of experience in Consumer Marketing, Innovation, preferably within the food, restaurant, or FMCG sectors.
• Knowledge and understanding of the APAC region.
• Strong knowledge of consumer marketing, analytics, and insights, with experience in media planning and optimization preferred.
• Strong written and verbal communication skills; fluency in English is required, with proficiency in additional Asian languages preferred.

Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.

Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.

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ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables customers to combine best-in-class experiences with personalization and content, to capture and act on connected insights at scale.

ON24 provides industry-leading companies, including 3 of the 5 largest global technology companies, 3 of the 5 top global asset management firms, 3 of the 5 largest global healthcare companies and 3 of the 5 largest global industrial companies, with a valuable source of first-party data to drive sales and marketing innovation, improve efficiency and increase business results. He adquartered in San Francisco , ON24 has a wide global footprint with offices in key regions, including London, Singapore and Sydney. For more information, please v isit .

Role Overview:

The Director of Product Marketing role will lead and define the go-to-market strategy that drives our platform story and vision forward. The ideal candidate thrives in building, testing and implementing go-to-market for platform and solution-oriented strategies.This role will work directly with the release operations in product marketing to define and inform our product launch strategies and solutions marketing approaches. Additionally, we are looking for a candidate that has experience capturing and driving forward sales content and enablement needs to make an impact. We are looking for a product marketer who understands how to scale platform positioning, messaging and go-to-market strategies to accelerate adoption, revenue growth and market leadership.The role will report directly to the VP of Product and Customer Marketing.

Responsibilities:

Develop, own and implement positioning and solutions-focused messaging strategy for the Intelligent Engagement Platform and supporting product areas.

Lead and coordinate messaging needed for content plans to support our platform’s global multi-channel marketing programs and campaigns, reinforcing ON24’s position as an industry leader.

Work with peers in Product Marketing, Customer Success, Demand Generation and Sales to define strategic content plan.

Drive accountability for content KPIs, setting targets and tracking performance and learning.

Partner with Product Marketing Release Operations Lead to ensure product launches are executed with supporting materials.

Build strategic frameworks and playbooks that enable sales success across target audiences and industries.

Skills & Experience:

10+ years of experience in B2B product marketing, GTM strategy, and/or industry solutions marketing

Exceptional communication skills, capable of conveying ideas and strategy to leaders across the business

Experience in Martech, webinar & virtual event tools, and/or using ON24 is a plus

Proven ability to lead and collaborate with others cross-functionally

Proven success managing and mentoring a team

Passionate about using data to drive decision making and strategies forward

Background building go-to-market, solutions-oriented strategies in key industries and understand buyer profiles across Technology, Financial Services, and Life Sciences

Demonstrated success in building narratives that drive business growth

Strategic mindset with ability to translate a vision into a plan

Perks & Benefits:

Health benefits designed to fit the needs of you and your family — including medical, dental, and vision plans

Unlimited PTO policy and wellness days to log off and recharge

11 paid company holidays for US-based employees + 1 Floating Holiday + 2 Floating Wellness days

Employee Stock Purchase Plan

401K Plan with employer match

Reimbursements covering home office expenses

The base pay range for this position is $ 175 ,000 to $185 ,000 . This range is not a guarantee of actual compensation that may be earned nor a promise of any specific pay for any specific employee, which is always dependent on relevant experience, education, skills, location, and other applicable factors.

EEOC:

ON24 is proud to be an equal employment opportunities (EEO) workplace to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, ON24 complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Pursuant to the San Francisco Fair Chance Ordinance, ON24 will consider for employment qualified applicants with arrest and conviction records .

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