407 Marketing Leadership jobs in Singapore
Digital Marketing Director (Product Development)
Posted 2 days ago
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Job Description
Direct message the job poster from AlwaysHired Pte. Ltd.
- Up to $10,000 with AWS and Variable Bonus
Responsibilities:
- Develop and execute comprehensive digital marketing strategies to increase online engagement, drive direct bookings, and elevate brand visibility across web, social media, and mobile platforms.
- Accelerate the growth of online sales and service offerings.
- Oversee the full product development cycle—from market research and concept design to launch, performance monitoring, and continuous optimization.
- Collaborate closely with cross-functional teams, including Sales, IT, and Operations, to ensure digital initiatives align with broader business objectives.
- Lead website and e-commerce improvements to enhance user experience, boost conversion rates, and enable seamless CRM integration.
- Analyze customer behavior and market trends to identify opportunities for new digital products, service packages, or unique online experiences.
- Lead and manage the Online Sales and Marketing team to execute campaigns and drive results.
- Define KPIs and produce performance reports for senior leadership, providing data-driven recommendations to support decision-making.
Requirement:
- Bachelor’s or Master’s degree in Marketing, Business, Digital Media, or a related discipline.
- At least 8–10 years of experience in digital marketing, e-commerce, or product development, preferably in the hospitality, travel, or related sectors.
- Proven track record in transforming offline products and services into compelling online offerings.
- Deep knowledge of social media marketing, Google Analytics, paid media, UX/UI best practices, and digital marketing automation tools.
- Strong leadership, communication, and project management skills.
- Innovative, with a passion for emerging digital trends and a strategic, forward-thinking mindset.
Interested candidates please apply online or send your latest CV to
AlwaysHired Pte Ltd
EA: 24C2293
We regret to inform that only shortlisted candidates will be notified. Please note that your response to this advertisement will constitute informed consent to the collection, use, and/or disclosure of personal data by AlwaysHired, its affiliates and, where necessary, to relevant third parties, for purposes such as job application processing, career advisory, research, and other administrative purposes, in compliance with the relevant provisions of the Privacy Policy available at
Seniority level- Seniority level Director
- Employment type Full-time
- Job function Marketing
- Industries Hospitality and Events Services
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#J-18808-LjbffrMarketing Director
Posted 4 days ago
Job Viewed
Job Description
Oversee and directs all aspects of a company's marketing efforts, ensuring alignment with business goals and driving growth. This includes developing and executing marketing strategies, managing budgets, leading marketing teams, and collaborating with other departments to achieve business objectives.
Developing and implementing comprehensive marketing strategies to support the company's overall business goals.
Leading and managing the marketing team, providing guidance, setting priorities, and fostering a collaborative work environment.
Creating and managing the marketing budget, allocating resources effectively, and ensuring optimal ROI.
Designing, planning, and executing effective marketing campaigns across various channels
(digital, traditional, social media).
Conducting market research to understand customer needs, identify target audiences, and
analyze competitor activities.
Developing and maintaining a consistent brand image and messaging.
Tracking and analyzing marketing campaign performance, identifying areas for improvement, and reporting on key metrics.
Working with other departments (sales, IT, etc.) to ensure effective marketing strategies and customer experience.
Enhancing customer experience across all touchpoints, including website, social media, and other marketing channels.
Staying up-to-date on industry trends, emerging technologies, and best practices.
Building and maintaining relationships with external partners, such as advertising agencies, PR firms, and web design studios.
Marketing Director
Posted 4 days ago
Job Viewed
Job Description
- Develop and execute comprehensive marketing strategies aligned with business goals.
- Lead and manage the marketing team, providing guidance, training, and support.
- Monitor brand health and adapt strategies as needed to maintain a strong market presence.
- Plan, implement, and oversee marketing campaigns across various channels (digital, print, social media, etc.).
- Lead digital marketing strategies, including SEO, SEM, email marketing, and social media marketing.
- Leverage analytics tools to track performance, identify trends, and make data-driven decisions.
- Monitor industry trends, consumer behavior, and competitive landscape to inform marketing decisions.
- Develop strategies to engage and retain customers, improving loyalty and satisfaction.
- Collaborate with the sales team to develop marketing initiatives that support sales goals.
- Manage public relations efforts and ensure effective communication with external media.
Marketing Director
Posted 11 days ago
Job Viewed
Job Description
About Us
Quintessential Education (QE) is Singapore’s leading provider of pre-tertiary academic programmes and university admissions advisory for IGCSE and IB students. Over the past 9 years, we have built a strong presence on a high-price, high-quality positioning. We are a fast-growing business looking for a dedicated and talented addition to our team. From enquiries to customer engagement and management, you will help shape the voice of our company and communicate with an international clientele to grow our business.
We are committed to providing an industry-defining service to help our students achieve academic excellence, ignite opportunities and guide them towards success.
We are looking for committed and talented additions to our team. As an ideal candidate, you should display a proven ability to develop and maintain an environment of trust, diversity, and inclusion within your community. You should be able to work with the team to meet deadlines and instil a culture of continuous work improvement.
You should have a strong track record in sales, excellent communication and interpersonal skills, and a passion for education. The successful candidate will be able to work independently and as part of a team, and be comfortable working with high-level executives and decision makers. You will work with the founders, Ivy League and Oxbridge graduates and other high-performing teammates.
Job Duties
- Handle tuition and university applications enquiries, present our programmes, match appropriate tutors and mentors.
- Generate leads through marketing and networking on social media platforms
- Collaborate with the marketing team to develop and implement effective sales strategies
- Collaborate with tutors to design and market niche education courses and curriculum
- Design marketing materials (Emails, Webinars, Posters, Social Media, Brochures etc.)
- Attend industry events and trade shows to promote our services and build relationships with potential clients
- Conduct sales presentations/webinars to potential clients, including online and in-person meetings
- Close deals to drive enrollment in our academic programs
- Collaborate with relevant stakeholders and partners, manage external agencies/partners and clients to boost sales
- Handle VIP High-Networth students and parents on an academic butler basis
Job Requirements
• Bachelors’ Degree in relevant field
• Preferably >2 years experience in related industries
• Good communication and interpersonal skills
• Strong research and analytical skills
• Keen eye for detail
• Good attitude to learn and improve
• Strong time management and organisation skills
• Task oriented, conscientious in task documentation
• Strong sense of responsibility in fulfilling tasks well and in accordance with deadlines
• Ability to work independently and as a team
• Knowledge of general business software and aptitude to learn new applications; proficiency in Microsoft Office (Word, Excel, Outlook), Notion, Airtable, Photoshop, Video-editing (Capcut)
• Excellent verbal and written communication in English and Chinese (Command of Korean and Japanese are welcomed as well) as we have Chinese, Korean and Japanese customers whom prefer conversations in their native languages.
• Knowledge of Canvas, Chatgpt, Tik-Tok, Instagram, Wechat, Xiaohongshu, Google Ad, Google Review
• Knowledge of University Admissions in US/UK/Singapore/Australia/Hong Kong/China
What You'll Learn
• Analytical skills
- You’ll learn to analyse the latest market trends and conduct consumer research
- You’ll be able to determine areas of opportunities or improvement of our brand’s product/service
• Develop your communication skills and handle enquiries of high net worth parents from an international clientele
• Coordinate with specialists and conduct briefings and training
• Build your leadership skills
• Oversee brand strategies and activities
• Lead the creative development of brand strategies
• Take ownership and ensure that brand activities align consistently with the company’s mission and vision
Additional Details
Working Hours: 10am-7pm, Monday to Friday, In-Office (4 Days)
Salary: $4,500-$,000 per month. Additional performance and team bonuses apply.
Other benefits:
• Annual stipend of $5 0 for Specialist claim
• Annual stipend of $1 0 for Dental claim
• Annual stipend of $5 0 for Personal Development
Commitment: Full-time/In-Person
Expected Start Date: To be discussed
Office Location: 545 Orchard Road, #14-09, S238882
Interested parties should email their CV to hr @qeducation.sg .
Kindly complete this mandatory application form at .
Shortlisted candidates will be invited for interviews and assessments.
Marketing Director
Posted 13 days ago
Job Viewed
Job Description
As the Marketing Director, your primary responsibility will be to develop and execute comprehensive marketing strategies that elevate brand presence, drive revenue, and ensure consistency across all digital and traditional channels. This role focuses heavily on digital marketing performance, brand storytelling, and strategic budget oversight. The Marketing Director will lead marketing efforts for a portfolio of high-end restaurants, working closely with executive leadership, operations, and external agencies to maintain a luxury brand standard while achieving business goals.
Key Responsibilities:
Strategic Leadership
- Develop and implement multi-channel marketing strategies to support brand positioning, guest acquisition, and revenue growth.
- Analyze market trends, customer insights, and competitive landscape to inform short- and long-term marketing strategies.
- Collaborate with ownership and executive leadership to define KPIs, growth targets, and ROI benchmarks.
Digital Marketing
- Lead all digital marketing initiatives including SEO, SEM, paid social, email marketing, influencer partnerships, and content strategy.
- Manage and optimize online advertising campaigns to maximize reach and conversions.
- Oversee website UX, performance, and content updates to ensure optimal user experience and brand consistency.
- Utilize analytics tools to track campaign performance and optimize in real time.
Brand Development & Guest Engagement
- Maintain and enhance the visual and tonal identity of each restaurant brand across all marketing touchpoints.
- Oversee creative development of promotional materials, menus, event assets, and social media content.
- Coordinate with PR agencies to secure media coverage, influencer events, and high-visibility collaborations.
Budget Management
- Develop, manage, and optimize the annual marketing budget across all restaurant properties.
- Track spend vs. ROI, reallocate resources as needed, and ensure cost-effectiveness of marketing efforts.
- Negotiate contracts with vendors, advertising platforms, and creative agencies to maximize value.
Team & Stakeholder Management
- Lead and mentor a team of marketing professionals and freelancers across digital, content, and creative disciplines.
- Work cross-functionally with restaurant GMs, culinary teams, and guest services to align marketing with operations.
- Report monthly and quarterly performance metrics to senior leadership.
Key Requirements:
- 10+ years of marketing experience, with at least 5 years in a leadership role within the luxury sectors.
- Proven success managing digital marketing for luxury, lifestyle, or high-end hospitality brands.
- Excellent leadership, communication, and project management skills.
Registration No: R25142237
EA Licence No: 22C1376
Sales & Marketing Director
Posted 3 days ago
Job Viewed
Job Description
We are seeking a dynamic and results-oriented Sales and Marketing Director to lead
our company’s efforts in driving business growth, building brand awareness, and
increasing market share. The ideal candidate will have extensive experience in both
sales and marketing, with a strong track record of developing and executing
successful strategies. This position requires excellent leadership, strategic thinking,
and the ability to work cross-functionally to achieve company goals.
- Develop and execute sales strategies to achieve revenue targets and expand market presence.
- Identify new business opportunities, generate leads, and manage the sales pipeline to ensure consistent growth.
- Build and maintain strong relationships with key clients, partners, and stakeholders.
- Oversee contract negotiations, proposals, and sales presentations to secure high-value deals.
- Monitor sales performance, provide forecasting, and adjust strategies to meet market conditions.
- Lead the development and implementation of integrated marketing strategies, both online and offline, to drive lead generation and brand growth.
- Oversee digital marketing initiatives including email marketing (EDM), social media campaigns, SEO/SEM, and paid advertising (LinkedIn, Facebook, Google).
- Develop and manage the marketing budget, ensuring effective use of resources and measurable ROI.
- Drive the company’s Employer Branding by creating engaging content for various channels (website, social media, newsletters, etc.) to attract both candidates and clients.
- Represent the company at trade shows, conferences, and industry events to promote brand visibility and business development.
- Collaborate closely with sales, pre-sales, customer success, finance, and product teams to align sales and marketing initiatives with business objectives.
- Work with the Customer Success team to ensure a seamless client experience and identify opportunities for up-selling and cross-selling.
- Partner with the delivery teams to ensure the availability of resources and the timely delivery of services to clients.
- Conduct market research to identify trends, customer needs, and competitive threats, and use insights to adjust marketing and sales strategies.
- Analyze competitor offerings, pricing strategies, and market positioning to ensure a competitive advantage.
- Prepare regular reports on market trends, performance metrics, and strategic recommendations for senior management.
- Lead, mentor, and develop the Sales and Marketing team, fostering a high-performance culture focused on results.
- Set clear performance goals, provide regular feedback, and conduct performance reviews.
- Ensure the professional development of team members by identifying growth opportunities and providing training and support.
- Bachelor’s degree in marketing, Business Administration, Sales, or a related field.
- Minimum of 5 years of experience in sales and marketing, with a proven track record in leadership roles.
- Strong knowledge of marketing channels, sales strategies, and branding.
- Experience in B2B sales within the IT services or technology sector.
- Experience in global markets, particularly in the APAC region.
- Expertise in digital marketing tools, CRM systems, and analytics platforms.
- Exceptional leadership, communication, and collaboration skills.
- Strong analytical and problem-solving abilities, with a data-driven approach to decision-making.
Marketing Director, Asia
Posted 4 days ago
Job Viewed
Job Description
This role requires a detail-oriented professional with excellent leadership and communication skills, the ability to solve problems and to work efficiently on multiple projects independently, and to work across multiple markets and cultures seamlessly. The ideal candidate will have extensive experience in entertainment marketing, digital strategy, ad buying, and partnership activation. The role is centred around working across all facets of tour marketing across the Asia region. Our touring markets include China, Hong Kong, Indonesia, Japan, Korea, Malaysia, Thailand, Taiwan, The Philippines and Singapore. The Marketing Director will lead the development and execution of all marketing strategies that drive regional ticket sales, build relationship with artists and ultimately contribute to the success of our business.
WHAT THIS ROLE WILL DO
- Lead marketing efforts for tour announcements and on-sales across Asia, including but not limited to overseeing marketing plans, social messaging, website build, tracking and communicating key metrics
- Act as the main point of contact with artists and music agencies on all marketing-related tasks, ensuring all business goals are met and expectations exceeded to deliver success to tours
- Work closely with stakeholders to help build and implement marketing strategies for tours, covering ticketing, media buy, brand partners, PR etc
- Manage a regional team (tour marketing + digital marketing) to high standard through clear communication of goals and expectations
- Provide guidance to team members, solve problems and delegate tasks
- Train and motivate a group of highly knowledgeable local marketers across the region, encourage creative and strategic thinking
- Give direction to local markets on strategies, increase sales conversion, and uphold high marketing standards across all tours
- Analyze market performance and trends to identify sales opportunities, leveraging research, insights, forecasts, and consumer data to shape strategies that enhance market share and increase sales across the region
- Oversee approved marketing budgets and promotions, including tracking all associated spending and settlement for all events
- Seek and integrate innovative digital tools and technologies to elevate marketing efforts and expand the team’s capabilities
- Provide sound knowledge and expertise in digital platforms and channels to enhance performances in all markets
- Work closely with all stakeholders to drive and implement special regional events, promotions and engagement programs
- Identify regional media partnership and propose cost-saving campaigns to local marketing teams
- Other duties as assigned that could be market-specific and cross-functional
WHAT THIS PERSON WILL BRING
- Over 10 years’ experience leading entertainment marketing for major live music festivals and events across multiple international markets.
- Strong leadership skills to lead tour and digital marketing in the region
- Working experiences/relationships with major music agencies and labels preferred
- Strong understanding of entertainment global landscape
- Delivered more than 2 million ticket sales and managed marketing budgets over SGD 500K.
- Knowledge in sales processes and customer journey optimization, able to focus on higher conversions of buyers
- Strong presentation skills to effectively articulate ideas internally and externally
- Team player able to coordinate with senior level executives across Asia and Global team within the company
- Ability to maintain, manage, and communicate deadlines, roadblocks, and escalations as needed
- Extremely resourceful and high degree of self-initiative
- Built and led a sizable team of 5+ marketing professionals, coordinating cross-regional campaigns and initiatives.
- Drove substantial year-on-year growth in ticket sales and brand engagement through strategic marketing and rebranding efforts, achieving increases 50% or more
- Extensive experience managing high-value sponsorship and partnership activations
- Proficient in digital, experiential, and data-driven marketing techniques tailored for multicultural audiences.
- Effective communicator with proven ability to influence senior stakeholders and deliver complex campaigns on time and within budget.
- Resourceful and adaptable, able to bring global marketing best practices to rapidly evolving Asian entertainment markets.
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Product Marketing Director, CeFi
Posted 3 days ago
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Job Description
Who We Are
At OKX, we believe the future will be reshaped by technology. Founded in 2017, we are revolutionising world systems through our cutting-edge digital asset exchange, Web3 portal and blockchain ecosystems. We reshape the financial ecosystem by offering some of the most diverse and sophisticated products, solutions, and trading tools on the market. Trusted by more than 50 million users in over 180 countries globally, OKX empowers every individual to explore the world of Web3. With our extensive range of products and services, and unwavering commitment to innovation, OKX envisions a world of financial access backed by blockchain and the power of decentralized finance.
We are innovative in the way we think, work, and in the products we create. We are also socially responsible by actively participating and encouraging employees to take part in various public welfare activities. With more than 3,000 employees around the world, we believe embracing diversity and inclusion will spark the creation of long-term value for the industry. Come build the future with us now!
About the OpportunityImagine being at the forefront of the future of crypto, enabling individuals to seamlessly enter the crypto economy. As a marketing leader, you'll have the opportunity to craft the narrative, value proposition, and go-to-market strategy for trading products and tools at a world-leading crypto exchange. It's an exciting time to be in the industry, and your work will play a role in driving the growth and adoption of decentralized technology.
About the team:
The CeFi PMM Director sits within the Global Product Marketing team, which brings our product’s story to market. We directly impact the business by working closely with Product, Business, Customer Support, and fellow Marketing teams to turn value propositions into compelling messages for customers and prospects, driving acquisition, engagement, and retention.
What You’ll Be DoingStrategic Marketing Leadership: Develop and execute a comprehensive marketing strategy for CeFi product suite that aligns with OKX's mission and market position to drive product adoption and growth.
Product Positioning: Formulate and refine OKX's product positioning, emphasizing our platform's unique value and advantages leverage customer research, trading knowledge, and crypto market insights to inform the CeFi positioning and messaging.
Campaign Marketing Execution: Oversee and drive marketing campaigns and new product go-to-market launches that effectively communicate OKX's CeFi product value propositions in compelling and engaging ways. Ensure campaigns are innovative, data-driven, and yield a strong return on investment.
Cross-Functional Collaboration: Work closely with product teams, executive leadership, marketing stakeholders, and customer support teams to ensure a unified approach to product messaging and user experience.
Community-Driven Growth: Develop and execute a strategic approach to leverage influencers and community engagement, fostering relationships that drive product awareness and growth, while ensuring alignment with OKX’s brand values and market objectives.
Product Feedback Loops: Establish a structured feedback loop with users to gather insights on product usage, satisfaction, and pain points. Work closely with product development teams to translate user feedback into tangible product enhancements and new features.
Experience : At least 10 years of product marketing experience, with a significant portion in consumer tech, fintech, or the crypto industry. Direct trading experience in crypto markets is highly desirable.
Leadership : Proven leadership experience with the capacity to drive marketing initiatives in a fast-paced, innovative environment.
Financial Markets Knowledge: In-depth understanding of financial markets, trading principles, and investment strategies. This includes familiarity with various financial instruments such as stocks, bonds, cryptocurrencies, forex, commodities, and derivatives.
Digital Marketing Expertise : Strong grasp of digital marketing, especially as it pertains to fintech and crypto, including conversion optimization, content marketing, and social media strategies.
Communication and Influence: Outstanding communication skills, with the ability to influence strategy and articulate complex products to a diverse audience.
Market Analysis: Demonstrated proficiency in conducting market research, competitive analysis, and trend forecasting in the digital asset space.
Competitive total compensation package
L&D programs and Education subsidy for employees' growth and development
Various team building programs and company events
Wellness and meal allowances
Comprehensive healthcare schemes for employees and dependants
More that we love to tell you along the process!
Marketing Director Specimen Management
Posted today
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Job Description
**Job Description**
**We are the makers of possible**
BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.
**Why Join Us?**
A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you'll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.
**_Become a maker of possible with us!_**
**Position Summary**
BD's Specimen Management business is a trusted leader with a rich legacy of innovation and impact. We are looking for a bold, strategic, and entrepreneurial Marketing Director to lead the next phase of growth across the dynamic and diverse markets of Greater Asia. This role is about reimagining the future, unlocking new value, and driving innovation in a rapidly changing healthcare landscape.
**Key Responsibilities**
**Strategic Marketing & Brand Leadership**
+ Lead the development and execution of a refreshed marketing and business strategy aligned with global direction and regional market dynamics.
+ Develop and execute regional marketing plans aligned with the global vision for Specimen Management.
+ Identify regional growth drivers through market research, voice of customer (VOC) insights, business analytics and market sizing.
+ Own & partner with countries to deliver key business metrics including revenue, margin, pricing, and other metrics. Provide monthly analysis tracking leading/lagging indicators.
+ Develop, review, and support regional tactical plans to anticipate and address changes in market trends, customer needs, and external environments.
+ Lead portfolio performance reporting, including monthly updates, quarterly projections, and ASR.
**Innovation & Growth Acceleration**
+ Inject creativity and innovation to re-energize a well-established portfolio and reconnect with evolving customer needs.
+ Lead Marketing Plans and create playbooks to drive acceleration of portfolios across countries
+ Identify and drive new growth opportunities, including new segments, product initiatives (NPIs), and OEM partnerships.
+ Pilot innovative digital platforms and omnichannel campaigns in the region.
**Product & Portfolio Management**
+ Ensure optimal product mix, portfolio GP% adherence, supply chain alignment, and end-of-life (EOL) planning.
+ Act as the Voice of Region, maintaining strong product and country knowledge and feedback loops.
**Market Influence & Strategic Alliances**
+ Build strong evidence and partnerships with key opinion leaders (KOLs) to reinforce brand credibility and differentiation.
+ Strengthen BD's value proposition through a solution-based, outcome-driven narrative.
+ Build and maintain strategic relationships with instrument companies and ecosystem partners to enhance end-to-end solutions and market access.
+ Actively expand BD's external network through collaborations with clinical societies, lab associations, and healthcare influencers.
**Business Performance & Leadership**
+ Own business performance: revenue, %SGP, and marketing budget accountability.
+ Bring a strong understanding of key markets in Greater Asia, ensuring strategies are locally relevant and regionally scalable.
+ Collaborate cross-functionally with Supply Chain, Finance, HEOR, regional/country teams, and global stakeholders.
+ Actively contribute as a member of the SM Leadership Team and Global SM Marketing Leadership Team.
+ Lead and develop a team of 3 direct reports, fostering high performance, creativity, and executional excellence, while working closely with Country Marketing teams and partnering with Global Marketing Team
+ Promote a culture of experimentation, innovation, and resilience-comfortable with learning through iteration.
+ Leadership ability to influence without authority, develop and empower associates to achieve objectives with a team approach including careful delegation of tasks while maintaining responsibility for the final result
**Key Competencies**
+ Strategic marketing and brand transformation
+ Entrepreneurial mindset with hands-on execution
+ Out-of-the-box thinking and creative problem-solving
+ Strong business ownership and financial acumen
+ Deep understanding of Greater Asia healthcare markets
+ Customer insight-driven innovation and unmet needs identification
+ Cross-functional and cross-cultural collaboration
+ Agility, persistence, and adaptability in challenging environments
Culture and Benefits
Here at BD, we embrace a growth mindset, building capabilities for the future and helping you become the best version of yourself. We offer our employees a clear direction and career pathway for development. We pride ourselves on our transparent and rigorous talent processes that are inclusive, deeply embedded in trust, aligned with our culture, and enable us to achieve strategic imperatives of the organization. Our leaders are committed, engaged and accountable to making talent our top priority.
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate based on race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
To learn more about BD visit: Skills
Optional Skills
.
**Primary Work Location**
SGP The Strategy
**Additional Locations**
**Work Shift**
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
Marketing Director (Product Development)
Posted 13 days ago
Job Viewed
Job Description
Your Responsibilities Will Include:
- Develop and execute comprehensive digital marketing strategies to increase online engagement, drive direct bookings, and elevate brand visibility across web, social media, and mobile platforms.
- Accelerate the growth of online sales and service offerings.
- Oversee the full product development cycle—from market research and concept design to launch, performance monitoring, and continuous optimization.
- Collaborate closely with cross-functional teams, including Sales, IT, and Operations, to ensure digital initiatives align with broader business objectives.
- Lead website and e-commerce improvements to enhance user experience, boost conversion rates, and enable seamless CRM integration.
- Analyze customer behavior and market trends to identify opportunities for new digital products, service packages, or unique online experiences.
- Lead and manage the Online Sales and Marketing team to execute campaigns and drive results.
- Define KPIs and produce performance reports for senior leadership, providing data-driven recommendations to support decision-making.
Requirement:
- Bachelor’s or Master’s degree in Marketing, Business, Digital Media, or a related discipline.
- At least 8–10 years of experience in digital marketing, e-commerce, or product development, preferably in the hospitality, travel, or related sectors.
- Proven track record in transforming offline products and services into compelling online offerings.
- Deep knowledge of social media marketing, Google Analytics, paid media, UX/UI best practices, and digital marketing automation tools.
- Strong leadership, communication, and project management skills.
- Innovative, with a passion for emerging digital trends and a strategic, forward-thinking mindset.
Interested candidates please apply online or send your latest CV to
AlwaysHired Pte Ltd
Reg No: R1549345
EA: 24C2293
We regret to inform that only shortlisted candidates will be notified. Please note that your response to this advertisement will constitute informed consent to the collection, use, and/or disclosure of personal data by AlwaysHired, its affiliates and, where necessary, to relevant third parties, for purposes such as job application processing, career advisory, research, and other administrative purposes, in compliance with the relevant provisions of the Privacy Policy available at