346 Digital Marketing Technologies jobs in Singapore

We're Osome - an international fintech startup making the lives of entrepreneurs easier. We help thousands of businesses kick admin, accounting and bookkeeping out of their day-to-day, so they can spend more time on what's important to them. We've developed a unique solution that combines SaaS with a human-in-the-loop approach to provide full-fledged services in real-time.

Our team stretches across 5 countries and is composed of 450+ amazing employees, and we’re still growing! In 2021 we raised $16m in Series A funding to continue our exponential growth, with ambitious goals and objectives in place for 2022.

To support our ambitious growth plans, we’re looking for smart talents who are excited about joining our young and energetic team, and ready to take on the challenge of a lifetime. Here at Osome, we provide an inclusive and collaborative environment, offering a promising career plan. You can expect to be rewarded for your contribution.

Role Overview:

As a Marketing Automation Manager , you will be responsible for developing, implementing, and optimizing automated marketing campaigns to enhance customer engagement, lead generation, and conversion rates. Your role will bridge the gap between marketing and technology, ensuring seamless integration of automation tools and CRM platforms. You will take ownership of marketing automation strategies, oversee workflow automation, and collaborate across teams to drive data-driven marketing initiatives that contribute directly to business growth. This role requires a combination of technical expertise, strategic thinking, and hands-on execution to maximize marketing effectiveness.

What you'll do:

Marketing Automation: Responsible for the implementation and maintenance of marketing automation software (currently we're using Hubspot CRM) with the hands on technical skills needed to set up workflows and integrate communications and sales channels

Digital Marketing Strategies: Create and implement digital marketing automation strategies to increase leads, improve campaign performance, and maintain customer databases, contributing directly to revenue growth.

CRM Utilization: Utilize customer relationship management (CRM) software (currently Hubspot CRM) to develop lead generation and sales strategies that enhance customer acquisition and retention.

Email Marketing: Develop, manage, and optimize email marketing campaigns to enhance engagement, nurture leads, and drive conversions, ensuring best practices in deliverability, segmentation, and personalization. Technical skills to set up and run the campaigns yourself are a must, basic knowledge of HTML and CSS for email template customization is a plus.

Data Analysis: Work with analysts to review and analyze data to identify trends and create data-driven strategies that inform our marketing projects, ensuring they are both impactful and aligned with business objectives.

Cross-Functional Collaboration: Oversee the planning and execution of marketing initiatives, serving as a liaison between marketing, sales and product teams to ensure cohesive and successful campaigns.

Technology Oversight: Oversee the technology infrastructure supporting our marketing efforts, ensuring it is robust and scalable.

Who you are:

At least 5-7 years experience in integrated marketing automation, ideally from an agency or B2B fintech SaaS background

At least 5-7 years of marketing automation experience

Knowledge of using automation tools like Hubspot (key platform), Marketo, Salesforce Marketing Cloud, Keap and Mailchimp.

Understanding of lead generation procedures and customer life cycle.

Proficient in audience segmentation.

Strong understanding of digital marketing techniques like A/B testing.

Exceptional interpersonal, communication, analytical, optimization, problem-solving and project

management skills.

Experience integrating APIs and building automated workflows using tools like Zapier to connect marketing technologies and streamline processes.

Analytical and driven by data metrics.

Strong project management and collaboration skills

Candidates must be proficient in English, proficient in Chinese is a plus.

Candidates based in Asia with an Asia working timezone is a must.

Osome grows alongside you, but we already have a few perks:

The opportunity to join a goal-driven startup with big ambitions

An open, inclusive working environment, with founders deeply-rooted in the startup space

An agile working model focused on goals and performance

International environment with diverse culture

Competitive remuneration package

18 days annual leave, medical & dental benefits, work-from-home policy

Equal Opportunity Statement

At OSOME, creating a culture where individuals of all backgrounds feel comfortable matters.

Everyone who applies will receive fair consideration for employment. We do not discriminate based on race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying. We want to ensure that we represent the diversity of talent in the society we live in today.

If you have any accessibility requirements that would make you more comfortable during the application and interview process, please let us know so that we can support you.

To find out more about Osome, please visit or follow us on Instagram , Facebook and LinkedIn .

Are you a seasoned marketing strategist with a deep passion for leveraging MarTech and data to drive personalized customer experiences? If you're ready to lead high-impact initiatives and guide top-tier clients through their digital transformation, we'd love to meet you!

As an Associate Director, Marketing Automation , you'll be at the forefront of strategic leadership, driving innovation and results across the board.

Key Responsibilities:

Lead Campaign & Customer Journey Innovation Design, develop, and optimize high-performing, multi-channel campaigns that harness the full power of digital data and MarTech platforms.

Marketing Automation Visionary Act as a trusted advisor to senior clients, crafting solutions that integrate MarTech tools to meet their marketing and business objectives. You'll be the go-to expert for aligning platforms like CDP and CEP with overarching business strategies.

Strategic Opportunity Development Identify and unlock new client opportunities by understanding their pain points and tailoring digital strategies to elevate their digital maturity.

Executive-Level Leadership Lead workshops, strategic white-boarding sessions, and high-stakes discussions with senior stakeholders, co-creating roadmaps that guide clients through digital evolution.

End-to-End Project Ownership Manage complex consulting, implementation, and managed services projects, ensuring timely delivery and alignment with client goals. You'll oversee everything from strategy to execution across diverse MarTech platforms.

Client & Business Development Take ownership of pre-sales targets, developing strong client relationships that lead to long-term partnerships. You'll also be driving growth for both your clients and our business.

What You Bring:

Visionary Strategic Thinking You have the ability to align business goals with data-driven marketing strategies that make an impact.

MarTech Expertise Hands-on experience with key platforms like CDP (Tealium, Segment) or CEP (SFMC, Braze), and a strong understanding of how they drive marketing and business outcomes.

Leadership & Execution You've led large-scale projects and teams, delivering results in complex, fast-moving environments. Balancing both high-level strategy and technical execution is your forte.

Executive-Level Facilitation Proven experience leading senior-level workshops and strategy discussions, with the ability to influence and guide C-suite stakeholders.

Innovative Problem-Solver You have a deep passion for technology and data, always seeking out the latest trends to stay ahead of the curve.

️ Global Perspective You're ready to travel as needed to meet client demands and drive successful project outcomes.

Are you ready to lead and inspire? If you're excited about the future of marketing, technology, and data, and want to drive transformation at the highest level, this could be the perfect role for you. Lets have a conversation!

IntroductionWe believe that every candidate brings something special to the table, including you! So, even if you feel that youre close but not an exact match, we encourage you to apply. Wed be thrilled to receive applications from exceptional individuals like yourself.Gallagher, a global industry leader in insurance, risk management, and consulting services, boasts a team of over 50,000 professionals worldwide. Our culture, known as "The Gallagher Way," is driven by shared values and a passion for excellence. At the heart of our global operations, the Gallagher Center of Excellence (GCoE) in India, founded in 2006, upholds the values of quality, innovation, and teamwork. With 10,000+ professionals across five India locations, GCoE is where knowledge-driven individuals make a significant impact and build rewarding, long-term careers.OverviewA.J. Gallagher is in need of an experienced Lead Generation Specialist to organize, distribute and track leads obtained via digital channels.How you'll make an impactResponsibilities: Perform daily monitoring of online marketing campaigns and contact us/connect with an expert requests from our corporate websites. Work closely with the website and marketing automation teams to refine the lead management process including regular performance assessments. Document and socialize the end-to-end lead management process from the initial prospect capture through to nurturing and hand-off to sales with the broader organization as needed. Assess and recommend methods to optimize and streamline the lead process. Regularly track and measure number of new leads and engagement across existing and new accounts and make recommendations & take actions for growth. Produce lead/opportunity reports and monthly dashboards to demonstrate lead progress, conversion rates, cost per lead, etc. to show the growth and revenue attribution of website leads Leverage marketing automation, Salesforce.com and other tools as needed to execute and track the success of programs. Quality check the leads in SFDC to ensure sales teams are actively working the leads provided. Collaborate with marketing & sales to understand when a lead is sales ready based on scoring demographic & behavioral factors. Ensure that the marketing automation & SFDC sync is streamlined & operational at all times and work with Tech as required. Determines and assigns sales qualified leads to the appropriate sales person. Assign other inquiries to appropriate department, or address feedback directly.About youQualifications:Any graduation/ post graduation.Additional InformationWe value inclusion and diversityInclusion and diversity (I&D) is a core part of our business, and its embedded into the fabric of our organization. For more than 95 years, Gallagher has led with a commitment to sustainability and to support the communities where we live and work.Gallagher embraces our employees diverse identities, experiences and talents, allowing us to better serve our clients and communities. We see inclusion as a conscious commitment and diversity as a vital strength. By embracing diversity in all its forms, we live out The Gallagher Way to its fullest.Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, but not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination. In addition, Gallagher will make reasonable accommodations to known physical or mental limitations of an otherwise qualified person with a disability, unless the accommodation would impose an undue hardship on the operation of our business.,

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Join to apply for the Senior Product Manager, Marketing Automation role at Rakuten Asia Pte Ltd

Join to apply for the Senior Product Manager, Marketing Automation role at Rakuten Asia Pte Ltd

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Situated in the heart of Singapore's Central Business District, Rakuten Asia Pte. Ltd. is Rakuten's Asia Regional headquarters. Established in August 2012 as part of Rakuten's global expansion strategy, Rakuten Asia comprises various businesses that provide essential value-added services to Rakuten's global ecosystem. Through advertisement product development, product strategy, and data management, among others, Rakuten Asia is strengthening Rakuten Group's core competencies to take the lead in an increasingly digitalized world.

Rakuten is a global leader in internet services that empower individuals, communities, and businesses. We are committed to innovation and entrepreneurship, offering a diverse ecosystem of services in e-commerce, fintech, digital content, and communications to over one billion members worldwide. At Rakuten, we believe in empowering our employees to make a difference and contribute to our mission of creating a better future.

Rakuten Marketing Cloud Platform Department’s mission is to lead Rakuten’s marketing related products strategy, execute product development and implementation. We empower Rakuten internal marketing teams by building engaging, respectful, and cost-efficient marketing platforms that put our customers at the centre. Our main advantage comes from our ability to leverage the Rakuten Ecosystem. We provide marketing solutions such as marketing campaign management, multichannel communication, and personalization.

With the expansion of our business, we are opening a Principal Product Manager position to accelerate our product growth with a specific focus on understanding unmet needs with our current portfolio, building the vision to create a strategic advantage and accelerate our growth.

Role & Responsibilities :

This is a hands-on role. The candidate should be comfortable with deep research and analysis on the product, and not afraid to get into the details.

Strategic Leadership & Vision:

• Define and champion the product vision, strategy, and roadmap for our marketing suite, with a strong focus on competitive differentiation and market leadership.
• Conduct in-depth competitive analysis to identify product gaps, opportunities, and strategic advantages.

Product Planning & Execution:

• Lead the product planning process, translating market insights and competitive intelligence into actionable product specifications, user stories, and detailed requirements.
• Prioritize and manage the product backlog, ensuring alignment with business objectives, customer needs, and competitive pressures.
• Drive the entire product lifecycle from ideation to launch, iteration, and eventual sunsetting, with a focus on continuous improvement and optimization.

Stakeholder Management & Collaboration:

• Effectively communicate the product vision, strategy, and roadmap to key stakeholders, including executives, engineering, design, marketing, sales, and customer support.
• Build strong relationships with cross-functional teams to ensure seamless collaboration and alignment throughout the product development process.
• Navigate complex organizational structures and effectively influence decision-making at all levels.
• Conduct thorough market research, competitive analysis, and customer interviews to identify unmet needs and emerging opportunities.
• Develop a deep understanding of our target audience and their evolving needs.
• Translate customer feedback and market insights into actionable product improvements and new feature development.

Financial Acumen & Business Impact:

• Develop a strong understanding of the product P&L and identify opportunities to drive revenue growth, improve profitability, and optimize costs.
• Strong passion for business growth, being customer and data
• driven, and “Get Things Done” mind set
• Track key product metrics and analyze performance data to identify areas for improvement and optimization.
• Make data-driven decisions and recommendations to maximize the business impact of the product.
• Serve as a subject matter expert and mentor to other product managers, providing guidance and support on product strategy, planning, and execution.
• Share best practices and contribute to the overall growth and development of the product management team.

Mandatory Qualifications :

• 10+ years of experience in product management, with a strong focus on marketing technology (MarTech).
• Bilingual in both English and Business-level proficiency in Japanese (JLPT N2 or higher preferred) required because you will need to liaise with both external and internal stakeholders.
• Deep understanding of the marketing technology landscape, including AI, marketing automation, CRM, analytics, personalization, and advertising technologies.
• Proven track record of success in a startup or mid-sized company environment.
• Experience working in an enterprise environment, with a strong understanding of enterprise sales cycles and customer needs.
• Experience with platforms such as Salesforce Marketing Cloud, Adobe Marketing Cloud, Braze, or similar enterprise-grade solutions.
• Ability to think strategically and develop a clear product vision and roadmap.
• Strong analytical and problem-solving skills, with the ability to identify key insights and opportunities.
• Ability to effectively communicate with both technical and non-technical audiences.
• Proven ability to build strong relationships with cross-functional teams.
• Ability to work effectively with engineering teams to deliver high-quality products on time and within budget.
• Strong understanding of financial metrics, including revenue, cost, and profit.
• Ability to analyze financial data and make data-driven decisions.
• Exceptional research and analytical skills to conduct in-depth product analysis.

Rakuten is an equal opportunities employer and welcomes applications regardless of sex, marital status, ethnic origin, sexual orientation, religious belief, or age.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Information Technology
• Industries Software Development

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Senior Product Manager, Marketing Automation page is loadedSenior Product Manager, Marketing Automation Apply locations Singapore time type Full time posted on Posted 16 Days Ago job requisition id 1027535

Job Description:

**About Rakuten:**

Rakuten is a global leader in internet services that empower individuals, communities, and businesses. We are committed to innovation and entrepreneurship, offering a diverse ecosystem of services in e-commerce, fintech, digital content, and communications to over one billion members worldwide. At Rakuten, we believe in empowering our employees to make a difference and contribute to our mission of creating a better future.

**Position Summary:**

The Senior Product Manager for Marketing Automation will be responsible for defining and executing the product strategy and roadmap for Rakuten Group various service marketing automation platform. This role will lead the development of innovative solutions that enable our clients to effectively engage with their customers, personalize marketing campaigns, and drive measurable results. The ideal candidate will have a strong understanding of the marketing automation landscape, a proven track record of successfully launching and managing products, and excellent leadership and communication skills.

**Key Responsibilities:**

* Define the product vision, strategy, and roadmap for Rakuten's marketing automation platform.

* Conduct market research, competitive analysis, and customer interviews to identify opportunities and unmet needs.

* Translate market requirements and customer feedback into detailed product specifications and user stories.

* Prioritize and manage the product backlog, ensuring alignment with business goals and customer priorities.

* Collaborate closely with engineering, design, marketing, and sales teams to deliver high-quality products on time and within budget.

* Monitor and analyze product performance, identifying areas for improvement and optimization.

* Develop and maintain product documentation, training materials, and marketing collateral.

* Stay up-to-date on the latest trends and technologies in marketing automation.

* Lead and mentor a team of product managers (if applicable - adjust as needed).

**Required Skills/Experience:**

* Bachelor's degree in Computer Science, Marketing, or a related field.

* 5+ years of experience in product management, with a focus on marketing automation or CRM platforms.

* Strong understanding of the marketing automation landscape, including email marketing, SMS marketing, personalization, and analytics.

* Experience with platforms such as Salesforce Marketing Cloud, Oracle Eloqua, Braze, or similar.

* Proven track record of successfully launching and managing products.

* Excellent communication, presentation, and interpersonal skills.

* Strong analytical and problem-solving skills.

* Ability to work effectively in a fast-paced, collaborative environment.

**Preferred Skills/Experience:**

* Master's degree in a related field.

* Experience with agile development methodologies.

* Experience in the digital advertising industry.

* Experience working with global teams.

* Familiarity with Rakuten's ecosystem and services.

* Experience with Karte, Cheetah Digital, Sendgrid/Twilio, Mailchimp, Mailgun, EmberPoint, or Amazon's marketing automation tools.

Rakuten Asia is the regional headquarters of Rakuten Group Inc, a global leader in internet services and innovation. Located in the heart of Singapore, Rakuten Asia drives the growth and development of Rakuten’s businesses across the APAC region.

Recognized and certified as a "Great Place to Work" since 2022, Rakuten Asia is committed to empowering individuals, communities and businesses through cutting-edge technology, data-driven solutions, and a culture of collaboration. From e-commerce, fintech, sports, and even entertainment, our work is diverse, exciting, and impactful.

We believe in empowering our people to grow, innovate, and make a difference. If you’re looking for a workplace where your talent is valued, where your contributions matter, and where you can play a part in shaping the future of technology and society, Rakuten Asia is the place for you.

Join us and take the next step in your career with Rakuten Asia!

About the employer brand:You will be joining a company that helps innovators uncomplicate data storage, forever. The company's data solutions empower SaaS companies, cloud service providers, as well as enterprise and public sector customers to deliver real-time, secure data for their mission-critical production, DevOps, and modern analytics environments in a multi-cloud setting. Considered one of the fastest-growing enterprise IT companies, this organization facilitates the rapid adoption of next-generation technologies such as artificial intelligence and machine learning to enhance the value of data for competitive advantage. With a Satmetrix-certified NPS customer satisfaction score in the top one percent of B2B companies, the company takes pride in having some of the happiest customers globally.Key responsibilities:Your responsibilities will include overseeing various tools, data, automations, and integrations to enhance the marketing operations. This involves identifying and implementing new marketing technologies and tools, leading and managing marketing automation and CRM systems like SFDC, Marketo, Tableau, Zendesk, Smartsheet, knack, and Figma. Additionally, you will be responsible for managing campaign name creation, lead updates, incoming leads synchronization, email marketing processes including template creation and sending out via Marketo. Designing, building, and maintaining reports and marketing activities, as well as executing and measuring marketing tools, tests, and experiments will be part of your role. Collaborating with internal teams to optimize operational processes and marketing funnels, along with working closely with the marketing operation and digital marketing teams to enhance processes and outcomes are essential aspects of this position. Possessing good internal and external communication skills is also crucial.Requirements and skills:To excel in this role, you should have at least 5 years of hands-on marketing experience. Knowledge and understanding of the B2B IT industry and the buying journey are key. Ideally, experience in Korea marketing and strong knowledge of effective strategies for the local market would be beneficial. Proficiency in Salesforce CRM, Marketo, Tableau, Smartsheet, and automation platforms is a plus. Working knowledge of HTML, knack, Figma, and email and design platforms would be advantageous. Demonstrated success in collaborative partnerships with stakeholders and cross-functional teams, strong project management, prioritization, organizational skills, accuracy in performance, and attention to detail are essential. Excellent verbal and written communication skills at the executive level and with peers and cross-functional teams are required. Being self-motivated with an optimistic, approachable, and proactive attitude is important for success in this role.About WinnerBrands:WinnerBrands is focused on creating a community of bright marketing minds dedicated to delivering impactful and purposeful work through collaboration, contribution, and co-learning with smart peers. Supported by Busybeebrands.com, a pioneering brand-building firm, WinnerBrands collaborates with progressive startups and brands in the marketing domain, offering multiple engagement models for talent partners, including freelance, part-time, or full-time opportunities. To learn more, visit our community page at

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• Digital Marketing Specialist ( ABM & Marketing Automation ) APJ | A Leading IT & Data Solutions MNC

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Senior Software Engineer(SFDC Marketing Cloud)

4 to 8 Yrs

All India

• Digital marketing
• +20

Co-Founder Welcome – Digital Marketing Specialist

We are seeking a Digital Marketing Specialist to join us as a Co-Founder . This individual should possess deep expertise in digital marketing and hands-on experience across various online channels and tools. If you’re passionate about driving growth and innovation, we welcome you to be part of our leadership team.

Responsibilities:

• Stay up to date with the latest digital marketing trends and tools
• Manage and analyze marketing insights and data
• Plan, execute, and supervise digital marketing campaigns
• Oversee customer relationship management (CRM) strategies
• Manage and optimize the company website for performance and user experience
• Optimize social media pages and content strategies
• Track website traffic, engagement, and key performance metrics
• Continuously improve website performance through SEO and content optimization
• Develop and suggest strategies to improve ROI (Return on Investment)
• Prepare and present marketing performance reports to management and stakeholders
• Lead and supervise the digital marketing team
• Propose creative and data-driven marketing ideas to clients

Skills & Qualifications:

• Excellent communication and interpersonal skills
• Strong leadership and team management capabilities
• Minimum 1–2 years of hands-on experience in digital marketing
• Analytical mindset with the ability to interpret data and make informed decisions
• Able to work effectively under pressure and meet deadlines
• Proficient in key marketing metrics and tools
• Solid knowledge of SEO and digital analytics

Discover Your Future in Beauty with Carragheen

At Carragheen, we’ve been redefining beauty and wellness since 1999 — from leading Southeast Asia in professional eyelash extensions with our LashMagic brand, to being the exclusive distributor of the globally renowned BrowXenna. We're more than a salon — we're a one-stop beauty hub with a thriving training academy and a passionate, innovative team.

Join us if you're ready to grow your career in a fast-paced, trendsetting environment where beauty meets purpose.


Digital Marketing & Content Executive (Beauty & Wellness Focus)

Location : Singapore

Employment Type : Full-Time

Are you a dynamic and creative individual with a passion for beauty and wellness, eager to leverage cutting-edge tools to craft compelling digital experiences? We are seeking a Digital Marketing & Content Executive to spearhead the digital presence for our two established beauty and wellness brands. This role demands a blend of strategic thinking, artistic flair, and technological savvy, as you will drive brand visibility, generate leads, and foster customer loyalty through innovative marketing initiatives.


Why Join Carragheen?

At Carragheen, we believe in empowering our team with the latest tools and fostering a culture of continuous learning and creativity. This role is unique because it places a significant emphasis on proficiency in Generative AI tools (e.g., ChatGPT, Gemini, Canva Magic Studio, CapCut AI, AI Studios, Yoast, etc). We are looking for someone who can harness these technologies to streamline content creation, enhance efficiency, and ensure our brands remain at the forefront of industry trends.

This role is ideal for a professional who:

● Possesses exceptional attention to detail , ensuring all content is accurate and brand-aligned.

● Demonstrates a strong aesthetic sense , with a natural ability to visually communicate the essence of beauty and wellness.

● Excels at time management and independent work , transforming creative ideas into impactful marketing outcomes.

Key Responsibilities

As our Digital Marketing & Content Executive, you will be instrumental in shaping our digital narrative:

● Strategic Marketing & Campaign Management : Plan and execute comprehensive digital marketing strategies across all platforms (Instagram, Facebook, Tiktok, Google), aligning with company KPIs to enhance brand exposure, drive lead generation, and boost revenue.

● AI-Powered Content Creation : Lead the ideation, creation, and publishing of engaging, on-brand social media content, leveraging Generative AI tools for faster prototyping and production.

● Visual Storytelling (Photography & Videography) : Conceptualise, capture, and edit high-quality photography and videography assets in-house for various digital and retail communications.

● Graphic Design & Collateral Development : Design a wide range of online and offline marketing collaterals, including brochures, digital advertisements, and training materials, ensuring consistency with brand guidelines.

● Website Management & SEO : Regularly update and maintain the company's website (Wordpress) to enhance brand awareness, improve positive exposure, and implement basic SEO strategies to improve organic search visibility.

● Performance Analysis & Reporting : Consolidate data and provide weekly analytical reports on the effectiveness of all marketing activities, offering insights for continuous improvement.

● KOL & Partnership Management : Connect with, manage, and nurture relationships with existing Key Opinion Leaders (KOLs) and explore new strategic partnerships to expand marketing opportunities.

● Cross-Functional Collaboration : Work closely with internal teams to gather customer insights, feedback, and product information to inform marketing strategies.

Who You Are

You are an ideal candidate if you:

● Are highly proficient and enthusiastic about utilising AI-powered tools (e.g., ChatGPT, Gemini, Canva Magic Studio, CapCut AI, AI Studios, etc) for efficient content creation and ideation.

● Possess a strong and refined aesthetic eye for beauty and design , with a portfolio that showcases your ability to translate brand identity into compelling visuals.

● Are highly organised, structured, and capable of managing multiple tasks and priorities effectively in a fast-paced environment.

● Have a proven track record in managing and growing social media platforms, understanding current trends and engagement strategies.

● Are resourceful, proactive, tech-savvy, and possess a strong sense of responsibility in delivering high-quality work.

● Have working knowledge in SEO/SEM strategies, keyword research using AI-powered tools (e.g. Keyword Planner, Yoast, etc) and their application to digital content.

● Demonstrate a clear understanding of balancing captivating brand visuals with measurable marketing objectives.

Requirements

● Education : Minimum Diploma or Degree in Marketing, Communications, Visual Design, or a related field.

● Experience : At least 2-3 years of demonstrable working experience in digital marketing, social media management, or visual design roles, preferably within the beauty or lifestyle industry.

● Portfolio : A solid and diverse portfolio showcasing your expertise in design, video production, and content creation.

● Technical Proficiency : Expert-level proficiency in Canva, Adobe Creative Suite (Premiere Pro, After Effects, Photoshop), and Elementor for website management.

● Soft Skills : Strong interpersonal skills, a positive attitude, and a collaborative team player.

You will be joining a fast-growing skincare and wellness brand that is dedicated to providing impactful solutions in the beauty and medical aesthetics industry. With a focus on innovation and enhancing customer experience, we are now looking to expand our digital presence and performance-driven marketing efforts.As a Fractional Chief Marketing Officer (CMO) or Digital Marketing Head with a minimum of 10 years of experience, particularly in skincare, wellness, or medical aesthetics, you will play a crucial strategic role in driving customer acquisition, enhancing brand visibility, and maximizing ROI across all digital platforms.Your responsibilities will include developing and executing the digital marketing strategy encompassing paid media, performance marketing, CRM, SEO, and organic growth. You will be overseeing acquisition and retention strategies with a primary emphasis on ROI, planning and scaling paid campaigns across various platforms such as Meta, Google, YouTube, and affiliates, and focusing on driving D2C revenue and customer lifetime value through performance-driven initiatives. Additionally, you will lead and guide a team (internal/external) across paid, organic, and content functions, collaborate with product and creative teams to ensure consistent brand messaging, utilize analytics to optimize customer funnels and campaign performance continuously, and manage digital marketing budgets effectively across different channels. Staying updated on the latest trends in the skincare, wellness, and medical aesthetics digital landscape will also be a key aspect of your role.The ideal candidate will have a minimum of 10 years of experience in digital marketing, with a track record of holding leadership positions. Previous experience in skincare, wellness, beauty, or medical aesthetics is mandatory. A strong background in performance marketing, customer acquisition, and CRM is essential, along with hands-on experience in managing paid channels such as Meta, Google, and YouTube. Proficiency in D2C funnels, customer segmentation, and retention strategies is necessary, coupled with strategic thinking abilities, excellent analytical skills, and a focus on ROI-driven decision-making. You should be capable of working independently in a fractional leadership role and possess experience in team leadership and stakeholder management.,

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