289 Customer Relationship Management jobs in Singapore

Careers that let you play !

We are the champs in crafting and slinging sporting goods, apparel, and equipment. Whether you're smashing goals or conquering the great outdoors, Decathlon's got your back – because winning is our favorite sport!

What is our culture like ?

• Where decisions spark High-fives :

Decathlon rocks a lively, sporty vibe where mistakes can turn into global victories. We tackle responsibilities with the same energy – turning challenges into triumphs!

Our game plan? Preserving the world together!

• Your career touchdowns :

At Decathlon, we're not just talking about career growth – it's a wild ride! Lace up those career sneakers for limitless possibilities, whether scoring locally or making international moves. Your journey with us? An epic adventure!

• Live for sports ? Now do it for a living :

At Decathlon, dive into sports madness with events, competitions, and a winning culture. Enjoy exclusive employee discounts for top-notch gear – where games and victories turn into epic celebrations!

As the CRM Leader for Decathlon Singapore, you will play a pivotal role in building long-lasting, meaningful relationships with our users by developing data-driven, customer-centric strategies. You will lead the design, execution, and optimization of loyalty programs, personalised campaigns, and customer lifecycle initiatives to drive engagement, retention, and lifetime value across all channels.

CRM & Loyalty Strategy

• Define and execute the CRM roadmap aligned with Decathlon's vision of customer satisfaction and loyalty.
• Collaborate with APAC and global teams to align CRM initiatives.
• Participate in the evolution of Decathlon’s loyalty program, ensuring it strengthens our relationship with users and drives measurable business impact. (Omni channel support and animation and customer benefits roll out).
  

Customer Data & Insights

• Leverage customer data to build segmentation strategies, personalised communications, and actionable insights.
• Champion a data-driven culture by ensuring continuous improvement in customer understanding, behaviours, and preferences.
• Drive initiatives to enrich customer data quality, database growth, and consent management compliance.
  

Campaign Management

• Plan, execute, and optimize omni-channel CRM campaigns (email, SMS, app push notifications, etc.) to improve engagement and conversion rates.
  Develop automated lifecycle journeys (onboarding, reactivation, win-back) to maximise customer lifetime value.
• A/B test, monitor, and analyse performance metrics to ensure continuous campaign improvement.
  

Cross-functional Collaboration

• Partner with Retail, E-Commerce, Digital, Marketing, and Product teams to deliver a consistent and frictionless customer experience.
• Work closely with tech and data teams to enhance CRM tools, data integration, and system capabilities.
• Collaborate with store teams to activate loyalty initiatives at the physical touchpoints.
  

Team Leadership

• Lead, coach, and develop a high-performing CRM team.
• Foster a test-and-learn, results-oriented culture focused on customer satisfaction and business impact.

Experience & Skills

• Minimum 4 years of experience in CRM, loyalty, or customer lifecycle management, ideally within retail, e-commerce, or consumer-focused industries.
• Proven track record of designing and implementing successful data-driven CRM programs.
• Strong analytical mindset with the ability to translate data into actionable insights.
• Hands-on experience with CRM platforms (Salesforce Marketing Cloud, Adobe, or similar), campaign management tools, and customer databases.
• Proficiency with Salesforce marketing cloud and Batch
• Analytical tools like Google Analytics, Amplitude
• Knowledge of customer segmentation, personalisation, and automated journeys.
• Familiarity with omnichannel retail environments and integration between digital and physical touchpoints.
• Project management skills with the ability to lead cross-functional initiatives.

Soft Skills & Values

• Passion for sports, active lifestyles, and Decathlon’s mission.
• Entrepreneurial, proactive, and customer-obsessed mindset.
• Strong communication skills with the ability to influence and engage stakeholders at all levels.
• Team player with leadership capabilities and a growth mindset.

A remuneration That Grows With You:

• Monthly bonuses, up to a whopping 10% of your base salary.
• Dive into the opportunity to become a Shareholder and share in the success of our global family.
• At the end of the year, reap the rewards of profit sharing based on the performances across the country.

Climb the Career Ladder:

• Elevate your skills with the power of our internal Decathlon Academy – upskill and re-skill your way to greatness.
• Chart your course with internal career progression opportunities in both retail and our incredible support team.

Flexibility That Fits Your Lifestyle:

• Enjoy a flexible spending allowance annually for Sports & Health related expenses, including dental, vision and wellness activities;

️ Be the Ultimate Decathlon Insider:

• Revel in a fantastic 20% staff discount on ALL Decathlon products – yes, including bikes, kayaks, tents, and everything else you need for your favorite sports!

️ Because We Care About You:

• We've got your well-being covered with comprehensive medical and insurance coverage.
• Flash that winning smile with dental benefits.
• Keep your health in check with a health screening allowance.
• For our female champions, enjoy maternity benefits designed just for you.
• And when life throws curveballs, lean on our counseling sessions for support.

️️ Sports, Community, and Bonding:

• Kick off those shoes and join in the sports fun after work or during store meetings.
• Immerse yourself in a vibrant community of like-minded, sporty individuals just like you!

At Decathlon, we're not just a workplace – we're a lifestyle, and we want you to experience the very best. Join us and let's conquer the world of sports together!

By applying, you undertake that any information you submit will be accurate and complete and you confirm that you have read, understood, and agree to our Privacy Policy ( ) and hereby consent to the collection, use and disclosure of your personal data in accordance with the Privacy Policy.

Join to apply for the Manager, Customer Relationship Management & Loyalty Marketing role at Under Armour

Join to apply for the Manager, Customer Relationship Management & Loyalty Marketing role at Under Armour

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Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.

Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.

Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.

If you are a current Under Armour teammate, apply to this position on the Internal Career Site Here.

Purpose of Role

As the Manager, CRM for South Asia Pacific, you will own the full lifecycle of CRM and Consumer Relations strategy and execution. This role is responsible for driving consumer engagement, retention, and increasing lifetime value across markets by leading the development, execution, and optimization of all CRM initiatives across multiple channels.

In addition, the role oversees the Customer Service team managing all consumer queries.

Your Impact

• Strategic Ownership of CRM
• Develop and lead the end-to-end CRM strategy across South APAC, aligned with business priorities and brand objectives in alignment with the Marketing Director and local Country Marketing Mangers.
• Define the CRM roadmap, including audience segmentation, lifecycle planning, personalization, loyalty integration, and omni-channel campaign strategies.
• Champion the role of CRM as a strategic growth driver across the organization, influencing regional and market teams
• CRM Program Execution & Optimization
• Oversee the design and execution of automated lifecycle programs, promotional campaigns, and loyalty activations across key CRM channels (email, SMS, push, app, etc.).
• Drive continuous improvement of CRM campaigns through test-and-learn frameworks, A/B testing, and performance optimization.
• Partner with regional brand, performance marketing, and DTC teams to deliver integrated consumer experiences across channels.
• Consumer Data & Insight Leadership
• Leverage transactional, behavioral, and demographic data to drive segmentation, audience targeting, and personalization.
• Translate data into actionable insights that inform campaign design, category strategy, and broader marketing decisions.
• Define and manage KPIs for CRM health, engagement, and business impact (e.g., retention, repurchase, LTV, reactivation).
• Loyalty & Lifecycle Management
• Lead the strategic development and enhancement of the UA Rewards loyalty program across key markets.
• Identify and activate high-value segments to drive engagement, frequency, and advocacy throughout the customer lifecycle.
• Ensure seamless integration of loyalty within CRM journeys and personalization strategies.
• Oversee the Customer Service Department to achieve service excellence.
• CRM Systems & Process Oversight
• Oversee CRM platforms and data infrastructure, ensuring scalability, data integrity, and effective integrations.
• Collaborate with IT, data, and global CRM teams to drive system enhancements and troubleshoot issues.
• Ensure compliance with regional data privacy and consent regulations.
• Leadership & Stakeholder Alignment
• Lead and mentor 2 CRM teammates with a goal to drive a high-performing team.
• Partner with cross-functional stakeholders (marketing, eCommerce, retail) to embed CRM across the consumer journey.
• Serve as the CRM subject matter expert within the organization, advocating for consumer-first, data-driven decision-making.
  

• Minimum 5-8 years of experience in sport, apparel, retail, or consumer goods business with an exceptional track record in CRM, marketing, and loyalty programme
• Bachelor’s Degree in Marketing, Business Admin, or a related field
• Proficient in Microsoft Office and Salesforce with the aptitude to learn new systems
• Strong communication and project management skills to work with multiple stakeholders
• Excellent organizational skills and attention to detail
• Motivated and inspiring leader to lead a high performing team
• Exceptional organizational and time management skills with the ability to juggle multiple tasks and handle competing priorities
• Make data-driven decision making and quantitative analytical skills
• A sincere and contagious passion for sports and building Under Armour
  
  

• No relocation provided
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Other
• Industries Advertising Services, Manufacturing, and Retail

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• Strategic Ownership of CRM
• Develop and lead the end-to-end CRM strategy across South APAC, aligned with business priorities and brand objectives in alignment with the Marketing Director and local Country Marketing Mangers.
• Define the CRM roadmap, including audience segmentation, lifecycle planning, personalization, loyalty integration, and omni-channel campaign strategies.
• Champion the role of CRM as a strategic growth driver across the organization, influencing regional and market teams
• CRM Program Execution & Optimization
• Oversee the design and execution of automated lifecycle programs, promotional campaigns, and loyalty activations across key CRM channels (email, SMS, push, app, etc.).
• Drive continuous improvement of CRM campaigns through test-and-learn frameworks, A/B testing, and performance optimization.
• Partner with regional brand, performance marketing, and DTC teams to deliver integrated consumer experiences across channels.
• Consumer Data & Insight Leadership
• Leverage transactional, behavioral, and demographic data to drive segmentation, audience targeting, and personalization.
• Translate data into actionable insights that inform campaign design, category strategy, and broader marketing decisions.
• Define and manage KPIs for CRM health, engagement, and business impact (e.g., retention, repurchase, LTV, reactivation).
• Loyalty & Lifecycle Management
• Lead the strategic development and enhancement of the UA Rewards loyalty program across key markets.
• Identify and activate high-value segments to drive engagement, frequency, and advocacy throughout the customer lifecycle.
• Ensure seamless integration of loyalty within CRM journeys and personalization strategies.
• Oversee the Customer Service Department to achieve service excellence.
• CRM Systems & Process Oversight
• Oversee CRM platforms and data infrastructure, ensuring scalability, data integrity, and effective integrations.
• Collaborate with IT, data, and global CRM teams to drive system enhancements and troubleshoot issues.
• Ensure compliance with regional data privacy and consent regulations.
• Leadership & Stakeholder Alignment
• Lead and mentor 2 CRM teammates with a goal to drive a high-performing team.
• Partner with cross-functional stakeholders (marketing, eCommerce, retail) to embed CRM across the consumer journey.
• Serve as the CRM subject matter expert within the organization, advocating for consumer-first, data-driven decision-making.
  

• Minimum 5-8 years of experience in sport, apparel, retail, or consumer goods business with an exceptional track record in CRM, marketing, and loyalty programme
• Bachelor’s Degree in Marketing, Business Admin, or a related field
• Proficient in Microsoft Office and Salesforce with the aptitude to learn new systems
• Strong communication and project management skills to work with multiple stakeholders
• Excellent organizational skills and attention to detail
• Motivated and inspiring leader to lead a high performing team
• Exceptional organizational and time management skills with the ability to juggle multiple tasks and handle competing priorities
• Make data-driven decision making and quantitative analytical skills
• A sincere and contagious passion for sports and building Under Armour
  
  

• No relocation provided
  
  

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At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.

Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.

Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.

As the Manager, CRM for South Asia Pacific, you will own the full lifecycle of CRM and Consumer Relations strategy and execution. This role is responsible for driving consumer engagement, retention, and increasing lifetime value across markets by leading the development, execution, and optimization of all CRM initiatives across multiple channels.

In addition, the role oversees the Customer Service team managing all consumer queries.

• Strategic Ownership of CRM
  • Develop and lead the end-to-end CRM strategy across South APAC, aligned with business priorities and brand objectives in alignment with the Marketing Director and local Country Marketing Mangers.
  • Define the CRM roadmap, including audience segmentation, lifecycle planning, personalization, loyalty integration, and omni-channel campaign strategies.
  • Champion the role of CRM as a strategic growth driver across the organization, influencing regional and market teams
• CRM Program Execution & Optimization
  • Oversee the design and execution of automated lifecycle programs, promotional campaigns, and loyalty activations across key CRM channels (email, SMS, push, app, etc.).
  • Drive continuous improvement of CRM campaigns through test-and-learn frameworks, A/B testing, and performance optimization.
  • Partner with regional brand, performance marketing, and DTC teams to deliver integrated consumer experiences across channels.
• Leverage transactional, behavioral, and demographic data to drive segmentation, audience targeting, and personalization.
• Translate data into actionable insights that inform campaign design, category strategy, and broader marketing decisions.
• Define and manage KPIs for CRM health, engagement, and business impact (e.g., retention, repurchase, LTV, reactivation).
• Loyalty & Lifecycle Management
  • Lead the strategic development and enhancement of the UA Rewards loyalty program across key markets.
  • Identify and activate high-value segments to drive engagement, frequency, and advocacy throughout the customer lifecycle.
  • Ensure seamless integration of loyalty within CRM journeys and personalization strategies.
  • Oversee the Customer Service Department to achieve service excellence.
• CRM Systems & Process Oversight
  • Oversee CRM platforms and data infrastructure, ensuring scalability, data integrity, and effective integrations.
  • Collaborate with IT, data, and global CRM teams to drive system enhancements and troubleshoot issues.
  • Ensure compliance with regional data privacy and consent regulations.
• Leadership & Stakeholder Alignment
  • Lead and mentor 2 CRM teammates with a goal to drive a high-performing team.
  • Partner with cross-functional stakeholders (marketing, eCommerce, retail) to embed CRM across the consumer journey.
  • Serve as the CRM subject matter expert within the organization, advocating for consumer-first, data-driven decision-making.

• Minimum 5-8 years of experience in sport, apparel, retail, or consumer goods business with an exceptional track record in CRM, marketing, and loyalty programme
• Bachelor’s Degree in Marketing, Business Admin, or a related field
• Proficient in Microsoft Office and Salesforce with the aptitude to learn new systems
• Strong communication and project management skills to work with multiple stakeholders
• Excellent organizational skills and attention to detail
• Motivated and inspiring leader to lead a high performing team
• Exceptional organizational and time management skills with the ability to juggle multiple tasks and handle competing priorities
• Make data-driven decision making and quantitative analytical skills
• A sincere and contagious passion for sports and building Under Armour

• No relocation provided

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour seeks to recruit, develop and retain the most talented people representing a wide variety of backgrounds and perspectives. If a reasonable accommodation is needed to participate in the job application or interview process, please contact our Human Resources team via

• Design and implement automated marketing workflows leveraging CRM tools to drive efficiency and personalization at scale.
• Develop targeted nurture journeys, including triggered email sequences and behavior-based communications.
• Optimize segmentation strategies, A/B testing protocols, and lead scoring models to improve campaign performance.
• Monitor campaign performance metrics and continuously iterate based on data-driven insights and learnings.
  
  

• Collaborate with cross-functional teams to map out the end-to-end omni-channel user journey, identifying moments of influence for joint planning for maximum business impact.
• Use journey analytics to enhance campaign effectiveness and personalize interactions.
• Ensure seamless transitions across channels (web, mobile, social, email) for a cohesive experience.
• Use analytics to identify and recommend path-to-purchase journeys with continued refinement of content timing and frequency across the full customer lifecycle.
  
  

• Support the manager in digital production of creatives and content management across multiple digital platforms for CRM initiatives, where required, in partnership with the brand teams, and operations for Under Armour eCommerce sites across South APAC.
  
  

• Support localization efforts for product launches, local languages, and CRM calendar.
• Drive member and consumer engagement through email marketing, mobile app interactions, and local platforms (e.g., WhatsApp).
• Utilize performance marketing insights and campaign data analysis to optimize engagement and campaign effectiveness.
  
  

• Own CRM campaign dashboards and work with analytics teams to deliver clear, actionable reporting.
• Translate complex data into clear insights to guide future creative and campaign briefs.
• Proactively identify CRM growth opportunities from data patterns (e.g., underperforming lifecycle stages, lapsed high-LTV segments).
  
  

• Bachelor’s degree in marketing, business, or related field.
• 1-2 years relevant experience in Marketing, CRM, eCommerce or Digital Operations environment
• Proven experience in campaign management, loyalty marketing, and digital operations.
• Familiarity with performance metrics and data-driven decision-making.
• Excellent communication skills and ability to collaborate across teams.
• Passion for enhancing customer experiences. Comfortable thinking and operating with a customer-centric approach.
• Understand industry best practices for DTC communication, segmentation, and testing.
• Translate data into actionable insights.
• Strong analytical skills for data reviews.
• Working knowledge of email marketing and marketing automation tools (Salesforce Marketing Cloud experience is a plus).
• Familiarity with CRM mar-tech and analytics tools (Marketing Campaign Automation, Adobe Analytics, Google Analytics)
• Detail-oriented with a flair for marketing communications.
• Passion for sports and building the Under Armour brand.
  
  

• No relocation provided
  
  

We are growing! We are currently looking to hire a Customer Success Associate for our office in Singapore where you will be based.

Who we are:

Founded in 2006, our story started with two entrepreneurs. Today, we’re proud to be a global business. From Shanghai to Paris, we have 12 offices and operate across four continents in 70 countries. We are home to over 250 professionals from around the world, working together to serve more than 230 luxury clients.

At CXG, we love to evolve, elevate, and transform experiences while bringing brand promises to life. We offer strategic solutions that impact performance and elevate the customer experience of some of the world’s most iconic premium and luxury brands.

What you will be doing:

You will join a dynamic and fast-paced environment and work closely with our team based in Singapore. In this position, you are responsible for coordination and management of several projects in development and recently deployed. Your daily tasks will involve administration, coordination, and a lot of problem-solving while providing day-to-day support to the Customer Success Manager to ensure smooth-running projects from start to finish.

Your duties will also involve:

• Providing day-to-day support to Customer Success Manager (CSM) to ensure smooth-running projects from start to finish.
• Assisting CSM with proposal creation, quotations, contracts, invoices.
• Supporting our clients with information / data they need during the project.
• Handling and keeping the CSM platform up to date.
• Participating in client kickoff calls, presentations, and meetings.
• Working closely with our Operations team to ensure a smooth fieldwork.
• Coordinating with various internal teams.

What you will bring along:

This role requires an interest in the retail/luxury industry and customer experience. It also requires strong organization and good project management skills. You should also have the below:

• Degree in Administration, Business, Management, or related field
• At least 1-2 years of proven Project Management experience and/or Client Servicing, Retail and B2B
• Experience in a startup environment preferred

• Keen interest in Customer Experience

• Proficient in Microsoft office tools (Word, Excel, Powerpoint, Outlook, Teams)

• Fluent in English

• Excellent communication skills as you will have direct contact with the clients

• Excellent organizing skills to coordinate project activities and ability to multitask

• Being detail-oriented and organized in managing workflow and requests

• Being resourceful, proactive, having an open mind and flexibility towards problem-solving

• Ability to work with details and time-sensitive issues

• Ability to work in a global environment

• Ability to work as part of a team

• Time management

• Result oriented

• Client-service oriented

If you have what we are looking for, please make sure to attach your updated Resume with your contact details. Should your profile fit the requirements for the role, we will get in touch with you to get a deeper understanding of your profile, to discuss the role in more detail and potential next steps. To know more about us, please visit our website: m

The Customer Success Specialist position in the Research & Development department requires at least 1 year of experience and is based in Pune (Bavdhan). To be eligible, fluency in English is a must, while knowledge of regional languages is a plus. Excellent communication skills, both verbal and non-verbal, are essential, along with any engineering background, preferably in B.E or electrical engineering. Candidates should have experience in troubleshooting and installation, with freshers also welcomed. Strong problem-solving, management, and leadership skills are required, as well as knowledge or experience in Home Automation & IoT being an added advantage. Basic proficiency in MS Office, particularly Excel & PowerPoint, is necessary. Immediate joiners are preferred.As a Customer Success Specialist, you will be expected to effectively communicate with internal and external senior-level management to understand customer needs. You will be responsible for troubleshooting service calls nationwide over call/video calls and overseeing the installation of Zemote smart products for customers. Diagnosing and resolving technical issues, such as

Adventus is an Information and Communications Technology (ICT) Solutions and Services Provider with a wide footprint across the globe.

We help organizations bring about positive transformation to their businesses by leveraging intelligent applications of innovative solutions and pertinent services to remain winners in today's ultra competitive marketplace.

With our strong network of technology partners, excellent domain expertise and differentiated value proposition, we are able to go above and beyond for our customers, far exceeding expectations.

• Lead and drive the service delivery for assigned accounts
• Accountable for the success of projects implementation for assigned contracts
• Manage and communicate with key holders on daily operational support
• Monitor and ensure SLAs are met, issues escalated and prioritized
• Act as the point of contact for service delivery
• Responsible for service delivery of