153 Brand Strategy jobs in Singapore

Posting Description:

Are you passionate about shaping brand strategy across two powerful organizations?

Do you thrive on creating synergy while preserving unique brand identities?

Join us in this exciting hybrid role with the flexibility to work from our Singapore office

Aon is in the business of better decisions

At Aon, we shape decisions for the better to protect and enrich the lives of people around the world.

As an organization, we are united through trust as one inclusive team and we are passionate about helping our colleagues and clients succeed.

What the day will look like

As the Brand Integration and Enablement Leader, you will act as a strategic bridge between Aon and NFP, ensuring both brands maintain their distinct identities while identifying opportunities for alignment and synergy. Your responsibilities will include:

Brand Integration and Enablement

• Act as a strategic bridge between Aon and NFP brand teams, ensuring both brands maintain their distinct identities while identifying opportunities for alignment and synergy.
• Support brand leadership at NFP and Aon by providing tools, insights, and frameworks that enhance brand storytelling and execution across both organizations.
• Proactively facilitate knowledge sharing, brand alignment, and cross-brand collaboration.

Brand Governance and Standards

• Support the development and application of brand guidelines that consider the options to drive connection and sharing between brands where appropriate.
• Build documentation, processes and approval workflows per marketing category for independent, joint and hybrid branding models.
• Provide guidance and approvals for brand-related initiatives that span both organizations, ensuring consistency and clarity in joint efforts.

Brand Planning and Best Practice Sharing

• Develop and maintain a shared brand calendar that aligns with key initiatives, campaigns, and sponsorships across Aon and NFP.
• Align thought leadership and industry offerings across Aon and NFP where relevant.
• Connect insights and surveys offerings acting as a resource to find crossover and alignment opportunities.
• Lead the documentation and sharing of brand best practices, case studies, and toolkits to empower teams across both organizations.
• Facilitate regular knowledge-sharing sessions and act as a central resource for brand-related inquiries and collaboration.

Stakeholder Engagement

• Partner with senior marketing and communications leaders across NFP and Aon to align brand strategy with broader organizational goals.
• Partner with NFP's dedicated operations lead from Aon for alignment.

Innovation and Trends

• Stay ahead of industry trends, emerging platforms, and cultural shifts to keep both brands relevant and forward-thinking.
• Identify new opportunities for brand growth, differentiation, and shared innovation.

Analytics and Measurement

• Proactively facilitate knowledge sharing and partner with data scientists and analytics teams at Aon and NFP to build robust scorecards tailored to NFP.
• Support brand leadership at NFP to translate data into actionable insights that inform go-forward plans.
• Champion a culture of measurement and continuous improvement across brand teams.

How this opportunity is different

This is a unique opportunity to influence two leading brands in the professional services and insurance space. You'll work closely with senior leaders across Aon and NFP, driving collaboration and innovation while shaping the future of brand strategy. Your role will be central to ensuring both brands remain relevant, distinctive, and aligned where it matters most.

Skills and experience that will lead to success

• Proven experience in brand strategy and marketing within a global or matrixed organization.
• Strong understanding of brand architecture, positioning, and storytelling.
• Ability to lead cross-functional initiatives and influence without authority.
• Excellent communication, presentation, and stakeholder management skills.
• Strong analytical skills with the ability to translate insights into actionable strategies.

Preferred:

• MBA or Master's in Marketing, Communications, or related field.
• Experience in financial services, insurance, or professional services.
• Familiarity with global brand management and regional market dynamics.

How we support our colleagues

In addition to our comprehensive benefits package, we encourage an inclusive workforce. Plus, our agile environment allows you to manage your wellbeing and work/life balance, ensuring you can be your best self at Aon. Furthermore, all colleagues enjoy two "Global Wellbeing Days" each year, encouraging you to take time to focus on yourself. We offer a variety of working style solutions for our colleagues as well.

Our continuous learning culture inspires and equips you to learn, share and grow, helping you achieve your fullest potential. As a result, at Aon, you are more connected, more relevant, and more valued.

Aon values an innovative and inclusive workplace where all colleagues feel empowered to be their authentic selves. Aon is proud to be an equal opportunity workplace.

Aon provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran, marital, domestic partner status, or other legally protected status.

We are committed to providing equal employment opportunities and fostering an inclusive workplace. If you require accommodations during the application or interview process, please let us know. You can request accommodations by emailing us at or your recruiter. We will work with you to meet your needs and ensure a fair and equitable experience.

Account Executive, Creator Marketing – Brand Strategy Analyst (Freelancer)
Join to apply for the
Account Executive, Creator Marketing – Brand Strategy Analyst (Freelancer)
role at
United Entertainment Group .
We are seeking a highly motivated and detail‐oriented freelancer to join our team as an Account Executive, Creator Marketing – Brand Strategy Analyst. This role offers the opportunity to work at the intersection of culture, social trends, and brand strategy, providing insights that directly inform marketing campaigns and creator collaborations.
Roles & Responsibilities
Our ideal candidate is passionate about creator and social trends, with a deep understanding of what’s happening in culture and online. They are an analyst at heart – curious, investigative, and detail-oriented – with a proven track record in writing, research, and analysis. The candidate must excel in creating comprehensive written assessments and presentations, supported by credible sources. Strong writing abilities, the capacity to conduct detailed research based on set criteria, and the ability to work independently are essential. Additionally, this person should be adept at managing multiple tasks simultaneously and meeting deadlines.
Evaluate creator and talent partners, including social media content creators, speakers, thought leaders, advocates, small business owners, athletes, and more, to determine their suitability for clients based on established criteria.
Develop and tailor presentations to showcase assessments, incorporating supporting sources and data to back up your evaluations.
Utilize online resources to develop, conduct, and gather insights on potential partners.
Write detailed assessments of creators based on predefined criteria.
Provide both qualitative and quantitative evaluations of creator suitability.
Meet strict deadlines and manage multiple assessments simultaneously.
Implement feedback to refine assessments and writing.
Produce comprehensive assessments grounded in research.
Stay informed about social and cultural trends relevant to the content creator landscape.
Bring industry best practices forward as an architect of an evolving area as well as a gatherer from our other markets across our network.
Use project management tools to maintain ownership of and track assignments.
Basic Qualifications
2–3 years of experience in Creator Marketing or a related field.
Exceptional writing and analytical skills with a proven ability to conduct rigorous research and summarize findings effectively.
Understanding and knowledge of popular social platforms, including Instagram, Reddit, Facebook, Threads, Twitter/X, and more.
Deep understanding of digital culture and trends, with a keen interest in the creator space online.
Comfortable navigating ambiguity and thriving in situations that require balancing clear-cut and nuanced aspects.
Strong proficiency in Thai and English, with excellent written and verbal communication skills.
Preferred Qualifications
Passionate about writing, research and analysis.
Knowledge of Creator / Influencer tools or platforms.
Knowledge in crisis communication, brand reputation and brand safety strategies.
Communicative and proactive self‐starter who takes initiative in their work.
Digitally savvy with experience in social media, community management and/or marketing.
Creative problem‐solving abilities.
Capable of working autonomously, managing timelines effectively, and demonstrating a strong sense of ownership over work.
Willingness to learn this emerging space and openness to taking on new challenges that will be new for the team and agency.
Seniority level
Entry level
Employment type
Temporary
Job function
Public Relations and Information Technology
Industries
Public Relations and Communications Services; IT Services and IT Consulting
#J-18808-Ljbffr

Overview
We are seeking a highly motivated and detail-oriented freelancer to join our team as an Account Executive, Creator Marketing – Brand Strategy Analyst. This role offers the opportunity to work at the intersection of culture, social trends, and brand strategy, providing insights that directly inform marketing campaigns and creator collaborations.
Responsibilities
Evaluate creator and talent partners, including social media content creators, speakers, thought leaders, advocated, small business owners, athletes and more, to determine their suitability for clients based on established criteria.
Develop and tailor presentations to showcase assessments, incorporating supporting sources and data to back up your evaluations.
Utilize online resources to develop, conduct and gather insights on potential partners.
Write detailed assessments of creators based on predefined criteria.
Provide both qualitative and quantitative evaluations of creator suitability.
Meet strict deadlines and manage multiple assessments simultaneously.
Implement feedback to refine assessments and writing.
Produce comprehensive assessments grounded in research.
Stayed informed about social and cultural trends relevant to content creator landscapes.
Bring industry best practices forward as an architect of an evolving area as well as a gatherer from our other markets across out network.
Use project management tools to maintain ownership of and track assignments.
Basic Qualifications
2-3 years of experience in Creator Marketing or a related field.
Exceptional writing and analytical skills with a proven ability to conduct rigorous research and summarize findings effectively.
Understanding and knowledge of popular social platforms, including Instagram, Reddit, Facebook, Threads, Twitter/X, and more.
Deep understanding of digital culture and trends, with a keen interest in the creator space online.
Comfortable navigating ambiguity and thriving in situations that require balancing clear-cut and nuanced aspects.
Strong proficiency in Thai and English, with excellent written and verbal communication skills
Preferred Qualifications
Passionate about writing, research and analysis
Knowledge of Creator / Influencer tools or platforms
Knowledge in crisis communication, brand reputation and brand safety strategies
Communicative and proactive self-starter who takes initiative in their work.
Digitally-savvy with experience in social media, community management and/or marketing.
Creative problem-solving abilities
Capable of working autonomously, managing timelines effectively, and demonstrating a strong sense of ownership over work.
Willingness to learn this emerging space and openness to taking on new challenges that will be new for the team and agency.
#J-18808-Ljbffr

Your Career, Your Move.

Are you outgoing, driven, and ready to take your career to the next level? At Royal Org, we work with big-name clients to grow their brands — and we're looking for energetic individuals to join our expanding team.

What You'll Do

Engage with people face-to-face & drive customer growth

Create impactful sales presentations & campaigns

Be part of exciting events & brand activations

What You'll Gain

Regional & international travel opportunities

Mentorship from top performers

A vibrant, supportive team culture

Recognition & rewards for your results

We're Looking For

Positive learners with a growth mindset

Self-motivated team players

Strong communicators & aspiring leaders

If you're ready to learn fast, grow big, and stand out , we want to hear from you

We are seeking a highly skilled Brand Development Specialist to drive our brand presence, foster strategic relationships with media and influencers, and spearhead innovative marketing campaigns.

• Develop and execute comprehensive marketing strategies to elevate brand awareness and community engagement
• Collaborate with cross-functional teams to design and implement targeted public relations initiatives

• Proven experience in brand development, marketing, and public relations
• Excellent communication and interpersonal skills

This role offers a unique opportunity to grow professionally, work with a dynamic team, and contribute to the success of our organization.

The ideal candidate will be a creative problem-solver, a strategic thinker, and an effective communicator.

Job Summary:

We are seeking a highly skilled Brand Development Specialist to play a key role in growing our customer base and enhancing brand visibility across online platforms.

Your responsibilities will include developing and executing marketing strategies to generate qualified leads, managing and growing our social media presence, creating engaging content, responding to inquiries, scheduling appointments, monitoring and analyzing marketing performance, and collaborating with the team to plan promotions and campaigns.

Key Responsibilities:

• Develop and execute marketing strategies to drive business growth
• Manage and grow our social media presence through creative content creation and engagement
• Create and implement effective content calendars to maintain a strong online presence
• Analyze marketing performance using data and metrics to inform future strategies
• Collaborate with the team to plan and execute promotional campaigns

Requirements:

• Minimum 2 years of experience in marketing, preferably in the beauty, wellness, or lifestyle industry
• Strong knowledge of social media marketing and content creation
• Excellent communication, organizational, and customer service skills
• Creative mindset with the ability to work independently
• Familiar with online marketing tools and analytics

We are seeking a skilled Marketing Executive to join our team. The ideal candidate will have experience in developing and executing comprehensive marketing plans, creating engaging content, and maintaining the company's online presence.

Key Responsibilities:

• Develop and execute marketing strategies to promote products effectively.
• Create and manage high-quality marketing content including social media posts and advertisements.
• Oversee website updates and digital platforms ensuring seamless user experiences.
• Design and implement email marketing campaigns that drive results.
• Plan promotional events and product showcases strategically.

Requirements:

• Bachelor's degree in Marketing or Communications required.
• Proven experience in marketing preferably in food industry or hospitality sector.
• Excellent communication skills with ability to work collaboratively.
• Creativity and innovative thinking essential for success.

Additional Requirements:

• Familiarity with Adobe Creative Suite applications.
• Ability to generate leads and analyze marketing performance metrics.
• Graphic design skills using Illustrator Photoshop and InDesign software.

The successful candidate will have the opportunity to work on diverse projects collaborate with internal teams and contribute to the growth of our business.

Job Type: Full-time

The Brand Development Specialist will create and execute marketing strategies to boost brand awareness and drive business growth.

• Develop and implement multi-channel marketing campaigns to meet business objectives.
• Monitor campaign performance, analyzing data to inform future strategies.

• Manage social media, email marketing, SEO/SEM, and online advertising efforts.
• Oversee the company's website and social media platforms ensuring engaging content aligns with brand identity.

• Use Excel to track and analyze key performance indicators (KPIs) including sales trends and campaign effectiveness.
• Prepare regular marketing reports highlighting insights and trends to inform future strategies.

• Assist in creating marketing materials (brochures, digital ads etc.) ensuring adherence to brand guidelines.

• Degree in Marketing, Business or related field.
• 2-4 years of relevant experience in marketing with exposure to digital marketing.

This role focuses on driving organisational branding initiatives for selected brands.

• Create a comprehensive brand development and lead generation strategy to increase awareness and convert qualified leads.
• Utilize a blend of online and offline channels such as digital marketing, email campaigns, social media engagement, events, content creation, affiliate partnerships and local outreach efforts to achieve business outcomes in an efficient manner.
• Design engaging content across various platforms including Facebook, Instagram, YouTube and other channels to enhance brand recognition, customer loyalty and interaction.

Key Responsibilities:

• Develop strategic plans to improve brand visibility and reach target audiences.
• Analyse market trends and adjust brand strategies accordingly.
• Collaborate with cross-functional teams to ensure alignment and consistency across all marketing efforts.

Requirements:

• Possess excellent communication and project management skills.
• Demonstrate expertise in digital marketing and content creation.
• Ability to work under pressure and meet deadlines.

Benefits:

• Ongoing professional development opportunities.
• Collaborative and dynamic work environment.
• Competitive salary and benefits package.