160 Brand Strategy jobs in Singapore

Creative Director (Brand Specialist) Media & Entertainment Location: Bangalore (Work From Home) Work Mode: Remote | 5 Days a WeekAbout the Client Company:They are a global digital media platform creating high-impact content across sports, entertainment, and gaming. Backed by a leading technology group, our platforms collectively serve millions of passionate fans across the globe. With a strong presence in the U.S. and Indian markets, they focus on content innovation, brand collaborations, and strategic partnerships to drive growth.The Opportunity:We are looking for a strategic and creative Creative Director (Brand Specialist) to lead our Brand Solutions & Client Services vertical. This is not a sales or marketing profile, but a leadership role focused on developing compelling brand narratives, managing IPs, and fostering partnerships with top brands and agencies.Key Responsibilities: Brand Solutions & Client Services Collaborate across sales, content, video, tech, and marketing teams to build powerful brand experiences. Develop customized, data-driven proposals tailored to client goals. Ensure seamless execution and delivery, exceeding expectations. IP Management & Industry Collaboration Lead the execution and monetization of large-scale Intellectual Properties (IPs). Drive strategic partnerships with agencies, federations, and sponsors. Build long-term collaborations using strong industry networks. Revenue Strategy & Market Growth Identify new revenue opportunities, including branded content, media alliances, and experiential marketing. Stay updated on market trends, sports events, and brand tie-ups. Research competition and maintain a repository of innovative activations for future pitches. Execution & Delivery Develop execution plans post-deal closure with internal teams. Maintain profitability and quality across campaigns. Gather client feedback and use insights to refine future campaigns.Requirements: 7+ years in brand solutions, client servicing, or strategic roles within media, entertainment, digital content, or sports industries Must come from the Media & Entertainment Industry or top-tier Marketing Agencies Proven success in managing IP-driven projects and securing large brand partnerships Strong network with brands, agencies, and decision-makers Exceptional skills in leadership, communication, proposal creation, and client relationship building Experience in OTT, digital content, or sponsorship sales is an added advantageNote:This position is strictly not for candidates from sales or general marketing backgrounds. Relevant industry experience is mandatory.,

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Client Relationship Management, Account Management, Social Media Marketing, Content Marketing, Campaign Management, Media Marketing, Search Marketing, Team Leadership, Problem Solving, Media Planning, Project Management, Customer Journeys, Microsoft Office, Google Analytics, AdWords, Analytics,Digital Marketplace, Website Design, App Design, Digital Marketing Solutions, ROIdriven Strategies, Paid Digital Channels, Performance Marketing, Technology Understanding, Brand Narratives, Display Media

partnerships, alliances, marketing, business, advertising, strategic thinking,IP creation, GTM strategies, creative support, communications, media

account management, Creative Agency, marketing, creativity, networking, client satisfaction, client relations, negotiation,Digital Media Publishing, Media Agency, commercial acumen, selling brand solutions, digitalled strategies, clientbrand requirements, businessdriven creative solutions, closing deals, partnership opportunities

Cross Selling, Upselling, Team Management, Communication Skills, Leadership Skills, Online Advertising, Consultative Selling, Conflict Resolution, Time Management, Negotiation Skills,Technical Solutions, Client Service Excellence, Product Roadmap, Influencing Skills, Attention to Detail

Client Relationship Management, Account Management, Social Media Marketing, Content Marketing, Campaign Management, Media Marketing, Search Marketing, Team Leadership, Problem Solving, Media Planning, Project Management, Customer Journeys, Microsoft Office, Google Analytics, AdWords, Analytics,Digital Marketplace, Website Design, App Design, Digital Marketing Solutions, ROIdriven Strategies, Paid Digital Channels, Performance Marketing, Technology Understanding, Brand Narratives, Display Media

partnerships, alliances, marketing, business, advertising, strategic thinking,IP creation, GTM strategies, creative support, communications, media

account management, Creative Agency, marketing, creativity, networking, client satisfaction, client relations, negotiation,Digital Media Publishing, Media Agency, commercial acumen, selling brand solutions, digitalled strategies, clientbrand requirements, businessdriven creative solutions, closing deals, partnership opportunities

Cross Selling, Upselling, Team Management, Communication Skills, Leadership Skills, Online Advertising, Consultative Selling, Conflict Resolution, Time Management, Negotiation Skills,Technical Solutions, Client Service Excellence, Product Roadmap, Influencing Skills, Attention to Detail

Company Description

About Jobstreetby SEEK

SEEK operates market-leading online employment marketplaces, including Jobstreet and Jobsdb in Asia. SEEK has been helping people live more fulfilling and productive working lives and helping organisations succeed for over 25 years.

Founded and headquartered in Melbourne, Australia, SEEK has grown into a multinational technology company with over 3,300 employees and is listed on the Australian Securities Exchange.

SEEK’s presence spans Australia, New Zealand, Hong Kong, Indonesia, Malaysia, the Philippines, Singapore and Thailand. Additionally, SEEK has minority investments in employment marketplaces in China, South Korea and Bangladesh.

SEEK develops and applies innovative data and technology tools to facilitate high-quality matching and improve reliability of marketplace information.

In 2021, 2022, 2023 and 2024, SEEK was recognised as one of Australia’s Top Ten Places to Work in Technology in the AFR BOSS Best Places to Work awards. SEEK was also named a 5-Star Employer of Choice by HRD Asia in 2024 and won four accolades at TalentCorp’s Life at Work Awards 2023 in Malaysia.

About the Role

Reporting to the APAC Senior Brand Manager, you'll be a brand specialist within the APAC Marketing Strategy team. Your primary focus will be developing brand strategy and leading key projects that strengthen customer engagement across the APAC region. You'll oversee both regional strategy and local execution in Malaysia, Singapore, and Hong Kong.

Key Responsibilities

Brand Strategy & Implementation:

• Partner with the APAC Senior Brand Manager to drive brand strategy across all Group brands (SEEK, Jobstreet, Jobsdb, Jora and ESV partners)
• Embed SEEK's brand positioning across all customer touchpoints
• Lead and implement brand projects that deliver on our vision
• Collaborate with Creative Studio to ensure consistent brand communications

Campaign & Market Management:

• Work with Integrated Campaigns and Country Marketing Teams (MY, SG & HK) on campaign briefs
• Manage APAC brand sponsorships and partnerships to enhance visibility and trust
• Adapt brand assets for local audiences based on insights from country teams
• Maintain brand architecture consistency across all platforms

Performance & Relationships:

• Monitor metrics and brand health indicators to drive performance KPIs
• Manage brand budget with accurate forecasting and reconciliations
• Build and maintain relationships with agencies, partners, and suppliers
• Collaborate across departments including Marketing, Product, Sales, and HR

About the Team

The APAC Marketing Strategy team shapes marketing and brand strategy, manages research studies, integrates customer insights, and drives marketing operational alignment across APAC.

Experience & Expertise:

• 5+ years marketing experience with strong focus on brand strategy and management
• Expert understanding of media channels and marketing segments
• Strategic thinking with data-driven problem-solving abilities

Skills:

• Exceptional project management and prioritization skills
• Demonstrated commercial acumen and budget management experience
• Collaborative leadership with outstanding stakeholder management
• Creative mindset balanced with business focus
• Strong organizational and decision-making abilities

Perks and Benefits

• Attractive remuneration package
• Hybrid Working
• Flexible leave offerings
• Smart casual dress code every day

At SEEK, we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart.

We know teams with diverse ideas, experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such, we welcome applications from people with diverse backgrounds and life experiences, especially as they relate to gender, sexual identity, culture, faith, disability and life stages. If you have the skills, curiosity and an adaptable mindset but don't meet every responsibility or qualification listed in this advertisement, please still get in touch with us.

Should you require any specific supportor adjustments throughout the recruitment process and beyond, please advise us and we will be happy to assist.

SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.

Leadership Role for Brand Integration and Stakeholder Engagement

As a critical member of our leadership team, you will play a key role in integrating our brand narrative across all channels and formats to drive visibility, product adoption, and institutional influence.

This position is responsible for developing and delivering high-impact marketing and partnership strategies that align with our organisational objectives. You will oversee both the Marketing and Partnership Development teams, leading the cross-functional execution of integrated campaigns, strategic collaborations, and ecosystem engagement.

The ideal candidate will have a strong command of brand positioning, narrative development, and campaign messaging across channels and formats. They will be able to interpret data and market insights to inform strategy, optimise outcomes, and report impact.

Key Responsibilities:

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• Strategic Leadership & Cross-Functional Integration
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• Shape and execute a cohesive strategy that aligns marketing and partnership development efforts with our broader organisational objectives.
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• Ensure consistent positioning and messaging across campaigns, events, channels, and stakeholder engagements.
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• Collaborate closely with internal units to ensure marketing and partnerships are embedded in all major initiatives.
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• Team Leadership & Talent Development
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• Lead, coach, and develop experienced team members overseeing Marketing and Partnership Development, while also providing direct mentorship to junior team members under your leadership.
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• Set clear KPIs, performance standards, and development goals to enable a high-performing, collaborative, and values-driven culture.
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• Build future-ready capabilities across the teams, including digital fluency, CRM adoption, stakeholder influence, and campaign innovation.
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• Brand Positioning
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• Oversee our strategic brand narrative, ensuring consistency across all platforms and alignment with national workforce priorities.
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• Strengthen our reputation as a thought leader through content strategies, campaigns, and public platforms, including research dissemination.
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• Safeguard brand governance and communications standards across all external-facing materials.
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• Campaign Effectiveness, Lead Generation & Product Uptake
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• Ensure that marketing and partnership strategies translate into measurable lead generation, conversion, and product adoption.
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• Guide market segmentation, customer profiling, and funnel strategies in partnership with other teams.
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• Leverage CRM and marketing automation tools to support integrated lead tracking and ROI reporting.
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• Events Planning and Management
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• Lead strategy and execution of Tier 1 events, ensuring alignment with organisational priorities.
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• Oversee programme design, speaker curation, branding, and experience.
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• Integrate events with marketing and partnership efforts to maximise impact.
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• Drive sponsorship acquisition and stakeholder engagement.
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• Track event outcomes to inform future planning.
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• Sponsorship Acquisition & Stakeholder Value Creation
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• Lead the strategy and acquisition of sponsorships across our platforms.
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• Identify and engage high-potential sponsors, negotiate value-aligned packages, and oversee delivery of sponsorship entitlements.
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• Establish and achieve annual sponsorship revenue targets, and ensure partnerships contribute both commercially and strategically to our mission.
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• Work closely with cross-functional teams to design integrated value propositions that go beyond brand exposure to include thought leadership, co-creation, and policy influence.
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• Strategic Partnerships & Ecosystem Engagement
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• Lead engagement with senior stakeholders across tripartite partners, trade associations, sector agencies, institutes of higher learning, and corporates.
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• Oversee the development of high-value partnerships that support product uptake and long-term strategic alignment.
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• Guide MoU negotiations and manage institutional relationships with clarity, influence, and trust.
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• Data-Driven Performance Management
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• Define and track metrics to evaluate the performance of marketing and partnership activities.
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• Translate insights into strategic adjustments, reporting regularly to the leadership team.
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• Promote a data-informed culture across both teams, supported by dashboards and performance reviews.
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Requirements

Skills & Competencies

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• Team Leadership & Talent Development – Experienced in leading multi-level teams, setting performance standards, and building future-ready capabilities.
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• Integrated Communications – Strong command of brand positioning, narrative development, and campaign messaging across channels and formats.
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• Analytical & Data-Driven Decision Making – Able to interpret data and market insights to inform strategy, optimise outcomes, and report impact.
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• Project & Event Management – Strong organisational and execution skills, with experience overseeing large-scale events and multi-stakeholder initiatives.
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• Partnership & Business Development – Demonstrated success in securing and managing strategic partnerships, with strong ecosystem awareness.
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• Sponsorship Acquisition – Proven experience in developing and fulfilling sponsorship strategies for large-scale programmes or events.
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• CRM
  Vendor Relationships
  Lead Generation
  Sponsorship
  Lifelong Learning
  Events Planning and Management
  Digital Video
  Stakeholder Engagement
  Trade Associations
  Thought Leadership
  Entitlements
  Decision Making
  Business Development
  Strategic Partnerships
  Performance Management
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Apply now and take the first step towards an exciting new opportunity!

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• Manage the Client Services team to optimize performance.
• Develop and implement strategies to enhance customer satisfaction.

• Grow new business opportunities through sales expertise, targeting both existing and new clients.
• Lead agency teams in pitches, leveraging deep client understanding and market insights.
• Promote ideas for integrated campaigns covering brand, advertising, content, and social media.
• Drive company sales targets forward.
• Inspire collaboration between clients, creative teams, and project members.
• Oversee project management for team members to ensure effective coordination.
• Stay updated on industry trends, best practices, and competitive movements.
• Plan and execute marketing strategies for the organization.
• Collaborate with senior management to drive the agency's business and cultural directions.

• Bachelor's degree in Business, Marketing, Communications, or a related field.
• At least 2-5 years of experience in business development within branding agencies, boutique advertising agencies, or brand consultancies.
• Understanding of agency operations and workflow.
• Leadership experience guiding teams.

As a professional looking for a challenge, you are likely interested in roles that come with great responsibility, particularly those requiring strong leadership skills. This job position is one such role that presents an opportunity to grow professionally while contributing significantly to the growth of the organization.

Marketing Strategy Executive

We are seeking a highly skilled marketing strategist to develop and execute comprehensive marketing campaigns across multiple channels.

• Develop and implement integrated marketing strategies to promote our brand and products.
• Manage and maintain our digital presence, ensuring it is up-to-date and aligned with our brand identity.
• Collaborate with cross-functional teams to plan and execute tactical campaigns to drive attraction and retail tourism sales.
• Support the development of trade marketing strategies and collaterals to maximize our brand's presence in the identified overseas market.
• Ensure alignment with company goals and objectives.

• Strong experience in marketing strategy and business development.
• Excellent knowledge of digital marketing, including SEO/SEM and website optimization.
• Familiarity with social media platforms and analytics tools.
• Excellent communication and negotiation skills.
• Ability to work independently and collaboratively as part of a team.

• Strategic thinking and problem-solving skills.
• Excellent written and verbal communication skills.
• Ability to analyze complex data and make informed decisions.
• Experience working in a fast-paced environment.

• Responsible for developing and implementing marketing strategies and plans to promote the company's brand.
• Conduct market/audience analysis to identify industry trends and consumer needs to optimize brand positioning and drive business growth.
• Lead localized brand campaigns and communications for target markets, balancing global strategy with regional nuances.
• Develop and execute marketing initiatives to support business strategies, market goals, and organizational objectives.
• Monitor industry trends and competitor moves, adapting strategies to enhance and optimize brand awareness, differentiation, and reputation.

• Degree in Marketing, Business Management, or related field.
• Minimum 5 years of experience in international B2B marketing or brand management, with proven success in SEA/Japan/LATAM markets.
• Strong communication skills in English, both written and verbal. Fluency in Mandarin would be advantageous as the incumbent will need to liaise with Mandarin-speaking stakeholders.
• Possess exceptional project management skills with the ability to work independently, lead teams, and drive projects.

• Develop and execute comprehensive brand development plans to achieve business objectives
• Conduct market research to stay up-to-date on industry trends and competitor activity
• Create engaging content for various marketing channels, including social media, email, and advertising
• Manage and maintain relationships with external partners and vendors
• Monitor and analyze campaign performance to optimize results

• Bachelor's degree in Marketing or related field
• Minimum 3 years of experience in brand development or a related field
• Proven track record of developing and implementing successful marketing campaigns
• Strong analytical and problem-solving skills
• Excellent communication and project management skills

• Minimum 1 year of relevant experience in sales and marketing, with exposure to both online and offline channels.
• Proficiency in digital marketing tools and platforms (e.g., Google Ads, Meta Ads, email marketing, SEO/SEM).
• Able to manage ad hoc changes and troubleshoot issues effectively in a fast-paced environment.
• Responsible for planning and executing marketing activities across both online and offline platforms.
• Strong in brand development and positioning.
• Bilingual proficiency – able to communicate effectively in English and Mandarin.

• Market Research skills.
• Microsoft Office skills.
• Advertising skills.
• Social Media skills.
• Email Marketing skills.

• Canva.
• Adobe.
• META Business Suite.

About this role:

This internship offers hands-on experience in branding, digital marketing, and analytics while contributing to real projects that drive awareness and bookings.

We're looking for a candidate with strong interest in branding, design, and digital marketing to join our team as a Marketing and Branding Intern.

Key responsibilities include conducting a brand audit, developing a basic brand guide, creating a competitive brand positioning map, and planning/executing one marketing campaign.

Requirements:

• Pursuing a diploma/degree in Marketing, Communications, Business, or related fields.
• Strong analytical and research skills, good creativity, detail-oriented, and proactive in taking initiative.
• Familiarity with graphic design tools (e.g., Canva, Adobe Illustrator, Photoshop) is an advantage.

Bonus points:

• Hands-on experience in branding and marketing execution.
• Opportunity to contribute to brand strategy and see your work implemented.
• Mentorship and guidance from industry professionals.

What We Offer

As a Marketing and Branding Intern, you will gain valuable experience and contribute to real projects that drive business growth.