231 Brand Development jobs in Singapore

The Marketing Manager is responsible for leading the development and execution of marketing strategies to drive revenue growth and customer engagement across the region.

• Develop and implement product and portfolio strategies grounded in core marketing principles.
• Own and drive revenue and gross profit targets across the region.
• Manage all aspects of the marketing strategy for the assigned platform, collaborating closely with country teams to tailor strategies to local market needs.
• Implement and maintain best practices in brand marketing and product development marketing, leveraging the BD Way of Marketing and selling.

• Bachelor's degree in Marketing, Business, Science, or a related field (MBA preferred).
• 8-10 years of marketing experience in medical devices, pharmaceuticals, or diagnostics.
• Proven success in portfolio marketing, campaign management, and performance tracking.
• Strong understanding of marketing fundamentals across the product lifecycle.
• Experience working in a matrix environment with regional and local teams.

• A commercial mindset with sharp execution capabilities.
• Strong analytical thinking and business acumen.
• The ability to collaborate and influence across functions and geographies.
• A customer-centric approach with deep market insight orientation.

To succeed in this role, you will require a strong grounding in core marketing principles, strategic frameworks, and commercial acumen. If you have a proven track record in driving revenue growth and customer engagement, we encourage you to apply for this exciting opportunity.

• Create and implement a comprehensive brand strategy that aligns with business objectives.
• Develop and adjust content strategies based on trends and performance to maximize effectiveness.
• Deploy successful marketing campaigns and own their implementation from ideation to execution.
• Evaluate and optimize marketing and pricing strategies to drive business results.
• Analyze market trends to inform strategic decisions.

• Fluent in English.
• More than 5 years of working experience as a Marketing Manager in Singapore.
• Master's Degree.
• Proficiency in Chinese or Korean is a plus.

This role requires collaboration with stakeholders to develop and execute comprehensive marketing strategies across various channels, including digital, social, and events.

The successful candidate will contribute to the success of both in-house and client brands, achieving business objectives and surpassing key performance indicators.

• Collaborate with stakeholders to strategize and implement effective communication initiatives and strategies, leveraging data-driven insights.
• Master digital marketing, including end-to-end execution of digital campaigns, media planning, content creation, copywriting, campaign tracking, and comprehensive reviews.
• Lead online presence, partnering with content leads to design, build, and maintain an engaging community.
• Utilize analytics tools such as Amplify and Google Analytics to optimize digital marketing efforts and maximize impact.
• Cultivate a compelling Public Relations campaign strategy, crafting engaging stories for brands and campaigns.
• Stay ahead of big data insights and social trends, offering thought leadership and innovative perspectives on adopting emerging media platforms and technologies.
• Manage relationships with agencies and vendors for marketing activities, ensuring timely and high-quality deliverables.
• Brief design teams on non-digital collateral development and oversee production processes to ensure seamless project delivery.
• Exhibit financial acumen by managing allocated resources with clear trackable deliverables and performance measurements.
• Uphold corporate governance, workplace practices, and code of conduct, ensuring compliance with workplace safety and health regulations.

We are seeking a highly skilled Global Marketing and Communications Manager to assume a key role in our organization. The successful candidate will be responsible for developing and executing strategic brand promotion plans, overseeing social media presence, and supporting distributor-led marketing initiatives.

• Developing and implementing comprehensive brand promotion strategies.
• Managing and maintaining our social media accounts.
• Supporting distributor-led marketing efforts.

• A high degree of expertise in marketing and communications.
• Excellent leadership and project management skills.
• Strong analytical and problem-solving abilities.

This is an excellent opportunity to join our team and contribute to the success of our organization.

We are seeking a skilled Marketing Strategist to develop and implement comprehensive marketing plans that drive business growth and enhance our brand image.

• Collaborate with cross-functional teams to ensure consistent branding and messaging across all channels.
• Design and execute marketing campaigns to support business initiatives, including social media, content creation, and event planning.
• Analyze market trends and competitor activity to inform strategic decisions.

• At least 3 years of experience in marketing, preferably with a background in MarComm and PR.
• Demonstrated ability to build strong relationships with internal stakeholders and external partners.
• Excellent communication and project management skills, with the ability to work independently and as part of a team.

• Opportunity to work on a wide range of marketing projects and campaigns.
• Collaborative and dynamic work environment.
• Professional development opportunities to enhance your skills and knowledge.

The successful candidate will be responsible for developing and executing brand promotion strategies across various international markets.

• Develop and execute brand promotion strategies to enhance brand influence.
• Manage social media accounts and create engaging content.
• Write press releases, promotional content, and brand storytelling materials.
• Monitor brand reputation and respond to negative publicity.
• Create localized marketing content for international markets.

• Work with sales and business development teams to develop marketing materials.
• Provide training materials and digital assets to distributors.
• Develop case studies and testimonials to strengthen brand credibility.

• Support Key Opinion Leader engagement and develop clinical marketing materials.
• Coordinate with medical affairs teams to create scientific presentations and whitepapers.
• Develop educational content for physicians and specialists.

• Plan and coordinate overseas conferences and product launch events.
• Organize event logistics and manage budgets.
• Support event promotion and coordination.

• Facilitate internal communication across departments.
• Collect and manage branding materials in a centralized repository.
• Support internal training sessions.

• Bachelor's degree in Marketing, Advertising, Communications, Journalism, or related fields.
• 1-3 years of experience in branding, event planning, public relations, or marketing communications.
• Experience in B2B marketing and distributor-led sales support is preferred.
• Proficient in Microsoft Office and basic design tools.

We are seeking a highly skilled Marketing Strategist to join our team.

As a Marketing Strategist, you will be responsible for developing and executing marketing plans that drive business growth and customer engagement.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies that align with the company's goals and objectives.
• Conduct market research to identify trends, opportunities, and challenges.
• Lead cross-functional teams to execute marketing campaigns, including social media, content marketing, and event planning.
• Collaborate with stakeholders to develop budgets and resource allocation plans.
• Analyze campaign results and provide actionable insights to inform future marketing initiatives.

Required Skills and Qualifications:

• Bachelor's degree in Marketing or related field.
• Proven track record of success in marketing leadership roles.
• Strong analytical and problem-solving skills.
• Excellent communication and project management skills.
• Proficiency in marketing automation tools and software.

Benefits:

• Competitive salary and bonus structure.
• Comprehensive benefits package, including health insurance and retirement plan.
• Opportunities for professional growth and development.
• Collaborative and dynamic work environment.

Other Information:

• This is a full-time position, working from Monday to Friday.
• Must be willing to work flexible hours, including evenings and weekends, as needed.
• Must be able to travel up to 20% of the time.

The ideal candidate for this role will be responsible for planning and executing marketing strategies to achieve business objectives.

They will also be expected to enhance the company's branding position, grow its members and fan base through brand awareness, and check, edit and/or write copy for social media, marketing collaterals, press releases, etc.

In addition, they will monitor market trends, identify opportunities, evaluate brand performance and competitor analysis, track, collect and analyse all available marketing data for reporting and strategy planning, build sales team with marketing activities, and prepare annual budget and forecast, including management report.

As a member of the marketing team, they will also support in any ad-hoc marketing activities as assigned by the Marketing Manager.

The successful candidate must possess at least a Diploma/Advanced/Higher/Graduate Diploma in Business Studies/Marketing or equivalent. They should have minimum 3 year's retail operations experience and strong interpersonal and communication skills, independent and ability to multi-task.

Able to work effectively in a bilingual environment with proficiency in Mandarin is essential. Positive working attitude is required. Experience in Retail/Fashion Industry will be prioritized. Able to start work immediately.

• CRM
• Ability to Multitask
• Advertising
• Social Media
• Marketing Strategy
• Marketing
• Public Relations
• Digital Marketing
• Communication Skills
• Social Media Marketing
• Facebook
• Strategy Planning
• Pricing
• Brand Awareness

Job Benefits:

• Good Career Growth
• Dynamic Working Environment

French Spirits Brand Manager

• Fast growing luxury spirits brand is looking for a seasoned professional to oversee the distribution and activation of its portfolio in the Asia-Pacific region.

• The ideal candidate will lead strategic market expansion, distributor partnerships, and brand positioning in key markets such as Singapore, Australia, Hong Kong, and China.

• Strategic Market Expansion
• Distributor Partnerships
• Brand Positioning

The successful candidate will oversee logistics, promotional initiatives, and A&P programs to drive sales growth and consumer engagement. He/she will also build strong relationships with key accounts, wholesalers, and local brand ambassadors to support in-market execution.

Achieving this goal requires collaboration with internal teams in France and Asia (logistics, finance, marketing) to ensure smooth execution across the region. Furthermore, educating stakeholders on the world of spirits through masterclasses and training sessions is essential.

This role offers a unique opportunity to shape the company's strategy, develop a talented team, and work with industry leaders.