599 Digital Strategists jobs in Singapore

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We are looking for an experienced, highly motivated and hands-on Head of Online Marketing to push our Marketing activities to the next level. You will be responsible for scaling up our user acquisition strategies , with positive unit economics and profitability always in mind.

You will work closely with the Founder and CEO of StyleTribute, helping the company to reach its next stage of growth.

Are you passionate about finding new ways to acquire customers and measuring the exact value that each of them brings to the company’s bottom line? Are you obsessed with optimizing each channel’s CAC? Are you constantly thinking about strategies to get our customers to come back to the website more often?

And most importantly, are you looking to step up in your career, proving you can succeed in a challenging role with significant growth potential?

If the answers to all the questions above are ‘YES!’, then we probably have the opportunity for you.

Responsibilities

1. Paid Channels

• Manage daily operations of all active Paid Channels (SEM, FB Ads, GDN, Retargeting)
• Scale and allocate marketing budget efficiently across paid channels, aiming to lower overall CAC

• Email Marketing
  • Optimize existing EDM campaigns through rigorous A/B testing
  • Develop automated email campaigns (DRIP campaigns) to increase retention and LTV
• SEO
  • Provide technical guidance for onsite SEO improvements and ensure future developments are SEO compliant
  • Implement offsite white-hat link building strategies to enhance domain authority

• Gather customer insights to identify website improvements
• Design and run A/B tests to improve conversion rates

• Regular analysis of channel and country performance for dynamic budget allocation
• Monthly cohort analysis of markets and acquisition channels
• Identify and fix data tracking issues

• Oversee social media manager and graphic designer
• Collaborate with tech team on new marketing tools, tracking, and SEO enhancements

Requirements

• Minimum 2-3 years experience in performance marketing, preferably in eCommerce startups
• Hands-on experience with channels and activities mentioned above, with practical and theoretical knowledge
• Basic understanding of CSS, HTML, Javascript, and W3C standards
• Expertise in Web Analytics platforms, primarily GA
• Strong analytical skills with data-driven decision-making experience
• Ability to work independently with high proactivity
• Proven success in leading cross-functional initiatives
• Excellent interpersonal skills for stakeholder management
• Positive, can-do attitude and driven mindset
• Passion for online marketing and startups

Benefits

• Lead a core function within the company
• Collaborate directly with the CEO on growth strategies
• Impact the company's long-term success
• Opportunities for long-term growth in an ambitious, investor-backed company
• Gain top-notch marketing experience in emerging markets
• Work permit sponsorship for expatriates
• Flexible working hours and environment
• Competitive salary

• Mid-Senior level

• Full-time

• Marketing and Sales

• Apparel & Fashion

Director, Online Marketing & Product Development / Innovation

Your responsibilities will include:

• Develop and implement comprehensive digital marketing strategies to increase online engagement, drive direct bookings, and enhance brand presence across web, social media, and mobile channels.
• Develop and accelerate the growth of online sales and servicing.
• Oversee the end-to-end product development cycle, from market research and concept design to launch, performance monitoring, and optimization.
• Collaborate with cross-functional teams, including Sales, IT, and Operations, to align digital campaigns and product initiatives with business goals.
• Lead website and e-commerce enhancements to improve user experience, conversion rates, and integration with CRM systems.
• Analyse customer data and market trends to identify new opportunities for products, packages, or online offerings that differentiate brand.
• Lead and manage the online Sales and Marketing Team.
• Establish KPIs and prepare detailed performance reports for the CEO and senior management, recommending data-driven improvements.

Ideally,

• Bachelor’s or Master’s degree in Marketing/Business/Digital Media or a related field.
• Minimum 8 years of experience in digital marketing, e-commerce, or product development with demonstrated success in taking offline products and services online.
• Strong knowledge of Social Media marketing, Google Analytics, paid UX/UI best practices, and online marketing automation tools.
• Excellent leadership, communication, and project management skills.
• Innovative mindset with a keen eye for emerging digital trends and technologies.

EA License No: 96C4864

CEI Reg No: R1104487 (Tan Hui Yung Janet)

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Direct message the job poster from Shopee

Job Description:

1. Analyze data to identify growth opportunities and challenges in performance advertising campaigns.
2. Stay informed on the latest trends and innovations in performance marketing to ensure our strategies remain competitive and cutting-edge.
3. Apply industry knowledge, marketing best practices, and technical expertise to inform product enhancements and long-term strategic planning for performance ads.
4. Plan budgets, define milestones, and conduct impact analysis for performance ad product improvements; monitor KPIs to ensure successful implementation.
5. Lead innovation discussions and proactively drive experimentation within the performance ads ecosystem.
6. Collaborate cross-functionally with product, engineering, and media buying teams to design and execute innovation strategies.
7. Partner with external platforms (e.g., Meta, Google) to test, evaluate, and implement emerging ad solutions and technologies.
8. Maintain accurate, ongoing reporting to track the performance and progress of all growth initiatives.

Requirements:

1. Relevant Degree in Business, Engineering, Finance, or a related field.
2. 3+ years of experience in performance marketing with a strong grasp of the technical infrastructure underpinning performance ads.
3. Minimum of 1 year of hands-on experience running paid campaigns across platforms like Google Ads, Meta, or similar.
4. Strong technical aptitude (understanding of pixels, attribution, tracking, A/B testing, APIs, etc.).
5. Proficiency in Microsoft Office (Excel, PowerPoint, Word) with strong presentation and reporting skills.
6. Excellent interpersonal communication and stakeholder management skills.
7. Curiosity and passion for learning, with a desire to stay ahead in a fast-changing digital landscape.
8. Proficiency in Chinese to coordinate with internal teams is a plus.

• Mid-Senior level

• Full-time

• Marketing and Analyst

• Software Development

Description

The role

Are you a visionary digital leader with a passion for crafting exceptional online strategies and developing innovative products? We’re looking for a dynamic Director – Online Marketing and Product Development to spearhead our online marketing efforts and drive the evolution of our product portfolio, positioning Suntec Singapore at the forefront of the MICE industry in online sales and services.

Your responsibilities will include:

• Develop and implement comprehensive digital marketing strategies to increase online engagement, drive direct bookings, and enhance brand presence across web, social media, and mobile channels.
• Develop and accelerate the growth of online sales and servicing.
• Oversee the end-to-end product development cycle, from market research and concept design to launch, performance monitoring, and optimization.
• Collaborate with cross-functional teams, including Sales, IT, and Operations, to align digital campaigns and product initiatives with business goals.
• Lead website and e-commerce enhancements to improve user experience, conversion rates, and integration with CRM systems.
• Analyse customer data and market trends to identify new opportunities for products, packages, or online offerings that differentiate our brand.
• Lead and manage the online Sales and Marketing Team.
• Establish KPIs and prepare detailed performance reports for the CEO and senior management, recommending data-driven improvements.

• Bachelor’s or Master’s degree in Marketing, Business, Digital Media, or a related field.
• Minimum 8-10 years of experience in digital marketing, e-commerce, or product development, ideally within the hospitality, travel, or related industries.
• Demonstrated success in taking offline products and services online.
• Strong knowledge of Social Media marketing, Google Analytics, paid UX/UI best practices, and online marketing automation tools.
• Excellent leadership, communication, and project management skills.
• Innovative mindset with a keen eye for emerging digital trends and technologies.

• Our people make the difference. Suntec Singapore Convention & Exhibition Centre has cultivated a distinct corporate culture over the years with a strong belief and focus in developing and investing in our people.
• We provide numerous opportunities for professional development, accompanied by enjoyable activities designed to promote your well-being. And hey, we ensure equitable compensation for your dedication and effort.
• You will work with many brilliant co-workers who are movers and shakers of the industry, as well as with leading clients and ecosystem partners across all categories to shape the guests’ experience across a myriad of events in the years to come.

#J-18808-Ljbffr

Industry

Other

Category

Marketing & Media

Sub Category

Marketing Management

Join to apply for the Online Marketing Specialist, Strategy & Planning - Regional Brand & Growth Marketing role at Shopee

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Join to apply for the Online Marketing Specialist, Strategy & Planning - Regional Brand & Growth Marketing role at Shopee

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• Understand the full-funnel solutions from Online Marketing, including but not limited to user acquisition, user re-engagement, search, branding and lead generation
• Drive market-leading ROI and analyze the optimal mix of digital campaigns to achieve KPIs through data-driven recommendations
• Keep track of online campaigns’ efficiency and actively provide ideas and solutions for continuous improvement
• Support on OM budget & projection model enhancement
• Support adhoc request and analysis that may be initiated from local or regional marketing teams
  
  

• Understand the full-funnel solutions from Online Marketing, including but not limited to user acquisition, user re-engagement, search, branding and lead generation
• Drive market-leading ROI and analyze the optimal mix of digital campaigns to achieve KPIs through data-driven recommendations
• Keep track of online campaigns’ efficiency and actively provide ideas and solutions for continuous improvement
• Support on OM budget & projection model enhancement
• Support adhoc request and analysis that may be initiated from local or regional marketing teams
  
  

• Bachelors’ degree in business administration, business analytics or other quantitative majors
• Strong analytical skills with high proficiency in Excel
• At least 1 year of hands-on experience with major online marketing channels
• Ability to communicate and articulate insights and ideas in a clear and succinct manner
• Ability to collaborate with stakeholders from across levels, including senior leaders
• Ability to analyse data and derive insights that drives key business decisions
• Ability to thrive in a dynamic and collaborative environment and manage multiple projects
• Working knowledge of paid media analytics, tracking and reporting platforms
• Good to have: SQL and/or Python and experience building dashboards

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Business Development and Marketing
• Industries Internet Marketplace Platforms and Technology, Information and Internet

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Join to apply for the Online Marketing Analyst, Ad-tech, Regional Brand & Growth Marketing role at Shopee

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• Conduct performance evaluations and analyses to identify growth opportunities and address challenges in advertising campaigns
• Keep up with the latest trends and innovations in performance marketing to maintain competitive strategies
• Apply industry knowledge and marketing best practices to inform product enhancements and long-term strategic planning for performance ads
• Develop budgets, set milestones, and perform impact assessments for ad product enhancements
• Lead discussions and actively promote experimentation within the performance ads ecosystem
• Collaborate with cross-functional teams to design and execute innovation strategies
• Collaborate with external platforms (e.g., Meta, Google) to test, assess, and adopt new ad solutions and technologies
• Ensure accurate, ongoing reporting to track the performance and progress of all growth initiatives
  
  

• Conduct performance evaluations and analyses to identify growth opportunities and address challenges in advertising campaigns
• Keep up with the latest trends and innovations in performance marketing to maintain competitive strategies
• Apply industry knowledge and marketing best practices to inform product enhancements and long-term strategic planning for performance ads
• Develop budgets, set milestones, and perform impact assessments for ad product enhancements
• Lead discussions and actively promote experimentation within the performance ads ecosystem
• Collaborate with cross-functional teams to design and execute innovation strategies
• Collaborate with external platforms (e.g., Meta, Google) to test, assess, and adopt new ad solutions and technologies
• Ensure accurate, ongoing reporting to track the performance and progress of all growth initiatives
  
  

• Bachelor's degree and above in any field
• Minimum 4 years of total experience
• At least 2 years of experience in performance marketing/advertising campaigns
• Proficiency in Microsoft Office (Excel, PowerPoint, Word) and comfortable in doing data analysis
• Excellent interpersonal communication and stakeholder management skills
• Strong business acumen, execution, innovative thinking, and adaptability

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Business Development and Marketing
• Industries Internet Marketplace Platforms and Technology, Information and Internet

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Join to apply for the Senior Specialist, Regional Online Marketing and eCommerce (2yrs Contract) role at Samsung Southeast Asia & Oceania

Join to apply for the Senior Specialist, Regional Online Marketing and eCommerce (2yrs Contract) role at Samsung Southeast Asia & Oceania

Position Summary

The Performance Marketing and eCommerce Live, Senior Specialist will play a key role in driving online sales growth and enhancing customer engagement through strategic digital marketing initiatives. This position requires a deep understanding of performance-driven marketing, data analytics, and live commerce trends to develop and execute campaigns that maximize ROI.

Position Summary

The Performance Marketing and eCommerce Live, Senior Specialist will play a key role in driving online sales growth and enhancing customer engagement through strategic digital marketing initiatives. This position requires a deep understanding of performance-driven marketing, data analytics, and live commerce trends to develop and execute campaigns that maximize ROI.

Role And Responsibilities

• Develop data-driven performance marketing strategies to meet sales goals and ROI targets on partners’ channel, including sponsored search, display, social media, affiliate marketing and external traffic generation
• Oversee budget allocation and ensure efficient spend distribution to maximize performance across channels.
• Oversee and monitor the scheduling and execution of live commerce sessions across various regions to ensure they run smoothly and on schedule.
• Track live session performance metrics such as viewer engagement, conversion rates, sales, and audience retention.
• Ensure the alignment of live sessions with regional marketing objectives and product launches.
• Research and gather best practices from different regions and global markets to continually refine and improve live commerce strategies.
• Document successful strategies, formats, and trends to develop a shared knowledge base across regions.
  
  
  

• Minimum of 3 years of proven experience in live streaming, e-commerce and digital marketing
• Strong understanding of live commerce platforms and partners onsite marketing tools (e.g. Shopee and TikTok Shop Live, Affiliate Marketing Solutions, Partners on and off platform ads, etc)
• Excellent communication skills to manage relationships with regional platform and third parties as well as persuade stakeholders
• Good project management skills, able to effectively work with a budget, meet deadlines for multiple projects and ensure sales target is being met.
• Sound analytical skills, to be able to acquire and analyse data to draw actionable insights and apply towards sales achievement
• Strong execution & follow through skills with multi-functional team & external partners
• Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.

• Seniority level Mid-Senior level

• Employment type Contract

• Job function Sales, Business Development, and General Business
• Industries Appliances, Electrical, and Electronics Manufacturing and Computers and Electronics Manufacturing

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Join to apply for the Partnership Assistant Manager - Online Marketing, Regional Brand & Growth Marketing role at Shopee

Join to apply for the Partnership Assistant Manager - Online Marketing, Regional Brand & Growth Marketing role at Shopee

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About The Team

The Online Marketing Partnerships team works closely with partners on the open internet e.g. direct publishers, equipment manufacturers and more (non-walled gardens) to drive customer acquisition and retention strategies aligned with Shopee’s business objectives. The team addresses challenging topics on a regular basis such as attribution fraud, emerging partners and technologies.

About The Team

The Online Marketing Partnerships team works closely with partners on the open internet e.g. direct publishers, equipment manufacturers and more (non-walled gardens) to drive customer acquisition and retention strategies aligned with Shopee’s business objectives. The team addresses challenging topics on a regular basis such as attribution fraud, emerging partners and technologies.

Job Description

• Collaborate with a wide range of Chinese media partners including demand-side platforms (DSPs) (programmatic), ad networks, original equipment manufacturers (OEMs), direct publishers, etc.
• Proactively manage partner relationships, and act as a daily point of contact to onboard, manage and resolve partner queries and issues - this includes campaign performance & optimisation, technical integrations and billings
• Manage and ensure the consistent delivery of high-quality reporting and data tracking for internal/external sharing
• Collaborate with internal teams including Strategy & Planning, Adtech, Creative and Finance teams to ensure deliverables of campaigns and efficiency of processes
• Manage a high performing team to successfully partner with brands, achieving overall marketing objectives
• Proactively drive market analysis and value-added insights to inform and direct new partnership opportunities to achieve constant growth
• Partner stakeholders to provide advice and guidance with strategic decisions, based on observations of recent market/industry trends
  
  

• Bachelor's degree in business administration, business analytics, or other quantitative majors is preferred
• At least 5-8 years of experience in digital or online marketing, ideally with exposure to client-facing scope within the e-Commerce/internet industry preferred
• Bilingual in English and Mandarin to facilitate communication with Chinese partners and cross collaborations with stakeholder from across the region
• Experience working with China media partners but not limited to DSPs, ad networks, OEMs, and direct publisher
• Experience in product integration is preferred
• Team management experience is a good to have
• Interest in stakeholder management, numbers-driven and analytical work
• In-depth knowledge in tracking and fraud
• On top of the new technology and industry best practices

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Business Development and Marketing
• Industries Internet Marketplace Platforms and Technology, Information and Internet

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