Digital Marketing Executive
Job Details
Full Job Description
BETA You can view this job in
Advertising / Media, Design, Marketing / Public Relations, Sales / Retail, Travel / Tourism
$3,111 to $4,999
$3,111 to $4,999 Monthly
CAPEN MARKETING PTE. LTD.
Digital Marketing Executive MCF-2024-0366219JURONG FOOD HUB, 15 JALAN TEPONG 619336
Full Time
Executive
2 years exp
Advertising / Media, Design, Marketing / Public Relations, Sales / Retail, Travel / Tourism
$3,111 to $4,999 Monthly 58 applications Posted 05 May 2024 Closing on 04 Jun 2024
Kele(Company coach is provided. Daily
pick-up/ drop-off at Westgate.)
Digital Marketing Executive
As Digital Marketing Executive, your key responsibilities would include (but not limited to):
Full scope of marketing and digital marketing work, including
marketing campaigns, social media campaigns, design concepts, art
direction, producing marketing decks and collaterals etc.
Full
scope of backend and digital support for Business Development
Department, including for collaborations, partnerships and events
management.
To develop new marketing campaigns to promote our brand
and products and increase sales
Support and work together with the
Sales & BD team
To achieve contact and collaborations or
partnerships with the different brands or platforms
Generate brand
recognition and marketing value among the contacts in your networks,
leading to successful collaborations and increased sales.
Planning
and arranging contracts for the collaboration partners.
Work with
Marketing, Sales and BD teams to plan and execute tactical campaigns
to drive attraction and retail tourism sales and event
sales.
Assist in Company’s Above The Line campaigns and Below The
Line advertising for brand and attraction marketing, including
creative conceptualization, copywriting, brochure print, distribution
management, campaign roll-out and performance reporting through close
collaboration with Marketing, Sales & BD departments and Ops
department and marketing and media agencies.
Work with team to
ensure consistency and accuracy in brand identity and brand
marketing.
Support or lead long term brand and marketing
strategies, provide market insight to create a positive perception of
the brand, continuously push and maintain the brand’s position as the
Leading Singapore brand in food gifting souvenirs.
Work closely
with team and 3rd party vendors and designers on brand marketing,
brand narratives, key messages, conceptualization etc.
Work closely
with team to develop trade marketing strategies and collaterals to
maximize brand's presence in the identified overseas market, travel
agent partners' platform and across MICE & Trade channels for
Tourism.
Work closely with team to manage and ensure efficient use
of Trade Marketing budget to achieve shared B2B goals.
Support and
work with Sales and BD team for regional growth of assigned key
markets, (eg. Japan, Asia, India) and proactive preparation for
inbound marketing execution according to latest border measures,
especially in terms of marketing collaterals and events
management.
Work with Sales and BD team to formulate and implement
sales and marketing campaigns in relation to tourism and
events
Monitor & track campaigns performance
Ensure accuracy of
online content for all our products
Provide market intelligence on
overall ecommerce and business trend of the region
Timely &
accurate execution of pricing changes via the channel
managers
Perform online rate audits & resolve disparity disputes
amongst partners
Work with team to update weekly, monthly sales
reports and assist with annual report preparation.
Work closely
with collaborations partners for business development
Assist in
bringing sales for special event promotion through marketing and
campaigns.
Requirements
What we are looking for and believe you need as an ideal candidate:
Strong experience in Digital Marketing.
Preferably have
experience in all marketing and business development.
Strong team
player with initiative and high level of dedication and ability to
perform under pressure.
Able to cope well in a dynamic and
challenging work environment as well as with stress and demanding work
schedules
Ability to work independently and completes given tasks
with minimum supervision required
Self-motivated with the ability
to identify key marketing and Public Relations strategies and
marketing campaigns
Demonstrate experience in building and
enhancing websites, SEO/SEM
Familiarity with Facebook/Instagram and
Google Analytics
Confident, meticulous, independent, creative
individuals with a strong sense of responsibility and
proactiveness
Highly motivated and well organized with a sense of
urgency
Ability to work towards tight deadlines
Has excellent
command of English (written, verbal and interpersonal), and possess
excellent communication and negotiation skills
Strong in Microsoft
Office is a must.
Proficient in Adobe Photoshop & Illustrator
A Diploma, Advanced/Higher/Graduate Diploma, Bachelor's Degree,
Post Graduate Diploma or Professional Degree.
Minimum 3 years
experience
Working Days/Hours: 5 days week
Mondays to Fridays: 8.30am to 5.30pm
Benefits & Others
Medical, Annual Leave, AWS, Variable bonus, Incentives, Free Parking. Perks and benefits such as Company retreat etc.
Specific Location
Jurong, Jalan Tepong. Near Jurong Fishery Port.Nearest MRT: Lakeside MRT(Company coach is provided. Daily pick-up/ drop-off at Westgate.)
We operate on a 5 days work week and offer attractive salary with good benefits package to the right candidate. As an established and still growing market leader, our employees will be at the forefront, leading to growth opportunities. Join us and you will have lots of opportunities to learn, to grow and to offer your ideas and creativity, and to have secure career advancements.
Please apply with detailed resume.Interested applicants may apply through the following methods:
Send your resume/CV via APPLY NOW button or
Send your resume/CV to our HR, or through our website or our social media
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Social Media
Attraction Marketing
Brand Marketing
Channel
Art Direction
B2B
Public Relations
Digital Marketing
Pressure
Copywriting
Google Analytics
Trade Marketing
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Kele has made great strides since our humble beginnings in 1983. Over the past 30 years, we have perfected our signature pineapple pastry to emerge as Singapore's leading pineapple tart confectionery. Born and bred in Singapore, we take pride in being a local brand and possess a deep understanding of our local flavors.
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#J-18808-LjbffrDigital Marketing Executive
CAPEN MARKETING PTE. LTD.
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